Marketing Materials for Individual Life and Health Insurance SALES MATERIAL LIST JUNE 2016
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1 SALES MATERIAL LIST JUNE 2016 Marketing Materials for Individual Life and Health Insurance REPRESENTATIVE USE ONLY Desjardins Insurance refers to Desjardins Financial Security Life Assurance Company.
2 PACE Brochure Your financial planning platform Contains all relevant information on PACE. PACE #02264E #02264S (Chinese) Poster Make your dreams come true PACE Flyer Golden Edge Golden Edge #00234E Brochure A brilliant way to give! Presents the main benefits and characteristics of the DFS Planned Gift. Planned Gift #03047E04 Rate Table A thoughtful way to give Steps to follow to complete the application, premiums tables and examples of premium calculations. Planned Gift Life Start 15 Leaflet Presents the main features and premium rates for Life Start 15. Life Start 15 Life Start 15 Leaflet Presents the benefits and characteristics of Life Start 15. Life Start 15 Life 10 Life 20 brochure Presents the benefits and characteristics of the Life 10, Life 20 and Guaranteed Whole Life products. Life 20 #08088E #08088S (Chinese) JUNE 2016 Page 1
3 Information sheet Term Life Insurance Reviews the Exchange, Conversion, Insurability and Association options, and provides a chart of the options. All the plan features are summarized on the back page. Life 10 Life 20 #12205E Leaflet T10 T20 and Max Life Lists the advantages Life 10 Life 20 Max Life Sales Assistance Leaflet (editable) Life 20/ MultiCoverage Discount This tool complements the Life 20 brochure and allows the financial advisor to promote and explain the characteristics of the Life 20 protection, including its unique Multi Coverage Discount (MCD) benefit. Information sheet Term Life Insurance The information sheet reviews the Exchange, Conversion, Insurability and Association options, and provides a simple easy to understand chart of the options. In addition, all the plan features are summarized on the back page. Life 20/ MCD T10 T20 T30 #04104E #12205E Editable Illustration Tool MCD Editable form to demonstrate the potential costs savings of combining eligible coverages under the Multi Coverage Discount Information sheet MCD Explains how the discount works and outlines the wide variety of eligible products. The value of the MCD along with the choices available is shown in a case study of a couple purchasing their first home and starting a family. MCD MCD #12239E JUNE 2016 Page 2
4 Brochure Explains critical illness insurance: how it works, how much it costs, underwriting process as well as the claim process. Gives the characteristics of the four products included in the range of critical illness coverage. #00133E01 #00133S01 (Chinese) Critical Illness at a glance Provides ataglance information on target markets, distinctive features and products description for each of our critical illness insurance products. #10311E Brochure Because you will survive Prospecting tool for the health market. #00131E03 Guide Serious Illness The Serious Illness Guide contains information on all the illnesses and conditions covered by our health products including a short interpretation of our policy contract definitions as well as vital statistical and general information on these illnesses. Critical Illness prescreening guide Information about illnesses/conditions resulting in a decline or extra premium rating, family history, height & weight chart, blood pressure and cholesterol, possible exclusions, etc. Determine the eligibility of a client (adult or child) for critical illness insurance protection. #00131E02 #00131E04 JUNE 2016 Page 3
5 Leaflet Prompt Recovery Prompt Recovery is a free assistance service available to clients with critical illness insurance (including Best Doctors). Can also be used as a sales support tool to present the assistance services included with many of our CI coverages. Leaflet Could your business survive without you for six months? Prospecting tool for the business owner market. #00133E02 #04053E02 and Flyer A useful tool in prospecting that demonstrates the advantages of and. Can be handed out during special events (conferences). Simplified Issue Insurance sheet This handy onepager is a quick reference to the main advantages of Simplified Issue Consumers Critical Illness Insurance and outlines which products are eligible and summarizes their key features. Consumer's CI Simplified Issue Flyer A useful tool in prospecting that demonstrates the advantages of Consumer's Critical illness. Can be handed out during special events (conferences) or mailed. Consumer's Critical Illness Brochure The brochure is an excellent way to introduce existing clients and new prospects to the main benefits and features associated with the most competitive CI protection in Canada. and Consumer's CI T10/T20 Consumer's CI T10/T20 Consumer's CI T10/T20 #06016E01 #13061E #00133E05 #07143E JUNE 2016 Page 4
6 Pamphlet pamphlet Presents an overview of the Enhanced T10 offer. Hybrid Enhanced T10 #03104E Brochure Reviews the need for Life and Critical Illness insurance and explains the features and benefits of an allinone hybrid plan that offers comprehensive protection at a lower cost. Hybrid Accelerated Health Care #00135E #00135S (Chinese) "We will pay your debts" Brochure The complete range of all solutions is grouped within the new brochure Life Disability CI #13053E Family, Home, Career and your Health Intended to support cultivation of the woman's market for health insurance. Illustrates the importance of building a financial safety net in case of serious illness or health problem. sheet Provides ataglance information on features, product description and the advantages of New Generation, critical illness insurance for children. Direct mail leaflet A useful tool in prospecting that demonstrates the advantages of New Generation, critical illness insurance for children. Women's Market New Generation New Generation #11225E #12197E #06073E01 Prospecting Letter Prospecting tool that creates awareness about the importance of critical illness insurance for children. New Generation JUNE 2016 Page 5
7 Representative Brochure Brochure presenting the main features and benefits of each of the protections, based on the specific target groups. Content uses statements that can be shared with clients. #09035E brochure Brochure presenting the main features and benefits of each of the protections, including health care coverage. #10016E Occupation Guide For use with all of the Solo disability insurance products, this interactive guide lists each occupation and shows the Code, the Classification (4A, 3A etc) and whether it is eligible for an upgrade. Representative Guide A complete and comprehensive reference document on coverage, including exclusions and limitations, underwriting criteria, etc. Expenses and Accident Disability Income Brochure presenting the main features and benefits of Expense and Accident Disability Income, including rates, etc. #09036E Brochure Agriculture This brochure presents the different protections offered with Agriculture, including personalized disability income and health care protection created with today's farmer in mind to answer their specific needs. Agriculture #09217E JUNE 2016 Page 6
8 Brochure Essential Disability income Brochure presenting the main features and key benefits of the product. Content uses statements that can be shared with clients. Essential 15023F (Folder incl. client brochure, rep guide, form) Representative's Guide Essential Disability income A complete and comprehensive reference document on coverage, including exclusions and limitations, underwriting criteria, and rate tables. Essential 15023F (Folder incl. client brochure, rep guide, form) Sheet Essential Disability income See the target market, key benefits and an overview of the product at a glance. Essential Heathcare Brochure Provides an overview of Healthcare coverage. Explains pricing and eligibility requirements. Includes detailed reimbursement schedules by coverage type. Healthcare Rate calculator and Worksheet Keep a calculator brochure handy to help make a quick quote. While an illustration is still required to be submitted with an application, the calculator can help you show a client the protection costs, when your computer is not handy. Health Health #10292E Healthcare Directmail brochure Prospecting tool for the healthcare market. Health #10254E JUNE 2016 Page 7
9 Brochure Covering debts in case of disability Excellent tool for advisors to show a client the insurance features. Included are list of current loans, the benefit amount & length of coverage waiting period and options available. Loan Insurance Portfolio Ataglace Tool This loan insurance guide is a handy interactive tool for representatives. In an attractive & easy to read manner, it demonstrates that with DFS flexible loan solutions, you can build an insurance portfolio that suits the client's needs and financial situation. Representative Guide Loan Insurance Loan Insurance #12059E A complete and comprehensive interactive reference document on Loan Insurance coverage, including exclusions and limitations, underwriting criteria, etc. Loan Insurance sheet Financial security in case of disability Comprehensive overview of DFS loan insurance portfolio plus a Loan Insurance product description. Loan Insurance #12060E Loan Insurance Mailer The mailer is ideal to introduce the subject of loan insurance protection to clients and prospects. It can be used for mailings or to initiate a face to face discussion at events or with existing clients. Can be customized with your business card or stamp. Loan Insurance #12142E JUNE 2016 Page 8
10 We will pay your debts Brochure The complete range of all solutions is grouped within the new brochure, including: Life insurance products; such as Term 10, Term 20 and Term 30, disability coverage; with Solo Loan Insurance, critical illness protection; with Sales support brochure We will pay your debts 13053E This tool presents every step of the sales process for longterm care protection. In particular it helps the client see the importance of a longterm care protection as part of sound financial planing. For representatives use only. #05041E #05041S (Chinese) Pamphlet, Total longterm care Presents the benefits and the characteristics of. #05041E01 #05041S01 (Chinese) Leaflet Will you outlive your savings? A useful tool in prospecting for new clients and to inform existing clients of the realities and need for longterm care. FNA brochure Provides the cost for home care, private care facilities and government subsidized facilities to help your clients make an informed decision regarding their longterm health care needs. Real life examples are illustrated for each type of care. Prescreening Guide Unique in the industry! This guide will allow you to prequalify your client. Use of this guide will enhance the potential acceptance of your client and speed up the underwriting and issue process. #05041E02 #05041E05 JUNE 2016 Page 9
11 Preparation guide "LongTerm Care Underwriting Interview Guidelines" Presents the LongTerm Care Underwriting Interview Guidelines. Brochure Assistance services, Total Longterm Care Describes the free services available to clients who purchased an contract. Can also be used as a sales support tool to present the assistance services provided with our insurance coverages. Preapproach Letter A useful prospecting tool that can be personalized with a client's info. It creates awareness about longterm care issues and it is a calltoaction to deal with concerns. Different models are available and Flyer A useful tool in prospecting that demonstrates the advantages of and. Can be handed out during special events (conferences). Life LTC Advance brochure Raises awareness of the increase in life expectancy and reviews the need for Life insurance with a unique addon if one needs daily care after age 65. All the features and benefits of the coverage are presented. Life LTC Advance product sheet The information sheet reviews a new kind of life insurance, and provides an easy to read summary of the features and benefits that you and your clients will appreciate. and Hybrid Life with LTC Hybrid Life with LTC #06231E #05041E03 Direct Mail #06016E01 #13147E #13162E JUNE 2016 Page 10
12 Brochure Presents the concept and explains how it works, including the costsharing concept. EHSP Concept #03088E EHSP Centres of Influence Brochure Introduces the concept to accountants, lawyers or tax specialists that you wish to build business partnerships with and in turn, protect the mutual interests of each other s clients. For accountants, lawyers, tax specialists EHSP Concept #03088E02 A Representative s Guide Tips for each step of the sales process EHSP Concept For your Family, Key employee and Shareholder The Benefit Sharing Plan Explains the characteristics and main benefits of the Benefit Sharing Plan 's Guide Summary of the BSP target markets, taxation and legal issues. Prospecting letters Overview of s and Sevices The brochure describes the products and services offered to individuals, groups and businesses. Benefit Sharing Plan Concept (BSP) Benefit Sharing Plan Concept (BSP) Benefit Sharing Plan Concept (BSP) Family Key employee Shareholder DFS #10015E JUNE 2016 Page 11
13 Desjardins Advantages It describes how Desjardins helps individuals to leave a mark by building a solid foundation for the next generation. DFS #12169E JUNE 2016 Page 12
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