Checklists for the book. Content. going faster on. Copyright March 2015 for personal use only

Transcription

1 Checklists for the book Content going faster on your own Copyright March 2015 for personal use only

2 How to work with Smart Business Concepts Business type first There s a system behind Smart Business Concepts: Do not start looking for great ideas. Start with your goals. Where do you want to be tomorrow? Based upon this the program shows how to develop a business step by step. Step 1 Step 2 Step 3 Business-Type Solopreneur-Type Business Concept What s your System? Each business-type has its own set of rules. Where do you want to go? Define your own solopreneur role. From then on you can sort through your ideas and stay in the track. Solopreneurs run their business in an uncomplicated way. They control their business via internet browsers and use components. LARGE COMPANY MEDIUM-SIZED INTERNET COMPANY SMART BUSINESS CONCEPTS INDEPENDENT / FREELANCE TRADE / CRAFT / SERVICE Business type first Product s Retail s Expert s Service s Experience s Smart Business Concepts From business type to business concept Most people start with the business idea. In our opinion this is not the right way. First of all think about the business, you want to be in later on. Ask yourself: What are my personal abilities, interests and strengths? Than look for an idea, that matches up with your business and solopreneur type. Page 2

3 Step 1: Choose your business type If you slot smart business concepts into the existing economic order, they fit into their own section between internet start-ups and traditional independent contractors. Employees Business type LARGE COMPANY MEDIUM-SIZED INTERNET COMPANY Structure complex / international complex / 1 sector many processes SMART BUSINESS CONCEPT INDEPENDENT / FREELANCE TRADE / CRAFT / SERVICE 1 process projects orders 2014 Smart Business Concepts You want to have a career working with many colleagues? Then you have to work for a big company. You want operating a big Internet business? Then you have to start an online company. You need money, a great team and an outstanding idea. You want to manage your life and business flexibly to achieve harmony? Then we recommend a smart business concept. Your idea must not be outstandig. It has to fit your goals. Be clever and work smart. You want to show your competence in direct conversation with your clients? Then be a freelancer. Manage projects and solve problems. Be a brainworker. You want to get active and tackle problems directly? Then a classical trade or handwork is the best for your needs. Page 3

4 The 5 Solopreneur Types We have developed the 5 solopreneur types, which we look at in more detail in our books. There are effectively five standard roles, which you can consider. Use this various strategic set-ups, to develop an awareness of what is possible going solo. Mostly there is key role in a sucessful business live. The Maker Produces his own product or has it made Product The trader Sells a range of products does not make these himself Retail The expert Builds up a business based around his knowledge Expert Content The Server The Creator offers a service and relieves others of this work creates an experience and markets this Service Experience 2014 Smart Business Concepts LARGE COMPANY MEDIUM-SIZED INTERNET COMPANY SMART BUSINESS CONCEPTS your business type your solopreneur type your business concept INDEPENDENT / FREELANCE TRADE / CRAFT / SERVICE Which business type? Which entrepreneur type? Your concept / idea? Example Smart Business Concept Solopreneur Type = producer have a bike manufactured Page 4

5 Step 2: Choose your solopreneur type this is your role Smart Business Concepts your type The Maker Produces his own product or has it made Product The trader Sells a range of products does not make these himself Retail The expert Builds up a business based around his knowledge Expert Content 2014 Smart Business Concepts The Server The Creator offers a service and relieves others of this work creates an experience and markets this Service Experience If you re... what is your main task as an entrepreneur? A towards your customers B towards your (smart) business C towards yourself Page 5

6 Step 3: Make it simple from A to B choose your product What is your product? What s your market? Your product Maker Your sortiment Trader Your program Expert Your service Server Youe experience Creator Page 6

7 Brigitte und Ehrenfried Conta Gromberg Smart Business Concepts is the product of our very own personal experience on the one hand and the experience we have acquired assisting other freelancers on the other. It took us quite a long time to realize that we are solopreneurs ourselves. In 1993 we bought our first Apple laptop and did not know at the time that it was the beginning of a journey to a great many exciting new worlds. Now, 20 years, 4 Ltds., 2 start-ups and several laptops later, we know that we are not the only ones: many entrepreneurs, on-line professionals and owners of small businesses do not know that they could be doing things the smart way. They are required by banks to present conventional business plans or are offered nonsensical venture capital. They are by-passed by schemes set up to promote trade and industry because they are not seen as creating jobs. They are not taken seriously because they do not fit into any drawer. This is what we sets out to change. Smart Business Concepts is a progamme that anyone can use to develop simple and smart business ideas systematically. In today s world it is possible to work smarter and more independently of others. This opens a door to new business s. Smart Business Concepts describes a category of business s that has hitherto been largely overlooked. These smart business concepts lie somewhere between internet startups a term currently on everybody s lips and self-employment in the traditional sense of the word. Page 7

8 Smart Business Idea Generator Would you like to develop a business idea that suits your entrepreneur type, matches your capabilities and fits in with both your professional and private goals? And do you not want to wait for some lucky flash of inspiration, but you want to actively manage the development of your ideas yourself? Then we recommend a structured process, which has been tried and tested by many entrepreneurs: The Smart Business Idea Generator. Our Idea Generator is a guided independent study course with 4 modules in PDF format. With the help of this you can develop the Smart Businesss Concept that suits you, targeted for your solopreneur type. We will shortly be publishing our Smart Business Idea Generator in English too. We will inform you as soon as the English version is available. English version coming soon Page 8