THE ONLINE PROPERTY AUCTION WEBSITE

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1 SELL YOUR PROPERTY FOR FREE! MAXIMISE ON SELLING PRICE COMPLETELY TRANSPARENT PROCESS MORTGAGE & CASH BUYERS WELCOME THE ONLINE PROPERTY AUCTION WEBSITE

2 SELL YOUR PROPERTY FOR FREE!

3 Why choose Hammer Price Homes? The conventional way to sell your property is through an estate agent. They charge for their services by taking a commission upon the sale of your property. But why pay someone else thousands for something you can do yourself for FREE? At Hammer Price Homes we have developed a new way to sell your property online. Breaking away from the traditional process, our highly advanced yet easy to use website provides the platform that enables you to create your own listing. Open to both cash and mortgage buyers our online auctions gives the buyers access to bid anytime anywhere and by listing for the advised 28 day period you can maximise on price. Your dedicated account manager will help you through the whole process

4 CREATE A LISTING START THE AUCTION ATTRACT THE BUYERS OPEN DAYS Following a simple step by step process, Once your listing is complete we will Buyers can register and sign in to search During the auction period you can sellers set up their profile and create their market your property and start the online for their perfect property. If they like what showcase the property on open days listing. This includes adding the property auction. We will also advertise your they see and want to know more, they which will be held on assigned dates. details, setting a reserve price, uploading property on Rightmove and Zoopla. can ask the seller a question through the Potential buyers can register to attend an energy performance certificate (EPC), website or attend an open day before providing the sellers with a complete and listing any open days. they place their bids. It s open to cash and guest list. mortgage buyers. How our online auction works

5 CLOSING THE AUCTION SECURING THE SALE COMPLETION OF SALE RESERVE NOT MET? At the close of the bidding window, the Buyers have 48 hours in which to submit The sale conveys in the traditional manner If required, a Post Auction Review will process finishes with a winning bid as the reservation fee (2.4% inc. VAT) and through to the exchange of contracts, be done for those properties that have not long as the reserve is met or exceeded. secure the sale. A memorandum of sale following our 90-day completion rule. had their reserve price met. Appropriate is then issued to both the seller and next steps will be discussed with the seller. the buyer. We work with Natwest and Worldpay to ensure all cash transactions are handled with care.

6 A transparent process from start to finish Hammer Price Homes provides the most transparent way to market a property. The service is absolutely FREE to the seller. Our highly advanced website ensures that ALL bids are logged real time and removes any third party interference. Also you can view progress at any point during the auction on any device from anywhere. SELLERS: Sellers can set up their listing and auction immediately, unlike traditional auctions, which can take weeks and are then only open to a handful of bidders. We will even bear the cost of advertising on Rightmove and Zoopla, plus for sale boards. At every step of the process, sellers have BUYERS: Buyers who register can bid on any property, anytime and anywhere. They will receive instant notifications if theirs is the highest bid and whether it has met the reserve price. They will have real time access to the bid log so they can track both their bid activity and that of rival bidders 24/7. control of their auction, including the decision There really is no catch because the buyer is charged a commission, not the seller. You just of how long to keep the auction open (28 days is recommended to maximise response). need to follow our simple online process for showcasing your property. VERIFIED BUYERS ENSURED SET YOUR OWN RESERVE PRICE 28 DAY AUCTION POST AUCTION REVIEW

7 AUCTION WITH A DIFFERENCE HIGHER RETURNS ANTI SNIPING TOOL Regulated by Ours is a 28 day auction allowing rival Our auction is open to mortgage and The exclusive Anti-Sniping Tool also helps bidders enough time to maximise on cash buyers. A traditional in-the-room ensure fair play and that those wishing to price unlike that of a physical auction auction typically attracts predominantly bid don t lose out in the last few minutes. which lasts only minutes. A property sold cash buyers, which make up just 15% Interested parties are allowed a further 15 too quickly is highly likely to have been of all purchasers. Hammer Price Homes minutes to react each time a late bid is sold too cheaply, it makes little sense to provides an option that is open to a much placed to ensure all bids are captured. sell a property before testing the market over a reasonable period of time. UP TO DATE REPORTING You will be assigned a dedicated account manager who will be your main point of contact. We will provide you with regular up to date wider audience with the ability to bid from anywhere even from the comfort of their own home, 24/7. With no selling fees and bigger sale proceeds just think of the significant bottom line improvement. VERIFICATION PROCESS POST AUCTION REVIEW In the unlikely event that an auction finishes and the reserve hasn t been met then we will conduct a Post Auction Review. During the Post Auction Review, together we would consider the results of the auction, analysing bids received and agree Working in partnership with reporting on all properties throughout for Our bidders are genuine bidders who what to do next. That could be to relist or the duration of the process from initial have undergone a thorough verification maybe to talk to highest bidders to see listing, through auction until contracts are process. Our terms & conditions reduce if they have an appetite to consider the exchanged. the risk massively of a buyer pulling out. Over 90% of winning bids move to a successful completion. reserve. This decision is yours but we will be there to support you. To ensure all cash transactions are handled with care

8 Managed sale option Although we have developed a model to make it possible to do a lot of the work yourself and save on costs we understand that some of our clients would prefer a complete managed sale solution. At Hammer Price Homes we are fully equipped to provide this. OUR INFRASTRUCTURE We have a nationwide network of account managers & support staff, viewing agents and trusted business partners. Equipped with our cutting edge online auction site we have the perfect team to handle your property sales in any part of England and Wales. FROM YOU, AS A MINIMUM, WE WILL REQUIRE: Basic details of the property Any special terms that may apply to the sale Auction start date and duration Reserve price (the lowest price you will accept for the property) WE WILL TAKE CARE OF THE REST, COVERING AS MUCH OR AS LITTLE AS YOU WANT : Property profile compilation Photographs (Basic or premium quality) Floorplans EPC Fully administered open days The provision of a dedicated account manager Reporting during and after the auction A client log-in so you can access our site to view your auctions in progress 24/7 Buyer verification - To ensure all buyers are screened adequately Handling all buyer calls relating to properties under auction Listing on Rightmove, Zoopla and other marketing sites of relevance Contacting of bidders during auction to ensure they understand the process and ascertaining if they are cash or mortgage buyers Post Auction Review process where the auction has closed out without meeting reserve Other customer requirements within reason 92% OF BIDS WON MOVE TO COMPLETION 85% OF LISTINGS SOLD WITHIN 28 DAYS SELL YOUR PROPERTY FOR FREE! OPEN TO MORTGAGE AND CASH BUYERS

9 FEES With a flexible approach to who does what we adopt the same approach to fees and will tailor these to match your requirements. REPORTING Traffic light reporting so you can see exactly where we are at with each property Bid log report Guest list report helps identify interest before the action gets in full swing Marketing data: Clicks per property Bidder type reporting (Cash or Mortgage) Hammer Price Homes performance reporting (e.g. % of properties sold that met the reserve) Other ad hoc reporting to suit your needs

10 What our customers have to say CASE STUDY 1 SOLICITOR SOLD 118,500 RESERVE 92,000 N 0 OF BIDS 52 Hammer Price Homes represent what can only be described as an outstanding service. The whole process of selling a property through them is made easy, with all of the costs and terms explained at the outset. I recently had call to use them on a property where an offer was received which my client was minded to take... thankfully she went with my advice and received a sale price of approx. 25k more than she would have done and all thanks to Hammer Price Homes. It is totally safe with a reserve price and you can see the progress the sale is making online. Will certainly be using this service again! Ian Grant, Solicitor Heselwood & Grant Legal Assist Limited CASE STUDY 2 PROPERTY INVESTOR SOLD 3 STUBBORN PROPERTIES AVERAGE OF 5% ABOVE RESERVE AGGREGATE OF 129 BIDS I put 5 properties that I had been struggling to sell through physical auctions/estate agents in the hands of Hammer Price Homes and ran them all through their 28 day auction process with reserves that I was happy with. We had a very good level of interest on all properties and sold 3 of them at an average of 5% above the reserve price, one of the buyers bid from his office in London having had a family member attend an open day viewing. Not only did I get more than my reserve I also incurred zero selling costs. The other 2 properties didn t hit the reserve but Hammer Price Homes provided me with a full report listing all bids received with an option to consider the highest bids made or to relist for another auction. I have decided to re-let both of the properties for now but will certainly go back to Hammer Price Homes should I wish to sell them in the future. I would also like to add that their customer service from start to finish was excellent which included regular updating on the whole process. Ian Griffiths, CEO GIA Investments Limited

11 CASE STUDY 3 SOLICITOR SOLD 109,000 BEST PRIVATE OFFER 85,000 N 0 OF BIDS 40 As a Probate Law Firm we have a legal & moral obligation to attain the best price we can when selling property on behalf of an estate. We had a private offer of 85,000 for a property in North Shields. Although the offer seemed fair with regards to previous estate agent valuations, we d had success with Hammer Price Homes on another property, so the client decided to list the property on their online property auction website. We agreed to set the reserve at 85,000 knowing that this price was achievable. When the 28 day auction closed it had attracted 9 bidders, 40 bids and more importantly a winning bid of 109,000, some 28% higher than the best offer we had prior to the auction. I would have absolutely no hesitation in recommending Hammer Price Homes from both an effectiveness and professional point of view. More importantly, the client was extremely pleased with the service provided. Hollie Coates, Solicitor Coates Solicitors Limited (Sheffield) CASE STUDY 4 ASSOCIATE LAW FIRM SOLD 230,000 ESTATE AGENTS VALUATION AVERAGED 195,000 N 0 OF BIDS 68 As a private client practitioner, I regularly advise executor/administrator clients in relation to probate property sales, where the need to achieve the highest possible price is of paramount importance. Hammer Price Homes transparent and well-worked online auction process is the perfect solution. It ensures that properties are sold for the highest possible price every time (and quickly), and it also enables executors/administrators to demonstrate to beneficiaries that all reasonable steps have been taken to achieve the same. Associate Top 50 UK Law Firm

12 I recently bought my first property online. The Hammer Price Homes process is simple & fair and the customer service was excellent! I sat and watched the last hour of the auction on my mobile phone in a departure lounge. Beat my reserve & no agency fees, happy days! Liz Woodhead - Private buyer, Leeds Ian - Private seller, Manchester I find the Hammer Price method of selling property to be the best available. It really is free you just need to do some of the leg work but the site makes it dead easy. Chris Gower - Private seller, London I always thought an auction process was just for cash buyers but Hammer Price allow enough time to raise finance so that means I can bid on a property that I m keen to buy. George - Private buyer, London Hammer Price Homes Limited. Registered office: 23 New Mount Street, Manchester, M4 4DE. Registered in England & Wales. Reg No t e. info@hammerpricehomes.co.uk