Get Your Head in the Cloud

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1 Get Your Head in the Cloud A Comprehensive Guide to SaaS. SaaS for Dummies: A business managers guide to Software as a Service SaaS For Dummies has been written in partnership with Oracle to help you the business manager get your head in the cloud. Download the ebook to familiarize yourself with the many related buzzwords and acronyms, and start to get a feel for the place you ll want to be in the digital world. You ll learn about the technology choices that are increasingly in your hands as a business leader and you ll be able to get up to speed on what the cloud can do for your business.

2 SaaS and the Digital Business The digital age has arrived and new technologies are affecting every aspect of business, whether it s your operations, customer interactions, or hiring policies. There s no point swimming against the tide when faced with a tsunami of new possibilities to be a successful business in today s world you must be a digital business. But digital businesses face a huge range of challenges. Your customers want more interactions and options from you than ever before, along with more personalized levels of service. Your employees want technology that makes their working lives easier, including real-time information and the analytical tools needed to act on it. And you, as a business leader, want to drive innovation, collaborate better, and bring new and exciting services to market more quickly. How do you do this? Well, just as today s digital world creates these demands, cloud technology provides the tools needed for you to meet them successfully. Key Questions: How can SaaS help me innovate faster? What questions should I be asking potential SaaS providers? Download SaaS for Dummies to Find Out More

3 The Path to SaaS This guide also explores the questions you ll need to ponder as you develop your cloud strategy. How can you be confident that what s right for you today will still be right tomorrow? Should you start small and build up, or go all in, all at once? Can the cloud really give you the ability to find or create the solution that truly matches your own unique needs? How can you sell leaders on making a cloud investment? There are three things you should think about - Personalizing the experience, getting fully connected and keeping everything secure. What else? What else you should consider when evaluating SaaS? Read SaaS for Dummies to find out. Download now

4 Making a Business Case for the Cloud So, you ve decided to take advantage of the cloud. But how do you convince the money men that it s a sound investment? One of the most commonly referenced benefits is the ability to turn capital expenditure into operational expenditure. Although this is true and a huge plus for those doing the books there are many more positives to bear in mind. Line Of Business Benefits The benefits of the right cloud solution extend to every line of business in your organization. Here are just a few examples: Sales and Marketing Provide sales teams with access to all the information they need and the right tools to act on it, from any device Customer Service Free up service agents by allowing customers anytime, anywhere access to self-service capabilities from any device Track trends in real-time to improve decision-making and sales processes Predict customer behaviour and identify up-sell and cross-sell opportunities early Unite customer service touchpoints to create a consistent, multichannel service experience Underpin all contact channels with a central knowledge base that can be accessed by everyone at all times

5 Recruitment and HR Simplify recruitment and onboarding with intuitive applications and mobile connections Improve collaboration with shared knowledge and seamless social capabilities Allow access to critical information from anywhere and from any device Finance Improve collaboration and productivity, freeing time for essential data analysis and reducing costs Gain a consolidated view of risk to ensure you spend less time reacting and more time proactively managing risk Provide 24/7 insight to everyone, everywhere to enable proactive, data-driven decision-making SaaS for every LOB: Discover the full range of benefits for each LOB with our SaaS for Dummies guide. Download Now Still not sure if the cloud is for you? Learn everything you need to know about SaaS with our comprehensive SaaS For Dummies guide. You will learn: + + What all those cloud buzzwords and acronyms really mean + + How the digital world has transformed business and how SaaS can help you adapt + + The new responsibilities of each LOB, and how SaaS can benefit each one + + The most important things to consider when evaluating SaaS + + Ten things you need to know about the cloud Download Now

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