BEST PRACTICES INTERNET MEDIA LIABILITY AND CYBERSPACE POLICY IPO Submission. By David A. Gauntlett



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BEST PRACTICES INTERNET MEDIA LIABILITY AND CYBERSPACE POLICY IPO Submission By David A. Gauntlett DAVID A. GAUNTLETT received his B.A. Magna Cum Laude from the University of California, Irvine and his J.D. from the University of California, Berkeley where he served as an editor of the California Law Review. Mr. Gauntlett is the principal of Gauntlett & Associates in Irvine, California and represents policyholders in insurance coverage disputes regarding intellectual property, antitrust and business tort claims as well as in the underlying actions. He is the author of "Insurance Coverage for Intellectual Property Assets" (Aspen Law & Business 1999) as well as numerous other articles on this and related topics and is holding leadership positions in various ABA committees and is Vice Chair of the IPO Association's Special Committee on Insurance. He has also served as an expert/consultant in cases pending in the United States, Canada, Great Britain, Switzerland and Australia. 00001-003-9/13/2007-158124.1

TABLE OF CONTENTS Page I. INTRODUCTION... 1 II. BEST PRACTICES INSURANCE COVERAGE CHART... 1 III. IV. ANALYSIS OF PROPOSED BEST PRACTICES INTERNET MEDIA LIABILITY AND CYBERSPACE... 6 ISSUES POSED BY CLAIMS-MADE INSURANCE COVERAGE AND THE REQUIREMENT OF PROMPT NOTICE... 7 V. CONCLUSION... 8 i

BEST PRACTICES INTERNET MEDIA LIABILITY AND CYBERSPACE POLICY I. INTRODUCTION The international insurance market is grappling with the challenge of creating a policy that adequately addresses the number of risks posed by new technologies and Internet activities in particular. Currently, there is no industry standard policy form. A recent panel of brokers and insurance coverage counsel seeking to evaluate policies offered in the marketplace failed to identify a single best policy form given the wide variance in the coverage that applies. The group recommended that each business examine its particular needs and determine which companies products best address such needs. There is another solution, however: craft a best practices policy form from which the majority of businesses may benefit. The concept is much like that which inspired the creation of the Commercial General Liability policy, which was itself a response to the number of variant policy forms issued by carriers some broker-influenced, others not. The particular kind of coverage at issue shares features of property damage policies, general liability forms, and errors and omissions coverage. But for business litigators, especially those working in the intellectual property domain outside the patent context (since patent claims are typically excluded from nearly all of these policy forms), knowledge of which policies are available to best address these risks is of great value. These policy forms are often negotiated. Thus, this best practices model offers insurance brokers an opportunity to present a preferred business policy form that they can ask insurers to replicate by endorsing forms otherwise acceptable as issued by previous carriers. Although subject to copyright concerns (i.e. duplicating a company s precise language), this best practices approach allows the average business insured to procure the widest possible coverage. II. BEST PRACTICES INSURANCE COVERAGE CHART CYBER TECH COVERAGE INSURER PROVIDING BEST COVERAGE Cyber Extortion ACE: 1 For credible threat or series of related threats directed at the Insured to release, divulge, disseminate, destroy or use confidential information; introduce Malicious Code; corrupt, damage or destroy the Insured s computer system, or restrict or hinder access to the Insured s Computer System Denial of Service ACE: For liability resulting from the failure to prevent Unauthorized Access to or Unauthorized Use of the Insured s Computer System that in turn results in denial of authorized user s access Loss of Data ACE: The ACE Network Risk Insurance Program covers costs to replace, restore, or recollect Digital Assets, including disaster recovery or computer forensic recovery efforts. If not replaceable, the coverage provides reasonable and necessary costs incurred to make that determination. A digital asset loss does not include economic value of digital assets 1 ACE DigiTech Digital Technology & Professional Liability Insurance Policy; ACE Digital DNA Network Risk Insurance Program for Business Interruption Coverage 1

CYBER TECH COVERAGE Physical Theft of Hardware, Laptops, Servers, etc. Privacy Liability Transmission of Virus Unauthorized Access Unauthorized Use ERRORS AND OMISSIONS Products Services INSURER PROVIDING BEST COVERAGE or other consequential loss or damage. The liability module covers liabilities as a result of Unauthorized Access or Unauthorized Use resulting in theft, alteration, or destruction of data AIG net Advantage Complete: 2 Only for liability arising from physical theft of hardware or firmware controlled by Insured on which electronic data of third party is stored, if hardware or firmware is stolen from Insured s premises ACE: For liability resulting from failure to handle, manage, store, destroy, or otherwise control Personal Information or third party corporate information in certain circumstances. Also covers liability for an unintentional violation of the Insured s Privacy Policy ACE: For liability resulting from the failure to prevent the transmission of Malicious Code from the Insured s Computer System to the Computer System of Another ACE: For liability resulting from failure to prevent it if the act has a particular result ACE: For liability resulting from failure to prevent it if the act has a particular result ACE: For liability arising out of the failure of the Insured s Technology Products (includes hardware and software) to perform the function or serve the purpose intended ACE: For liability arising out of rendering or failure to render Technology Services for a fee. Technology Services definition can encompass activities from IT consulting to website design INTELLECTUAL PROPERTY COVERAGE Copyright AIG net Advantage Complete: In performance of designated Internet Professional Services or in display of material on Insured s Internet site. Intellectual property coverage also includes any form of improper deeplinking or framing, plagiarism, or misappropriation of ideas or information Copyright for Software Code Chubb: 3 Separate endorsement will cover copyright infringement generally by 3 rd parties. Excluded under RICL coverage Service Mark Service Name Title 2 Internet Media Liability, Internet Professional Services Liability, Cyber Extortion, Information Asset, Business Interruption, Criminal Reward Fund, Crisis Expense 3 Information and Network Technology Errors or Omissions and Endorsements Reputation Injury and Communications Liability Coverage (separate part of GL coverage) 2

INTELLECTUAL PROPERTY COVERAGE Trade Dress Trade Name Trademark PERSONAL INJURY COVERAGE Defamation Invasion or other violation of a right of publicity Libel Invasion or other violation of a right to Privacy Product Disparagement Slander Trade Libel BUSINESS INTERRUPTION Business Interruption Loss Period of Restoration DEFINITION OF A CLAIM Administrative / Regulatory Proceedings Cyber Extortion Claim Legal Proceedings Written Demands Written Reports DEFINITION OF LOSS/DAMAGES Consequential Damages Disgorgement / Restitution ACE: In the course of the provision of Electronic Media Activities, including electronic publishing on the Internet AIG net Advantage Complete: Net pretax profit (or loss) that is prevented from being earned because of actual and measurable interruption to computer system, and extra expense to reduce loss and continue business, plus income loss and certain expenses incurred by entity on which policyholder depends (if loss results from failure in computer security of that business), plus loss during extended period if loss and expense during original period exceed retention ACE: Up to 30 days beginning with the date of Interruption of Service and ending when the computer system is or could have been repaired or restored with reasonable speed to the same functionality and level of service prior to the Interruption of Service ACE: As Regulatory Proceeding is defined by the policy; the defined term includes a broad spectrum of governmental agency actions ACE: A credible threat or series of related threats to attack in a specific way the Insured s Computer System ACE: Includes both civil and arbitration proceedings ACE: For monetary and non-monetary damages ACE: A written report by the Insured to the Insurer identifying an actual or alleged violation of a Privacy Regulation ACE: Not specifically omitted in the liability module AIG net Advantage Complete: Not specifically 3

DEFINITION OF LOSS/DAMAGES Injunctive Relief Judgments Legal Expenses Pre-Judgment and Post-Judgment Interest Settlement COVERAGE TERRITORY Location of Claim or Suit Location of Act or Injury addressed, although a separate exclusion for uninsurability and for costs and expenses of complying with any form of equitable relief AIG net Advantage Complete: No, although duty to defend against civil proceedings seeking injunctive relief ACE: Yes ACE: Duty to defend any covered claim ACE: Yes ACE: Yes ACE: Claim may be brought anywhere in the world ACE: Yes OTHER EXCLUSIONS Act of God Antitrust Contractual Liability AIG net Advantage Complete: With carve back for liability that would exist in absence of the contract except that for Internet Media Liability coverage (for personal injuries arising from any material on policyholder s Internet site), contractual liability is not excluded; and exclusion does not apply to business interruption coverage and coverage for loss of information assets arising from a failure of security AIG net Advantage Complete: Yes, except exclusion does not apply to business interruption coverage and coverage for loss of information assets arising from a failure of security ACE: Yes, but regarding the duty to defend the duty will exist until a finding is made; if made the policyholder must repay defense expenses AIG net Advantage Complete: No Enhancement AIG net Advantage Complete: Yes, under Information Assets and Business Interruption coverage, for costs or expenses incurred to enhance assets beyond their status prior to loss; also, exclusion for failure to take reasonable steps to upgrade and maintain software only for Security Liability, Cyber-Extortion, Information Asset, and Business Interruption claims Liability arising from over-redemption of coupons offered by Insured Deceptive/Unfair Business Practices Digital Rights Management Failure Failure of Security ACE: No Fraud/Dishonesty Travelers CyberTech: 4 Yes, but duty to defend still applies until it is determined or admitted in a legal proceeding that the fraud/dishonest act was committed by or with the knowledge of an insured 4 Technology Errors and Omissions Liability Communications and Media Liability Network and Information Security Liability (CyberTech & General Provisions) 4

OTHER EXCLUSIONS Implied or Actual Warranty, Guarantee or Promise Infrastructure Failure Intentional Act Internet Failure Insured vs. Insured Mass Mailing (incl. anti-spam) Personal Information Collection Personal injury exclusion Prior Knowledge/Prior Acts Exclusion Support Termination Upgrades War TRIGGER Claims Made Extended/Limited and Optional Reporting Period, included in definition of your product and your service AIG net Advantage Complete: Not per se (but see fraud/dishonesty exclusion); also, intentional violations of Insured s privacy policy and intentional misrepresentation in advertising excluded upon adverse judgment, finding of fact, or adverse admission AIG net Advantage Complete: Yes, excluded from all but Business Interruption and Information Asset Loss coverage, with some limitations AIG net Advantage Complete: No AIG net Advantage Complete: No AIG net Advantage Complete: No AIG net Advantage Complete: Yes, exclusion for claims arising from or relating to prior or pending claims/proceedings AIG net Advantage Complete: No AIG net Advantage Complete: Yes, Internet Media Liability Coverage claims must be reported in writing as soon as practicable ; Internet Professional Services Liability, Security Liability, and Cyber-Extortion claims must be reported in writing within policy period, or within 30 days after policy period, as long as claim is reported within 30 days of being made; Business Interruption, Information Asset Loss, and Crisis Event coverage claims must be reported in writing within policy period of policy or any successive AIG policy; Crisis Expense claims must be reported in writing within policy period or Extended Reporting Period AIG net Advantage Complete: 60-Day Automatic Extended Reporting Period upon cancellation of policy; option of purchasing an Extended Reporting Period INSURED DEFINITIONS Additional Insured if Required by Contract AIG net Advantage Complete: Yes, but only for wrongful acts of the named Insured Independent Contractors Coverage AIG net Advantage Complete: Independent contractors included for Internet media liability and Internet Professional service liability coverage, but only if claim was also brought against Insured and while such claim is pending 5

III. ANALYSIS OF PROPOSED BEST PRACTICES INTERNET MEDIA LIABILITY AND CYBERSPACE When analyzing appropriate coverage, the following issues, which may be negotiated beyond those set forth in the best practices model offered, should be considered: (1) Is it a claims-made or claims-made-and-reported policy form? The former is preferable. (2) Does the coverage provide for payment on amounts paid on or only on amounts related to the cost of contract, and is co-insurance required? Preferably, the form would not require co-insurance, would include a duty to defend rather than amounts paid on language, and would not restrict defense fee reimbursement with the number of policy limits. (3) Can the insured choose counsel? If not, is an acceptable panel counsel list provided? The least desirable situation is one where the insured must prove conflict of interest in order to obtain the right to independent counsel, particularly since a fight with the carrier may ensue not only over the acceptability of such counsel but also over the rate of reimbursement. Such intricacies should be agreed upon up-front if possible. (4) Is the insured the only party covered? Can coverage extend to parties whom the insured must indemnify, or to whom it subcontracts work or licenses its product? Yes is the optimal answer to each of these questions. (5) Is the definition of products and services covered sufficiently broad to encompass the errors and omissions part of the agreement? The ideal form would be enterprise-wide, include technology service E&O, consulting service E&O, Internet IP infringement, full media IP infringement, network security coverage, and personal injury coverage. (6) Intellectual property coverage should also be available, at minimum, for copyright, trademark, trade dress, service mark, service name, title, and trade secret. Patent coverage should be sought where possible. The insured may combat insurer resistance on this issue by providing separate sub-limits for this coverage, a higher deductible or self-insured retention. Security and privacy coverage, as well as Internet web service activity coverage, are key. (7) Does the coverage for personal injury include libel, slander, product disparagement, and invasion of privacy? Is first-party cyber coverage included for unauthorized access or use, denial of service, or virus transmission? (8) Key policy definitions must be broad in describing claims, claim expenses, losses and damages. (9) Is there an automatic threshold for newly acquired subsidiaries, and if so, what time limits are imposed? Where a contract obligation requires an insured to insure another party, is the additional insured opportunity readily available? (10) Is the coverage territory worldwide? Are exclusions narrow and/or capable of elimination? The following exclusions must be carefully examined: Bodily injury and property damage exclusions, prior knowledge and prior act exclusions, security breach and unauthorized access exclusions and 6

contractual liability exclusions that carve back for liability. Intentional acts exclusions are especially important. Such exclusions should bar indemnity at most and should only require intent to injure with willful and malicious disregard for the victim as a basis for denial of coverage in some, but not all, states. It is preferable, however, to eliminate the exclusion altogether. IV. ISSUES POSED BY CLAIMS-MADE INSURANCE COVERAGE AND THE REQUIREMENT OF PROMPT NOTICE A number of new policy forms for cyberspace and multimedia are issued on a claims made, not occurrence, basis. One aspect of these policies that is often a secondary focus in their acquisition is the fact that notice obligations under claims made policies are less favorable than those under occurrence based policies. Some risk managers believe that notice of claim or circumstance will be deemed timely so long as it is provided within the pertinent policy period of a claims made and reported policy or within the statutorily prescribed or contractually endorsed extension for provision of such notice. Despite other policy provisions, the absence of notice as soon as practicable may bar other policy benefits. Carrier coverage counsel emphatically disagree with this view, as do the majority of the courts to address this issue. 5 Even more problematic, where a policyholder has a significant selfinsured retention and the policy form requires only that the carrier reimburse defense fees (rather than provide a defense), legal precedent has not considered these distinctions grounds for evading prompt notice within the policy period. Claims made and reported policies with an as soon as practicable provision have a triple trigger. First, the lawsuit or claim must arise within the policy period. Second, they must be reported to the insurer within the policy period and any extended reporting period. Third, this notice must be provided as soon as practicable, even if the policy has not yet expired. These principles seem counter-intuitive to many corporations. That is, many corporations have secured freedom to operate by providing their own defense for matters that fall within the self-insured retention. They subsequently presume, sometimes erroneously, that until the self-insured threshold is surpassed by the expenditure of defense fees, there is no notice obligation under a claims made policy (assuming that it is still in force). 5 Thoracic Cardiovascular Assocs., Ltd. v. St. Paul Fire & Marine Ins. Co., 181 Ariz. 449, 891 P.2d 916 (Ct. App. 1994); Heydar v. Westport Ins. Corp., No. 04-55262, 2005 WL 3159718 (9th Cir. Nov. 29, 2005); American Home Ins. Co. v. Abrahams, 69 App. Supp. 2d 339 (D.C. Ont. 1999); Southridge Capital Management, LLC v. Twin City Fire Ins. Co., No. X04CV020103527S, 2006 WL 2730312 (Conn. Super. Ct. Sept. 8, 2006); Florida Physicians Ins. Co. v. Stern, 563 So. 2d 156 (Fla. Dist. Ct. App. 1990); Hasbrouck v. St. Paul Fire & Marine Ins. Co., 511 N.W.2d 364 (Iowa 1993); Regions Bank v. Kountz, 931 So. 2d 506 (La. Ct. App. 2006); Westport Ins. Corp. v. Albert, No. 05-1726, 2006 WL 3522500 (4th Cir. Dec. 6, 2006); Tenovsky v. Alliance Syndicate, Inc., 424 Mass. 678 (1997); Schubiner v. New England Ins. Co., 207 Mich. App. 330 (1994); Phillips v. Transamerica Ins. Co., 433 N.Y.S.2d 555 (1980); Ace American Ins. Co. v. Underwriters at Lloyds & Cos., 2005 WL 2100150 (Pa. Com. Pl. Aug. 26, 2005), aff d, 888 A.2d 1 (Pa. Super. Ct. 2005); Pope v. Leuty & Heath, PLLC, 87 S.W.3d 89 (Tenn. Ct. App. 2002); Matador Petroleum Corp. v. St. Paul Surplus Lines Ins. Co., 174 F.3d 653 (5th Cir. 1999); Hardwick Recycling & Salvage, Inc. v. Acadia Ins. Co., 177 Vt. 421 (2004). 7

This presumption is founded on the belief that a sizable corporation need not advise its liability insurers of claims that may never reach a sufficient liability threshold to exceed its selfinsured retention. This result may not naturally follow, however, unless carefully drafted policy language is included limiting notice to the insurer to the date that its self-insured retention is exhausted by payment of attorneys fees in defense of the lawsuit or by some percentage of the self-insured retention. V. CONCLUSION The proposed best practices model may best serve the interests of businesses who rely on brokers to provide one of the best competing forms but who wish to seek endorsements to better attune the policies offered. The model may also serve the needs of corporations of all sizes who wish to directly negotiate policy forms with their insurers. 8