Managing multi-channel demand in a continuously evolving environment
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- Irma Long
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1 Munich, May 7th 2015 in a continuously evolving environment
2 2 Panalpina at a glance Global network with some 500 offices in over 70 countries, and partner companies in a further 90 countries CHF 6,707 m net forwarding revenue Forwarding volumes: 857,800 tons in Air Freight, 1,606,500 TEU in Ocean Freight Core activities Consolidated profit CHF 86.5 m CHF m EBIT Over 16,000 employees CHF 1,586 m gross profit Energy Solutions Logistics Ocean Freight Air Freight
3 3 Consumer, Retail and Fashion at Panalpina CRF makes 20% of Panalpina s revenue TEU s and tons shipped Biggest Industry Vertical for Ocean Freight Consumer Solutions Transport optimization Freight management 4PL / Lead Logistics Provider (LLP) Retail Solutions Order-/Vendor- Management Buyers consolidation Direct-to-Store and due date management Fashion Solutions End-to-End visibility and exception management RFID Origin- / destination- / logistics solutions
4 4 Do you remember Back to the future II and how it would be 2015? What is existing today in 2015, what has been predicted in 1985? Hoverboard Fingerprint scanner Automatic tying sneakers Flying cars Pizza hydrator Source:
5 6 Trends are changing buying patterns. TECHNOLOGY COLLABORATION TRAVEL GROWING MIDDLE CLASS NEAR SOURCING GLOBALIZATION END-TO-END TRANSPARENCY $4.35 trillion SHOP TOP 250 RETAILERS SOCIAL MEDIA
6 7. which challenges the supply chain. Origin Forecasting Built to order v/s built to DC (push or pull) Upstream visibility at order level Optimization Planning on Vendor compliance and emergency handling
7 8. which challenges the supply chain. Transit Reliable transportation Capacity Act of god Port congestion Ability to take quick action in emergency situations
8 9. which challenges the supply chain. Destination Erratic - fast stock replenishment Retail through many channels requiring a combination of centralized distribution centers and near sourcing Avoiding single point of failure Flexible space in sheds Growing number of returns Final mile deliveries 24 hour operation in combination with respect of urban areas
9 10 and requires sophisticated supply chain solutions Origin Order management Vendor management and compliance RFID solutions making E2E handling quicker Buyer s consolidation Direct to store and direct to market solutions
10 11 and requires sophisticated supply chain solutions Transit Due date management providing optimal transport mode E2E visibility solution Exception management Capacity management Trade lane management Performance management
11 12 and requires sophisticated supply chain solutions Destination Urban warehouses combined centralized DC structure E2E RFID solutions All items under one roof BIG DATA complete E2E visibility through one tool E-fulfillment E-commerce platform management
12 13 executed through partnership based on value Focus on the essential value creation Innovation Establish clear partnership objectives Pragmatic approach to solutions Leveling solutions Collaborative SOP E2E Clear guideline for implementation including sophisticated solutions Building borderless teams Customization Standardization Realization Following agreed processes Compliance Business reviews of performance Execution
13 14 Show-case : End-to-end RFID solution fashion customer
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