Economic barometer SEE 2014 A Study by GfK on behalf of PRISMA



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Economic barometer SEE A Study by GfK on behalf of PRISMA Growth from Knowledge GfK GfK. Economic barometer Cross Country December

Study Overview Fieldwork :.... / :.... / :.. 8.. / : 8.... Target Group BB, SME and Corp companies Interview Region Bosnia, Croatia, Serbia, Slovenia Interview Method CATI (Computer Assisted Telephone Interviewing) Sample : n= / : n= / : n= / : n= Questionnaire Developed together with the client GfK. Economic barometer Cross Country December

Economical performance of industrial sector (n=) (n=) (n=) (n=) 8 8,9,,, Very well () Rather well () Satisfyingly () Rather badly () Very badly () don t know/no answer Question : Can you please tell me, how your industrial sector is economically doing at present? Please use the scale from to where represents very well and very badly and the nuances in between. percentages, GfK. Economic barometer Cross Country December

Business outlook in the next months (n=) (n=) (n=) (n=) Very positive () Rather positive () Neither positive nor negative () 8 Rather negative () Very negative (),,8,, Question : Now, can you please tell me your view of your business outlook in the next months? Please use the scale from to where represents very positive and very negative and the nuances in between. percentages, GfK. Economic barometer Cross Country December

Business outlook in the next months (n=) (n=) (n=) (n=) Very positive () Rather positive () Neither positive nor negative () Rather negative () 8 9 Very negative () 8 8 don t know/no answer,,,, Question : And what is your view of your business outlook in the next months? Please use the scale from to where represents very positive and very negative and the nuances in between. percentages, GfK. Economic barometer Cross Country December

Export activities in the next months The export activities will (n=) (n=) (n=) (n=)...strongly increase ()...rather increase ()...be unchanged/constant ()...rather decrease ()...strongly decrease () Our company does not perform any export acitivity. don t know/no answer,,8,,8 Question : What do you think, how will the export activities of your company develop in the next months? percentages, GfK. Economic barometer Cross Country December

Import activities in the next months The import activities will (n=) (n=) (n=) (n=)...strongly increase ()...rather increase () 8...be unchanged/constant ()...rather decrease () 9...strongly decrease () Our company does not perform any export acitivity. 9 9 don t know/no answer,9,,8,9 Question : And what about the import activities? How will the import activities of your company develop in the next months? percentages, GfK. Economic barometer Cross Country December

Investment activities in the next months The investment activities will (n=) (n=) (n=) (n=)...strongly increase ()...rather increase () 8...be unchanged/ constant () 8...rather decrease () 9...strongly decrease () don t know/no answer,9,,8, Question : Let`s talk about the investment activities. How do you describe the investment activities of your company in the next months? percentages, GfK. Economic barometer Cross Country December 8

Investment activities in the next months The investment activities will (n=) (n=) (n=) (n=)...strongly increase ()...rather increase ()...be unchanged/ constant ()...rather decrease () 9...strongly decrease () don t know/no answer,8,,8, Question : And how do you describe the investment activities of your company in the next months? Please use the same scale from to again where represents strongly increase and strongly decrease and the nuances in between. percentages, GfK. Economic barometer Cross Country December 9

Satisfaction with payment performance of customers (n=) (n=) (n=) (n=) 8 8 9 8,8,,,9 Very satisfied () Rather satisfied () Neither nor () Rather unsatisfied () Not satisfied at all () don t know/no answer Question 8: Please think about the payment history of your customers. In general, how satisfied are you with the payment performance of your customers (for example: punctual in paying their bills, payment defaults, etc.)? Please use the scale from to where represents very satisfied and not satisfied at all and the nuances in between. percentages, GfK. Economic barometer Cross Country December

Location of main trading partners (n=) (n=) (n=) (n=89) Germany 8 Bosnia and Herzegovina 9 8 Austria 8 Montenegro Croatia Italy Serbia Slovenia 8 other EU members other non-eu countries 8 Question 9: Now can you please let me know in which foreign country your main trading partners are located? In other words, in which country do you supply most frequently? Base: Exporters percentages GfK. Economic barometer Cross Country December

Percentage of total sales yield in following countries () (n=) 8,8 Austria (n=) (n=) 8 8 9 9,, (n=) 9, (n=) 8 9 8 8, Bosnia and Herzegovina (n=) (n=) 8 8,9, (n=) 8,8 - - - -99 don t know/no answer Question : What percentage of your total sales do you yield in the following countries? percentages, GfK. Economic barometer Cross Country December

Percentage of total sales yield in following countries () (n=) 8, Croatia (n=) (n=) 9 9 8,, (n=) 9, (n=) 9, Serbia (n=) (n=) 8 9, 8, (n=) 8, - - - -99 don t know/no answer Question : What percentage of your total sales do you yield in the following countries? percentages, GfK. Economic barometer Cross Country December

Percentage of total sales yield in following countries () (n=) 88, Slovenia (n=) (n=) 9,8, (n=), - - - -99 don t know/no answer Question : What percentage of your total sales do you yield in the following countries? percentages, GfK. Economic barometer Cross Country December

Economic country Austria Associations (n=) (n=) (n=) (n=) discipline, well organised, professionalism stability, consistency, strong economy 9 8 successful economy, growth, perspective 9 reliabilty good legislation, law higher standard, well developed tourism effectiveness/quality honesty, fairness secure, safe 9 8 Question : What terms cross your mind when thinking of the economic country Austria? Please name three of these terms. percentages GfK. Economic barometer Cross Country December

Total-Index Total SME Corp (n=//) 9 8 8 (n=//) 9 8 (n=//) 8 8 8 (n=//) 8 Questions - Index GfK. Economic barometer Cross Country December

Individual-Index TOTAL (n=) (n=) (n=) (n=) present situation 9 9 9 business outlook months 8 8 business outlook months 8 export activities months 8 8 8 8 import activites months 8 8 8 9 investment activities months 8 8 9 investment activities months 8 8 Questions - Index GfK. Economic barometer Cross Country December

Individual-Index SME (n=) (n=) (n=) (n=) present situation 8 business outlook months 8 8 9 business outlook months 8 9 export activities months 9 8 8 import activites months 8 8 investment activities months 88 9 8 investment activities months 8 8 Questions - Base: SME Index GfK. Economic barometer Cross Country December 8

Individual-Index Corp (n=) (n=) (n=) (n=) present situation 8 business outlook months 8 8 9 business outlook months 8 8 8 8 export activities months 8 8 8 88 import activites months 8 8 88 8 investment activities months 8 8 investment activities months 8 9 8 9 Questions - Base: Corp Index GfK. Economic barometer Cross Country December 9

Contact Mag. Melitta Schabauer Pressesprecherin PRISMA + - m.schabauer@prisma-kredit.com GfK. Economic barometer Cross Country December