Saying. it with Flowers. by

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Saying it with Flowers by www.castingnow.co.uk

Saying it with Flowers www.fleurop.com 1 LIST OF CONTENTS Executive Summary Chapter 1 Different reasons for sending flowers Chapter 2 Flowers for different occasions Chapter 3 Tips for sending New Baby Flowers Chapter 4 Sending Mother's Day Flowers Chapter 5 Suggestions for sending sympathy flowers Chapter 6 Mistakes that you must avoid when sending flowers Chapter 7 Benefits of sending flowers online 2-4 5-6 7-11 12-13 14-15 16-17 18-19 20-22

Career Saying Prospects it with Flowers in British Media & Entertainment Industry www.fleurop.com 2 Executive Summary Flowers enjoy a special place in the life of human beings. People use them in many forms and on various occasions. Flowers make the life of human beings more cheerful, happy, comfortable, and pleasant. That is why they are used on both happy and sad occasions. Flowers are popularly used for decoration purposes. There are a lot of people who love to decorate their homes with beautiful flower arrangements. Fresh and attractive flowers help add a soothing and relaxed feeling to the interiors of a home. When one comes back home after spending a long hectic day in office, the presence of fresh flowers in one's bedroom or living room makes one forget all the tensions and worries and lets one feel easy and relaxed. Blooming flowers bring a smile to the face of people and let them rejoice life. Few things are as enjoyable and as comfortable as spending one's evening on a terrace garden full of several sweet smelling and bright colored flowers. Apart from decorating homes, people also use flowers for decorating their offices. Flowers are a perfect way of decorating workspaces elegantly when you do not want to be too loud and flashy. Although simple, flowers add volumes to the office space and make it look warm and inviting. Flowers are an integral part of weddings. Weddings are all about celebrations and decorations and therefore flowers are used extensively on such occasions. People pick exquisite floral arrangements to add a touch of love, romance, and beauty to their wedding reception venue. From entrances and halls to dance floors and seating areas, there are flowers all the way. A lot of people these days customize the flower arrangements to match it with their wedding theme.

Saying it with Flowers www.fleurop.com 3 Another significant use of flowers is in expressing feelings of love. People who are in love often express this by giving flowers to each other. The beauty and tenderness of flowers is capable of conveying all the heartiest feelings without even making use of any words. A romantic candle night dinner or a first date is incomplete without a fresh rose bud or a tulip.

Saying it with Flowers www.fleurop.com 4 Flowers are also a symbol of beauty and they help women look more beautiful and attractive. Women put flowers in their hair to complement their dress and to look attractive and pretty. These days, fashion designers and jewelry designers make use of fresh flowers when designing clothes and jewelry pieces. Such clothes and rings, earrings, and bracelets look simply unique and out-of-the-world. Besides serving the aesthetic purpose, flowers have functional properties too. There are many flowers that are known to have therapeutic qualities and that is why they are used in various cosmetics. Flowers are also an integral part of homemade cosmetics and there are innumerable beauty tips that are based on the use of different type of flowers. Given the various uses and purposes for which flowers are used, their importance in human life can not be underestimated. They make our life beautiful and happy.

Saying it with Flowers www.fleurop.com 5 Chapter 1: Different reasons for sending flowers No one knows exactly who gave the first bunch of flowers, but it is certainly a beautiful tradition. Almost every culture across the world uses flowers for different reasons and for various occasions. There are accounts of flowers being given as gifts for hundreds and thousands of years. In Victorian times, flowers were used to express admiration and love. Entire letters could be written with fresh and fragrant flowers. In Ancient Greece, flowers were considered to be property of the Gods. Today, flowers are given for various reasons. One of the most common and indeed the best reason to send flowers is to tell someone that you are missing and thinking about them. There can't be a better way to tell someone that there is someone out there who is thinking about them. Flowers brighten the day of the recipient and make him/her feel happy and good. Another reason that people send flowers is to say 'I Love You'. Flowers are the perfect means of expressing one's love, passion, and emotions. They say a lot without using a single word and take the message of love straight to the recipient's heart. Be it Valentine's Day, a wedding anniversary or a romantic date, flowers are always present to complete the occasion of love and romance. Flowers provide comfort and solace to people and this perhaps is the reason why they are given away on sad occasions like funerals and deaths. Flowers are sent to the family members of the deceased to provide them comfort and solace, to give them courage to come out of that difficult phase.

Saying it with Flowers www.fleurop.com 6 For this very property of flowers, they are also sent when someone is sick or is recovering from an accident or illness. Fresh blooming flowers bring smile to the face of the recipient and convince him/her of the fact that life is beautiful and that there is so much to rejoice and feel good about. When a friend or someone close is going through a hard time and you are far away, you can send flowers to let that person know that they can always lean on you for support and help. People send flowers to show their care, admiration, love and respect to the recipient. Beautiful floral arrangements can make the recipients smile. What could be better than making your near and dear ones smile and feel happy? Though flowers make the ideal gift for nearly every occasion, they really need no occasion to be sent. You can just send flowers to your friends, family, colleagues, neighbors and those you know to let them smile all the way.

Saying it with Flowers www.fleurop.com 7 Chapter 2: Flowers for different occasions Flowers are accepted by almost everyone all over the world. You may choose to send flowers to your near and dear ones on almost every occasion. But flowers have hidden meanings and it is advisable to know those meanings before sending a bouquet or a bunch of flowers to someone. Given below are the meanings of some of the flowers. Know them for sending appropriate flowers to your friends and family on birthdays, anniversary, Valentine's Day and other important occasions. Lily Lily is one of the most widely used flowers in a flower bouquet. Lilies come in different colors and their meaning varies with the color. White lily stands for purity and gives a message of pure love. Orange lily shows hatred for the other person. Tiger lily shows pride and Calla lily stands for beauty.

Saying it with Flowers www.fleurop.com 8 Rose Roses too are one of the most popular flowers and are usually associated with love, passion, and romance. But do you know that roses have different colors and every color has a specific meaning? A red Rose shows love and is the best flower to give when you want to express your love. Pink Rose shows appreciation. You can give it when you want to say thank-you to someone. Yellow Rose is a sign of friendship. It is mostly used in friendship bouquets and birthday bouquets for friends and colleagues. Lavender Rose stands for love at first sight.

Saying it with Flowers www.fleurop.com 9 Lilac This flower is a sign of love and is used in wedding bouquets. New born flower bouquets also use lilacs as these flowers mark the beginning of a relationship as well. Daisy Daisies are associated with some of the best things in life, such as love, purity and innocence. It is one of the most loved flowers all around the world. Orchid Orchids symbolize love and refinement. They are used in wedding bouquets and also in Mother's Day bouquets to show one's love and respect towards one's mother.

Saying it with Flowers www.fleurop.com 10 Tulip Tulips symbolize charity and fame. They come in various colors but all their colors almost give the same message of love. Sunflower Sunflowers stand for loyalty and wishes. When you want to make amends, these are the perfect flowers to go for. Gardenia Gardenia shows a secret crush. If you do not have the guts to go and say 'I Love You' to that someone special, send them Gardenia. These flowers would say everything. We hope that you will now find it easy to pick the right flower for your near and dear ones. If you are sending birthday flowers, go for yellow roses as they are commonly associated with friendship. If, however, you are sending flowers to your beloved on her birthday, you must send her a bouquet of red roses as they would show her your love and feelings. Bright colored flowers are appropriate for birthdays, wedding anniversaries and for other happy occasions. If the occasion is sad then you must go for flowers which are light in color and do not have a strong fragrance. White is usually the color of sorrow and grief. If you have to send funeral flowers, send white carnations, white lilies, or white daisies. Gladiolas can also be sent on sad occasions.

Saying it with Flowers www.fleurop.com 11 But if you need to send flowers to someone who is on the road to recovery, do not go for color white. You must rather send bright colored flowers as they signify happiness and enthusiasm. The recipient would feel cheerful and happy on receiving bright and beautiful flowers. Yellow and Red colored flowers are good options for sending Get-Well-Soon wishes. If the occasion is that of a promotion, new job, or graduation, or birth of a baby, lilies would be appropriate. Mix lilies of different colors and send them over in a vase or get them arranged in a bunch. If you send the right flowers to your near and dear ones on the important occasions in their life, you can surely convey them your feelings and your message of love, good wishes, and appreciation.

Saying it with Flowers www.fleurop.com 12 Chapter 3: Tips for sending flowers for new borns When a baby is born, the mood is that of positivity, happiness, and contentment. There can't be a better way of celebrating this special occasion and of congratulating the new parents than by sending flowers. Flowers stand for pure beauty and love. You can communicate your love in a deeper way by sending New Baby Flowers. If you are wondering which flowers to send on the birth of a baby, you may keep the following points in mind to choose the correct flowers. Consider the gender of the baby when choosing flowers for the New Baby. If it's a baby girl, choose bright and glorious flowers. Pink, Red, and Purple are the prefect colors to send on the birth of a baby girl. If, it's a boy, you must send dark colored flowers. Deep blue and purple colored flowers with white flowers would be appropriate for newborn boy. Then you must consider the season in which the baby is born. For summers, pastel shades are good and for winters deep colors are ideal. Whether it is summers, winter, or fall, it is always better to go with seasonal flowers. New Baby flowers and gifts are usually directed to the parents. If you are aware of the personal preference of the parents, you may choose those flowers to send them on this important occasion. Do remember to personalize the flowers to ensure that the little one is not left out. You may send a soft cuddly toy or any animal with the flowers. You may also choose to send the picture of the newly born baby along with the bouquet of beautiful seasonal flowers. Your friends or family would be touched with your gesture.

Saying it with Flowers www.fleurop.com 13 A box of chocolate can also be sent along with the New Baby flowers. Or, if you want you may send a baby blanket or baby clothes or new born essentials. The options are endless. You just need to pick something that is going to be useful for the baby or for their parents. A card is a must. Do not forget to add a card, even if small, to the flower bouquet. Just write down a few words to congratulate the new parents and wish them good luck for this new phase and responsibility.

Saying it with Flowers www.fleurop.com 14 Chapter 4: Sending Mother's Day Flowers Mother's day is celebrated to pay respect to our mothers who do so much for us. By sending flowers to your mother on this special day, you can thank her for everything that she has done for you and you can also express your love, respect, care, and gratitude towards her. Sending Mother's day flowers is not at all difficult as most florists have special floral arrangements especially for Mother's Day. If you do not know which flowers and colors are appropriate for Mother's day, you can very well trust your local florist. By buying flowers from an experienced and knowledgeable florist, you can never go wrong in sending the correct Mother's Day Flowers to your mother. If you wish to make your mother really happy, you may send her flowers of her choice. She may like roses, lilies, daisies, tulips, orchids, or any other flower. If you know it, just place the order for the same. She would be glad to know that you are aware of her likes and preferences and remembered it too. As far as the number of flowers is concerned, you may send a few of them or may be a dozen of flowers. It is a matter of personal choice. What is really important is that the flowers are arranged in neat and tidy manner. Each and every flower must be clearly visible and should be arranged creatively so as to leave the recipient spell bound.

Saying it with Flowers www.fleurop.com 15 Always add a card to the Mother's Day Flowers. Flowers are very expressive, but if you can say a few words there is nothing like that. You do not have to be a poet to thank your mother or to tell her what she means to you. Simple and honest words from the deepest corners of your heart can do the magic. You may send flowers on the actual day or on the weekend that is falling before Mother's Day. Let the flowers be delivered in her office. She would be excited with this beautiful surprise and would feel proud of the fact that her child loves and cares for her so much.

Saying it with Flowers www.fleurop.com 16 Chapter 5: Suggestions for sending sympathy flowers Although there is nothing in this world that can cover up for the loss of a loved one, support and sympathy from friends and family makes one feel a little better. Sending flowers is the best thing one can do to provide comfort, solace, and support to the family members of the deceased. Given below are some suggestions for sending the appropriate sympathy flowers: Select the correct flowers and colors. Usually, carnations, lilies, daisies, and wreaths are used as sympathy flowers. White is the standard color that is associated with grief and is accepted in most cultures across the world. There is no hard and fast rule as to which flower type and color should be sent on funerals. You may send the deceased's favorite flowers for expressing your sympathy. The size and type of the flower arrangement also matters a lot. Wreaths, casket sprays, inside pieces, and bouquets are common flower arrangements for funerals. The size can be small or large depending on the relationship with the deceased. Funeral flowers must be sent to the funeral homes or to the residence of the person, who has died. In some cultures, sending sympathy flowers to homes of the deceased people is prohibited since it is seen as a bad omen. It is better to take the culture of the deceased into account when deciding where to send the sympathy flowers.

Saying it with Flowers www.fleurop.com 17 Sympathy flowers should be ideally sent at funeral homes before the first visitation hours or before any additional visitation hours if one is late in sending the flowers. Avoid sending flowers to the funeral home as it can disturb the ceremony. Write a message to express your feelings and grief on the demise of the loved one. If you feel you are not good in expressing your feelings, look for a ready made card. There are sympathy cards that come with a message already printed onto them. Send it along with the flowers as it is appreciated by the grieving family members of the deceased.

Saying it with Flowers www.fleurop.com 18 Chapter 6: Mistakes that you must avoid when sending flowers Sending flowers is always a great way to express your love, care, concern, gratitude, sympathy, and many other feelings. But it must be done correctly. Sending wrong flowers could have adverse effect on your relationship. So, make sure you get this right the first time! Here are some mistakes that you must avoid committing when sending flowers Not knowing the meaning of flowers that you are sending Flowers have a hidden meaning and if you want to convey the right meaning, you must pick the flowers that are appropriate for the occasion. Understanding the meaning of various flowers won't take too much of time and effort. You may search online to get the desired information. Or, if you have time, buy books on the meaning of different species of flowers and their significance. Picking any color Colors are as important as the type of flowers. If you want to make the right impact, choose the colors very carefully. If you want to convey your love to someone then red is the ideal color. If you wish to express your sympathy, white would be the best option. For friendship there is yellow and for admiration you may send pink flowers.

Saying it with Flowers www.fleurop.com 19 Not bothering about the floral arrangement Appearances count a lot. If you believe in it, you must never ever ignore the flower arrangement. If you want to mesmerize the recipient, make sure that you choose the most exquisite flower arrangements. You may get the flowers put in a vase or get them tied in a bunch. The floral arrangement must look impressive and should bring smile to the face of the recipient. Sending flowers at wrong time If you do not want to miss the opportunity of wishing your friend happy birthday or of surprising your girlfriend with red roses on Valentine 's Day, make sure that the flowers are delivered when the person is at home. You may also get them delivered at her workplace. Instruct the florist what to do and where to leave the flowers in case the person is not at home. Not attaching a card A lot of people do not bother to send a card with the flowers. Would you want the recipient to keep guessing who has sent the flowers? Or even worse, what if they assume someone else has sent them such lovely flowers? Do not leave any room for such errors. Attach a card and put your name over there. Your personal relationships are too costly. You must avoid making mistakes that can spoil your relationship with your loved ones. If sent carefully, flowers can strengthen the bond between you and your near and dear ones.

Saying it with Flowers www.fleurop.com 20 Chapter 7: Benefits of sending flowers online Flowers are the perfect gift for every occasion. If you are thinking of sending flowers to your friend, spouse, mother, father, or any other family member on a special occasion, it is advisable to send flowers online. Sending flowers online is one of the most convenient options of pleasing your loved ones. You need not go anywhere to purchase the flowers. You simply need to get in front of your computer and make few simple clicks to get the flowers delivered to your loved ones. With advancements made in the field of technology, you can now send flowers from your mobile phone also. A lot of online florists have introduced the mobile application that lets one send flowers from one's mobile phone. You can enjoy amazing variety of flowers and floral arrangements online. Online florists are not limited to local flowers. They have exotic and tropical flowers too that grow in different parts of the world. Further, they have special arrangements for specific occasions like birthdays, mother's day, Valentine's Day, and so on and so forth. If you do not know which flowers and colors would go with a particular event, you can find the appropriate flowers at online flower shops.

Saying it with Flowers www.fleurop.com 21 With online flower delivery service, you can send flowers throughout the world. Even if your loved one stays hundreds of miles away from you, you can send them beautiful flowers with the help of online flower delivery. Online florists tie up with local florists spread in different parts of the world to ensure that you are able to send flowers anywhere you want to. Finally, sending flowers online is cheaper as compared to sending them using conventional methods. You can find some of the most amazing flowers and floral arrangements at online flower shops at rates that you can not find at your local florist. This is because online florists do not have to bear too many overheads and thus their prices are generally low. Send flowers online and enjoy the numerous benefits of this modern-day flower delivery service.

Saying it with Flowers www.fleurop.com 22 About Fleurop-Interflora Fleurop-Interflora is the largest floral company in the world, connecting approximately 50,000 UK, North American and international retail florists. They offer an international floral delivery network in over 150 countries. For over 95 years, the brands Fleurop and Interflora together with the trademark "Mercury" has been recognized for the finest quality in floral products and excellence in customer service. You can order your flower surprise via Internet or through one of the many Fleurop- Interflora flower shops. They would deliver your flower greetings on schedule to the recipient's address, fresh, fast and with a personal touch, by one of Fleurop-Interflora affiliated florists. Contact Fleurop-Interflora European Business Company AG Saegereistrasse 21 P.O. Box 335 CH-8152 Glattbrugg Switzerland Tel: + 41 (0) 44 874 25 55 Fax: + 41 (0) 44 874 25 00