Region 14 Education Services Center photography services National Cooperative Purchasing Alliance RFP #07-14

Transcription

1 Region 14 Education Services Center photography services National Cooperative Purchasing Alliance RFP #07-14

2 Fall Spring Senior Sports Classroom Groups Special Events

3 Tab 1: Signature Form

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5 Tab 2: ncpa Administrative Agreement

6 May 13, May 13, 2014

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9 Matthew Mackel Director, Business Development PO Box Houston, TX May 13, 2014

10 Tab 3: Vendor Questionnaire

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14 Tab 4: Vendor Profile

15 Company Profile 1. Company s official registered name. Strawbridge Studios, Inc. 2. Brief history of your company. Strawbridge Studios is the oldest school photographer company in the South, and is a fourth generation familyowned business. J. E. Strawbridge, the company s founder, began taking school pictures in Harold Strawbridge, J.E. s son, entered the business in Harold s son, Ken, entered the family business in His twin sons, Michael and David Strawbridge, and youngest son Kevin, have all joined the firm. Everyone, except J.E., is still active in the business. We photograph over a million students each year. We published our first yearbook in 1961 and now publish over 160,000 yearbooks. Strawbridge Studios serves north to Delaware, west to Texas and Indiana, and south into Florida, operating in 15 States. 3. Company s Dun & Bradstreet (D&B) number Company s organizational chart of those individuals that would be involved in the contract. Ken Strawbridge, President (ken@strawbridge.net) Dan Hill, General Manager (dhill@strawbridge.net) Neal Lester, Field Operations Manager (neal@strawbridge.net) David Crandall, Director of Marketing & Sales (david.crandall@strawbridge.net) J.R. Rodriguez, Regional Manager (TX) (erodriguez@strawbridge.net) Greg Pabers, Regional Manager (VA-MD) (gpabers@strawbridge.net) Steve Jefferson, Territory Manager (KY) (sjefferson@strawbridge.net) Michael Strawbridge, Territory Manager (NC) (mstrawbridge@strawbridge.net) Al Scotti, Territory Manager (FL) (ascotti@strawbridge.net) Will Fowlkes, Territory Manager (GA) (wfolkes@strawbridge.net) Robbie Karst, Territory Manager (SC) (r.karst@strawbridge.net) Rachel Winebarger, Scheduling Department Manager (rwinebarger@strawbridge.net) 5. Corporate Office location. Physical Address Mailing Address 3616 Hillsborough Road P.O. Box 3005 Durham, NC Durham, NC (800) (tel) (919) (fax) We currently have two offices in Texas: 1004 N. Washington Street 4455 S. Padre Island Drive, Suite 29R Beeville, TX Corpus Christi, TX (800) (361) Chris Bryant, Office Manager Janie Escareno, Office Manager cbryant@strawbridge.net jescareno@strawbridge.net

16 6. Define your standards of payment. Payment is normally determined by the school/district. Most sales are conducted on a prepay plan, where money is collected as portraits are taken. However, should you desire, proof and speculation/parent approval sales are available. In these types of sales, money is collected after a parent has had the opportunity to view the portrait. For payments made directly from a district, Net30 applies. 7. Who is your competition in the marketplace? Over the years, more and more companies have decided to enter into the school portrait business. Being the second oldest school photography company in the country, we have been able to persevere many storms, from the Great Depression to today s economic woes. Currently, Lifetouch is our largest competitor, from whom we have been able to secure many contracts in the recent past. 8. Provide annual sales for last 3 years broken out in to following categories: 9. What differentiates your company from competitors? a. We are a vertically integrated, debt-free corporation. b. Satisfaction is guaranteed, 100%, no questions asked. c. A live person, not a machine, answers all phone calls between the hours of 8:00 a.m. and 5:00 p.m. (EST). d. We employ full-time salaried photographers, not hourly seasonal workers only used for a few weeks per season. This allows us to send only the finest photographers to capture the best portraits possible. e. We guarantee better commissions for schools, and more value received for parents. We allow our customers flexibility in choosing prices and commission structure. Nobody knows the families in a district better than their administrators. For that reason, we have implemented our Choose Your Price program, allowing schools and districts the opportunity to choose the pricing level and corresponding commission percentage for their school portraits. We know that a cookie cutter approach would not meet the needs of everyone. Thus, our Choose Your Price option gives schools the opportunity to customize their pricing and commissions to best meet the needs of their schools and families. f. Complimentary items, such as certificates, CD-ROM s, ID cards, stationery, and banners, are truly complimentary, not taken out of commission dollars owed to the school. g. We guarantee a three week delivery of all portraits. h. We have been in operation for over 91 years, and are a fourth generation family-owned business. i. We have the latest technology from Noritsu and Canon. This technology enables us to be the best from portrait capture, to production, and to packaging. j. We are a full service company, outsourcing nothing.

17 10. Describe how your company will market this contract if awarded? Strawbridge Studios currently has business and representatives in the largest cities in the country, especially the southeast. If awarded, we will use our current staff to advertise this bid in the districts where we currently don t have business, as well as in districts where it would be advantageous to increase market share. In addition, we will use the NCPA logo and award on future marketing materials. 11. Describe how you intend on introducing NCPA to your company. NCPA has already been introduced to our company. We are very excited at the prospect of partnering with your organization. All departments have been briefed on the potential of what this partnership can mean for both parties. In addition, if we are honored to be awarded this contract, NCPA will be invited to our annual June sales meeting. At this meeting, we will conduct a special training to introduce and educate our team on the advantages of our partnership. 12. Describe your firm s capabilities and functionality of your on-line catalog/ ordering website. Should a client choose to conduct business via on-line ordering, we have several platforms in place. Parents may pay for their child s portraits in advance, thus eliminating the need for the child to take payment to the school. Parents may also view their child s portraits on-line by using a password that we will provide. Also, should the school choose to conduct a speculation/parent approval sale, they may use our website to pay for the portion of the package they wish to keep. All images are 100% secure and password protected. 13. Describe your company s Customer Service Department (hours of operation, number of service centers, etc.) Maintaining the highest possible customer satisfaction is a premium interest of Strawbridge Studios. Every product we produce has a 100% satisfaction guarantee. Your school employees, students, and parents will have their questions answered and concerns addressed. Our Customer Service Department may be contacted via our toll-free number, (800) Customers receive immediate assistance from a courteous and friendly staff member, not a frustrating automated menu. Our Customer Service Department has Spanish-speaking employees and is open from 8:00 a.m. until 5:00 p.m. EST. Calls to our Customer Service number are all handled in our main production facility in Durham, North Carolina. 14. Green Initiatives Strawbridge Studios makes every effort to minimize our environmental footprint. We have taken extra measures to cut back on waste, as well as enacted a new recycling program. This program aims to recycle all materials possible that are a part of the photographic process, including paper, plastic, and cardboard shipping materials. 15. Vendor Certifications

18 Form W-9 Request for Taxpayer (Rev. October 2007) Identification Number and Certification Department of the Treasury Internal Revenue Service Print or type See Specific Instructions on page 2. Name (as shown on your income tax return) Strawbridge Studios, Inc. Business name, if different from above Give form to the requester. Do not send to the IRS. Check appropriate box: Individual/Sole proprietor Corporation Partnership Exempt Limited liability company. Enter the tax classification (D=disregarded entity, C=corporation, P=partnership) payee Other (see instructions) Address (number, street, and apt. or suite no.) Requester s name and address (optional) P.O. Box 3005 City, state, and ZIP code Durham, NC List account number(s) here (optional) Part I Taxpayer Identification Number (TIN) Enter your TIN in the appropriate box. The TIN provided must match the name given on Line 1 to avoid backup withholding. For individuals, this is your social security number (SSN). However, for a resident alien, sole proprietor, or disregarded entity, see the Part I instructions on page 3. For other entities, it is your employer identification number (EIN). If you do not have a number, see How to get a TIN on page 3. Note. If the account is in more than one name, see the chart on page 4 for guidelines on whose number to enter. Part II Certification Under penalties of perjury, I certify that: Social security number or Employer identification number The number shown on this form is my correct taxpayer identification number (or I am waiting for a number to be issued to me), and 2. I am not subject to backup withholding because: (a) I am exempt from backup withholding, or (b) I have not been notified by the Internal Revenue Service (IRS) that I am subject to backup withholding as a result of a failure to report all interest or dividends, or (c) the IRS has notified me that I am no longer subject to backup withholding, and 3. I am a U.S. citizen or other U.S. person (defined below). Certification instructions. You must cross out item 2 above if you have been notified by the IRS that you are currently subject to backup withholding because you have failed to report all interest and dividends on your tax return. For real estate transactions, item 2 does not apply. For mortgage interest paid, acquisition or abandonment of secured property, cancellation of debt, contributions to an individual retirement arrangement (IRA), and generally, payments other than interest and dividends, you are not required to sign the Certification, but you must provide your correct TIN. See the instructions on page 4. Sign Here Signature of U.S. person General Instructions Section references are to the Internal Revenue Code unless otherwise noted. Purpose of Form A person who is required to file an information return with the IRS must obtain your correct taxpayer identification number (TIN) to report, for example, income paid to you, real estate transactions, mortgage interest you paid, acquisition or abandonment of secured property, cancellation of debt, or contributions you made to an IRA. Use Form W-9 only if you are a U.S. person (including a resident alien), to provide your correct TIN to the person requesting it (the requester) and, when applicable, to: 1. Certify that the TIN you are giving is correct (or you are waiting for a number to be issued), 2. Certify that you are not subject to backup withholding, or 3. Claim exemption from backup withholding if you are a U.S. exempt payee. If applicable, you are also certifying that as a U.S. person, your allocable share of any partnership income from a U.S. trade or business is not subject to the withholding tax on foreign partners share of effectively connected income. Note. If a requester gives you a form other than Form W-9 to request your TIN, you must use the requester s form if it is substantially similar to this Form W-9. Date April 30, 2014 Definition of a U.S. person. For federal tax purposes, you are considered a U.S. person if you are: An individual who is a U.S. citizen or U.S. resident alien, A partnership, corporation, company, or association created or organized in the United States or under the laws of the United States, An estate (other than a foreign estate), or A domestic trust (as defined in Regulations section ). Special rules for partnerships. Partnerships that conduct a trade or business in the United States are generally required to pay a withholding tax on any foreign partners share of income from such business. Further, in certain cases where a Form W-9 has not been received, a partnership is required to presume that a partner is a foreign person, and pay the withholding tax. Therefore, if you are a U.S. person that is a partner in a partnership conducting a trade or business in the United States, provide Form W-9 to the partnership to establish your U.S. status and avoid withholding on your share of partnership income. The person who gives Form W-9 to the partnership for purposes of establishing its U.S. status and avoiding withholding on its allocable share of net income from the partnership conducting a trade or business in the United States is in the following cases: The U.S. owner of a disregarded entity and not the entity, Cat. No X Form W-9 (Rev )

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20 COMMERCIAL GENERAL LIABILITY CLAIMS-MADE GEN'L AGGREGATE LIMIT APPLIES PER: PRO- X POLICY JECT LOC AUTOMOBILE LIABILITY ANY AUTO ALL OWNED AUTOS HIRED AUTOS UMBRELLA LIAB CERTIFICATE OF LIABILITY INSURANCE OCCUR SCHEDULED AUTOS NON-OWNED AUTOS OCCUR EACH OCCURRENCE $ DAMAGE TO RENTED PREMISES (Ea occurrence) $ MED EXP (Any one person) $ PERSONAL & ADV INJURY $ GENERAL AGGREGATE $ PRODUCTS - COMP/OP AGG $ $ COMBINED SINGLE LIMIT (Ea accident) $ BODILY INJURY (Per person) $ BODILY INJURY (Per accident) $ PROPERTY DAMAGE (Per accident) $ TERRA $ EACH OCCURRENCE $ EXCESS LIAB CLAIMS-MADE AGGREGATE $ DED X RETENTION $ 10,000 22SBANV5350 7/1/2013 7/1/2014 $ WORKERS COMPENSATION WC STATU- OTH- X AND EMPLOYERS' LIABILITY TORY LIMITS ER Y / N ANY PROPRIETOR/PARTNER/EXECUTIVE E.L. EACH ACCIDENT $ OFFICER/MEMBER EXCLUDED? Y N / A (Mandatory in NH) TWC /31/ /31/2013 E.L. DISEASE - EA EMPLOYEE $ If yes, describe under DESCRIPTION OF OPERATIONS below E.L. DISEASE - POLICY LIMIT $ DATE (MM/DD/YYYY) THIS CERTIFICATE IS ISSUED AS A MATTER OF INFORMATION ONLY AND CONFERS NO RIGHTS UPON THE CERTIFICATE HOLDER. THIS CERTIFICATE DOES NOT AFFIRMATIVELY OR NEGATIVELY AMEND, EXTEND OR ALTER THE COVERAGE AFFORDED BY THE POLICIES BELOW. THIS CERTIFICATE OF INSURANCE DOES NOT CONSTITUTE A CONTRACT BETWEEN THE ISSUING INSURER(S), AUTHORIZED REPRESENTATIVE OR PRODUCER, AND THE CERTIFICATE HOLDER. IMPORTANT: If the certificate holder is an ADDITIONAL INSURED, the policy(ies) must be endorsed. If SUBROGATION IS WAIVED, subject to the terms and conditions of the policy, certain policies may require an endorsement. A statement on this certificate does not confer rights to the certificate holder in lieu of such endorsement(s). CONTACT NAME: Patty Miller PHONE FAX (A/C, No, Ext): (919) (A/C, No): (919) pom@business-insurers.com PRODUCER Business Insurers of the Carolinas 800 Eastowne Drive, Suite 208 PO Box 2536 Chapel Hill NC INSURED Strawbridge Studios PO BOX 3005 Durham NC ADDRESS: INSURER A : INSURER B : INSURER C : INSURER D : INSURER E : INSURER F : INSURER(S) AFFORDING COVERAGE 6/13/2013 COVERAGES CERTIFICATE NUMBER: REVISIONNUMBER: THIS IS TO CERTIFY THAT THE POLICIES OF INSURANCE LISTED BELOW HAVE BEEN ISSUED TO THE INSURED NAMED ABOVE FOR THE POLICY PERIOD INDICATED. NOTWITHSTANDING ANY REQUIREMENT, TERM OR CONDITION OF ANY CONTRACT OR OTHER DOCUMENT WITH RESPECT TO WHICH THIS CERTIFICATE MAY BE ISSUED OR MAY PERTAIN, THE INSURANCE AFFORDED BY THE POLICIES DESCRIBED HEREIN IS SUBJECT TO ALL THE TERMS, EXCLUSIONS AND CONDITIONS OF SUCH POLICIES. LIMITS SHOWN MAY HAVE BEEN REDUCED BY PAID CLAIMS. INSR ADDL SUBR LTR TYPE OF INSURANCE INSR WVD POLICY NUMBER POLICY EFF (MM/DD/YYYY) POLICY EXP (MM/DD/YYYY) LIMITS GENERAL LIABILITY A X X 22SBANV5350 7/1/2013 7/1/2014 A X 22UECZI2815 7/1/2013 7/1/2014 A B NAIC # Sentinel Insurance Company, AmTrust Financial Company 1,000,000 1,000,000 10,000 1,000,000 2,000,000 2,000,000 1,000,000 4,000,000 4,000, , , ,000 DESCRIPTION OF OPERATIONS / LOCATIONS / VEHICLES (Attach ACORD 101, Additional Remarks Schedule, if more space is required) CERTIFICATE HOLDER CANCELLATION SHOULD ANY OF THE ABOVE DESCRIBED POLICIES BE CANCELLED BEFORE THE EXPIRATION DATE THEREOF, NOTICE WILL BE DELIVERED IN ACCORDANCE WITH THE POLICY PROVISIONS. AUTHORIZED REPRESENTATIVE Patty Miller/PATTY ACORD 25 (2010/05) INS025 (201005) ACORD CORPORATION. All rights reserved. The ACORD name and logo are registered marks of ACORD

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22 Tab 5: Products and Services

23 products & Services Product Quality Our quality is impeccable. All portraits will be full-size (borderless). Most other company s school portraits cannot be framed without a white border showing. We are a full service organization, producing everything in-house, including the photographs, shirts, CD s, yearbooks, etc. This means we keep our eyes on the quality of all our products directly, and can cut time and cost to you by producing them in one place. Standard of Service On prepay and speculative programs, we will return portrait packages, record prints, ID cards and CD- ROMs within three weeks of the photographic date. Absentees and remakes will be photographed in early November, and finished pictures will be sent to you before the holidays. Scheduling Upon notification of award, Strawbridge Studios is ready to hit the ground running. As soon as schools are ready, we would begin setting photographic dates for the school year. All seniors would be photographed over the summer. We encourage schools to allow us to meet with rising seniors to tell them about our senior portrait program. This raises excitement about their upcoming senior portraits. Once dates are set, rising seniors will be notified of their appointment times. Your representative, along with our photographers and Scheduling Department, will ensure that all schools get the photographic dates that best suit their needs. On Picture Day We make picture day easy. Before picture day, we will contact the school to set up a predetermined location for us to photograph each student. We will be set up and ready to photograph at least 30 minutes before school begins. It s our policy, in order to start the day off on a cheerful note, to bring donuts for the faculty. We also suggest we be allowed to photograph the faculty before school starts as they will be more enthusiastic before the day starts rather than later in the school day. For a prepay program, we will handle all purchases at the camera. Faculty will not be required to keep any records. Package Distribution Ease of distributing photo packages is absolutely essential when you are dealing with hundreds, or in some cases, over a thousand packages per school. Strawbridge Studios will ensure all packages are returned to each school bundled per the school s instruction (for example, by homeroom teacher, grade, etc.). A complete listing of orders contained in each bundle will be attached. Individual sports packages are bundled with the athlete s name on top and his/her actual order envelope contained with the package. Unless otherwise instructed, sports packages are sent back to the school sorted by team. For proms and other dance events, if prom/dance books are part of a student s package, the book is bundled with the package; not shipped in a separate box.

24 Fall Portraits Prepay Program We encourage all of our schools to conduct their fall portrait sale as a prepay program. In a prepay sale, all students receive information concerning different packages offered and prices about two weeks prior to the photographic date. A day or two before picture day, each student receives the same information again with an envelope on which they can mark their selection and enclose their prepay payment. Our order forms and flyers are formatted so that it s easy for parents to understand the package contents, and pay without confusion. Faculty will not be required to keep any records. All portrait packages will be returned to the school within three weeks of photographic date. Packages will be sorted as the school requests (by homeroom, or by any other class). We ship all service items (CD s, record prints, ID badges) at the same time. Absentees and remakes will be photographed on a day mutually decided upon. All retake packages and service items will arrive at the school well before the holidays. For any customer not completely satisfied with their original package, a retake will be offered, no questions asked. Any new students will also be photographed on makeup day. Classroom Groups Our color classroom group picture is an 8x10 unit with your choice of several digital borders. This is provided at a wholesale cost of $8.00. The school determines their commission based on the price they choose to charge the students. We will provide each principal with a complimentary class group album, and each teacher will receive a free portrait of their class. Spring Portraits We will return in the spring semester and photograph each student in a Full-Body pose (from head to toe). We will supply take-home flyers requesting they bring their favorite toy, sports equipment, musical instrument, etc. from home to hold in their hand while being photographed. We encourage elementary schools to use our spring Three-Pose speculation program. In a speculative sale, all students photographed receive the same package. We print the full package for every student and send it to the school, to be sent home. Parents may purchase the entire package or any part thereof, depending upon their needs. The school may collect the money if they desire, or Strawbridge Studios can collect it for them. This package contains seven sheets of photographic paper, including one spring montage.

25 Personality/Fun Pictures Spring Personality Portraits will be made available to the school s student body on a prepay basis as well. buddy pictures Buddy pictures are a flat rate of $10 for each person in the photo. Each purchaser receives one 5x7 and four billfolds. Seniors Sports Strawbridge Studios can photograph all athletic teams and musical groups. Our sports picture prices are the best in the industry. We are able to offer a wide variety of products from individual and team pictures, to specialty items like personalized trader cards, magazine covers, game tickets, buttons, key chains, locker posters, plaques, and magnets. A copy of all team pictures will be supplied to each coach plus the yearbook staff at no charge. Should Strawbridge Studios be selected to be the sports team photographer, we also agree to offer a special photography class to the yearbook staff where they can learn the art of capturing sports action shots. We also offer to be at select sporting events should you desire, not to exceed one event per team, at no charge. Strawbridge Studios has the best senior prices available, with minimal sitting fees, which giving seniors 6-24 proofs. Should a senior desire to be photographed for the yearbook only, we will do so at no charge. All photography will be at the school, so no traveling is ever asked of the seniors. Strawbridge Studios will provide two opportunities for seniors to be photographed. We will work with the school to schedule summer dates for our professional photographers to be in their school. Each senior will receive a postcard with their senior portrait appointment. We will also schedule a make-up day for any senior that could not be photographed during the original photographic dates. Strawbridge Studios will also provide tuxedo jackets, shirts, and bow ties for the young men and drapes for the young ladies. All senior portraits will be done on a proof basis. Proofs will be mailed directly to the senior s home with ordering instructions within three weeks of the photography date. Payment for senior portraits will be mailed to Strawbridge Studios, and completed orders will be mailed back to the senior s home. Panoramic Portraits Strawbridge Studios has been taking panoramic pictures for many years. Our Panoramic pictures are 10 x24 in size. Typically, these sales are conducted as prepay; however, we have the ability to mail the panoramic picture proof to the school principal and all the finished pictures to the students within a three week time-frame.

26 Commencement We offer to photograph your seniors as they receive their diplomas during their graduation ceremony. We suggest photographing graduations on a prepay plan. Only students who pay for portraits ahead of time would be photographed receiving their diplomas. Should you desire, we can photograph all seniors as they receive their diplomas. These images will be uploaded to the internet within 72 hours for parental viewing and ordering. Prom/Dance Our specialty is our Your Best Buy Package in which we photograph the couple together, plus the young lady alone for her parents and the gentleman alone for his parents. These portraits will be priceless in future years. Package sales at other dances can be arranged through Strawbridge Studios. We will provide candid photography of the dance for the yearbook staff at the school. These candid pictures can be prints or digital images on a CD. Services ID Cards - One set of ID cards will be provided to each school at no charge. We will work with each individual school to determine their needs, and the information they wish to have included on the card, as well as the desired layout. Typically, ID cards contain the school name, year, student name, and grade. Other information (teacher name, bar codes, etc.) can also be added should a school request. All ID cards are shipped to the school, along with portrait packages, within three weeks of photographic date. ID cards are provided complimentary to all schools with a minimum of 20% participation. Schools with a lower participation rate can receive ID cards, billed at $1.25 each. Directories - Student image directories can be supplied to a school by request. Images can be sorted in the directory to meet each school s needs. Directories, along with other service items, are delivered to the school within three weeks of photographic date. Yearbook CD s - Like all other service items, yearbook CD s are shipped to a school within three weeks of photographic date. Some schools ask that their CD s only be sent after make-up day, which can be accommodated. Having been in the school portrait industry for over 91 years, we are very familiar with formatting yearbook CD s to meet the PSPA guidelines. Administrative CD s - Strawbridge Studios is able to provide CD s for any administrative program, whether it is used by the front office, media center, or cafeteria. As of late, more and more districts are requesting all administrative CD s be sent to the district office for upload. This request will be accommodated; however, we are encouraging districts to use our easy download link, which enables all files to be transferred via our secure web portal. This will allow districts to get the images faster, without having to wait for CD s to arrive. All images will be properly formatted, and are ready for easy upload into any administrative program a school may be using. Other Services at School Level - We are proud to offer a wide variety of printed services to our schools. These include banners, certificates, brochures, composites, mosaics, and posters, just to name a few. In owning our own print facility, we are able to offer these services, and make them all fully customized to each school (school colors, mascot, mission statement, etc.). Services Provided to the District for Exclusive Business Acceptance - In serving an entire district, we strive to completely partner with them in many facets. Not only are we a picture company, but we can also provide many services to the district (see above for our printing capabilities) that can save them money. If we are new to a district, we look forward to introducing ourselves at a district principals meeting, at which we could sponsor lunch. We would also provide desk calendars and academic planners to the district office staff.

27 Tab 8: Value added products and services

28 Value added services Complimentary faculty group portraits for staff, as well as a 16 x20 framed copy for the office Complimentary Teacher of the Year portraits Free portrait package for all faculty members Yearbook CD-ROMs Administrative CD-ROMs (Cafeteria, Media Center, Front office) Posters/Mosaics Banners Tri-fold brochures Record prints Bookmarks Thank You cards Award Certificates Desk calendars and academic planners for all office staff Full time Employed Photographers Full Color ordering information/marketing materials Full line of picture day notices, posters, and stickers Portrait packages returned in desired sort order Donuts for your staff on picture day!!

29 Tab 9: Required Documents

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