Searching for a better lead lure?

Transcription

1 Searching for a better lead lure? Catch More Leads and Reel In More Sales by Automating Your Marketing! Are you so busy servicing clients that there s no time for learning or prospecting? Could you accelerate sales growth if only you had more capacity? Many brokers face these challenges. That s why we re thrilled to introduce a new, innovative insurance marketing system with a three-prong approach: #1 The signature quote engine #2 The website quote engine #3 Broker computer assisted marketing (BCAM) This system is powerful, fast, responsive, and best of all, it s proven to rev-up DI sales! Learn more on the following pages. You'll be glad you did.

2 One Great Quote Engine Three Amazing Tools The DIS quote engine is a free tool available for DI producers. When a prospective client clicks the link (from your signature, website, or computer assisted marketing), an automated quote process is launched as follows: The client is sent to an online quote generation form. The form does not contain any DIS branding, so it appears to be part of your website. You receive an instant message informing you of the quote request. The quote request is simultaneously sent directly to DIS under your name and broker ID. We immediately prepare the quote and route it to you within 24 hours, so you can present it to your client. zhow do prospects access the quote engine? Your prospects are introduced to the quote engine through three amazing tools: #1 #2 #3 By clicking a link in your signature By clicking a link from your website By clicking a link in your computer assisted marketing zwhat is Computer Assisted Marketing? Computer Assisted Marketing allows you to communicate with prospective clients through an ed marketing letter. You can choose the letters you d like to use from a library of options. We custom-brand the with your name, logo and contact information and send it to your list using a proprietary system. The will not reference DIS only your brand is represented. The will contain a Request a Quote link. When clients click on the link, they are directed to the quote engine as discussed above. zwhy do producers love this tool? Most producers find that the quote engine is a huge time-saver. It s like putting your prospecting on autopilot because a process that used to require an hour or two of your time, now takes no time at all. We do the work for you, so you re free to focus on other aspects of your business. zwhat s involved with the set-up? Simply let us know that you d like to use the tool and we ll take care of the rest. We ll make sure that you have a producer number assigned in our system. Then, we ll send you the information you need to embed the link in your signature or website. Installation is simple and can usually be accomplished within one day of your request. zwhat companies will be quoted? DIS is appointed with all major carriers. Our exclusive quote analyzer tool provides you with an easy ata-glance comparison of the top choices available for each client. It includes a summary of policy features and pricing. You can rest assured, that with DIS working for you, your clients will always receive the most favorable products and pricing. zdoes it work for hard-to-place clients? Yes. We are known for finding solutions when none seem to exist. Whether your client is medically impaired, high income or high risk, there s a good chance we can find coverage. zis it really free? What s the catch? Yes, the quote engine is free. It s a win-win situation. You win by efficiently generating and processing quotes. We win when you write business through our system. If you re ready to get started, simply us at [email protected]. 2

3 Broker Computer Assisted Marketing (BCAM) Dear Broker, Put your prospecting on auto-pilot with the our Computer Assisted Marketing program. While you re busy servicing clients (or out having some fun), our Computer Assisted Marketing does the prospecting for you! Attract new quality leads Submit those leads to be shopped and quoted by the nation s leading DI distributor. Secure ready to present quotes to boost your sales production all without lifting a finger! Here s how it works: 1. You choose an from a library of choices available. 2. We custom-brand the with your name, logo and contact information and e-blast it to a list of clients that you provide. This will not reference DIS only your brand is represented. (Following the blast, the list is purged and never used again. See our Privacy Pledge for details.) 3. The will contain a Request a Quote link. When your client clicks on the link, a. You receive an instant message informing you of the quote request. b. The quote request is simultaneously sent directly to DIS under your name and broker ID. c. We immediately prepare the quote and route it to you, so that you can present it to your client. 4. Your DI book soars to new heights! Our Privacy Pledge: The list you provide will be used one time for the authorized e-blast. Once the e-blast is completed, your list will be purged from our systems and never used again. Your list will never be shared or sold. The following pages provide additional details. 3

4 Put the BCAM to Work For You zto participate in this free sales opportunity, you ll need to provide the following two items: 1. A completed Authorization form. 2. An Excel spreadsheet that contains the first names, last names and addresses for the clients you d like e-blasted. zhere s what your clients will see: 1. First, your clients will see an of your choice, with your name and logo. It contains absolutely no reference to DIS. 2. If your client clicks Request a Quote, he or she will be asked to complete a short online form. 3. Note: The client s name, elimination period, base benefit and riders are all determined by you and coded into the DIS quoting system for your clients only. 4. You and your client will receive a confirming auto-response when a quote is requested. Choose from our library of seven tried and proven marketing templates. zour library of e-blast templates includes the following: 1. Physicians: rates going up lock in now! This is for your physician clients. It informs them that rates are going up and encourages them to lock in coverage now. 2. Rates are low lock in now! This is for other non-physician audiences. It informs them that rates are expected to go up, and encourages them to lock in now. 3. Simplified underwriting now available! This promotes the benefits of securing coverage without the hassle of exams, blood work, urine samples, income documentation or personal history interviews (PHIs). 4. Do you have adequate paycheck protection? This reminds clients of the risk of disability and the importance of securing adequate protection. 5. Association discounts available! This informs association members that deep discounts are available for members, ranging from 10 to 47 percent. 6. Own-Occ for dentists now available! This informs dentists that the Own Occupation definition is now available and encourages them to update their protection. 7. Critical illness: This promotes Critical Illness coverage a perfect solution for those searching for an affordable alternative to individual DI. 8. Physicians: DI limits on the rise! This targets doctors with high incomes to let them know that increased limits are now available. 9. Executives: DI limits on the rise! This targets executives with high incomes to let them know that increased limits are now available. 10. What will happen to your business, if something happens to you? This educates business owners about the need for income protection. 4

5 11. Military doctors: Protect your future earning potential. Informs military doctor clients about the need to protect their future civilian earning potential. 12. Attorneys: Have Your DI benefits kept pace with your practice? Reminds attorneys to update their benefit levels if income and lifestyle has grown. 13. Sometimes it pays to take a closer look! Encourages medical and dental professionals to examine their own financial risks, as closely as they would look at a patient s x-ray. Available in doctor and dentist versions. 14. Who pays for your overhead when you re under the weather? Informs doctors and dentists of the need for business overhead expense insurance. Available in doctor and dentist versions. 5

6 Authorization Form Your Name: Your Agency s Name: E-blast template that you d like to use: (Choose one. See samples attached.) 1. Physicians: rates going up lock in now! 2. Rates are low lock in now! 3. Simplified underwriting now available! 4. Do you have adequate paycheck protection? 5. Association discounts available! 6. Own Occ for dentists now available! 7. Critical illness 8. Physicians: DI limits on the rise! 9. Executives: DI limits on the rise! 10. What will happen to your business, if something happens to you? 11. Military doctors: Protect your future earning potential. 12. Attorneys: Have Your DI benefits kept pace with your practice? 13. Sometimes it pays to take a closer look! 14. Who pays for your overhead when you re under the weather? The week that you d like your e-blast sent: I authorize Disability Insurance Services, Inc. to send an e-blast to my clients on my behalf, using the list provided, according to the instructions above. I understand that my list will be purged following the e-blast and that DIS will never use, sell or share my private client information. Name: Date: 6

7 1. Physicians: Rate Increase Template Disability Insurance rates are expected to increase by as much as 40 percent! When was the last time you reviewed your disability insurance policy? If your income has increased over the years, the policy you purchased awhile back may no longer be sufficient. Many physicians are locking in low rates for this important coverage now before rates go up. 2. Low Rates: Lock in Now Template Did you know that Disability Insurance rates are at an all time low? When was the last time you reviewed your disability insurance policy? If your income has increased over the years, the policy you purchased awhile back may no longer be sufficient. Many people are locking in low rates for this important coverage now before rates go up. 7

8 3. Simplified Underwriting Now Available Template Dear <First Name> <Last Name>, Good news! Simplified underwriting is now available for disability insurance. That means no medical exams, no blood work, no urine samples, no income documentation and no personal history interviews (PHIs)! Getting the paycheck protection you need has never been easier. If you re like many of my clients, you probably already know that you need more paycheck protection. After all, your ability to earn an income is your most important asset. Plus, the risk of disability is astoundingly high! Why wait another second? 4. Do You Have Adequate Paycheck Protection Template Dear <First Name> <Last Name>, Take a moment to think about your savings and other resources. If you became seriously sick and unable to work today, how long could you and your family survive without your income? If you re like most people, you may be seriously underinsured for the risk of disability even if you have an employer-paid disability plan. You might be surprised to learn that many disabilities are caused by illness not just by injuries. And, the risk of financial devastation and mortgage foreclosure due to disability is quite high. Fortunately, getting the paycheck protection you need has never been easier. Why wait another second to protect your income and your lifestyle? 8

9 5. Association Discounts Now Available Template Did you know that Disability Insurance rates are at an all time low? Did you know that as an association member, deep discounts are now available between 10 and 47 percent? When was the last time you reviewed your disability insurance policy? If your income has increased over the years, the policy you purchased awhile back may no longer be sufficient. Many people are locking in low rates for this important coverage now before rates go up. 6. Own-Occ for Dentists e-blast Template Good news! The highly desirable Own-Occupation definition is now available for dentists. Originally developed for physicians, the Own-Occupation definition pays benefits based on your ability to perform your current duties as a dentist. Even if you were able to return to work in a less lucrative dental capacity, you would be paid benefits based on your current income level. When was the last time you reviewed your disability insurance policy? If your income has increased over the years, the policy you purchased awhile back may no longer be sufficient. Plus, with the new addition of the Own-Occupation definition, now is a perfect time to update your protection. 9

10 7. Critical Illness Template If you were to become critically ill, would a lump sum payment of $50,000 help lower your stress and ease the worries of your family? Fortunately, getting this extra financial protection has never been easier! Paid in lump sums, Critical Illness insurance provides financial protection when a major illness occurs and the insured is unable to work. Why wait another second to protect your income and your lifestyle? 8. DI limits on The Rise Template Good news Disability insurance limits are on the rise, and now, for the first time ever, you may qualify for up to $35,000 of additional coverage! When you purchased your DI policy, your protection was probably restricted due to carrier limits. Now, some carriers are changing their limits, which means you may qualify for up to $35,000 of additional protection. Finally, you can secure the income protection you need to sustain your lifestyle if you're disabled by an injury or illness. As you know, the odds of disability are high! Don't wait to shore-up your DI protection. Request a complimentary quote today, or contact me anytime to learn more. 10

11 9. DI Limits Are On The Rise Template Dear <First>, Good news Disability insurance limits are on the rise, and now, for the first time ever, you may qualify for up to $35,000 of additional coverage! When you purchased your DI policy, your protection was probably restricted due to carrier limits. Now, some carriers are changing their limits, which means you may qualify for up to $35,000 of additional coverage. Finally, you can secure the income protection you need to sustain your lifestyle if you're disabled by an injury or illness. As you know, the odds of disability are high! Don't wait to shore-up your DI protection. Request a complimentary quote today, or contact me anytime to learn more. 10. Business Owners Template As a small business owner, I'm sure you've discovered that in many cases, it can be challenging to secure the proper insurance. Not today! Today, I'm writing to tell you about a smart coverage for business owners called Business Overhead Expense (BOE). BOE policies reimburse business owners for any expenses incurred while disabled by injury or illness. BOE benefits are based upon expenses, not income. This is especially helpful if your tax return does not adequately reflect your income levels. The risk of disability is surprisingly high. What will happen to your business if something happens to you? The chances of survival are much higher with BOE protection in place. Request a complimentary quote today, or contact me anytime to learn more. 11

12 11. Military doctors: Protect Your Future Earning Potential Template If you re like many military doctors, you have an urgent need to protect your future earning potential. If you become unable to work due to illness or injury during your service, your disability benefit will be based on your current pay not your future earning potential as a civilian. For this reason, many physicians and surgeons of the U.S. Armed Forces supplement their military benefits with specialized high-limit disability insurance plans. These plans ensure that you will receive: Monthly benefits to insure two-thirds of income An additional lump sum benefit of up to ten times the annual income, to indemnify the loss of future earnings The peace of mind of superior income protection 12

13 12. Attorneys: Have your DI Benefits Kept Pace With Your Practice Template Dear <First Name>, When was the last time you reviewed your income protection strategy? If you re like many attorneys, your career has advanced and your income has grown. Have your DI benefits kept pace? If you became unable to work due to illness or injury, how long could you sustain your family s lifestyle? Many new products are available including high limit DI options and supplemental critical illness benefits to help fill the gaps created by waiting periods and medical deductibles. If you have employees, make sure to ask about multi-life options in some cases, we can offer significant discounts for groups. 13

14 13. Sometimes it Pays to Take a Closer Look Template (two images) Dear Dr. <Last Name> You examine your patients x-rays every day, often discovering risks not apparent to the human eye. But how often do you examine your own risks? It might be time for a closer look. You ve invested a great deal of time and money to build your practice and your earning power. But what happens to those assets if you are unable to work due to illness or injury? Can you maintain your lifestyle and achieve your dreams? You could if you had the right disability insurance plan. Depending on your needs, you can choose a plan or a combination of plans that: Protect your income if you are unable to work, or unable to return to your full duties Continue retirement contributions on your behalf Cover business expenses Protect any business partners Protect your revenue if a key employee is disabled Or, to request more information, contact us anytime. <Broker name and contact info here> 14

15 14. Who Pays for Your Overhead When You re Under the Weather Template Dear Dr. <Last Name> A Business Overhead Expense (BOE) policy is a must-have for selfemployed doctors and dentists. The policy covers ongoing operating expenses if you are unable to work due to an injury or illness. BOE insurance covers a wide range of business overhead expenses, including: Rent or Mortgage Payments Business Property Taxes Malpractice, Property, Liability and Other Business Insurance Premiums Employee Wages and Benefits Utility Bills Loan or Lease Payments for Furniture and Equipment Accounting, Billing, Collection and Legal Fees Professional and Association Dues In the event of an unexpected injury or illness, a BOE policy can be the difference between sustaining an operating practice and sliding into bankruptcy. Or, to request more information, contact us anytime. <Broker name and contact info here> DI Done Right 4444 Zion Avenue, Suite B San Diego, CA Disability Insurance Services, Inc.