Vending Best Practice
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- Toby Dorsey
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1 Vending Best Practice Gillian White Chairman of EVA Task Force Diet & Nutrition October
2 EVA Members > Corporate Members (food companies) > Operating Members (vending operators) > Manufacturer members (vending machine producers) 2 > National Trade Associations
3 EVA Activities > Promotion of Best Practice across the breadth of vending issues > Serve as a voice for the vending industry at EU level > Coordinate with other key global associations, including US and Japan 3
4 EVA Task Force Diet & Nutrition > Recognise concern about vending in context of obesity discussion > Provide support to National Associations > Collate best practice examples by corporate members and associations 4 > Provide input into consultations, eg WHO strategy
5 EVA Best Practice Vending - A Matter of Choice > Positioning: Choice, within boundaries > Recognises need for nutrition education and promoting physical activity in school > Ensures that school is decision-maker Choice in content of machine Branding on machine Location of machine Control through technology 5
6 Best Practice In Action Vending in Schools -The Educated Choice Initiative 2. COMMUNICATION 2.1 AVA member exchange of best practice AVA members will seize the following opportunities to exchange best practice on vending in schools: VEND inform, the member magazine, published 6 times a year and provided free to all those working in member companies and larger vending specifiers. The magazine can also be supplied to schools AVA Meetings Regional AVA meetings -the 6 AVA regions (covering the North, the Midlands, the South East, the South West, Scotland and Ireland) each meet about four times a year. They provide an opportunity for formal and informal exchange of ideas > UK - The Educated Choice > Belgium - Les Automates dans les Écoles: Une question de choix AVA holds regular business and social events on a national level which provide opportunities to share information AVA committee meetings - the AVA committees which each meet 3 or 4 times a year but keep in regular contact, exist to provide a forum for exchanging information Buying groups - vending operators work together in buying groups (AVS, Cover, NIVO, RefreshU) which each hold about 6 meetings a year bringing operators together in a non-competitive environment where they can and do exchange examples of best practice Automatic Vending Association -July
7 Vending A Matter of Choice Belgium > Outline Belgian case study 7
8 Vending A Matter of Choice UK > Outline UK - Revive Vending - Case Study 8
9 Vending A Matter of Choice UK > Outline UK - Vendia - Case Study 9
10 Companies Changing behaviour > Introducing non-branded machines > Providing more variety of products in machines > Not vending in primary schools 10
11 Vending Non-branded machines 11
12 Vending Product choice 12 > Variety of beverages - soda, diet soda, juice and water > Confectionery variety of portion sizes > Other snacks yoghurt, yoghurt drinks, fruit, nuts
13 Vending A Matter of Choice July 2003: Coca-Cola to stop marketing to children under 12, including water and juices. Nov. 2003: Guidelines for school marketing adopted: No carbonated drinks in elementary schools. Full-array of non-carbonated beverage products to be offered in schools. Jan 2004: Logos of Coke to be replaced with cartoons on vending machines in secondary schools. 13
14 Vending A Matter of Choice > Do not vend in primary schools > Provide a wider variety of choice in machines > Yoghurts in Portugal > Nuts/fruit in Portugal > Different portion sizes 14 > School is decision-maker what is the machine and where the machine is
15 Vending National developments > Research on vending in schools conducted by Health Education Trust > Concluded that: Vending can be positive force for dietary change Provision of choice in products is important School profits don t have to suffer 15
16 Conclusions 16 > Vending provides a flexible distribution channel > Research has shown that vending can serve as a positive force in changing eating in schools > EVA and all its members are working to meet the changing needs of consumers > EVA Best Practice is working!
17 This paper was produced for a meeting organized by Health & Consumer Protection DG and represents the views of its author on the subject. These views have not been adopted or in any way approved by the Commission and should not be relied upon as a statement of the Commission's or Health & Consumer Protection DG's views. The European Commission does not guarantee the accuracy of the data included in this paper, nor does it accept responsibility for any use made thereof.
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