Bachelor of Business Administration

Bachelor of Business Administration Program information hult.edu

Hult Bachelor of Business Administration Program Overview 2014/15 Degree Structure (120 credits) 1 st Year Required Courses (0 Credits) Communication Skills, Liberal Arts, & Global Knowledge ENG 105 Academic English Skills* MAT 105 Quantitative Skills* COM 100 Introduction to Global Communications GLO 100 Globalization HIS 1xx History & Society Elective HUM 1xx Arts & Humanities Elective Business Fundamentals BUS 101 Introduction to Business ACC 120 Financial Accounting ECN 110 Microeconomics ECN 120 Macroeconomics 2 nd Year Required Courses (0 Credits) Communication Skills, Liberal Arts, & Global Knowledge PCD 250 Professional & Career Development COM 275 Business Communications PHL 2xx Ethics & Philosophy Elective SCI 2xx Science & Technology Elective Business Fundamentals ACC 220 Managerial Accounting BUS 200 Principles of Entrepreneurship ETH 250 Business Ethics MAT 205 Business Statistics MGT 200 Principles of Management MKT 200 Principles of Marketing rd or 4th Year Required Courses (0 credits) Communication Skills, Liberal Arts, & Global Knowledge LAN 2xx Foreign Language Elective REG xx Regional Studies Elective GLO xx Global Knowledge Elective GLO xx Global Knowledge Elective POL 420 Global Citizenship Business Fundamentals Concentration (18 Credits) Choose from Finance, Marketing, Management, or Entrepreneurship BUS 00 Team & Consulting Skills ECN 75 Business & the World Economy BUS 420 Global Strategy Hult Impact Challenge HIC 50 Hult Impact Challenge: Social Challenge HIC 450 Hult Impact Challenge: Corporate Challenge Open Electives (12 Credits) Free Choice Of Remaining Courses (Subject To Pre-Requisites) 2

Course Descriptions Year 1 ENG 105 Academic English Skills* This course introduces students to the main forms of academic writing. It covers audience and purpose, summary writing, persuasive writing, research and referencing, and reflective writing. Over the ten weeks, students learn to write with clarity, confidence, and purpose. Professional presentation of written material is a key skill within both your academic and career life; this course, which should be taken during the first term of the first year, will give students an opportunity to establish the purposeful writing, analytical reading, and critical thinking skills they will need at Hult and within the business world. * Students who successfully complete a placement test during Orientation may be exempted from this course. MAT 105 Quantitative Skills* This course emphasizes mathematical skills that can be applied to the solution of real world problems. Mainly focused around basic calculus, topics include properties of numbers, fractions, decimals, percentages, ratio and proportion, measurement and conversion, exponents and radicals, and elementary probability. The course will also introduce students to fundamental mathematical concepts common to quantitative business and economic analysis, and will aim to create an awareness of the applicability of mathematics to various real world scenarios. * Students who successfully complete a placement test during Orientation may be exempted from this course. COM 100 Introduction to Global Communications The ability to communicate effectively across cultures is rapidly becoming an indispensable competency for business success. This course will explore it from both theoretical and practical perspectives, examining how personal and organizational communications operate on a global level or with diverse audiences. The course is designed to increase students competence, enhancing their cultural self-awareness, heightening their cultural perception, and developing their ability to adapt to changing cultural circumstances. GLO 100 Globalization This course focuses on the social and cultural implications of living in a world increasingly defined by connectivity, a characteristic that makes our geographical location less crucial than it was even a generation ago. Connectivity affects our consumption patterns, the companies we work for, the way we study, and the way we spend our leisure time. Drawing primarily on sociology and cultural studies, the main objects of inquiry in this module include the increasing interconnectedness of people around the world, the culturally specific ways these connections are mediated and experienced, the structural mechanisms enabling them, and the debates to which these interconnections give rise. HIS 1xx History & Society Elective Course choice will vary by term. The purpose of this course is to familiarize students with the rich complexity of human societies, and with the ways this complexity is studied by scholars primarily in the social sciences. The course also aims to introduce students to the study of the human past and to the value of historical perspectives in understanding contemporary societies. HUM 1xx Arts & Humanities Elective Course choice will vary by term. The purpose of this course is to familiarize students with the diversity of forms of human expression, and with the ways this diversity is studied by scholars primarily in the humanities. The course also aims to expose students to at least one major art form in greater depth, and to develop each student s critical, analytical skills in assessing how particular examples of artistic representation make meaning. Topics may cover film, history of art, architecture and design, live performance, popular culture, digital media, and others. BUS 101 Introduction to Business This course functions as an introduction to the study of business in a global environment, and also trains students in university-level study habits and survival skills. The course asks fundamental questions about studying business in the global environment of the 21 st century. What is business and how is it studied? When and why did the study of business arise, and how has it changed over time? What are the key functional areas of business? And what does it mean to study business in today s global environment? ACC 120 Financial Accounting This course provides an introduction to the basic principles of accounting and finance, in order to develop an understanding of double entry rules, and the application of GAAP in the preparation of the primary financial accounting statements. Financial statements are prepared to represent the profitability and value of business enterprises. As such, financial statements convey important information to business owners, managers, and investors. Business owners and managers make important decisions about the use of cash on hand and the allocation of scarce resources by relying heavily on financial statements and accounting analysis. ECN 110 Microeconomics This course introduces students to the university-level study of microeconomics. Topics include the market system and the operation of markets, supply and demand, prices, the distribution of income, the economics of the firm, and cost theory. The course aims to provide an analytical framework enabling students to understand microeconomic issues and problems. This involves understanding theoretical concepts as well as relating them to practical applications in business and society. ECN 120 Macroeconomics The complement to Microeconomics, this Business Fundamentals course covers key concepts and issues in Macroeconomics: national wealth, income, the components of spending, the theory of equilibrium between spending and production, inflation, unemployment, incremental tax, the monetary system, the impact of technology, and economic growth.

Course Descriptions Year 2 PCD 250 Professional & Career Development Taken as students are choosing their concentration, this course encourages students to explore different ways of thinking about their own professional development and future career, and then initiate the planning involved in this. Students develop skills in assessing their own interests and motivations, learn techniques for career strategy and management, and engage in research into specific job sectors related to their interests. The course also entails guidance and coaching about important aspects of career development such as CV and cover letters, interview skills, assessment centers, competency development, personal branding, and much more. COM 275 Business Communications Intended for students who have successfully completed the written placement test or who have taken one of the prerequisites, this course teaches the effective communication skills required for modern business professionals. It introduces students to the principles, processes, channels, and practice of effective business communication. Topics covered include: effective teamwork, planning the meeting, writing positive and negative messages, interviewing, report analysis, presentation skills, and data collection and analysis. PHL 2xx Ethics & Philosophy Elective Course choice will vary by term. The purpose of this course is to enable students to become more adept and comfortable with philosophical discourses by addressing fundamental questions of identity and values. Taking a global and comparative approach as much as possible, topics may include Comparative Philosophy, Religion and Identity, Contemporary Ethics, Introduction to Social Entrepreneurship, and others. SCI 2xx Science & Technology Elective Course choice will vary by term. The purpose of this course is to allow students to acquire an understanding of scientific methods, and to measure the value and impact of science and technology on society. Sample topics include Science and Religion, Science and Politics, the Science of Race & Gender, the History of Science, Technology and Society, Computer Science, and others. ACC 220 Managerial Accounting The first unit of ACC 220 provides a broad-based introduction to the general area of management accounting. The remaining six units develop the subject in a logical, step-by-step manner, from the analysis of financial information for planning, control, and decision-making through to budgeting, and then considering the quantitative tools, knowledge of management principles, and the economic environment required by management accountants. BUS 200 Principles of Entrepreneurship In this course, students learn the essential attributes of an entrepreneur and the stages one goes through in taking the seed of an idea and growing it into a successful business. But it also takes more than just a good business plan and money to succeed entrepreneurs must understand that all too often, the strengths that helped them be successful as a start-up may become liabilities which must be overcome in order to take the venture to the next level. ETH 250 Business Ethics Why, if at all, is it important for business students to study ethics? Most people agree that future business managers should understand core business functions, such as finance and marketing, but why ethics? Beginning with this foundational question, this course goes on to explore a wide range of challenging ethical questions that confront people working, or intending to work, in the business world. By engaging in a practical analysis of traditional and contemporary theories of Business Ethics, students will develop their critical thinking skills and challenge taken-for-granted assumptions about ethics in the working world. The course will look at a variety of approaches to Business Ethics ranging from denial (it is not important) to mainstream approaches (it is important) and critical approaches (it is not enough). The ethical behaviors and processes that are part of everyday life in organizations will be highlighted, and questions about how the organizational and systemic structure of business frames ethical decision-making will be posed. MAT 205 Business Statistics Statistics is used in virtually all disciplines as a tool for analyzing and interpreting information and data. It is an essential part of any business decision-making process, and as such will be invaluable in whichever industry or career you choose. The purpose of this course is to provide an understanding of the statistical, probabilistic, and mathematical methods used in making business decisions. It covers the principles of organizing and visualizing data, the basics of probability and probability distributions, sampling and hypothesis testing, correlation and regression analysis, forecasting, and statistical applications in management. It emphasizes the study of the application of statistical methods to empirical case studies drawn from business, economics, and management. MGT 200 Principles of Management Traditionally, the term management refers to the activities involved in four general functions: planning, organizing, leading, and coordinating resources. In order to appreciate current and emerging management trends, it is helpful to recognize how management has evolved over time and what the key challenges for management are at present and in the future. This module delivers a broad understanding of management (including traditional and emerging views), and delves into key areas of knowledge and skills required to carry out the major functions of management. MKT 200 Principles of Marketing This course in Business Fundamentals introduces students to the external context of marketing within which businesses and organizations operate. It introduces the main theories and concepts of marketing, which has become driven by the basic belief that customers, before products or services, are the means to profit. To succeed in the marketplace, a company must not only identify and respond to customer needs, but also ensure that its response is seen as superior to that of its competitors. In this course, we look at marketing from a holistic perspective, by integrating concepts that have usually been compartmentalized. The key principles covered are: consumer behavior, marketing research, the production process, the distribution of goods and services, buying and pricing, advertising, promotional activities, e-marketing, and future trends. 4

Course Descriptions Years & 4 LAN 2xx Foreign Language Elective All students must take a one-term course in a foreign language, in advance of a possible rotation to a Hult campus in another country. If a student can demonstrate at least comparable proficiency in a language other than English, she or he may then choose to take either a course in a new foreign language or an additional Regional Studies elective as a substitute. REG xx Regional Studies Elective All students are required to take at least one course focusing on a particular region of the world. Each course topic will differ somewhat in focus, and will investigate the history, culture, politics, and/or economics of a particular global region, such as Latin America, Sub-Saharan Africa, South Asia, Eastern Europe, North America, etc. GLO xx Global Knowledge Elective Students must complete two of these advanced courses in non-business subjects. They deepen students understanding of themes and topics introduced in first- and second-year courses. They may employ global and comparative perspectives, and they may also examine more specific subjects in detail. A range of courses meet this requirement, and course choice will vary by term. POL 420 Global Citizenship The concept of cosmopolitanism is traditionally understood as citizenship of the world and is extremely relevant for students at Hult International Business School. The established idea of belonging to communities, based upon the legal authority of sovereign nation states, is being challenged as more opportunities arise for mobility and mutuality. This era of globalization has not afforded everyone the same benefits however; vast swathes of people are marginalized in their own or new communities and unable to move with freedom. A genuine global citizenship requires a new interconnectedness that recognizes and accepts diversity and difference rather than oppressing the many for the privilege of a few. We must also acknowledge and accept our responsibilities to the planet and the future generations that will live on it. This course explores ideas of belonging and difference and asks students to consider their responsibilities to neighbors and strangers. Perhaps most importantly, students will collaborate as part of the Clinton Global Initiative University to make new commitments to develop and promote campaigns for a more inclusive global citizenship. BUS 00 Team & Consulting Skills The course opens by covering typical patterns of team behavior, functional versus dysfunctional team dynamics, how to deal with conflict within teams, and strategies for team workload management to achieve optimum outcomes. The course then shifts to focus on consulting skills techniques and methodologies for realizing the goals of an organization s newly formulated strategy. This course provides students with the concepts (and the confidence) to engage successfully with their clients during the Hult Impact Challenge. ECN 75 Business & the World Economy This course deals with the interrelationships between nation states, markets, and firms in the global political economy. We deal with typical issues of international economics and policy, such as trade and the international aspects of money and finance, and the role of international and transnational institutions, such as the IMF, WTO, and EU. We also examine aspects of international production and global industries. BUS 420 Global Strategy This course, the required final-year course for all students, builds on and integrates previous coursework in the functional areas of business decision-making. Rather than focusing on day-to-day management problems, it emphasizes long-range policy formation and the implementation of global strategy, approached from the perspective of top management in different types of firms: international profit-making corporations, public corporations, and not-for-profit organizations. To build students appreciation of the global environment in which businesses operate, the course develops a general model for the analysis of global business situations, and gives students the opportunity to practice the skills of analysis and decision making. The topics covered may encompass a wide range of issues, including internationalization and globalization; the challenges of multinational enterprises; market entry strategies; sources of national competitive advantage; national cultures and cross-cultural management; and strategy implementation issues in a global context. HIC 50 Hult Impact Challenge: Social Challenge Students work on a major social problem and develop a business solution, either as a start-up or by partnering with an existing non-profit organization. Students can choose from a range of pressing social issues such as improving access to quality education in Brazil, or bringing clean water to the slums of India. The central theme of the third-year challenge is the application of core business skills to the sub-field of social entrepreneurship and innovation. Students are required to work in a team to develop an innovative solution, and present it to a panel of external judges at the end of the year. Through an elimination-based competition, a global winner of each track will be crowned. HIC 450 Hult Impact Challenge: Corporate Challenge Students work on a challenge set by a major company or new enterprise. An airline may challenge students to deal with the impact of social media on their business, from advertising to pricing and customer service. A media company may ask students to identify new customer segments or conduct customer satisfaction surveys. A start-up may look for help in creating a marketing or product launch plan. Whether the challenge is set by a major multinational or a new enterprise, the key ingredient is that each project will pose a unique challenge that calls for dynamic and innovative business solutions. Students are required to work in a team to develop an innovative solution, and present it to a panel of external judges at the end of the year. Through an elimination-based competition, a global winner of each track will be crowned. 5

Concentrations A concentration is a specialization within the degree program, and should be chosen before the beginning of Year. Concentrations consist of six required courses. Finance Concentration For corporations, finance is about finding the funding to turn dreams into reality. For investors, it is about judging which dreams can produce a good return for your money. The continuing credit squeeze following the 2008 financial crisis has forced both corporations and investors to be ever more inventive in meeting these goals. The Hult concentration in Finance produces practically-minded graduates who understand finance from both sides of the fence: the companies trying to fund their projects, and the investment professionals who assess these projects potential to create value. To complete the Finance Concentration, students must successfully complete the following six courses. Additional Finance elective courses count towards Open Electives. FIN 20 Financial Management & Corporate Finance FIN 45 Financial Markets & Institutions FIN 50 Portfolio Management & Wealth Planning Management Concentration Building on Hult s 40-year tradition of educating managers and consultants, the Management Concentration calls upon students to address timeless questions, and to consider them in their 21 st -century context. Project management, operations management, and information systems develop students functional knowledge of effective management tools and how best to deploy them. Other courses such as HR, leadership, and change management draw upon behavioral concepts of effective people management. A constant theme throughout the concentration is managing in a globalized cross-cultural environment. To complete the Management Concentration, students must successfully complete the following six courses. Additional Management elective courses count towards Open Electives. MGT 20 Project Management MGT 45 Managing Human Resources MGT 50 Leadership MGT 55 Operations Management MGT 415 Management Information Systems MGT 445 Change Management FIN 440 Governance & Risk in Finance FIN 450 Financial Auditing & Assurance FIN 465 Performance Management Students who wish to focus on Accounting are strongly recommended to also take the following courses: FIN 65 Taxation FIN 445 Corporate & Business Law 6

Marketing Concentration Marketing is driven by the belief that customers, before products or services, are the path to profit. To succeed in the marketplace, a company must first identify and respond to customer needs, and then convince customers that it can meet their needs better than anyone else. Marketing and public relations experts shape popular perceptions about products, people, and organizations. They need to have a thorough knowledge of the media, including the world of social networks and digital techniques. The Marketing Concentration provides students with this portfolio of knowledge and competencies. Open Electives In addition to the listed electives in History & Society, Ethics & Philosophy, Science & Technology, Foreign Language, Regional Studies, and Global Knowledge, students take four Open Electives during Years and 4. Courses offered will vary by term. Students may choose freely according to their interests from any category of course (including concentration courses) as long as they meet any necessary prerequisites. To complete the Marketing Concentration, students must successfully complete the following six courses. Additional Marketing elective courses count towards Open Electives. MKT 15 Marketing Research & Consumer Behavior MKT 20 Public Relations MKT 22 Advertising MKT 40 Digital Marketing MKT 420 Branding MKT 465 Marketing Strategy Entrepreneurship Concentration Hult s entrepreneurship concentration helps students identify, assess, and implement practical ideas successfully. Whether you are intending to start a business, help an existing one grow, work with a family firm, solve a global social problem, or work for a larger firm, the skills learned will be relevant. Organizations around the world are increasingly looking to those with entrepreneurial spirit and skills. Learn how to approach the world confidently and independently in charting an entrepreneurial path. To complete the Entrepreneurship Concentration, students must successfully complete the following six courses. Additional Entrepreneurship elective courses count towards Open Electives. ENT 5 Entrepreneurial Marketing ENT 55 Entrepreneurial Finance ENT 60 Social Entrepreneurship ENT 65 Managing the Growing Business ENT 415 Family Businesses ENT 425 Corporate Entrepreneurship 7

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