Steering to align a public real estate portfolio A systematic approach for process and product at strategic level



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Steering to align a public real estate portfolio A systematic approach for process and product at strategic level TU Delft Faculty of Architecture Department: Real Estate & Housing Lab: Real Estate Management (REM) First lecturer: Ir. M.H. Arkesteijn MBA, Second lecturer: Dr. Ir. P.P.J. van Loon Board: Dr. Ir. R.M.J. Bokel Student: Stefan v/d Schootbrugge P5 presentation Number: 1367935 1

Is this an aligned public portfolio? 2

PRE-system: Select alternative Strategic Portfolio 3

The beginning: Bottom up 4

Public Real Estate System (PRE-system) Publieke doelen Financiële doelen 01 01 01 Gebruikers tevredenheid 10 Technische staat 5

Object form 6

Portfolio panel 7

Problem analysis 8

Product Process Improve Current match 9

What about the market? 10

Product Process Improve Current match Sell 11

What about the future? 12

What about the future? 13

Product Process Improve Current match Sell Future match 14

Product Process Improve Current match Sell Redevelop Keep? Future match Future supply Select alternative? 15

Is this an aligned public portfolio? 16

PRE-system: Select interventions Heronwikkelingspotentie Strategische portefeuille 17

Development company Rotterdam () - Methodological innovation - Strategic portfolio alignment Dion Cools Allard de Wolf Peter Zwart Martijn Troost Jose Beumer Advisory and support Commercial real estate Developer Katendrecht Policy coordinator real estate strategy Disposition manager Monique Arkesteijn Peter Paul van Loon Ruud Binnekamp Peter Barendse Stefan vd Schootbrugge Corporate Real Estate Management Decision and Support Systems Decision and Support Systems Decision and Support Systems Student Henk de Kok Asset manager Katendrecht Richard van Bladel Developer Katendrecht Gerard van Wijhe Portfolio manager special real estate Rob Zee Portfolio manager public real estate Marco Conijn Advisory and support Caroline Bosscher Policy coordinator real estate 18

Development company Rotterdam () - Largest municipal portfolio in NL - Desire to steer - One body - Accommodating - MPRV (2009) Project definition agreed on: Achieving public goals with minimal means 19

Methodology 1/3 variables 20

Methodology 2/3 DAS-frame process 21

Methodology 2/3 DAS-frame process Portfolio case Current match process Strategic portfolio? (i) (s) Future supply process Future match process (i) (i) Alternative process Based on van Loon (1998) 22

Methodology 3/3 Systems approach System: Public real estate decision support system (PRE-system) A system is a group of elements that cannot be subdivided in independent elements. Every element has characteristics which influence the total. This effect on the total influences other elements. (Ackoff:1999) Sub system: Sub aspect system: User relations Portfolio case (m 2,,%) Public relations Technical relations Selling relations Costs relations Aspect system: Decision making process Strategic management Subsystem: Portfolio managers Policy Advisory Developers Disposition (hold/sell) 23

Conclusion Goal: The development of a instrument to steer the real estate portfolio; Steering will focus on the relation between public goals and the portfolio which is influenced by complex selling, user, technical and costs relations; In order to create strategic real estate interventions; Which ultimately lead to a strategic portfolio. 24

Conclusion With the PRE-system real estate professionals can steer the real estate portfolio more optimal (strategically) Unique character Instrumental and interaction Meta learning Resolves incomplete data Insight and transparent Not deterministic The PRE-system strives for synthesis, real estate interventions in which all actors agree on, a group optimal result. 25

Recommendations -CREM: more like REM+ -Possibilities private/public law -Systems approach -Public goals - Improve extension -Acquiring 26

End 27