OMA Broadcast Enabler Release 1.0 Sungoh Hwang Chairman, OMA BAC-BCAST
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1 OMA Broadcast Enabler Release 1.0 Sungoh Hwang Chairman, OMA BAC-BCAST BCAST
2 Agenda Motivation & Background What OMA BCAST is End-to-End Interoperability Summary and Future Overview Open Mobile Alliance Ltd. All Rights Reserved. 2
3 Motivation and Background During the last year and until today Mobile TV has been gaining more and more momentum. Trials and pre-commercial pilots using different technologies are conducted around the world. While the bearer specific aspects of Mobile TV are well standardized, the complexity of mobile TV standard is increasing due to the many overlapping standards. To address this problem, OMA provides the globally interoperable application layer Mobile TV standard that covers the area from Mobile TV over cellular network to Mobile TV over IP broadcast network. Open Mobile Alliance Ltd. All Rights Reserved. 3
4 Multiple Ways of Accessing Mobile TV DVB-H P-t-P Cellular Streaming Globally Interoperable Terminals 3GPP/ MBMS 3GPP2/ BCMCS Any IP-Based Bearer Technology OMA BCAST Provides Common Application Layer Open Mobile Alliance Ltd. All Rights Reserved. 4
5 Layered View of Mobile Broadcast Services OMA Scope Enabling Technologies Mobile TV Streaming Filecast Broadcast Web pages Media/service discovery (ESG) Software Updates Purchase & Payment Interaction Interactive games Content/service protection Transmission Technologies DVB-T/H 3GPP MBMS 3GPP2 BCMCS DAB... Open Mobile Alliance Ltd. All Rights Reserved. 5
6 Mobile Broadcast Service in OMA BCAST Digital Multimedia Content IP network CDMA 2000 P-t-P Delivery GRPS UMTS MBMS, BCMCS, DVB-H (Any IP based Broadcast Network) Mobile Broadcast Any Kinds of Terminals Open Mobile Alliance Ltd. All Rights Reserved. 6
7 Use Cases Interactive Mobile TV Buffered Infotainment Multiplayer Online Games Location Based Traffic Guide Non-Interactive, Plain TV series HOME, GARDEN, GOLF COURSE, BEACH, CAR, HOTEL, DISCO, SUMMER CABIN, FISHING TRIP Open Mobile Alliance Ltd. All Rights Reserved. 7
8 Technical Areas Service Guide Notification Content Provider Content File Distribution Stream Distribution Service Protection Content Protection Service Provisioning BCAST Service Over IP IP based Mobile Broadcast Network BCAST Service Over Broadcast Channel T E R M I N A L Terminal Provisioning Interaction Subscription, Security, User interaction over Cellular network Open Mobile Alliance Ltd. All Rights Reserved. 8
9 OMA BCAST Specifications Requirement Document Architecture Document TS-Mobile Broadcast Services Charging, Provisioning, Security (authentication and authorization), Service Interaction, Personalization, and mobility TS-Service Guide TS-Service Protection& Content Protection TS- Distribution TS- XBS based on OMA DRM 2.0 BDS Adaptation/ Interface DVB-H BDS Adaptation/ Interface MBMS BDS Adaptation/ Interface BCMCS Open Mobile Alliance Ltd. All Rights Reserved. 9
10 Aspects in the End-to-End Interoperability Service Broadcast delivery of Content & Guide Mobile Broadcast Services Service Protection BCAST 1.0 Terminal Broadcast Radio IP-based broadcast delivery network Interaction channel (E.g. cellular network) BCAST 1.0 Service System Back-End Service/Content Purchases and Payments Service Provisioning Interaction Open Mobile Alliance Ltd. All Rights Reserved. 10 Interactive delivery of Mobile Broadcast Services
11 Summary and Future Overview OMA Broadcast Enabler Release 1.0 provides a standard approach over IP layer to interactive Mobile TV service experience OMA Broadcast Enabler Release 1.0 is valuable both to broadcasters and operators Thanks to its great compatibility OMA Broadcast Enabler prevents forming vertical silos in the mobile broadcast ecosystem Horizontal growth influences positively to the market development and end-user experience: broad range of services at prices determined by free competition OMA Broadcast Enabler Release 1.0 integrates mobile devices even firmer also to the home environment ecosystem Open Mobile Alliance Ltd. All Rights Reserved. 11
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