BPM 101: Selecting a Business Performance Management Vendor

Size: px
Start display at page:

Download "BPM 101: Selecting a Business Performance Management Vendor"

Transcription

1 A BPM Partners White Paper BPM 101: Selecting a Business Performance Management Vendor October 2008 Selecting a vendor for business performance management (BPM) is not an easy task. It is necessary to identify the long-term vision and then prioritize the various phases of the BPM implementation. The main problem with business performance management (BPM) vendor selection is that most business professionals think they already know how to do it. If you, however, have come face to face with the reality that it s not easy if you have spent more than two months selecting a BPM vendor or have purchased a product that doesn t quite do what you expected then you can benefit from learning the right way to go about selecting a business performance management solution. It s never too late to go back and do it right. Those who are just starting down the BPM path have an advantage; they can use this guide to get it right the first time. BPM Partners, Inc. Six Landmark Square Stamford, CT

2 2008 BPM Partners, Inc. All material contained in this document remains the property of BPM Partners and cannot be published or duplicated without the express written consent of BPM Partners, Inc.

3 Table of Contents Executive Summary...1 A Road Map is Key...2 Business Requirements First...2 RFP or Not?...3 Which Vendors?...3 Evaluations...4 BPM 101: Selecting a Business Performance Management Vendor

4

5 Executive Summary Selecting a vendor for business performance management (BPM) is not an easy task. It is necessary to identify the long-term vision and then prioritize the various phases of the BPM implementation. The main problem with business performance management (BPM) vendor selection is that most business professionals think they already know how to do it. If you, however, have come face to face with the reality that it s not easy if you have spent more than two months selecting a BPM vendor or have purchased a product that doesn t quite do what you expected then you can benefit from learning the right way to go about selecting a business performance management solution. It s never too late to go back and do it right. Those who are just starting down the BPM path have an advantage; they can use this guide to get it right the first time. BPM 101: Selecting a Business Performance Management Vendor 1

6 1 A Road Map is Key Business performance management has many components, from budgeting, strategic planning, consolidation, and reporting to dashboards and operational analytics. Without a well thought-out road map, you may address your current pain usually budgeting without an eye toward what follows next. Then, when you are ready to move on to the next phase, you may discover your vendor is great in the area you attacked first, but weak in the functionality you want to add next. Prior to making that first purchase, the senior team really The senior team really needs to lay out their long-term vision for BPM and then identify and prioritize the various phases. needs to lay out their long-term vision for BPM and then identify and prioritize the various phases. In addition, an audit should be performed of software currently owned by the company. You may find that you already own products that can address some of your BPM requirements. A gap analysis based on where you are compared to where you want to go will help identify the missing pieces that need to be purchased. Business Requirements First 2 BPM is a strategic business initiative. It is not a back-office operational system. Therefore, the business requirements need to be front and center. Which technology is best is really a secondary discussion. Before you look at OLAP vs. ROLAP vs. hybrid OLAP or the like, you need to determine more fundamental matters, such as whether or not a piece of software can handle the complex allocations required by finance for the annual budget process. Some companies actually skip this step thinking they ll know a good budgeting or reporting system when they see it. That skip is a big mistake. Avoid it. Interview the key stakeholders, gather their detailed requirements for the new system, and then consolidate and prioritize the results. You may also want to find out what they like and dislike about other systems they have used in the past to accomplish similar tasks. At this point, have someone experienced with business performance management give your requirements a sanity check. Unrealistic blue sky items on the list could cause you to filter out otherwise very capable vendors. Your list probably will be focused on current pains and challenges and overlook some potential BPM benefits that you didn t have time to think about or were simply unaware of. Now with your clean and prioritized list of business requirements, you are prepared to start the actual process of vendor selection. 2 2 October 2008

7 3 RFP or Not? The RFP (request for proposal) process is tedious and labor intensive for all concerned, and in the end, probably not very useful. So why do people do it? They need some way to filter down the long list of potential vendors to a more manageable handful of best fit candidates. There are other ways to cut down the list (see the next section), but if you must go through the RFP process make sure you do it right. The single biggest mistake people make is to not ask sufficiently detailed questions. For example, I can almost guarantee that if you ask every BPM vendor, Does your product works with Excel? you will hear nothing but Yes straight across the board. Does that help you differentiate between the vendors? Of course not. However, if you follow up that question by drilling into the specifics (e.g., Do you have an add-in? Is the interface an external load file? Can you execute commands from within Excel to directly access your database? Does your interface support both read and write access? Can I use existing models?), you begin to have enough information to differentiate the vendors. Also, customize your RFP for business performance management. Pulling out an old warhorse generic RFP that IT has used countless times before that asks questions such as: How many characters is the account field? is not going to add much value. Which Vendors? 4 Who will receive your RFP? Or, if you skip the RFP, how will you create your vendor short list? Some companies sidestep making a short list by just looking at the vendors with the biggest marketing budgets mainly because they have seen or heard of them most often. If you do that, you run the risk of paying top dollar for features you may not need. Someone s got to pay for that marketing, after all, and it could be you. Or, you may miss out on a lesserknown vendor with a product that is a better fit. A little more in-depth research is in order. Most people start their research on the Web. A quick Google search will turn up any number of free whitepapers, reports, and buyer s guides. Free research material is free It makes sense to purchase in-depth reports from a recognized industry analyst or to look to a third-party BPM expert for guidance and advice. for good reasons: either it s just marketing material in disguise, or it s a high-level overview designed to entice you to purchase more detailed information. If you are going to purchase BPM software for hundreds of thousands of dollars, and probably spend an equal amount on services, shouldn t you make a small investment to make sure you consider the right vendors? It makes sense to purchase in-depth reports from a recognized industry analyst or to look to a third-party BPM expert for guidance and advice. Once you have identified your vendor short list, it s time to put the vendors through their paces. With that in mind, let s take a look at the actual vendor evaluations, scoring process, selection and negotiations. BPM 101: Selecting a Business Performance Management Vendor 3

8 Before you go any further, if you haven t already put together a committee that consists of, or at least represents, the key stakeholders, you need to create one now. This group should have representatives from all major departments that will be impacted by the BPM solution, not just finance and IT. The key benefits of this are: taking advantage of the combined wisdom of a diverse group, achieving ownership and buy-in from the key stakeholders, and reducing the pool of potential naysayers if the system doesn t turn out quite as planned. As a matter of fact, if there is someone strongly tied to any current systems that are being replaced, that person should be on this committee as well in order to feel connected to the new system initiative. 5 Evaluations Although you may want to spend some amount of time looking at the slick, canned vendor demos, you will want to focus the bulk of your time on scripted demos, or proofs of concept. In business performance management today, many of the systems, at least at a superficial surface level, look and feel very much alike. You will not get very far in differentiating the contenders without some customization focused on how you will actually use the system in your company. Either on your own or with the help of outside experts, you need to identify the most important and/or most difficult aspects of your planned use of business performance management. Then, develop a script that you want the vendors to follow that demonstrates how their product will uniquely meet your needs. For example, if you allocate certain expenses down to individual business units based on their percentage contribution to consolidated revenues, have the vendor demonstrate how their product can handle this sometimes tricky multistep process. Then, evaluate the various vendors on the ease with which this is Develop a script that you want the vendor to follow that demonstrates how their product will uniquely meet your needs. accomplished. Of course, in most cases it will appear simple and straightforward when demonstrated. That s why you need to ask to see how it was accomplished. This is where differences will become apparent. Some products will have complex logic rules that a consultant wrote to make this happen. Others will have created shadow accounts or entities to hold interim calculation steps. Those best at allocations will have pre-built functionality to streamline the process and make it easier for you to administer and maintain. If you look at most of your key requirements this way, certain vendors will begin to stand out from the pack. Just asking the vendors to create a custom demo or proof of concept will begin to shrink the list of viable contenders. Some will decline. The reasons can range from simple economics (the potential revenue from you is not worth the cost of this sales effort) to recognition by the vendor that your needs are not a good fit for their product. Also, in some cases, they are just too busy. Whatever the reason, it is better for you in the long 4 4 October 2008

9 run that they dropped out early. If the product was a good fit and they really wanted you as a customer, they would have found a way to accommodate your request. Before the vendors come in and run through their custom demos, there a few internal steps that need to take place. First of all, you have to train all the members of the evaluation committee on what business performance management really is and how the company plans to use it. Without that knowledge, they may not be on the lookout for important capabilities and may focus on irrelevant ones. For example, some of the committee members may be wowed by products that can produce fancy animated 3D graphics. If, however, your focus is on a system that can work with Excel and crunch numbers really fast, then there is going to be a disconnect. You need to prepare a scoring worksheet that has columns for each vendor and rows identifying your key evaluation criteria. It would also be useful to include weighting factors, adjusting for the relative importance of each element. Whatever tool you use to create this scoring worksheet it needs to be able to quickly and easily consolidate the results from all committee members. When the vendors come in, each evaluator should enter their reactions in the worksheet. In the end, the scoring worksheet should highlight the top vendors as selected by your team. In addition to evaluating how successful the vendors were at accomplishing the goals of your demo script, there is a key question you need to ask each vendor: What are your short- and long-term product plans? The long-term plans will tell you if their research and development investment is going to be aligned with your needs. For example, if they say they plan to rewrite the product for a hosted environment and that doesn t interest you, you may want to consider a different vendor that is more focused on development in areas that are of interest to you. The short-term plans will tell you what is lacking in their current solution. If they say the next release will have even better integration between modules, that probably means the market or their clients have said the current integration is not good enough. When all the vendors have gone through their paces, you can look at the consolidated results. While it may appear obvious who the favorites were, be sure to watch out for any sizeable variances. That is, if a vendor received an 8 average on a 1 to 10 scale for a key feature, were all the votes around 8, or were there some 10s and some 6s. Those are very different situations. In the latter case, you need to take into account that some people were not thrilled with this vendor s performance in a certain area and may not be excited by the prospect of choosing them for your BPM solution. Conclusion Once you have selected the best solution for your needs, it is time to determine the modules that you need, how many seats, negotiate the best deal and determine who will assist with implementation. These topics are covered in additional articles available on the BPM Partners website. This article was originally published by the Business Intelligence Network. BPM 101: Selecting a Business Performance Management Vendor 5

Coaching your inside sales team to improve online lead conversion

Coaching your inside sales team to improve online lead conversion Coaching your inside sales team to improve online lead conversion Five essential tips to help them get better results As a marketer, you do the best you can to cultivate and prioritize leads so they are

More information

EMA Service Catalog Assessment Service

EMA Service Catalog Assessment Service MORE INFORMATION: To learn more about the EMA Service Catalog, please contact the EMA Business Development team at +1.303.543.9500 or enterpriseit@enterprisemanagement.com The IT Service Catalog Aligning

More information

The five questions you need to ask before selecting a Business Intelligence Vendor

The five questions you need to ask before selecting a Business Intelligence Vendor The five questions you need to ask before selecting a Business Intelligence Vendor Overview Over the last decade, Business Intelligence (BI) has been at or near the top of the list of many executive and

More information

Top 5 best practices for creating effective dashboards. and the 7 mistakes you don t want to make

Top 5 best practices for creating effective dashboards. and the 7 mistakes you don t want to make Top 5 best practices for creating effective dashboards and the 7 mistakes you don t want to make p2 Financial services professionals are buried in data that measure and track: relationships and processes,

More information

BEST PRACTICES: How to Evaluate Software Demonstrations

BEST PRACTICES: How to Evaluate Software Demonstrations BEST PRACTICES: How to Evaluate Software Demonstrations Get Organized to Stay in Control Reviewing demonstrations is perhaps the most critical component of the software selection process. This is where

More information

Guideline to purchase a CRM Solution

Guideline to purchase a CRM Solution Guideline to purchase a CRM Solution esphere Whitepaper Content list Introduction... 3 Challenges... 3 Overview... 4 Define Your CRM Requirements and Business Objectives and start gather information...

More information

Selecting an Email Service Provider

Selecting an Email Service Provider Why Outsourcing the Process is Your Best Bet RED PILL EMAIL Authored by: Ken Magill Why Outsourcing the Process is Your Best Bet So you ve decided it s time to hire an email service provider or select

More information

Keyword Research: Exactly what cash buyers, motivated sellers, and private lenders are looking for online. (and how to get in front of them)

Keyword Research: Exactly what cash buyers, motivated sellers, and private lenders are looking for online. (and how to get in front of them) Keyword Research: Exactly what cash buyers, motivated sellers, and private lenders are looking for online. (and how to get in front of them) 52 Keywords + How To Guide More Traffic. More Leads. Keywords

More information

How To Buy A Crm Solution

How To Buy A Crm Solution CRM Buying Guide: 7 Steps to Making a CRM Purchase Decision Updated - Winter 2006 PAGE TABLE OF CONTENTS 7 Steps to Making a CRM Purchase Decision 2 Introduction Step 1: Define Your CRM Requirements and

More information

Getting Started with Business Intelligence

Getting Started with Business Intelligence Getting Started with Business Intelligence Tips and Tools to Ensure Success 153 Kearny St., San Francisco, CA info@birst.com (866) 940-1496 Introduction Identifying and selecting a Business Intelligence

More information

The Ultimate Construction Software Buyer s Guide The Key to Purchasing the Right Software!

The Ultimate Construction Software Buyer s Guide The Key to Purchasing the Right Software! The Ultimate Construction Software Buyer s Guide The Key to Purchasing the Right Software! STUMP THE SOFTWARE VENDORS EDITION The definitive guide to solving tough software problems faced by: General Contractors

More information

BEST PRACTICES: Ten Steps to Selecting the Right Human Resources Software

BEST PRACTICES: Ten Steps to Selecting the Right Human Resources Software BEST PRACTICES: Ten Steps to Selecting the Right Human Resources Software The Ten Steps for Human Resources Software Selection In this brief guide, we ll review a ten-step process that will help you select

More information

EMA CMDB Assessment Service

EMA CMDB Assessment Service The Promise of the CMDB The Configuration Management Database (CMDB) provides a common trusted source for all IT data used by the business and promises to improve IT operational efficiency and increase

More information

People Ready BI a Microsoft White Paper

People Ready BI a Microsoft White Paper People Ready BI People Ready BI a Microsoft White Paper Guy Weismantel, Microsoft Corporation Published: June 2008 For the latest information, please see http://www.microsoft.com/bi Contents Executive

More information

Attention B2B Marketing Professionals: Why you could be losing up to 80% of your sales (and what you can do to keep them.)

Attention B2B Marketing Professionals: Why you could be losing up to 80% of your sales (and what you can do to keep them.) Special Bonus: Lead Nurturing Workbook to help you optimize your content and stop losing leads. Attention B2B Marketing Professionals: Why you could be losing up to 80% of your sales (and what you can

More information

Measuring Success Service Desk Evaluation Guide for the Midsized Business: How to Choose the Right Service Desk Solution and Improve Your ROI

Measuring Success Service Desk Evaluation Guide for the Midsized Business: How to Choose the Right Service Desk Solution and Improve Your ROI BEST PRACTICES WHITE PAPER Measuring Success Service Desk Evaluation Guide for the Midsized Business: How to Choose the Right Service Desk Solution and Improve Your ROI Table of Contents INTRODUCTION...1

More information

Onboarding training program provides quantified results that add to recruiting firm s bottom line.

Onboarding training program provides quantified results that add to recruiting firm s bottom line. Onboarding training program provides quantified results that add to recruiting firm s bottom line. Our goal was to create a teachable, understandable, impactful, businessdriving program. What we wanted

More information

Choosing the Right Project and Portfolio Management Solution

Choosing the Right Project and Portfolio Management Solution Choosing the Right Project and Portfolio Management Solution Executive Summary In too many organizations today, innovation isn t happening fast enough. Within these businesses, skills are siloed and resources

More information

Thank you so much for having me. I m really excited to be here today.

Thank you so much for having me. I m really excited to be here today. Welcome to The Boomer Business Owner. My guest today is Ty Crandall. Ty is an honorary Baby Boomer, internationally known speaker, author, and business credit expert. With over 16 years of financial experience,

More information

The Top FIVE Metrics. For Revenue Generation Marketers

The Top FIVE Metrics. For Revenue Generation Marketers The Top FIVE Metrics For Revenue Generation Marketers Introduction It s an old cliché but true: you manage what you measure. One implication is that when a business changes, measures should change as well.

More information

Better Business Analytics with Powerful Business Intelligence Tools

Better Business Analytics with Powerful Business Intelligence Tools Better Business Analytics with Powerful Business Intelligence Tools Business Intelligence Defined There are many interpretations of what BI (Business Intelligence) really is and the benefits that it can

More information

Quarterly Mobile Apps, Business Intelligence, & Database. BILT Meeting June 17, 2014. Meeting Minutes

Quarterly Mobile Apps, Business Intelligence, & Database. BILT Meeting June 17, 2014. Meeting Minutes Quarterly Mobile Apps, Business Intelligence, & Database BILT Meeting June 17, 2014 Meeting Minutes :::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::::

More information

HOW TO RIDE A 10-PERSON BICYCLE Improving Employee Engagement in Real-Time

HOW TO RIDE A 10-PERSON BICYCLE Improving Employee Engagement in Real-Time HOW TO RIDE A 10-PERSON BICYCLE Improving Employee Engagement in Real-Time Remember when you were learning to ride a bike? Some people used training wheels. Others had someone holding onto the back of

More information

Good Fast or Low cost marketing

Good Fast or Low cost marketing Email Marketing 101 Good Fast or Low cost marketing We ve all heard the old adage about how, when it comes to marketing, you can get what you need done well, delivered quickly or produced inexpensively;

More information

Creating a Digital Marketing Strategy

Creating a Digital Marketing Strategy Superfast Business Wales For a digital strategy to deliver success there must be a consistent message in any and all activity. You have to maintain a brand message across a variety of channels so that

More information

8 TIPS FOR MAKING THE MOST OF GOOGLE ANALYTICS. Brought to you by Geary LSF and Orbital Informatics

8 TIPS FOR MAKING THE MOST OF GOOGLE ANALYTICS. Brought to you by Geary LSF and Orbital Informatics 8 TIPS FOR MAKING THE MOST OF GOOGLE ANALYTICS Brought to you by Geary LSF and Orbital Informatics TABLE OF CONTENTS 3 5 7 8 9 10 11 12 13 14 15 Introduction 8 Tips for Google Analytics Don t let Google

More information

Interviewing Tips for Apprenticeship Programs

Interviewing Tips for Apprenticeship Programs Interviewing Tips for Apprenticeship Programs It may seem hard to believe that your 5 to 10 minute interview will, in some cases, receive the same weight in the selection process as the test you have taken

More information

How to Select a Virtualization Management Tool

How to Select a Virtualization Management Tool www.virtualizationsoftware.com How to Select a Virtualization Management Tool By David Davis, vexpert, VCP, VCAP, CCIE Introduction While VMware provides an excellent management tool for your virtual infrastructure

More information

7 Secrets To Websites That Sell. By Alex Nelson

7 Secrets To Websites That Sell. By Alex Nelson 7 Secrets To Websites That Sell By Alex Nelson Website Secret #1 Create a Direct Response Website Did you know there are two different types of websites? It s true. There are branding websites and there

More information

BPM To Automate or Not to Automate Is that the Question?

BPM To Automate or Not to Automate Is that the Question? BPM To Automate or Not to Automate A NEOS Whitepaper 20 Church St. Harford, CT 06103 Office: 860.519.5601 Fax: 860.519.5629 www.neosllc.com BPM To Automate or Not to Automate Introduction To keep up with

More information

7 Areas to Investigate When Your Broker/Dealer Contract is Renewing

7 Areas to Investigate When Your Broker/Dealer Contract is Renewing 7 Areas to Investigate When Your Broker/Dealer Contract is Renewing Authored by: Christine M. Strickland, Managing Director 1 P age Introduction Whether you re about to renew your contract with your current

More information

What is the realistic outcome of managed learning implementation and is it right for you?

What is the realistic outcome of managed learning implementation and is it right for you? 1 What is the realistic outcome of managed learning implementation and is it right for you? What is the realistic outcome of managed learning implementation and is it right for you? Is managed learning

More information

SUCCESS FACTORS IN SELECTING THE RIGHT TICKETING SYSTEM

SUCCESS FACTORS IN SELECTING THE RIGHT TICKETING SYSTEM 10 SUCCESS FACTORS IN SELECTING THE RIGHT TICKETING SYSTEM What You Need to Know THE NEXT DIMENSION IN TICKETING SOLUTIONS SERVICES SUPPORT STRATEGY YOU VE BEEN CHARGED WITH FINDING A NEW TICKETING SOLUTION

More information

Acting on the User Journey: Content and Engagement Tactics

Acting on the User Journey: Content and Engagement Tactics Acting on the User Journey: Content and Engagement Tactics November 2012 Toronto Ottawa Calgary Regina New York 1 Acting on the User Journey: Content and Engagement Tactics Gilbane Boston 2012 2 Today

More information

Ten Steps To Selecting the Right Practice Management Software

Ten Steps To Selecting the Right Practice Management Software BEST PRACTICES: Ten Steps To Selecting the Right Practice Management Software The Ten Steps For Medical Software Selection In this brief guide, we ll review a ten-step process that will help you select

More information

How to Select a Financial Reporting Software Vendor

How to Select a Financial Reporting Software Vendor A Confluence Whitepaper Eight Points to Consider When Selecting Financial Reporting Software Executive Summary The trend toward data consolidation and automation is pervasive in fund administration today.

More information

BUSINESS PROCESS OPTIMIZATION IN THE CONTACT CENTER

BUSINESS PROCESS OPTIMIZATION IN THE CONTACT CENTER BUSINESS PROCESS OPTIMIZATION IN THE CONTACT CENTER By Brian Hinton Principal Consultant Strategic Contact, Inc. June 2010 2010 Strategic Contact, Inc. All Rights Reserved WHITE PAPER ABOUT THE AUTHOR

More information

Participating in a Business Process in Oracle BPM 11g: Narration Script

Participating in a Business Process in Oracle BPM 11g: Narration Script Participating in a Business Process in Oracle BPM 11g: Narration Script Participating in a Business Process in Oracle BPM 11g Hello, and welcome to this online, self-paced course entitled Participating

More information

As You Like It: Make BI/Analytics Deliver

As You Like It: Make BI/Analytics Deliver As You Like It: Make BI/Analytics Deliver 7 pitfalls to avoid July, 2014 Billion needs vs Gazillion products There is a plethora of basic and advanced analytical BI solutions out in the market. According

More information

Introduction to Integrated Marketing: Lead Scoring

Introduction to Integrated Marketing: Lead Scoring Introduction to Integrated Marketing: Lead Scoring Are You Making The Most Of Your Sales Leads? Lead scoring is a key missing link in many B2B marketing strategies. According to a recent Gartner study,

More information

Selecting Enterprise Software

Selecting Enterprise Software Selecting Enterprise Software Introduction The path to selecting enterprise software is riddled with potential pitfalls and the decision can make or break project success, so it s worth the time and effort

More information

Terminology and Scripts: what you say will make a difference in your success

Terminology and Scripts: what you say will make a difference in your success Terminology and Scripts: what you say will make a difference in your success Terminology Matters! Here are just three simple terminology suggestions which can help you enhance your ability to make your

More information

How to Choose the Right Web Design Company for Your Nonprofit

How to Choose the Right Web Design Company for Your Nonprofit How to Choose the Right Web Design Company for Your Nonprofit wiredimpact.com 1 A new website can very easily be the kind of can that gets kicked down the road. Many nonprofits are swamped with things

More information

The Ultimate Guide to Selecting a Web Content Management System. An 8-step guide to successful WCMS selection

The Ultimate Guide to Selecting a Web Content Management System. An 8-step guide to successful WCMS selection The Ultimate Guide to Selecting a Web Content Management System An 8-step guide to successful WCMS selection Content 3 Introduction 4 The 8-Step need requirements focal needs technology service provider

More information

Lead Management. Guide

Lead Management. Guide Lead Management Guide OVERVIEW This document examines the importance of strategy, assets and technology when considering a Lead Management process. The document provides background, points for discovery,

More information

The Comprehensive Interview

The Comprehensive Interview Uncovering the Real Candidate Behind the Interview Persona Janna Mansker Kelly Land www.berkeassessment.com The Comprehensive Interview When sitting across the table from a candidate during an interview,

More information

WHITEPAPER: Harnessing intelligence from your customers with an integrated CRM SYSTEM

WHITEPAPER: Harnessing intelligence from your customers with an integrated CRM SYSTEM Harnessing intelligence from your customers with an integrated CRM SYSTEM Hooking the big fish in times of economic uncertainty Once upon a time, businesses used to be able to rely on long term relationships

More information

Research Study: Cloud-Based Business Solutions Suite Delivers Key Performance Improvements to Services-Based Businesses

Research Study: Cloud-Based Business Solutions Suite Delivers Key Performance Improvements to Services-Based Businesses Research Study: Cloud-Based Business Solutions Suite Delivers Key Performance Improvements to Services-Based Businesses SL Associates Executive Summary 2 Project-Based Metrics are Critical for Services-Based

More information

CONTACT CENTER REPORTING Start with the basics and build success.

CONTACT CENTER REPORTING Start with the basics and build success. tech line / dec 2013 CONTACT CENTER REPORTING Start with the basics and build success. By Brian Hinton, Strategic Contact Inc. Pipeline Articles www.contactcenterpipeline.com Brian Hinton Strategic Contact

More information

Content Marketing Integration Workbook

Content Marketing Integration Workbook Content Marketing Integration Workbook 730 Yale Avenue Swarthmore, PA 19081 www.raabassociatesinc.com info@raabassociatesinc.com Introduction Like the Molière character who is delighted to learn he has

More information

BUSINESS INTELLIGENCE

BUSINESS INTELLIGENCE BUSINESS INTELLIGENCE Enabling Insights Across the Enterprise Patrick Callahan AST Corporation Practice Director Business Intelligence Naperville, Illinois USA 2011 Southern California Public Sector EBS

More information

Marketing Automation What to Look For

Marketing Automation What to Look For Marketing Automation What to Look For Roan Bear January 1th, 009 1 Table of Contents Introduction Evaluation Team A Sales Person? Scheduling a Demo Vendor Selection Pricing Time to Launch Categories to

More information

THE MULTI-CHANNEL CONTENT DISTRIBUTION GUIDE

THE MULTI-CHANNEL CONTENT DISTRIBUTION GUIDE TABLE OF CONTENTS It s Time to Cut the Content Waste 4 Identify Your Theme 7 Build Your Pillar 9 Distribute the Content 16 Optimize and Repeat 21 Appendix: Multi-Channel Content Distribution Examples 23

More information

10 THINGS TO CONSIDER BEFORE STARTING A LEAD GENERATION COMPANY

10 THINGS TO CONSIDER BEFORE STARTING A LEAD GENERATION COMPANY 10 THINGS TO CONSIDER BEFORE STARTING A LEAD GENERATION COMPANY TEN THINGS TO CONSIDER BEFORE STARTING A LEAD GENERATION COMPANY The lead generation industry is growing at a rapid pace. Companies large

More information

How To Write A Sales Playbook

How To Write A Sales Playbook Sales Playbook Essentials in Brief Table of Contents What is a Sales Playbook? Why Create a Sales Playbook? Types of Sales Playbooks Preparation Design Your Sales Playbook for Easy Navigation Traps to

More information

Generating Leads While You Sleep

Generating Leads While You Sleep Generating Leads While You Sleep May 2013 CommuniGator 2013 Page 1 of 14 Contents Introduction... 3 Setting up the right infrastructure... 4 Page Scoring, Link Scoring and Lead Scoring... 7 Generating

More information

10 Steps to a Guaranteed Successful CRM Implementation Starting With a Great Foundation Should Be the Cornerstone of Your Implementation

10 Steps to a Guaranteed Successful CRM Implementation Starting With a Great Foundation Should Be the Cornerstone of Your Implementation 10 Steps to a Guaranteed Successful CRM Implementation Starting With a Great Foundation Should Be the Cornerstone of Your Implementation By Susan Clark Ten Steps to a Guaranteed Successful CRM Implementation

More information

ASSIGNMENT 7: YOUR MARKETING/PR PLAN AND ONLINE THOUGHT LEADERSHIP

ASSIGNMENT 7: YOUR MARKETING/PR PLAN AND ONLINE THOUGHT LEADERSHIP ASSIGNMENT 7: YOUR MARKETING/PR PLAN AND ONLINE THOUGHT LEADERSHIP Read the following assignment. Then read Chapters 11 and 12 in your textbook. Be sure to complete Self-Check 7 to measure your progress.

More information

The 7 Deadly Sins of Failed Cloud Projects A WHITE PAPER

The 7 Deadly Sins of Failed Cloud Projects A WHITE PAPER The 7 Deadly Sins of Failed Cloud Projects A WHITE PAPER Executive Summary Cloud computing provides more choices than ever, putting increasing pressure on enterprise IT to satisfy the demands of their

More information

Insight Guide. E-Learning Compliance. www.kineo.com

Insight Guide. E-Learning Compliance. www.kineo.com Insight Guide E-Learning Compliance LAST MENU BACK NEXT Insight Guide Overview The challenges of compliance training Questions to ask before you begin your design 20 minutes A new generation of design

More information

CREATING CONTENT. CLOSING DEALS.

CREATING CONTENT. CLOSING DEALS. CREATING CONTENT. CLOSING DEALS. The ultimate guide to content marketing and sales strategy for B2B Content marketing is an ideal companion to a B2B sales team. Why? Two reasons: 1. The B2B sales process

More information

Anatomy of a Decision

Anatomy of a Decision research@bluehillresearch.com @BlueHillBoston 617.624.3600 Anatomy of a Decision BI Platform vs. Tool: Choosing Birst Over Tableau for Enterprise Business Intelligence Needs What You Need To Know The demand

More information

SOFTWARE SELECTION GUIDE. How to Find the Right Software for Your Organization

SOFTWARE SELECTION GUIDE. How to Find the Right Software for Your Organization SOFTWARE SELECTION GUIDE How to Find the Right Software for Your Organization 1. Table of Contents Introduction 4 Step 1: Define Your Needs Business Goals Requirements List Step 2: Determine Your Options

More information

Pay per Click Success 5 Easy Ways to Grow Sales and Lower Costs

Pay per Click Success 5 Easy Ways to Grow Sales and Lower Costs Pay per Click Success 5 Easy Ways to Grow Sales and Lower Costs Go Long! The Benefits of Using Long Tail Keywords clogged sewage line, I ll see a higher conversion How many keywords are in your pay-per-click

More information

730 Yale Avenue Swarthmore, PA 19081 www.raabassociatesinc.com info@raabassociatesinc.com

730 Yale Avenue Swarthmore, PA 19081 www.raabassociatesinc.com info@raabassociatesinc.com Lead Scoring: Five Steps to Getting Started 730 Yale Avenue Swarthmore, PA 19081 www.raabassociatesinc.com info@raabassociatesinc.com Introduction Lead scoring applies mathematical formulas to rank potential

More information

PPM Software Selection Guide

PPM Software Selection Guide PPM Software Selection Guide PPM Software Selection Guide PPM Software Selection Guide STEP 1: Business Pain clearly identify current needs and requirements What is the organization s commitment to solving

More information

Best in Class Referral Programs

Best in Class Referral Programs Take your business to the next level Best in Class Referral Programs Lower cost per sale, Higher Retention, Increased Profits Free Sales and Marketing Audit Call 410-977-7355 Best in Class Customer Referral

More information

How Effectively Are Companies Using Business Analytics? DecisionPath Consulting Research October 2010

How Effectively Are Companies Using Business Analytics? DecisionPath Consulting Research October 2010 How Effectively Are Companies Using Business Analytics? DecisionPath Consulting Research October 2010 Thought-Leading Consultants in: Business Analytics Business Performance Management Business Intelligence

More information

The Essentials of a Documented Content Marketing Strategy: 36 QUESTIONS TO ANSWER

The Essentials of a Documented Content Marketing Strategy: 36 QUESTIONS TO ANSWER The Essentials of a Documented Content Marketing Strategy: 36 QUESTIONS TO ANSWER 1 Why does a documented content marketing strategy matter? The majority of content marketers don t have a documented content

More information

Web Analytics. Using emetrics to Guide Marketing Strategies on the Web

Web Analytics. Using emetrics to Guide Marketing Strategies on the Web Web Analytics Using emetrics to Guide Marketing Strategies on the Web Web analytics is the practice of measuring, collecting, analyzing and reporting on Internet data for the purposes of understanding

More information

WHITE PAPER: STRATEGIC IMPACT PILLARS FOR OPTIMIZING BUSINESS PROCESS MANAGEMENT IN GOVERNMENT

WHITE PAPER: STRATEGIC IMPACT PILLARS FOR OPTIMIZING BUSINESS PROCESS MANAGEMENT IN GOVERNMENT WHITE PAPER: STRATEGIC IMPACT PILLARS FOR OPTIMIZING BUSINESS PROCESS MANAGEMENT IN GOVERNMENT IntelliDyne, LLC MARCH 2012 Strategic Impact Pillars for Optimizing Business Process Management in Government

More information

Optimizing Enrollment Management with Predictive Modeling

Optimizing Enrollment Management with Predictive Modeling Optimizing Enrollment Management with Predictive Modeling Tips and Strategies for Getting Started with Predictive Analytics in Higher Education an ebook presented by Optimizing Enrollment with Predictive

More information

ATS. The. The Staffing Agency s Guide to Buying an Applicant Tracking System

ATS. The. The Staffing Agency s Guide to Buying an Applicant Tracking System ATS The Advantage: The Staffing Agency s Guide to Buying an Applicant Tracking System 87 % of North American recruiting professionals agree that using ATS/CRM technology is important to the success of

More information

How to Outsource Without Being a Ninnyhammer

How to Outsource Without Being a Ninnyhammer How to Outsource Without Being a Ninnyhammer 5 mistakes people make when outsourcing for profit By Jason Fladlien 2 Introduction The way everyone does outsourcing is patently wrong, and this report is

More information

Advisory Services Application Services. The right choice.* Implementation starts with selection. *connectedthinking

Advisory Services Application Services. The right choice.* Implementation starts with selection. *connectedthinking Advisory Services Application Services The right choice.* Implementation starts with selection *connectedthinking Headline 2 The right choice.* Table of contents The heart of the matter 4 Making the right

More information

Selecting an ERP Software Package For Small and Midsize Manufacturers

Selecting an ERP Software Package For Small and Midsize Manufacturers Selecting an ERP Software Package For Small and Midsize Manufacturers Choosing the right ERP software package for your company can be a daunting task. The ERP software as well as its vendor can make the

More information

BI Dashboards the Agile Way

BI Dashboards the Agile Way BI Dashboards the Agile Way Paul DeSarra Paul DeSarra is Inergex practice director for business intelligence and data warehousing. He has 15 years of BI strategy, development, and management experience

More information

7 Signs You Need Advanced Analytics for Salesforce.com (or any CRM)

7 Signs You Need Advanced Analytics for Salesforce.com (or any CRM) 7 Signs You Need Advanced Analytics for Salesforce.com (or any CRM) and Why They Matter Executive Summary 2 Sure, customer relationship management (CRM) applications provide reports and dashboards. But

More information

Lead Scoring. Five steps to getting started. wowanalytics. 730 Yale Avenue Swarthmore, PA 19081 www.raabassociatesinc.com info@raabassociatesinc.

Lead Scoring. Five steps to getting started. wowanalytics. 730 Yale Avenue Swarthmore, PA 19081 www.raabassociatesinc.com info@raabassociatesinc. Lead Scoring Five steps to getting started supported and sponsored by wowanalytics 730 Yale Avenue Swarthmore, PA 19081 www.raabassociatesinc.com info@raabassociatesinc.com LEAD SCORING 5 steps to getting

More information

Ten Steps to Selecting the Right Property Management Software

Ten Steps to Selecting the Right Property Management Software Ten Steps to Selecting the Right Property Management Software The Ten Steps for Property Management Software Selection In this brief guide, we ll review a ten-step process that will help you select the

More information

top 5 best practices for creating effective campaign dashboards and the 7 mistakes you don t want to make

top 5 best practices for creating effective campaign dashboards and the 7 mistakes you don t want to make top 5 best practices for creating effective campaign dashboards and the 7 mistakes you don t want to make You ve been there: no matter how many reports, formal meetings, casual conversations, or emailed

More information

Selecting a Commission and Incentive Compensation System

Selecting a Commission and Incentive Compensation System Selecting a Commission and Incentive Compensation System Corporations are increasingly looking for outside vendors to provide software products to manage commission, sales incentive, and bonus programs.

More information

Marketing Automation User; 2010 marketing review notes and 2011 plans

Marketing Automation User; 2010 marketing review notes and 2011 plans Marketing Automation User; 2010 marketing review notes and 2011 plans Each December we ask our marketing customers if they would like to participate in a short, informal yearend review. The scope of the

More information

Touch Points Touch Points Step 1 Spend Areas Step 2 Creating and Developing a Sourcing Team Executive Sponsorship

Touch Points Touch Points Step 1 Spend Areas Step 2 Creating and Developing a Sourcing Team Executive Sponsorship Strategic Sourcing: A Step-By-Step Practical Model Robert J. Engel, Vice President-Project Services The Procurement Centre 713-623-0111 Ext. 224; bengel@tpc-usa.com 89 th Annual International Supply Management

More information

2014-2015 Cloud-Based Contact Center Infrastructure Market Report

2014-2015 Cloud-Based Contact Center Infrastructure Market Report ABSTRACT 2014-2015 Cloud-Based Contact Center Infrastructure Market Report The seventh edition of DMG Consulting s Cloud-Based Contact Center Infrastructure Market Report provides an in-depth analysis

More information

Developing a Business Analytics Roadmap

Developing a Business Analytics Roadmap White Paper Series Developing a Business Analytics Roadmap A Guide to Assessing Your Organization and Building a Roadmap to Analytics Success March 2013 A Guide to Assessing Your Organization and Building

More information

The Jet Reports Suite of Products

The Jet Reports Suite of Products The Jet Reports Suite of Products The Jet Reports Suite of Products is an integrated reporting and business intelligence solution that ranges from individual ad-hoc reporting to enterprise level reporting

More information

Small Business Checkup

Small Business Checkup Small Business Checkup How healthy is your business? www.aretehr.com TABLE OF CONTENTS The Four Keys to Business Health... 3 Management & Operations... 4 Marketing... 6 Financial & Legal... 8 Human Resources...

More information

Louis Gudema: Founder and President of Revenue + Associates

Louis Gudema: Founder and President of Revenue + Associates The Interview Series - Presented by SmartFunnel Interviews of Sales + Marketing Industry Leaders Louis Gudema: Founder and President of Revenue + Associates PETER: Hello folks this is Peter Fillmore speaking.

More information

Streamline your supply chain with data. How visual analysis helps eliminate operational waste

Streamline your supply chain with data. How visual analysis helps eliminate operational waste Streamline your supply chain with data How visual analysis helps eliminate operational waste emagazine October 2011 contents 3 Create a data-driven supply chain: 4 paths to insight 4 National Motor Club

More information

I use several different introductions when it comes to calling purchased leads or leads that I have generated on my own through different ads.

I use several different introductions when it comes to calling purchased leads or leads that I have generated on my own through different ads. COLD MARKET LEAD SCRIPTS COLD LEAD BUSINESS SCRIPT I use several different introductions when it comes to calling purchased leads or leads that I have generated on my own through different ads. You will

More information

HOW TO. to Executives. You know that marketing automation is the greatest thing since sliced bread. After all, what else can help you...

HOW TO. to Executives. You know that marketing automation is the greatest thing since sliced bread. After all, what else can help you... HOW TO Sell Marketing to Executives Automation You know that marketing automation is the greatest thing since sliced bread. After all, what else can help you... 1 making inroads with the corner office

More information

White Paper. Thirsting for Insight? Quench It With 5 Data Management for Analytics Best Practices.

White Paper. Thirsting for Insight? Quench It With 5 Data Management for Analytics Best Practices. White Paper Thirsting for Insight? Quench It With 5 Data Management for Analytics Best Practices. Contents Data Management: Why It s So Essential... 1 The Basics of Data Preparation... 1 1: Simplify Access

More information

BUSINESS CONSULTING SERVICES Comprehensive practice management solutions for independent investment advisors

BUSINESS CONSULTING SERVICES Comprehensive practice management solutions for independent investment advisors BUSINESS CONSULTING SERVICES Comprehensive practice management solutions for independent investment advisors Insights, tools and resources to help you Accelerate Your Growth, Scale Your Business and Elevate

More information

Chapter 2. My Early Days Trading Forex

Chapter 2. My Early Days Trading Forex Chapter 2 My Early Days Trading Forex I want to talk about my early days as a Forex trader because I m hoping that my story will be something you can relate to. So it doesn t really matter if you are brand

More information

Contact Center Analytics Primer

Contact Center Analytics Primer By: Rob McDougall Upstream Works Software August 2010 Analytics means a lot of different things to different people. One of the foundational principles of any analytics effort is to ensure that the information

More information

Intelligence Reporting Standard Reports

Intelligence Reporting Standard Reports Intelligence Reporting Standard Reports Sage 100 ERP (formerly Sage ERP MAS 90 and 200) Intelligence Reporting empowers you to quickly and easily gain control and obtain the information you need from across

More information

A Quicker, Simpler Path to Lead Management ROI

A Quicker, Simpler Path to Lead Management ROI A Quicker, Simpler Path to Lead Management ROI A Step by Step Guide Lisa Cramer Co-Founder & President LeadLife Solutions lcramer@leadlife.com 770.670.6702 Because marketers are time, budget and resource-constrained,

More information

The Four Myths of Business IT Collaboration in BPMS

The Four Myths of Business IT Collaboration in BPMS The Four Myths of Business IT Collaboration in BPMS 1. The Expectations for Business-IT Collaboration In the bad old days before the modern crop of model-driven business process management systems (BPMS),

More information