Gartner IT Financial, Procurement & Asset Management Summit 2015



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EARLY-BIRD Discount Save 325 by 24 July Gartner IT Financial, Procurement & Asset Management Summit 2015 21 22 September London, UK gartner.com/eu/itam Leading Change to Drive Innovation, Collaboration and Cost Optimization Key benefits of attending Identify opportunities and techniques for cost optimization Create a culture to drive agility and innovation Negotiate optimal contracts with mega-vendors Improve your software audit process to minimize risk Manage vendor cost, risk and performance

Leading Change to Drive Innovation, Collaboration and Cost Optimization To remain competitive, organizations must transform both business and IT to create a culture that drives and supports agility and innovation. As CIOs develop strategies and adapt models to align with business needs, you as IT fi nancial, procurement, asset and vendor management leaders supporting them must transform your own cultures to meet this business need for innovation and fl exibility. Gartner believes that as much as 38% of IT is now being purchased outside of IT and the IT budget. IT procurement, vendor and asset managers must exploit their skills, talents and expertise through identifying and executing innovative processes and creative methods to drive cost optimization efforts that will directly benefi t both IT and business budgets. The Gartner IT Financial, Procurement and Asset Management Summit will offer interactive, hands-on sessions illustrating the how, what, and why to lead these change and transformation efforts to drive innovation, collaboration and cost optimization. Need more information? Visit gartner.com/eu/itam for: Agenda Speakers Gartner analysts, Guest keynotes, Case studies Event approval tools Sessions mapped to your key priorities Venue information and hotel discount Registration and pricing 3 easy ways to register Web: gartner.com/eu/itam Email: emea.registration@gartner.com Telephone: +44 20 8879 2430 Pricing Early-bird price: 2,150 + VAT (ends 24 July 2015) Standard Price: 2,475 + VAT Public Sector Price: 1,950 + VAT Key learnings This is the event for IT professionals focusing on IT fi nancial, asset management, procurement and vendor management projects. It provides independent, practical advice and insight into future trends, enabling you to validate your ITAM and vendor management strategies and initiatives, exchange best practices with peers and spark new ideas. Practical advice on how to: Identify and analyze costs and their impact on IT and business budgets Negotiate with the mega-vendors and then manage them Ensure readiness for and effective management of software vendor audits Use effective contract negotiation tactics to optimize short and long term costs Identify, monitor, and mitigate vendor risk Gartner clients A Gartner ticket covers both days of the Summit. Contact your account manager or email emea.events@gartner.com to register using a ticket. Bring your team Gain a much richer experience of the event and save! Maximize your learning by attending with your group. Participate together in relevant sessions or split up to cover more topics, sharing your session take-aways later. Complimentary registrations: 1 for every 3 paid registrations 2 for every 5 paid registrations 3 for every 7 paid registrations For more information, email emea.teamsend@gartner.com or contact your Gartner account manager. Gartner IT Financial, Procurement & Asset Management Summit 2015

The digital universe is growing rapidly seize the opportunity to lead the change for your organization What s new Get practical and actionable advice on new topics such as: How to identify and communicate cost and performance optimization opportunities Strengthening your negotiation processes by improving the collaboration between sourcing, vendor management and procurement How to analyze and present the capex and opex financial benefit of moving to the cloud The top 10 procurement practices to follow for cost savings and risk mitigation The best practices for monitoring and mitigating IT vendor risks Identifying the key software procurement trends beyond 2015 to protect investments over the life of your assets. The processes, tools, and practices that will enable effective management of your cloud, virtual and mobile assets Effective IT asset disposition to control costs and mitigate risk Who Should Attend? Senior business and IT professionals including: IT Asset and Software Managers IT Financial Managers/Directors Vendor Managers/Directors Contract Managers/Directors Procurement Managers/ Directors IT Business Unit Managers IT Services and Budget Managers Global Delivery and Sourcing Managers Chief Sourcing Offi cers Heads of Sourcing CTOs, IT Intensive COOs, CEOs CIOs, CFOs GARTNER PREDICTS: By 2016 demand for It asset management (ItAM) and It fi nancial management (ItFM) data will double as businesses demand greater insight and transparency into It spend. Guest keynotes The Art of Business Influence ITAM and vendor management success is largely contingent on the ability to infl uence multiple stakeholders, departments, teams, and the organization as a whole. This keynote will focus on practical toolbox of innovative communication, networking and infl uence tools designed to give you a smart, proven, communication-based approach to the challenges you face every day with your project sponsors, colleagues and within your teams. From networking to negotiation, from the power of words, to the behaviors of the trusted advisor Mark presents a practical and entertaining session fi lled with valuable takeaways. Mark Jeffries, Author and Communication Expert Creating Transformation through Innovation and Organization Change Hamish will use the lessons learned in driving transformation in a number of different industries (frequently as a customer of IT/Project Management) to identify practical ways that project managers and IT teams can better infl uence the business and drive innovation. In particular, Hamish will address the following key points: The need to change the way we understand the customers of our transformation The need to change the platform for transformation/ Innovation Transformation requires the ability to look outside your current environment if you want genuinely new approaches New ways to manage the people and organization to drive success Hamish Taylor, Innovation & Brand Management Expert Gartner keynote Exploiting Opportunities to Drive Collaboration and Cost Optimization IT procurement, fi nancial, asset, and vendor management professionals are well positioned to identify and execute cost optimization opportunities based on the tactical and strategic nature of their roles, responsibilities, skills and training. Exploiting these unique and specialized talents and skills through collaboration is critical to success. This keynote will demonstrate how to engage both IT and business stakeholders through new and collaborative processes to mitigate risk and drive cost optimization to meet your organization s short and long term strategies and goals. JoAnn Rosenberger Research Vice President and Conference Chair, Gartner Save 325 Register by 24 July 2015 by visiting www.gartner.com/eu/itam

Agenda at a Glance Monday 21 September 2015 07:30 19:45 Registration and Information 08:00 08:45 Tutorial: You've Received a Software Vendor Licence Audit Letter What do You do Now? Victoria Barber Tutorial: Orientation and Meet the Analysts Chris Ambrose 09:00 10:00 Summit Chair Welcome and Gartner Opening Keynote: Exploiting Opportunities to Drive Collaboration and Cost Optimization JoAnn Rosenberger 10:00 10:45 Guest Keynote: The Art of Business Influence Mark Jeffries, Author and Communication Expert 10:45 11:15 Refreshment Break in the Solution Showcase Tracks A. Cost Optimization and Financial Management: Innovate and Collaborate to Drive Savings B. IT Asset Management: Build Foundations to Enable Business Growth C. Procurement: Lead Procurement Strategy for Innovation and Cost Optimization D. Sourcing and Vendor Management Strategies: Optimize Vendor Relationships 11:15 12:00 Understanding Responsibilities for Digital and Non-Digital Technology Spending Jim McGittigan Redefining ITAM for the Digital Age Victoria Barber Procurement Trends: 2015 and Beyond Lori Samolsky Agile IT Sourcing Strategies: Sourcing for Speed, Agility and Innovation Linda Cohen 12:15 12:45 Solution Provider Sessions 12:45 14:00 Lunch in the Solution Showcase 14:00 14:45 The Financial Case for Moving to the Cloud Sanil Solanki Using the Right ITAM Tools to Support Digital Business Initiatives Patricia Adams Negotiating With the Mega- Vendors: IBM, Microsoft, Oracle and SAP Roberto Sacco Building a Strategic Vendor Management Scorecard Joanne Spencer 15:00 15:30 Solution Provider Sessions 15:30 16:00 Refreshment Break in the Solution Showcase 16:00 16:45 Five Steps to Drive Effective IT Financial Management Gary Spivak Software Asset Management The Essentials Rob Schafer The Top 10 Best Practices for IT Procurement Negotiations Rob Wilkes A Framework to Monitor and Mitigate IT Vendor Risk Chris Ambrose 17:00 17:45 Breaking Through IT Cost-Cutting Barriers to Optimize Business Performance Sanil Solanki Building the Gold Standard IT Asset Management Strategy Patricia Adams Negotiating Cloud Service Contracts with both Mega-Vendors and Cool Vendors Roberto Sacco Managing Cloud Solutions: Seize the Opportunity, Avoid the Risks Linda Cohen 17:45 19:45 Networking Reception in the Solution Showcase Tuesday 22 September 2015 07:30 16:30 Registration and Information 08:00 08:45 Peer Exchange 09:00 09:45 Use These Six Key Financial Metrics To Determine Financial Viability of Strategic Partners Gary Spivak 10:00 10:30 Solution Provider Sessions 10:30 11:00 Refreshment Break in the Solution Showcase Applying Asset Management Discipline to Cloud, Virtual and Mobile Asssets Patricia Adams The Pathway to Microsoft Licensing Success in a Mobile First Cloud First World Stephen White Optimizing and Maturing Your Vendor Management Program Chris Ambrose 11:00 11:45 Case Study Case Study: Vattenfall s SAM Journey From the Basement to the CIO Office Anders Hernodh, Head of IT Asset Management, Vattenfall Case Study Case Study: Danske Bank Morten Davidsen Lind, Strategy & Technology Advice, Danske Bank 12:00 12:30 Lease Financing of IT Infrastructure: Is it Right for You? Rob Schafer How to Build a Virtual Team to Manage IT Asset Risks Victoria Barber Procurement Key Metrics to Demonstrate Performance in Driving Cost Optimization and Innovation Ruby Jivan Managing the Mega-Vendors (IBM, Microsoft, Oracle and Cisco) Gayla Sullivan 12:30 13:45 Lunch in the Solution Showcase 13:45 14:30 Five Best Practices to Demonstrate IT Value for Cost Optimization Sanil Solanki Effective IT Asset Disposition: A Prerequisite to Controlling Costs and Mitigating Risk Rob Schafer How Sourcing, Procurement and Vendor Managers Can Collaborate with Business Stakeholders to Drive Cost Optimization Ruby Jivan Maximizing Vendor Value Through the Right Performance Metrics Chris Ambrose 14:45 15:15 How to Translate Costs into Business Value Terms Jim McGittigan Software Licencing is a Risk Is Your Organization Managing It? Victoria Barber Best Practices to Follow and Pifalls to Avoid for Successful On- Premises to Cloud Migration Lori Samolsky Key Competencies and Roles for Successful Vendor Management Teams Joanne Spencer 15:15 15:45 Refreshment Break in the Solution Showcase 15:45 16:30 Guest Keynote: Creating Transformation Through Innovation and Organizational Change Hamish Taylor, Innovation & Brand Management Expert 16:30 16:35 Summit Close JoAnn Rosenberger Gartner IT Financial, Procurement & Asset Management Summit 2015

When attending this event, please refer to the agenda handout provided or the Gartner Events mobile app for the most up to date session and location information 10:50 11:10 60 Seconds or Bust: Summit Solution Snapshots Workshops and Contract Negotiation Clinics (Available to end-users only) Agenda as of 26 May 2015, and subject to change The tracks A. Cost Optimization and Financial Management: Innovate and Collaborate to Drive Savings This track gives practical guidance on optimizing your cost reduction/avoidance initiatives, getting and keeping the fi nancing of IT and the cloud right, and leveraging IT Finance to focus on business value; and enables best practice peer networking on cost savings, budgeting and forecasting. B. IT Asset Management: Build Foundations to Enable Business Growth This track examines what makes good ITAM, how to put the foundations in place, get engagement from stakeholders and sponsors alike, and build on the foundations to enable business growth. 14:00 15:30 Workshop: Managing Software Vendor Audits to Minimize Financial and Operational Risk Facilitator: Victoria Barber 16:00 17:30 Workshop: Develop the Right Measures to Foster Collaboration Across Vendors Facilitators: Gayla sullivan and Joanne spencer 15:45 16:45 Clinic: Customize your Processes to Be IBM Negotiation-Ready JoAnn Rosenberger 17:00 18:00 Clinic: Negotiating with SAP Lori samolsky C. IT Procurement: Lead Procurement Strategy for Innovation and Cost Optimization Learn key trends in innovative pricing metrics and vendor positions for these new markets. Get up-tothe- minute information about new major vendor offerings and contract terms. Share best practices to avoid cost uncertainties and learn how to mitigate risk specifi c to the ever-changing compliance requirements. D. Sourcing and Vendor Management Strategies: Optimize Vendor Relationships This track will offer new techniques for developing more agile sourcing models, and the best methods and tools for managing vendor cost, risk and performance. 09:00 10:30 Workshop: Mature Your IT Financial Management Capabilities For Cost Optimization Opportunities Facilitator: Jim McGittigan 11:00 12:30 Workshop: Creating a Strategic Vendor Management Program Step by Step Facilitators: Linda Cohen and Joanne spencer 08:45 09:45 Clinic: Negotiating With Oracle Rob Wilkes 10:45 11:45 Clinic: Negotiating With Microsoft stephen White Workshops and Contract Negotiation Clinics This track consists of a series of in-depth roundtable sessions, facilitated by Gartner analysts, with attendees expected to work together to identify best practices and share practical ideas and tips. The clinics will to help reduce costs and risk in your next strategic vendor contract renewal or renegotiation, while the workshops provide an opportunity to drill down on specifi c how to topics in an extended, small group sessions. Available to end-users only, limited seats, pre-registration required. 13:45 15:15 Workshop: Software Negotiation Eight Steps to Optimize Deals and Protect Your Investments Facilitator: JoAnn Rosenberger 13:30 14:30 Clinic: SaaS Negotiations Gayla sullivan Visit gartner.com/eu/itam for updates and to register

Solution Showcase Develop a shortlist of technology and service providers who can meet your particular needs. We offer you exclusive access to some of the world s leading technology and service solution providers in a variety of settings. Premier sponsor Sponsorship opportunities For further information about sponsoring this event: Telephone: +44 1784 267456 Email: european.exhibits@gartner.com 1E s mission is simple: to enable our customers to automate the full software lifecycle across their business. Through Software Lifecycle Automation employees become more productive, the business becomes more agile, and their IT departments more reactive to change able to automate more processes, and save money. Our customers remove unused software, servers, and reduce network bandwidth whilst providing their users with the software they need, when they need it. As a result our customers save millions on hardware, software, energy, and people. www.1e.com Apptio is the leading provider of cloud-based Technology Business Management (TBM) software that helps CIOs manage the business of IT. Apptio s suite of applications uses business analytics to provide facts and insights about technology cost, value, and quality so IT leaders can make faster, data-driven decisions. www.apptio.com Snow s Mission: To stop organizations paying too much for the software they consume. Snow provides Software Asset Management (SAM) solutions designed to ensure that the $320 billion spent every year on enterprise software is money well spent. More than 4,900 organizations around the world rely on Snow s on-premise and cloud-based SAM platforms to manage software licensing across ten million devices, from mobiles to desktops, the datacenter into the cloud. www.snowsoftware.com Platinum sponsors Aspera is a highly specialized provider of software asset management solutions. Hundreds of enterprises worldwide rely on Aspera, including more than 35 Fortune Global 500 companies. Since 2000, our award-winning software and services including the SmartTrack license management technology have been successfully implemented in international projects, representing diverse industries such as banking, automotive, telecommunications, and pharmaceuticals. www.aspera.com We are specialists in dealing with the complexity of software licensing and Hybrid IT. With the combination of the market s most powerful Software Asset Management (SAM) platform, deep analytics and market-leading licensing expertise, we enable organisations to take control, reduce risk, save money and successfully adopt transformational technologies. www.concordesolutions.com Curvature transforms how companies, procure, maintain and upgrade equipment and support for multi-vendor network and data centers environments. A strategic partner for more than 10,000 organizations globally, Curvature specializes in delivering a complete lifecycle management of networking and data center equipment from corporate locations across the globe. www.curvature.com Flexera Software as the global leader in Software License Optimisation, Enterprise App-Stores and Application-Readiness solutions provide strategic assistance for managing the usage of applications and increasing the value of investments in software. Uniquely providing solutions to manage software through its lifecycle from procurement, deployment, continuous-compliance and to reclamation or retirement. www.flexerasoftware.com Rimini Street is the leading independent provider of enterprise software support services. Our award-winning support program allows Oracle and SAP licensees to save 50 percent in annual support fees and save up to 90 percent in total support costs over a decade. Clients can remain on their current software release without any required upgrades or migrations for at least ten years. www.riministreet.co.uk Silver sponsors Our mission is to enable SAM, IT, Finance and Procurement teams to make informed decisions and take proactive action. Along with our partners we offer the most valuable and powerful license management solutions on the market, which reduce the transactional burden, enable your teams and reduce costs associated with SAM. www.licensedashboard.com Sims Recycling Solutions delivers best-in-class services to maximise the value recovery of your redundant ICT assets, mobile devices and other technology. We offer professional testing, grading and refurbishment alongside secure data cleansing and destruction, available on or off site. Our certifi ed, global services ensure maximum value recovery and the avoidance of landfi ll. www.simsrecycling.com Venue Lancaster London, Hyde Park, London W2 2TY, UK Telephone: +44 207 551 6110 www.lancasterlondon.com Join the conversation! Gartner IT Financial, Procurement & Asset Management is on Twitter: #GartnerITAM Deloitte is the world s leading professional services fi rm, delivering world-class audit and fi nancial advisory, tax and legal, and consulting services. www2.deloitte.com/be/en.html Open it is a leading provider of advanced IT usage reporting and optimization solutions, which help reduce IT costs, increase performance and improve business process. www.openit.com Software Licensing Advisors former Microsoft consultants cut our clients Microsoft spend by an average of 40% and defend you against Microsoft software audits. www.msftadvisors.com Money-back Guarantee If you are not completely satisfi ed with this Gartner conference, please notify us in writing within 15 days of the conference and we will refund 100% of your registration fee. 2015 Gartner, Inc. and/or its affi liates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. or its affi liates. For more information, email info@gartner.com or visit gartner.com.