Realising full potential Insurance industry analysis



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www.pwc.co.za/insurance Realising full potential Insurance industry analysis Analysis of major South African insurers results for the year ending 31 December 2011 March 2012

About this publication We are pleased to present the first edition of PwC s analysis of major insurers results. This publication comments on the financial results of South Africa s major insurers for the 31 December 2011 reporting period. The results are a positive reflection of the financial health of the industry and show that insurers have weathered the recent economic uncertainty well. The results of the following long-term insurance groups were considered in this publication, with a focus on their South African insurance operations: Discovery Holdings Ltd (Discovery) Liberty Holdings Ltd (Liberty) MMI Holdings Ltd (MMI) Old Mutual plc (Old Mutual) Sanlam Ltd (Sanlam) The results of the following short-term insurance companies were considered: Mutual & Federal Ltd (Mutual & Federal or M&F) Outsurance Holdings Ltd (Outsurance) Santam Ltd (Santam) Zurich Insurance Company South Africa Ltd (Zurich) Due to different reporting periods, comparable information is not always available. The information presented about the insurers included in this publication is explained in Section 8.

Contents 1. Overview of insurance industry results 4 2. Long-term insurance 9 3. Short-term insurance 16 4. Investment performance 20 5. Capital and solvency 25 6. The insurance financial reporting landscape 29 7. Key industry statistics 37 8. Basis of information provided 42 9. Contacts 45 PwC 3

1. Overview of insurance industry results 4 Realising full potential Insurance industry analysis

1.1 Long-term insurance Key indicators Group IFRS earnings up 23% Group return on average equity of 19% Group embedded value profits up 16% Value of new business written up 23% Margin on new business improves slightly to 2.6% 2011 was again a year characterised by uncertainty and economic turmoil, this time driven by the Eurozone debt crisis. Although South Africa has displayed resilience in these difficult times, the country is not insulated against the fallout from Europe, being one of the country s main trade partners. Although this was a period in which investment markets were volatile, the performance posted for 2011 was disappointing with the JSE All Share Index closing at the same levels as at the end of 2010. Notwithstanding the lack of performance on equity markets, long-term insurers put in a noteworthy performance. They benefited from a higher average asset base in 2011, compared to 2010, which assisted in generating higher asset-based fee income. The long-term insurers included in this publication were able to increase group IFRS earnings by 23%. This is a good performance considering the correlation of large life offices performance relative to investment markets. Common views from chief executives about the impact of factors in the external environment on their businesses included: Continued high volatility in equity markets; The lack of performance in equity markets for the 2011 calendar year; Stable but low interest rates; Lower levels of (still high) household debt; Low levels of savings; Moderate disposable income growth; A reduction in the official unemployment rate particularly from the second half of 2011; and A myriad of regulatory changes affecting long-term insurance businesses in many dimensions. The above characterises a mixed operating environment in 2011 with some positive developments. The long-term insurers increased the value of South African new business written by 23% to R3.9bn. It is encouraging that the growth was primarily driven by increased volumes of new business as the margin on the new business only increased from 2.3% to 2.6% in 2011. The level and quality of new business is a good result in a year where the focus of many intermediaries was on passing the regulatory examinations to comply with the FAIS Fit and Proper requirements. The deadline for these examinations is 30 June 2012. PwC 5

Lower levels of household debt are starting to have a positive impact on the affordability of insurance products. The companies included in this publication had mixed results with regards to their lapses/persistency experience relative to the assumptions set in 2010. Most companies reported gains from positive mortality and morbidity experience. Inflationary pressure in the economy, fuelled by high oil and food prices, are reflected in the increase of expense assumptions by some of the companies in the publication. The market s reaction to the results posted by most of the long-term insurers was neutral, with no significant share price adjustments following the announcement. From the gradual increase in their share price relative to the JSE All Share Index, it would seem that the market received Liberty s and Discovery s results well. The MMI share price fell, but the JSE All Share Index also lost significant ground. For the first time in a number of years, the insurance index outperformed the JSE All Share Index in 2011. Although most of the insurers in this publication have ventured into Africa, for many these are still greenfields businesses in the process of being established in local markets. Most insurers still see business in the rest of Africa as having significant potential for growth over the medium term. 1.2 Short-term insurance Key indicators Gross written premiums up 5% Claims ratios improve to 62% Underwriting margin of 9.1% Investment returns down 31% International solvency margin in excess of 45% There was a strong increase in global premium rates driven by the level of global catastrophes and the higher cost of reinsurance during 2011. Insurers and reinsurers adjusted pricing to reflect the significant catastrophe claims incurred over the past two years. The record level of natural catastrophes in 2011 impacted on most reinsurers and major reinsurers have reported substantial underwriting losses. These industry players will most likely take positive action with more rational competition and pricing. Reinsurance capacity in the international market has therefore been reduced. Contrary to the global trend, South Africa is currently in a soft premium cycle due to a very competitive environment, especially for personal lines of business. With new direct writer market entrants such as MiWay and iwyze, competition is fierce. Insurers are also looking towards alternative distribution channels as well as niche businesses to grow their businesses and remain competitive. The current economic environment is reflected in the results with only 5% gross premiums written growth achieved in 2011. This is the same as the consumer price index (CPI) for the year. 6 Realising full potential Insurance industry analysis

Excluding Outsurance for which comparative information is not available from the 2011 results, the insurers considered have achieved a similar underwriting margin of 6.3% in 2011 compared to the 6.4% in 2010. When including Outsurance in 2011, the underwriting margin achieved amounts to 9.1%. The similar margin for 2011 (compared to 2010) should be seen against the backdrop of the soft premium cycle offset by the absence of large weather-related events in the last six months of the year. So far this year, there have been some major weather-related events such as the flooding in Limpopo, but the country was spared any significant losses from tropical cyclone Irina. Judging by the short-term insurers included in this publication (excluding Outsurance), it is apparent that the industry s overall claims ratio has stabilised at around 65%, marginally better when compared to 2010. If one includes Outsurance, for which detailed information is only available from this year, the average claims ratio is 62%. Although there has been some decline in crimerelated claims and some respite from the stronger rand over the past two years, which positively impacted vehicle repair costs, insurers are still facing an uphill battle to keep the claims ratio on their motor books at an acceptable level. To help address this, the South African Insurance Association (SAIA) has been focusing on drivers, vehicles and vehicle crime in order to reduce the loss ratio on this, the largest business class in the South African short-term insurance market. There has been a gradual decline in the acquisition cost ratio over the past three years with a corresponding increase in the administrative expense ratio. The change in ratios indicates a migration of short-term insurance business from intermediated to direct marketing channels (without considering the impact that Outsurance, a direct writer, has on the combined 2011 numbers). The combined acquisition and administrative cost ratio has slightly increased from 27.6% in 2009 to around 29% of net earned premiums in 2011, which may be indicative of costs of over R500m that have been incurred in getting the Miway business off the ground. The industry was negatively impacted by subdued investment performance during 2011 with investment income down by almost a third compared to 2010. This was primarily due to the JSE All Share Index closing at the same levels as in 2010 compared to a 16% increase during 2010. The lower interest rates in 2011 also played a part with average short-term rates down almost 1% compared to 2010. As a result of weaker investment performance, most short-term insurers also posted a lower return on equity in 2011. However, some industry players still boasted impressive weighted average returns on equity for 2011. Santam posted 25% and Outsurance 34% return on average equity. The industry confirmed its solid capital adequacy position with the international solvency margin being in excess of 45% for all companies included in this publication. PwC 7

1.3 Looking forward By now regulatory change seems to have become business as usual for most insurers. However, one cannot overlook the regulatory changes faced by insurers, particularly Solvency Assessment and Management (SAM). There are also a number of macro developments such as the introduction of National Health Insurance and a National Savings Fund. This will be coupled with significant accounting changes, which are envisaged to take effect in 2015. Premium growth in 2012 will be under pressure due to the inflationary pressure in the economy, the regulatory examinations impacting intermediaries, the current soft short-term insurance cycle in the country as well as continued weak economic activity. Consumers have been making a concerted effort to reduce their levels of household debt since the financial crisis in 2008. However, inflationary pressures such as the increased fuel price, urban toll roads and other unavoidable tariff increases, adversely impacts on consumer spending power. Meanwhile, the Government s recent announcement of planned investment in infrastructure will have a positive impact on unemployment and should bode well for potential future growth for the lower end of the market. This could also lead to alternative investment structures, such as long-dated debt securities, becoming available to insurers. South Africa has a very competitive insurance market with a number of direct writers having entered the market in recent years. These companies will ensure continued intensifying competition, reduce the stickiness of clients and could ultimately result in an underwriting margin squeeze. A potential growth area to keep an eye on is telematics. Telematics refers to the use of technology for sending, receiving or storing information via a telecommunications device and this can be used to evaluate risk, for example gathering information on vehicle location to make risk management more effective. A number of insurers are pursuing affinity partners as an alternative distribution channel in order to tap into new markets and defend their existing market share. Given the saturation of the local insurance market, insurance groups are pursuing growth opportunities in Africa, India and China. However, given the global skills shortage in the insurance industry as well as competition from other significant global insurance players, it is unlikely that these ventures will become significant contributors to profits in the short-term. 8 Realising full potential Insurance industry analysis

2. Long-term insurance PwC 9

2.1 Group IFRS earnings IFRS earnings Combined results 2011 Rm 2010 Rm Change % Total comprehensive income 19 136 15 531 23 Return on average equity 19% 17% The long-term insurers recorded group IFRS earnings of R19.1bn, up 23% on 2010. This is a strong performance in a period where the JSE All Share Index closed 0.4% lower than at the start of the year, the bond market yielded around 8% and the repo rate remained unchanged at 5.5%. Although this was a seemingly benign year, financial markets were once again very volatile and insurers managed to come through relatively unscathed with a combined group return on average equity recorded at 19%. This is reflective of a strong operating result in 2011, which benefited from a slightly more positive economic environment for consumers and a cautious approach followed in investing shareholders capital. Old Mutual posted a 29% return on average equity followed by Discovery at 27%, Liberty at 22%, Sanlam at 17% and MMI at 6%. The long-term insurers seem to have shrugged off the woes of 2009, when the return on average equity was significantly depressed. 2.2 Group embedded value Embedded value Combined results 2011 Rm 2010 Rm Change % Embedded value 191 165 172 641 11 Embedded value earnings 1 25 389 21 881 16 Return on embedded value 1 14.7% 17.5% 1 Excludes MMI in 2010 as this information is not available for the newly formed group. Similar to their IFRS earnings, long-term insurers recorded strong consolidated group embedded value earnings in 2011 especially when one considers the lack of meaningful contribution to earnings from investment markets. This result is reflective of strong operating performances by their South African businesses in 2011. This is highlighted in the overview of insurance industry results as well as in the new business information, which is analysed in more detail in the following pages. 10 Realising full potential Insurance industry analysis

2.3 Embedded value of South African new business Value of new business Combined results 2011 Rm 2010 Rm Change % Present value of new business premiums (PVNBP) 141 630 129 322 10 Embedded value of new business (VNB) 3 681 2 983 23 Value of new business margin 2.6% 2.3% 13 Average payback period 6.4 years 6.3 years The PVNBP written by long-term insurers in 2011 reflects a good result in challenging times. The year-on-year increase of 10% reflects an increase in demand for life insurance products. Consumers are in a slightly better financial position compared to the previous two years as a result of the reduction in household debt levels. Consumers therefore had more disposable income to purchase insurance products. It was pleasing to note that insurers were able to increase their PVNBP, with a margin on new business that was 13% higher than in 2010 at 2.6%. Insurers were therefore not merely chasing new business volumes, but also focused on the quality of the business written by their sales forces. As a result of both the positive growth in PVNBP as well as the expected margin locked into this business, the long-term insurers were able to grow the VNB by 23%. The average payback period decreased marginally to 6.4 years. This is calculated as a crude measure to determine the period over which the majority of the VNB will be earned (PVNBP divided by annual premium equivalent). Figure 2.1 Value of new business (VNB) and value of new business margin R millions 4 000 3 500 3 000 2 500 2 000 1 500 1 000 500 4.0 3.5 3.0 2.5 2.0 1.5 1.0 0.5 Percent 0 2009 2010 2011 0.0 Discovery VNB Liberty VNB Old Mutual VNB Sanlam VNB* MMI VNB* Value of new business margin Source: PwC analysis * Sanlam changed the composition of its segments in 2011 and as such comparable information for 2009 is not available. The MMI group was formed in 2010 and information for 2009 is not available. PwC 11

Discovery achieved PVNBP of R14.4bn in 2011, which was at similar levels to those in 2010. However, the company was able to increase the value of new business margin from 5.9% to 7.3%. As a result of the improved margin, the value of new business increased by 25% to R1.0bn. Discovery noted a significant increase in the engagement of its policyholders with Vitality, which favourably impacts on the company s persistency levels. The group indicated that 26% of new business in 2011 was written by tied agents compared to 17% in 2009. The better quality business written by agents is reflected in the improvement in the value of new business margin achieved in 2011. Liberty s VNB of R389m increased 54% in 2011 and benefited from improvement in persistency levels and the successful implementation of financial advisor value propositions. The company wrote PVNBP amounting to R28.3bn, an increase of 26% in 2011. This represents 19% of the total PVNBP for the insurers in this publication and has an expected payback period is 5.6 years, which is better than the average of the other long-term insurers considered in this publication. MMI s value of new business reduced by 1% to R563m. Although the company was able to increase the PVNBP by 4% to R41.8bn, the value of new business margin reduced from 1.4% to 1.3% in 2011. However, the group was able to improve the margin to 1.5% for the six months to 31 December 2011. The new business results were impacted by the performance of the Momentum retail division which only achieved a value of new business margin of 0.7% in the six months ending 31 December 2011. The employee benefits division doubled its margin in the same period to 1.2%. Old Mutual s insurance business increased its PVNBP in 2011 by 5% to R33.7bn. The company increased its value of new business margin from 2.5% to 2.9%. The result of both an increase in the PVNBP and the expected margin achieved on this business is that the VNB increased by 21% to R981m in 2011. Old Mutual s payback period also improved marginally to 6.4 years in 2011. Sanlam increased its PVNBP by 15% to R23.4bn in 2011. The company also increased its value of new business margin from 2.5% to 3% in 2011, which resulted in an increase in its VNB by 38% to R701m. Sanlam s payback period increased from 4.6 years to 5 years in 2011. However, Sanlam s payback period is the shortest of the long-term insurers. 12 Realising full potential Insurance industry analysis

2.4 Cost management Costs Combined results 2011 Rm 2010 Rm Change % Acquisition costs 11 785 10 929 8 General marketing and administration costs 24 950 22 411 11 Annual premium equivalent (APE) 22 285 20 616 8 Acquisition costs incurred by the South African businesses of the long-term insurers increased by 7.8% to R11.8bn in 2011. This is lower than the increase in APE growth of 8.1% in the same period. Acquisition costs have therefore not increased to the same extent as new business premiums. This could be indicative of a changing product mix sold by the long-term insurers, with more investment products being sold, which attract relatively lower commissions than risk products. Figure 2.2 reflects both the monetary value of acquisition costs paid by the long-term insurers for the years 2009 to 2011 and the ratio of acquisition costs incurred relative to the annual premium equivalent of new business written for the respective years: Figure 2.2 Acquisition cost and ratio to annual premium equivalent (APE) 3 500 120 R millions 3 000 2 500 2 000 1 500 1 000 500 100 80 60 40 20 Percent 0 2009 2010 2011 2009 2010 2011 2010 2011 2009 2010 2011 2010 2011 Discovery Liberty MMI Old Mutual Sanlam 0 Acquisition cost Acquisition cost to APE ratio Source: PwC analysis PwC 13

As can be seen from the trend in acquisition costs to APE ratio, acquisition costs as a percentage of new business APE have been reducing over the last three years for most companies. One of the reasons for this trend is the change in commission regulations that came into effect in 2009 whereby long-term insurers were no longer allowed to remunerate intermediaries for certain types of investment/savings contracts through upfront commissions as well as amendment to commissions for replacement annuities. The commission structure on these products was changed to align the interest of the policyholder and intermediary and deter intermediaries from unnecessarily churning policies between different insurers. It is clear from Figure 2.2 that Discovery s product mix is still heavily weighted towards pure risk products, which attract significantly higher commissions and, as such, acquisition costs is a significant proportion of first-year premium income. Figure 2.3 Premiums vs expenses 210 160 Percent 110 60 Jun 2007 Dec 2007 ASISA All offices: Total group premium Jun 2008 Dec 2008 Jun 2009 ASISA All offices: Admin and marketing expenses Dec 2009 Jun 2010 Dec 2010 ASISA Large offices: Admin and marketing expenses Jun 2011 Dec 2011 Source: Statistics published by the Association for Savings and Investment SA (ASISA). All offices statistics for 2011 include unit-linked insurers for the first time. ASISA Large offices: Total group premium The level of expenses for large offices and all offices are closely correlated for all periods presented. However, from 2010 the large offices seem to have lost market share to smaller, but faster-growing players in the market. The large offices premium levels for 2010 and 2011 were depressed compared to levels seen 2007 to 2009, in nominal terms. Although premium levels have reduced over the past five years, expenses have continued to increase and were more than 50% up in 2011 compared to 2007 levels. 14 Realising full potential Insurance industry analysis

Figure 2.4 Expenses vs CPI 210 160 Percent 110 60 Jun 2007 Dec 2007 Jun 2008 Dec 2008 Large offices: % admin and marketing expenses Jun 2009 Dec 2009 Jun 2010 % CPI Dec 2010 Jun 2011 Dec 2011 Source: Large offices expenses obtained from statistics published by the Association for Savings and Investment SA (ASISA) and CPI from Statistics SA. For the period 2007 through to June 2010 the expenses incurred by large insurance offices closely tracked the CPI index. However, over the past 18 months the expenses incurred by long-term insurers grew significantly more than CPI. This is not surprising considering the changes to the regulatory environment within which insurers operate. In preparation for SAM, insurers have skilled up on actuarial resources, invested in information technology and introduced more stringent risk management procedures in line with the requirements of SAM pillar 2 and the corporate governance recommendations of King III. In light of the costs incurred by European insurers and how far they are in terms of implementation of Solvency II, it can be expected that significant future costs will be incurred to implement SAM in South Africa. Liberty indicated that it would continue to focus on delivering operational efficiencies and the expense basis in the actuarial valuation was strengthened to provide for a portion of the non-recurring expenses that are now considered to be recurring. MMI incurred significant restructuring costs as part of planning and implementing the integration of the Momentum and Metropolitan businesses. The merger resulted in the group having in excess of 300 unutilised staff members (who may not be retrenched for two years), of which 100 have since been redeployed in the business. The group is targeting an annual cost saving amounting to R500m to be achieved over the next two to three years. MMI has said that certain savings have already been achieved, but these were offset by the merger integration costs incurred. If the one-off merger costs were eliminated, core headline earnings would have grown by double digits in the six months ended 31 December 2011. As one of its priorities for 2012, Sanlam noted the need to improve operational efficiency and to manage costs while still allowing for investment in growth opportunities. PwC 15

3. Short-term insurance 16 Realising full potential Insurance industry analysis

3.1 Gross written premiums Gross written premiums Combined results 2011 Rm Adjusted 2011 1 Rm 2010 Rm 2009 Rm Gross written premiums 36 646 30 167 28 721 28 490 Net earned premiums 30 694 24 489 23 914 23 680 1 The adjusted 2011 numbers exclude Outsurance. Detailed comparative information for 2010 and 2009 is not publicly available. Adjusted gross written premiums (GWP) increased by 5% during 2011 and, including Outsurance, amounts to R36.6bn for the year. This increase compares with a CPI index of 5% for 2011. The growth in GWP can be attributed to Santam, which posted a 12% increase in GWP and dominates the market with 22% market share. If this growth is sustained, the company may regain its previous local market share of 25%. Santam grew the GWP on its motor book by 14%. It improved the underwriting margin on this class of business where insurers have struggled in recent years. Outsurance posted double-digit GWP growth in the six months to December 2011. This strong growth was achieved while maintaining an underwriting margin in excess of 20%. This result includes Youi, Outsurance s Australian startup business, which posted GWP in this period of R0.5bn. This is comparable to the GWP achieved for the full year ended 30 June 2011. Mutual & Federal posted annual growth of 3% p.a. over the past two years and the company indicated that it has increased its focus on achieving premium growth through alternative distribution channels, including direct through iwyze, underwriting management agencies and niche businesses. Although Zurich s business volumes declined by 16% to below R4bn, the company has been able to reduce its underwriting loss over the past two years and almost achieved a positive margin for 2011. The group said that its ongoing management actions to improve the quality of business and reduce costs are continuing to increase profitability. PwC 17

Figure 3.1 Gross written premuims (GWP) vs underwriting margin 40 000 10 35 000 30 000 7 R millions 25 000 20 000 15 000 10 000 5 000 4 1 Percent 0 2009 2010 2011-2 Santam GWP M&F GWP Zurich GWP Outsurance GWP Combined underwriting margin Combined underwriting margin excluding Outsurance Source: PwC analysis Key ratios Combined results 2011 Adjusted 2011 1 2010 2009 Claims ratio 61.9% 64.6% 65.0% 72.8% Acquisition cost ratio 11.3% 13.6% 14.9% 15.6% Expense ratio 17.8% 15.5% 13.7% 12.0% Combined ratio 90.9% 93.7% 93.6% 100.4% Underwriting margin 9.1% 6.3% 6.4% -0.4% Total 100.0% 100.0% 100.0% 100.0% 1 The adjusted 2011 numbers exclude Outsurance. Detailed comparative information for 2010 and 2009 is not publicly available. Most companies achieved similar claims ratios in 2011 as compared to 2010, with Zurich s claims ratio improving from 69.4% to 65.9% in 2011. With the inclusion of Outsurance from 2011, the overall claims ratio reduces by 2.7 percentage points, which is reflective of the company s 20% underwriting margin, albeit off a lower but fast-growing base. Despite the major weatherrelated losses in the first quarter of the year, the absence of large weather-related events in the second half of 2011 assisted companies to maintain their claims ratios. The acquisition cost ratio indicates an interesting trend with the ratio steadily declining from 2009 through 2011 to 13.6%. When including Outsurance, a direct marketing insurer, this ratio reduces further to 11.3%. The move to direct marketing distribution channels is reflected in the administrative expense ratio, which has increased from 12% in 2009 to 15.5% in 2011 (17.8% when including Outsurance). 18 Realising full potential Insurance industry analysis

The reduction in acquisition costs and corresponding increase in administrative expenses is a result of the launch of Miway by Santam and iwyze by Mutual & Federal not surprising when one considers the underwriting margin achieved by Outsurance. It could be challenging for other direct players to operate at this level. When one considers the combined acquisition and expense ratios (excluding Outsurance), this has increased from 27.6% in 2009 to 29.1% in 2011. The challenge for fast-growing businesses is to manage adverse selection and to achieve economies of scale coupled with tight cost control. When considering the underwriting margin, different themes emerge. Within Santam, the costs incurred in getting the MiWay business off the ground are reflected in the results, but without the corresponding goodwill that has been created. With expenses of over R500m (and staff of approximately 980) since its launch in February 2008, it is not surprising that the underwriting margin has reduced from 8.4% in 2010 to 7.7% in 2011. However, the net loss ratio of Miway has been stabilised below 70%. Zurich has made progress in stemming its underwriting losses from 15.1% in 2009 to 0.5% in 2011. This improvement is attributable to the discontinuance of non-profit-making business or repricing to appropriate levels and this is evidenced by the reduction in gross written premiums. Mutual & Federal posted slightly lower underwriting margins, which was attributed to a more normalised year in 2011 compared to the favourable trading conditions experienced in 2010. Outsurance experienced a very good second half in 2011 driven by low claims ratios and posted an underwriting margin of 20%. Most short-term insurance business written in South Africa relates to policies that can be repriced on an annual basis. The business is also typically short-tail in nature, i.e. the period between the date at which a claim is incurred and it being reported to the insurance company is fairly short. As a result, there is not a significant amount of uncertainty inherent in the measurement of liabilities of short-term insurers in South Africa. PwC 19

4. Investment performance 20 Realising full potential Insurance industry analysis

Long-term insurers Combined results 2011 Rm 2010 Rm Change % Total invested assets 1 1 288 020 1 220 588 6% Income on invested assets 87 267 137 610-37% Return on average invested assets 3 7.0% Adjusted net worth per embedded value report 2 53 483 47 388 13% Income on adjusted net worth 2 2 550 3 868-34% Return on average adjusted net worth 2 5.1% 8.4% Source: PwC analysis Short-term insurers Combined results 2011 Rm 2010 Rm Change % Total invested assets 1 28 630 27 709 3% Income on invested assets 3 1 741 Return on average invested assets 3 6.2% Source: PwC analysis ¹ Invested assets comprise the group financial assets as well as the cash and cash equivalents of the insurers (for Old Mutual the emerging market segment information has been used). This includes all policyholder and shareholder assets. 2 This information has been taken from the group embedded value reports of the long-term insurers, but excludes MMI as insufficient information was available to calculate the return on average adjusted net worth for the newly formed group. 3 The combined return on average invested assets for 2010 could not be calculated as there is insufficient information available for MMI and Outsurance. When reviewing an insurer s investment performance, it is important to understand the underlying factors that drive performance. To put the insurers 2011 performance into perspective, a closer look at the JSE All Share Index and bond market is required. In 2011, the JSE All Share Index delivered a lower than ordinary performance closing 0.4% lower than at the start of the year. When taking a more in-depth look at Figure 4.1, high volatility was experienced in the second half of 2011 with a significant dip in August and a noteworthy rise in October. The main reason for this performance was the European sovereign debt crisis, which increased uncertainty in the market. Although the JSE All Share Index closed marginally lower than in 2010, insurers still benefited from a higher average asset base in 2011. The 12% increase in average asset base assisted insurers in generating higher asset-based fee income. The yield on the All Bond Index is no different as the closing yield of 8.12% is close to the opening yield of 8.15%, but with a fair amount of volatility experienced during the year. PwC 21

Figure 4.1 JSE All Share Index 34 000 Index 31 000 28 000 31 Dec 2010 31 Jan 2011 28 Feb 2011 31 Mar 2011 30 Apr 2011 31 May 2011 30 Jun 2011 31 Jul 2011 JSE ALSI Trend line 31 Aug 2011 30 Sep 2011 31 Oct 2011 30 Nov 2011 Source: McGregor BFA Figure 4.2 All Bond Index 9.0 8.8 8.6 8.4 Yield 8.2 8.0 7.8 7.6 7.4 31 Dec 2010 31 Jan 2011 28 Feb 2011 31 Mar 2011 30 Apr 2011 31 May 2011 30 Jun 2011 ALBI total return index yield 31 Jul 2011 31 Aug 2011 30 Sep 2011 31 Oct 2011 30 Nov 2011 Trend line Source: McGregor BFA The combined invested assets of the long-term insurers grew by 5.5% from R1.22 trillion in 2010 to R1.28 trillion in 2011. The total investment income earned in 2011 amounted to R 87.3bn, representing a return of 7.0%. The combined adjusted net worth (ANW) grew by 12.9% from R47.4bn in 2010 to R53.5bn in 2011. The income on ANW totalled R 2.6bn in 2011. 22 Realising full potential Insurance industry analysis

This represents a return of 5.1%. From the analysis of the combined returns, it appears that the majority of long-term insurers ANW consisted of cash-based assets. Over the last few years we have seen an increased focus on balance sheet management, both by local and international insurers. The focus on balance sheets has been in the form of de-risking and de-leveraging as we see insurers returning to their core activities and pursuing revenue and earnings growth with increased stability. Opportunities to execute growth and diversification strategies have been presented by the financial crisis. For some insurers, the de-risking of their balance sheets will continue in the short term only, whereas it may be a longer-term effort for others. The introduction of SAM and the consequent increase in balance sheet volatility will clearly influence balance sheet management activities over the next five years. Results from the South African Solvency Assessment and Management Quantitative Impact Study 1 (SA QIS 1) exercise conducted by the Financial Services Board in 2011 have shown that market risk, and in particular equity risk, will be a key contributor to the amount of solvency capital that insurers will be required to hold post 2015. This will increase the focus on equities in the board room, and in particular, on how they contribute to both the cost of maintaining a healthy balance sheet and its contribution to increasing return on equity. The increased focus on equities as a sustainable long-term investment option will be balanced against other changes in the global and local markets driven by an improved economy, a gradual improvement in equity markets, greater certainty in the regulatory environment and an increase in available and attractive debt instruments. Figure 4.3 Return on invested assets and return on average adjusted net worth for 2011 10% 8% 6% 4% 2% 0% Discovery Liberty Source: PwC analysis MMI Long-term insurers: Return on invested assets Old Mutual Sanlam M&F Return on average adjusted net worth Outsurance Santam Zurich Short-term insurers: Return on invested assets PwC 23

Discovery grew its invested assets by 44.8% from R13.4bn in 2010 to R19.4bn in 2011. The increase in investments is mainly attributable to growth in Discovery s invest segment, which was introduced in October 2007. The increase experienced is further indicative of the strong growth phase Discovery is currently enjoying. Discovery s ANW grew by 32.6% from R2.3bn in 2010 to R3.1bn in 2011. Liberty s investments grew by 6.8% from R 228.2bn in 2010 to R 243.6bn in 2011. The past year saw Liberty s institutional and asset management segments focus on improving their investment performance and investing in new capabilities. Liberty manages a low-risk, balanced shareholder investment portfolio through LibFin Investment. The mix in the shareholder investment portfolio changed from 2010 to 2011 because of market volatility. The main changes to the shareholder investment portfolio are the investment in local equities, which decreased from 23% to 15% and an increase in the local cash investment of 20% to 27%, which reflects a preference for low-risk investments. When analysing Liberty, the ANW grew by 9.3% from R12.5bn in 2010 to R13.6bn in 2011. MMI grew its invested assets by 2.9% from R263.7bn in 2010 to R271.3bn in 2011. Based on the performance of MMI s Momentum investments segment, the company indicated they will focus on improving the performance of its balanced portfolio and client retention. MMI revised its investment mandate with regards to shareholder capital in 2011. The new mandate is now less risky mainly due to an 8% decrease in the investment in equities and an increase of 10% in interest-bearing and cash investments. The change was primarily driven to align the mandate for both Momentum and Metropolitan with the MMI strategy. Old Mutual s invested assets grew by 4.4% from R393.1bn in 2010 to R410.3bn in 2011. Old Mutual s ANW grew by 19.7% from R18.5bn in 2010 to R22.2bn in 2011. Sanlam s invested assets grew by 6.6% from R 322.3bn in 2010 to R343.5bn in 2011. Sanlam s ANW grew by 3.7% from R14.0bn in 2010 to R14.6bn in 2011. Looking ahead to 2012, the big question is whether decisions in Europe on the debt crisis will reduce market volatility. Insurers are cautiously optimistic about the recovery of investor confidence in the market in 2012, providing the Eurozone delivers, which in turn will drive improved returns. 24 Realising full potential Insurance industry analysis

5. Capital and solvency PwC 25

5.1 Long-term insurance Capital adequacy requirement cover 2011 2010 Change % Discovery Life Ltd 4.4 3.9 13 Liberty Group Ltd 2.9 2.7 8 MMI 2.3 2.5-8 Old Mutual Life Assurance Co (SA) Ltd 4.0 3.9 3 Sanlam Life Insurance Ltd 3.7 3.4 9 Discovery is in a growth phase and the company has indicated it will continue to invest profits made on the long-term insurance business back into the business. The group is also investing approximately 5-7% of operating profits towards the development of new businesses and aims to achieve a return on capital of the risk-free rate plus 10%. Given the group s growth and its reinvestment policy, it is unlikely that Discovery will pay significant dividends in the near future. Liberty declared a dividend of 77 cents per share in order to fully pass available STC credits to shareholders. It is the intention of the board to pay a full-year dividend in accordance with the group s dividend policy on or after 1 April 2012. Liberty indicated that the current level of the capital adequacy requirement (CAR) cover is above its target range. Liberty indicated that its results under SAM QIS1 are in line with the average of industry participants. MMI is in the process of changing its mandate for shareholders assets/capital for Metropolitan to a more conservative strategy of holding cash and cash equivalents. This has the result of reducing the level of required capital (and an increased cost of capital for embedded value purposes). The group confirmed that it remains financially sound under SAM QIS1 and that under its economic capital model, it had a capital buffer of R4bn which provides flexibility for growth. The group has commenced the process to amalgamate and rationalise its number of life licences. The Old Mutual plc group is in the process of rationalising its different debt issues in order to simplify the overall group capital structure. Old Mutual South Africa remained well capitalised with a CAR cover of 4.0 at 31 December 2011. Sanlam held R1.9bn of discretionary capital at the end of 2011 after having made allowance for the capital committed to emerging market acquisitions as well as share buy-backs of R979m during 2011. Sanlam s discretionary capital is substantially earmarked for corporate activity and expansion of the group s footprint in Africa and India. 26 Realising full potential Insurance industry analysis

5.2 Short-term insurance International solvency margin 2011 1 2010 2009 Combined solvency margin 50% 48% 43% Individual companies Mutual & Federal Outsurance Santam Zurich 2011 54% 50% 48% 68% 2010 63% - 45% 52% 1 Includes Outsurance whose solvency margin is also 50%. As part of the ongoing management programme in the Old Mutual group, Mutual & Federal restructured its capital base and paid almost R1bn in dividends during 2011. Mutual & Federal indicated that it continue to make good progress in preparation for SAM. Outsurance estimates that neither the interim nor final SAM measures will result in a material increase in the capital requirements of its regulated entities. Santam s solvency margin, which has been calculated including its subordinated debt amounting to R964m, has marginally increased to 48%. The company s target solvency range remains between 35% and 45% and it declared a special dividend of R8.50 per share after year end. Santam has observed that its statutory solvency requirements could increase to approximately 35% depending on the final SAM outcomes. However, it said that the economic capital requirement is currently below 25%. The increase in Zurich s solvency margin is primarily the result of the reduced levels of premiums written in 2011. PwC 27

5.3 What is the potential impact of SAM? The Financial Services Board is in the process of developing a new risk-based solvency regime for South African insurers based on the developments in Europe around Solvency II. Solvency Assessment and Management (SAM) as it is known will be adapted for South African-specific circumstances. SA QIS 1 has recently been completed with approximately half the number of insurance licensees participating, representing more than 90% of the South African industry by volume of premiums. The impact of the SA QIS1 for the majority of both long-term and short-term insurers is a decrease in liabilities (and hence an increase in the available shareholders capital) and an increase in the capital requirement when moving from the current capital requirements to the SAM position. For long-term insurers, the increase in available capital is mostly due to the removal of prudential margins leading to a decrease in the value of liabilities (for many this is more than the increase in the capital requirement leading to a larger free surplus). For short-term insurers the change in available capital is not that significant, but the key impact is the increase in the capital requirement (almost all short-term insurers show an increase from the current capital requirement to the capital requirement under SAM). In total, there were 17 insurers that did not meet the solvency capital requirement, with four of these insurers not meeting the minimum capital requirement either. Aggregate capital impact of SA QIS1 respondents R billion Long-term insurers Short-term insurers All insurers Current position SA QIS1 Current position SA QIS1 Current position SA QIS1 Available Capital 105.5 157.4 33.7 39.1 139.1 196.5 Capital Requirement 31.7 89.8 13.6 25.9 45.3 115.6 Free Surplus 73.8 67.7 20.0 13.2 93.8 80.8 Capital Coverage Ratio 3.3 1.8 2.5 1.5 3.1 1.7 Source: Financial Services Board SAM SA QIS1 report 28 Realising full potential Insurance industry analysis

6. The insurance financial reporting landscape PwC 29

6.1 Introduction The last number of years has been tough for investors in the South African insurance sector. While this is principally a reflection of economic uncertainty and market volatility, financial reporting has also played a part. Here, confusing and disjointed reporting can make it difficult to judge a company s strategy and discern the true value being created in the business. Investors underlying concern is that seemingly unconnected disclosures and different reporting bases may be symptomatic of poor information and a lack of strategic coherence. Combine this with a challenging market and economic environment and it s not hard to see why the share prices of many insurers have lagged behind general market performance. The lack of investor confidence in insurance business models has exacerbated the extent to which share prices are driven by short-term market movements. Are you confident that the market understands your strategy and what makes your business successful and is this being conveyed effectively? This is not a new problem and internationally the search for a solution has been going on for many years. Yet, there is a growing realisation that the hunt for a magic metric for reporting will probably not be forthcoming. The International Accounting Standards Board has been discussing various reporting alternatives extensively over a number of years with input from preparers, users, regulators and auditors without reaching common ground about what measure tells a succinct story. The complex nature of the insurance business probably demands a dashboard of multiple measures, consistently applied throughout the business, with improved understanding of the links between new business, management of the existing book of business, risk and capital. Nonetheless, not all South African insurers have embarked on an exercise to improve their financial reporting in an everchanging landscape. Fixing financial reporting won t in itself overcome any problems in the business model, but it will make sure that the objectives of the business and performance against them are clear to people within the organisation as well as to analysts and investors. Achieving strategic clarity will make it easier to differentiate the business, cut through to the real drivers of value and to focus on sustainable value creation. Drawing on an analysis of current reporting and how it could be improved, we explore how insurers can bridge the information gap to generate sustainable value by enhancing reporting and strengthening investor confidence. 6.2 Realising full potential 30 Realising full potential Insurance industry analysis Most of the blame for disappointing share price performance clearly lies with the continuing economic, market and regulatory uncertainty. However, disjointed and inconsistent financial reporting has also been a contributory factor, making it difficult to judge the strategy and true strength and potential of the business. Over the years, numerous global PwC surveys have highlighted equity analysts frustration over how a myriad of measures serves to undermine investor understanding and confidence. This is also true in South Africa where most life companies have different key performance indicators. Users are provided with pages of numbers containing different measurement matrices that they believe fail to tell them what is actually happening within the company and might not reflect how management runs the business.

Are key components of what makes your business successful missing from external reporting? Problems with reporting are, of course, not new. On the life side in particular, there has been a long search for a credible, relevant and consistent metric that can be used for internal steering and external reporting. Yet, this holy grail of reporting remains undiscovered. A concern for the capital markets is that embedded value may overvalue some product types, while undervaluing others. The difficulties many insurers face in presenting clear, coherent and compelling messages to analysts and investors are highlighted in our analysis of 10 leading insurers in nine key areas (our approach and a summary of the results are set out in Figure 6.1 later in this section). The key points that emerge are as follows: Long-term insurers still focus on embedded value with IFRS earnings still being a secondary measure to many. However, many are aware of the need to focus on an alternative performance measure such as MMI s core headline earnings, Old Mutual s adjusted operating profit and Liberty s underlying core operating earnings. What is unfortunate is the fact that none of these alternative measures are fully comparable in the industry. South African insurers have not followed suit with their European counterparts where measures such as free capital generation and analysis of IFRS life margins are becoming more common. Many South African insurers have not taken their annual financial reporting forward since the initial adoption of IFRS necessitated a relook at their financial reporting. Even among those that have, the metrics need to be more reflective of the way the business is managed, and linked together in a far more coherent way. While short-term insurance reporting doesn t suffer from anything like the same problems, we still see room for improvement. For example, the exposure to insurance risk and data in liability triangles needs to be put into context and more effectively explained. There are limited disclosures explaining the inherent risks in these liabilities and the extent that management s estimates and judgements applied to these liabilities could turn out differently from that expected. For most insurers, capital and solvency disclosures come across as arbitrary and not linked to the way the business is run. In turn, risk disclosures tend to be boilerplate in nature, with very little analysis of the real-world impact of different stresses and scenarios. Segmental analysis of IFRS balance sheets, if presented, often fails to reflect a meaningful view of the capital in the business. Segmental results seldom follow broad product classifications such as pure risk products, pure savings (including investment contracts with discretionary participation features) and spread business. Segments are often aligned according to the customer (i.e. retail or corporate), distribution channels or along geographical markets. As a result, divisional results often fail to give a clear view of underlying operating performance and returns. This significantly hinders any useful attempt at the projection of future expected performance. In summary, segmental reporting is not always reflective of the way one could expect an insurance company to be managed. Limited information is provided on expenses to acquire new business versus expenses to manage existing business as well as once-off non-recurring project costs. As a result, it is difficult to project future costs with any reasonable level of certainty. PwC 31