8. MARKETING AND RANKINGS

8. MARKETING AND RANKINGS 8.1. Introduction The College of Engineering needs to have a carefully coordinated marketing strategy to recruit undergraduate and graduate students, recruit faculty, and reach out to the alumni. The College of Engineering has had a weak marketing strategy in the past. It involved having an average quality web page for the college, and web pages of varying quality for the six departments. The College did not have a consistent set of marketing documents in the form of undergraduate and graduate program brochures at a College level. Some simple printed materials have been developed for recruiting undergraduate students. A very good video exists on the College of Engineering which has been used for recruitment purposes. 8.2. Specific Goals and Objectives Study the rankings of engineering colleges and departments in US News and World Report and evaluate the criteria Prepare marketing and communications materials (printed and electronic) for various constituents to improve the reputation of the College. Separate materials to be prepared for visitors, various Engineering Deans, various department Chairs across the country, prospective students, current undergraduate and graduate students, parents of current students, various companies, and federal agencies. Coordinate the development of a better Web page for the College and the various departments. Coordinate the development of various printed materials (Undergraduate Programs, Graduate Programs, Research Report, Alumni Magazine). Improve the overall graduate and undergraduate rankings of the College of Engineering of UIC in US News and World Report from the current 60 to 40 8.3. Study of Graduate Engineering School Rankings It is widely known that rankings of engineering colleges are very subjective since they are often times based on perceptions and not hard reality. One ranking that is widely respected in academia is the ranking performed by the National Research Council (NRC). However, the NRC does its rankings only once every 12 years. It takes into account a large set of criteria such as quality and reputation of faculty, quality and quantity of the research, quality of the educational programs, etc. However, since the rankings are not

done very frequently, it is hard for universities to show much change in reputation in the short term. More recently, the US News and World Reports magazine has started publishing rankings of graduate programs and undergraduate programs in various fields including engineering. While in the past, the rankings were based on only subjective metrics like reputation ranking by peers, more recently, this ranking has started taking into account quality of graduate students as measured by average GRE scores, the number of Ph.D. students graduating each year, and quality of faculty as measured by percentage of faculty who are members of the National Academy of Engineering, and quantity of research as measured by the total research expenditures per year as well as the research expenditures per faculty per year. Table 8.1 reports the US News data on rankings of graduate programs for engineering colleges in various research universities for 2004. Only the overall score on a scale of 100, and peer ranking and recruiter ranking on a 5 point scale are shown. In addition, US News uses criteria such as graduate student quality, faculty quality, number of Ph.D. students, and total research funding in its metrics. In this ranking the UIC College of Engineering is ranked 60 out of more than 167 universities that confer engineering degrees. Only the top 90 are listed in the table. The strategic plan for the college is to see if UIC can move to a rank of 40 in the next five years. It is important to review the reputation of the universities who are ranked 40 through 60, and compare UIC to this list. Table 8.1. US News and World Report Rankings of Engineering Colleges for Graduate Programs in 2004 (out of 167 schools). UIC is ranked 60 th. Overall School Score Peers Recruiters 1 Massachusetts Institute of Technology 100 4.9 4.8 2 Stanford University (CA) 93 4.9 4.5 3 University of California Berkeley 88 4.8 4.4 University of Illinois Urbana- 4 Champaign 83 4.6 4.3 5 Georgia Institute of Technology 77 4.5 4.2 6 California Institute of Technology 75 4.8 4.6 University of Southern California (Andrew and Erna Viterbi) 75 3.5 3.4 8 Purdue University West Lafayette (IN) 74 4.2 4 University of Michigan Ann Arbor 74 4.6 4.2 10 Cornell University (NY) 73 4.3 4.1

11 Carnegie Mellon University (PA) 71 4.4 4.1 12 University of Texas Austin 68 4.1 4 13 University of California San Diego 67 3.6 3.7 Texas A&M University College 14 Station 65 3.6 3.4 University of Wisconsin Madison 65 4.1 3.9 16 Princeton University (NJ) 61 4 4.1 University of California Los Angeles 61 3.7 3.7 University of Maryland College Park 61 3.6 3.6 19 Harvard University (MA) 56 3.5 3.7 20 Northwestern University (IL) 54 3.9 3.8 21 Johns Hopkins University (MD) 53 3.9 3.8 Penn State University University Park 53 3.7 3.6 University of California Santa Barbara 53 3.4 3.4 24 Columbia University (Fu Foundation) (NY) 52 3.4 3.6 25 University of Washington 51 3.6 3.6 26 University of Florida 50 3.4 3.4 University of Minnesota Twin Cities 50 3.7 3.8 University of Pennsylvania 50 3.4 3.6 29 Ohio State University 49 3.5 3.4 30 Duke University (NC) 48 3.6 3.6 Rice University (TX) 48 3.6 3.7 32 Virginia Tech 46 3.7 3.5 33 North Carolina State University 45 3.4 3.3 Rensselaer Polytechnic Institute (NY) 45 3.6 3.7 University of Colorado Boulder 45 3.4 3.3 36 Washington University in St. Louis 43 3.3 3.1 Case Western Reserve University 37 (OH) 42 3.2 3.3

Lehigh University (PA) 42 3.1 3.4 University of California Davis 42 3.4 3.3 40 University of Rochester (NY) 40 2.7 3.2 Yale University (CT) 40 3.1 3.5 42 Dartmouth College (Thayer) (NH) 39 2.9 3.4 Rutgers State University New Brunswick (NJ) 39 3 3.2 University of California Irvine 39 3 3.2 University of Virginia 39 3.2 3.3 46 Iowa State University 38 3.2 3.3 47 University of Arizona 37 3.2 3.3 48 Boston University 36 2.9 3.1 University of Delaware 36 3 3.1 50 Arizona State University 35 3.1 3.1 Brown University (RI) 35 3.3 3.4 University of Notre Dame (IN) 35 3.1 3.3 53 Colorado State University 33 2.8 3 University of Pittsburgh 33 2.8 3 Vanderbilt University (TN) 33 3.1 3.1 56 Michigan State University 32 3.2 3.2 University at Buffalo SUNY 32 2.6 2.9 University of Massachusetts Amherst 32 3 3 60 University of Utah 32 2.8 2.9 University of Illinois Chicago 31 2.7 3.3 University of Iowa 31 2.8 3.1 62 Drexel University (PA) 30 2.8 3 Illinois Institute of Technology 30 2.8 3.1 64 SUNY Stony Brook 29 2.8 3.1

University of North Carolina Chapel Hill 29 3 3.4 66 Syracuse University (NY) 28 2.7 2.8 67 Northeastern University (MA) 27 2.6 2.9 68 Colorado School of Mines 26 2.8 3.3 University of Cincinnati 26 2.6 2.7 University of Connecticut 26 2.6 2.8 71 Clemson University (SC) 25 2.7 3 Oklahoma State University 25 2.5 2.8 University of Missouri Rolla 25 2.8 3.1 University of New Mexico 25 2.5 2.6 75 Tufts University (MA) 24 2.7 2.9 University of Central Florida 24 2.2 2.6 University of Houston 24 2.5 2.7 78 Auburn University (AL) 23 2.6 3.2 Oregon State University 23 2.6 2.9 Washington State University 23 2.7 2.9 81 Brigham Young University (UT) 22 2.4 2.8 George Washington University (DC) 22 2.3 2.8 Mississippi State University 22 2.2 2.4 Polytechnic University (NY) 22 2.6 3.1 Tulane University (LA) 22 2.6 2.8 University of California Riverside (Bourns) 22 2.3 2.5 University of Tennessee 22 2.5 2.8 8.4. Study of Departmental Rankings In addition to ranking the College of Engineering, the US News and World Report each year also ranks each department in each university. These rankings are done using very

subjective metrics, namely that of the perceptions of various Deans and department heads of the reputations of other universities. Table 8.2 shows the ranking for Bioengineering programs across the country out of 67 schools. UIC is ranked 43 with a rating of 2.4 Table 8.2. Bioengineering Department Rankings (out of 67 schools). Rank/School 1 Johns Hopkins University (MD) 4.8 2 Georgia Institute of Technology 4.5 University of California San Diego 4.5 4 University of Washington 4.4 5 University of Pennsylvania 4.3 6 Case Western Reserve University 4.2 (OH) Duke University (NC) 4.2 8 Massachusetts Institute of 4 Technology 9 Boston University 3.9 10 Rice University (TX) 3.8 University of Michigan Ann Arbor 3.8 12 Northwestern University (IL) 3.7 University of California Berkeley/University of California San Francisco Average assessment score (5.0=highest) 3.7 14 Washington University in St. Louis 3.5 15 University of Pittsburgh 3.4 University of Texas Austin 3.4 University of Utah 3.4 18 Columbia University (Fu 3.3 Foundation) (NY) University of Virginia 3.3

20 Arizona State University 3.2 California Institute of Technology 3.2 University of Southern California (Andrew and Erna Viterbi) 3.2 Vanderbilt University (TN) 3.2 24 Rensselaer Polytechnic Institute 3.1 (NY) Tulane University (LA) 3.1 26 University of Minnesota Twin 3 Cities University of Wisconsin Madison 3 28 Penn State University University 2.9 Park Texas A&M University College 2.9 Station University of California Davis 2.9 31 Marquette University (WI) 2.8 University of Alabama Birmingham 2.8 33 Carnegie Mellon University (PA) 2.7 Drexel University (PA) 2.7 Purdue University West Lafayette 2.7 (IN) SUNY Stony Brook 2.7 37 Clemson University (SC) 2.6 Cornell University (NY) 2.6 Rutgers State University New 2.6 Brunswick (NJ) University of Iowa 2.6 University of Rochester (NY) 2.6 42 Ohio State University 2.5 43 University of Illinois at Chicago 2.4 Table 8.3. shows the ranking for Mechanical Engineering programs across the country (out of 148 programs) UIC is ranked 53 in this list with a rating of 2.9

Table 8.3. Mechanical Engineering Rankings (out of 148 programs). UIC is ranked 53. Rank/School 1 Massachusetts Institute of Technology 4.9 Stanford University (CA) 4.9 3 University of California Berkeley 4.8 4 California Institute of Technology 4.7 5 University of Michigan Ann Arbor 4.6 6 University of Illinois Urbana- 4.5 Champaign 7 Cornell University (NY) 4.4 Georgia Institute of Technology 4.4 Purdue University West Lafayette (IN) 4.4 10 Princeton University (NJ) 4.2 University of Minnesota Twin Cities 4.2 12 Carnegie Mellon University (PA) 4.1 13 Northwestern University (IL) 4 Penn State University University Park 4 University of California Los Angeles 4 University of Texas Austin 4 17 Johns Hopkins University (MD) 3.9 18 University of California San Diego 3.8 University of Wisconsin Madison 3.8 20 Rensselaer Polytechnic Institute (NY) 3.7 Texas A&M University College Station 3.7 22 Ohio State University 3.6 Average assessment score (5.0=highest)

Virginia Tech 3.6 24 University of California Santa Barbara 3.5 University of Maryland College Park 3.5 University of Pennsylvania 3.5 27 Duke University (NC) 3.4 Rice University (TX) 3.4 University of Florida 3.4 University of Washington 3.4 31 Case Western Reserve University (OH) 3.3 Columbia University (Fu Foundation) 3.3 (NY) University of California Davis 3.3 University of Notre Dame (IN) 3.3 University of Southern California 3.3 (Andrew and Erna Viterbi) Washington University in St. Louis 3.3 37 Arizona State University 3.2 Lehigh University (PA) 3.2 Michigan State University 3.2 North Carolina State University 3.2 Rutgers State University New 3.2 Brunswick (NJ) University of California Irvine 3.2 Yale University (CT) 3.2 44 Iowa State University 3.1 Michigan Technological University 3.1 University of Colorado Boulder 3.1 University of Virginia 3.1 48 Illinois Institute of Technology 3 University of Arizona 3

University of Delaware 3 University of Missouri Rolla 3 Vanderbilt University (TN) 3 53 Brigham Young University (UT) 2.9 Drexel University (PA) 2.9 SUNY Stony Brook 2.9 University of Cincinnati 2.9 University of Connecticut 2.9 University of Illinois Chicago 2.9 University of Iowa 2.9 University of Massachusetts Amherst 2.9 Washington State University 2.9 62 Boston University 2.8 Syracuse University (NY) 2.8 University at Buffalo SUNY 2.8 University of Pittsburgh 2.8 66 Auburn University (AL) 2.7 Clemson University (SC) 2.7 Naval Postgraduate School (CA) 2.7 Northeastern University (MA) 2.7 Tufts University (MA) 2.7 University of Houston 2.7 University of Kentucky 2.7 University of Utah 2.7 Worcester Polytechnic Institute (MA) 2.7 75 Colorado State University 2.6 Oklahoma State University 2.6 Southern Methodist University (TX) 2.6

University of Kansas 2.6 University of Oklahoma 2.6 University of Rochester (NY) 2.6 University of Tennessee 2.6 82 George Washington University (DC) 2.5 Kansas State University 2.5 Louisiana State University Baton 2.5 Rouge Oregon State University 2.5 Stevens Institute of Technology (NJ) 2.5 Tulane University (LA) 2.5 University of Alabama Huntsville 2.5 University of Miami (FL) 2.5 University of Nebraska Lincoln 2.5 University of North Carolina Charlotte 2.5 Wayne State University (MI) 2.5 Table 8.4. shows the ranking for Electrical Engineering programs across the country (out of 149 programs). UIC is ranked 62 nd in this list with a rating of 2.7. Table 8.4. Electrical Engineering Rankings (out of 149 programs). UIC is ranked 62 nd. Rank/School 1 Massachusetts Institute of Technology 4.9 Stanford University (CA) 4.9 University of California Berkeley 4.9 4 California Institute of Technology 4.8 University of Illinois Urbana- 4.8 Champaign 6 University of Michigan Ann Arbor 4.6 Average assessment score (5.0=highest)

7 Georgia Institute of Technology 4.5 8 Carnegie Mellon University (PA) 4.4 9 Cornell University (NY) 4.3 Purdue University West Lafayette (IN) 4.3 11 Princeton University (NJ) 4.2 12 University of California Los Angeles 4.1 University of Texas Austin 4.1 14 University of California San Diego 3.8 University of California Santa Barbara 3.8 University of Maryland College Park 3.8 University of Minnesota Twin Cities 3.8 University of Southern California 3.8 (Andrew and Erna Viterbi) 19 Columbia University (Fu Foundation) 3.7 (NY) Penn State University University Park 3.7 Rensselaer Polytechnic Institute (NY) 3.7 Rice University (TX) 3.7 Texas A&M University College Station 3.7 University of Washington 3.7 University of Wisconsin Madison 3.7 26 Johns Hopkins University (MD) 3.6 North Carolina State University 3.6 Northwestern University (IL) 3.6 Ohio State University 3.6 Virginia Tech 3.6 31 University of Florida 3.5 32 University of Colorado Boulder 3.4 33 Duke University (NC) 3.3

University of Arizona 3.3 University of Pennsylvania 3.3 Washington University in St. Louis 3.3 37 Arizona State University 3.2 Yale University (CT) 3.2 39 Iowa State University 3.1 University of California Davis 3.1 University of Notre Dame (IN) 3.1 University of Virginia 3.1 43 Case Western Reserve University 3 (OH) Polytechnic University (NY) 3 University of Massachusetts Amherst 3 46 Boston University 2.9 Brown University (RI) 2.9 Colorado State University 2.9 Michigan State University 2.9 Rutgers State University New 2.9 Brunswick (NJ) University of California Irvine 2.9 University of New Mexico 2.9 Vanderbilt University (TN) 2.9 54 Drexel University (PA) 2.8 Lehigh University (PA) 2.8 Northeastern University (MA) 2.8 Oregon State University 2.8 Syracuse University (NY) 2.8 University of Pittsburgh 2.8 University of Rochester (NY) 2.8

University of Utah 2.8 62 Auburn University (AL) 2.7 University of Connecticut 2.7 University of Delaware 2.7 University of Illinois Chicago 2.7 University of Iowa 2.7 Worcester Polytechnic Institute (MA) 2.7 68 Brigham Young University (UT) 2.6 Clemson University (SC) 2.6 Southern Methodist University (TX) 2.6 SUNY Stony Brook 2.6 Texas Tech University 2.6 University of Cincinnati 2.6 University of North Carolina Charlotte 2.6 Washington State University 2.6 76 Illinois Institute of Technology 2.5 Oklahoma State University 2.5 Tufts University (MA) 2.5 University at Buffalo SUNY 2.5 University of Tennessee 2.5 Table 8.5. shows the ranking for Computer Engineering programs across the country (out of 118 programs). UIC is ranked 62 nd in this list with a rating of 2.5. Table 8.5. Computer Engineering Rankings (out of 118 programs). UIC is ranked 62. Rank/School 1 Massachusetts Institute of Technology 4.9 Average assessment score (5.0=highest)

Stanford University (CA) 4.9 University of California Berkeley 4.9 4 Carnegie Mellon University (PA) 4.7 5 University of Illinois Urbana- 4.5 Champaign 6 California Institute of Technology 4.4 7 University of Michigan Ann Arbor 4.3 8 Cornell University (NY) 4.1 9 Princeton University (NJ) 4 Purdue University West Lafayette (IN) 4 University of Texas Austin 4 University of Washington 4 13 University of California Los Angeles 3.9 14 University of California San Diego 3.8 University of Southern California 3.8 (Andrew and Erna Viterbi) 16 Penn State University University Park 3.6 Rice University (TX) 3.6 University of Maryland College Park 3.6 19 Columbia University (Fu Foundation) 3.5 (NY) Rensselaer Polytechnic Institute (NY) 3.5 21 Johns Hopkins University (MD) 3.4 North Carolina State University 3.4 Northwestern University (IL) 3.4 Texas A&M University College Station 3.4 University of California Santa Barbara 3.4 University of Minnesota Twin Cities 3.4 27 Duke University (NC) 3.3 Harvard University (MA) 3.3

Ohio State University 3.3 University of Colorado Boulder 3.3 University of Florida 3.3 University of Pennsylvania 3.3 Washington University in St. Louis 3.3 34 Arizona State University 3.2 University of Virginia 3.2 36 Brown University (RI) 3.1 University of Arizona 3.1 University of California Davis 3.1 University of Massachusetts Amherst 3.1 40 Rutgers State University New 3 Brunswick (NJ) University of Notre Dame (IN) 3 42 Iowa State University 2.9 Michigan State University 2.9 University of California Irvine 2.9 45 Case Western Reserve University 2.8 (OH) University of California Santa Cruz 2.8 University of Rochester (NY) 2.8 University of Utah 2.8 Vanderbilt University (TN) 2.8 50 Boston University 2.7 Lehigh University (PA) 2.7 Northeastern University (MA) 2.7 Southern Methodist University (TX) 2.7 SUNY Stony Brook 2.7 University of Iowa 2.7

Washington State University 2.7 57 Auburn University (AL) 2.6 Syracuse University (NY) 2.6 University of Cincinnati 2.6 University of Missouri Rolla 2.6 University of Wisconsin Milwaukee 2.6 62 Oregon State University 2.5 University of Illinois Chicago 2.5 University of New Mexico 2.5 Worcester Polytechnic Institute (MA) 2.5 Table 8.6. shows the ranking for Civil Engineering programs across the country out of 124 programs. UIC is ranked 59th in this list with a raring of 2.6. Table 8.6. Civil Engineering Rankings (out of 124 programs). UIC is ranked 59. Rank/School 1 University of California Berkeley 4.8 2 University of Illinois Urbana-Champaign 4.7 3 Stanford University (CA) 4.6 University of Texas Austin 4.6 5 Georgia Institute of Technology 4.5 Massachusetts Institute of Technology 4.5 7 Purdue University West Lafayette (IN) 4.3 University of Michigan Ann Arbor 4.3 9 California Institute of Technology 4.2 Northwestern University (IL) 4.2 11 Cornell University (NY) 4.1 Average assessment score (5.0=highest)

12 Carnegie Mellon University (PA) 3.9 University of Minnesota Twin Cities 3.9 14 Texas A&M University College Station 3.8 15 University of California Davis 3.7 University of Washington 3.7 Virginia Tech 3.7 18 Penn State University University Park 3.6 University of Wisconsin Madison 3.6 20 Princeton University (NJ) 3.5 University of Colorado Boulder 3.5 22 University of Maryland College Park 3.4 23 Duke University (NC) 3.3 Lehigh University (PA) 3.3 North Carolina State University 3.3 Rensselaer Polytechnic Institute (NY) 3.3 Rice University (TX) 3.3 28 Colorado State University 3.2 Columbia University (Fu Foundation) (NY) 3.2 Iowa State University 3.2 Johns Hopkins University (MD) 3.2 University of Florida 3.2 University of Iowa 3.2 34 Ohio State University 3.1 University of California Irvine 3.1 University of California Los Angeles 3.1 University of Southern California (Andrew and 3.1 Erna Viterbi) 38 Michigan State University 3 University of Arizona 3

University of Virginia 3 41 Arizona State University 2.9 Case Western Reserve University (OH) 2.9 Vanderbilt University (TN) 2.9 Washington University in St. Louis 2.9 45 Clarkson University (NY) 2.8 University at Buffalo SUNY 2.8 University of Kansas 2.8 University of Missouri Rolla 2.8 University of Notre Dame (IN) 2.8 50 Auburn University (AL) 2.7 Clemson University (SC) 2.7 Drexel University (PA) 2.7 Michigan Technological University 2.7 Oregon State University 2.7 University of Cincinnati 2.7 University of Delaware 2.7 University of Tennessee 2.7 Washington State University 2.7 59 Kansas State University 2.6 Northeastern University (MA) 2.6 Texas Tech University 2.6 University of Illinois Chicago 2.6 University of Massachusetts Amherst 2.6 University of Oklahoma 2.6 65 Louisiana State University Baton Rouge 2.5 Rutgers State University New Brunswick (NJ) 2.5 Syracuse University (NY) 2.5

Tufts University (MA) 2.5 University of Arkansas Fayetteville 2.5 University of Connecticut 2.5 University of Kentucky 2.5 University of Missouri Columbia 2.5 University of Nebraska Lincoln 2.5 University of Pittsburgh 2.5 Table 8.7. shows the ranking for Chemical Engineering programs across the country(out of 113 programs). UIC is ranked 69 th with a rating of 2.3. Table 8.7. Chemical Engineering Rankings. Rank/School 1 Massachusetts Institute of Technology University of California Berkeley 4.8 University of Minnesota Twin Cities 4.8 4 California Institute of Technology 4.7 5 University of Wisconsin Madison 4.6 6 Stanford University (CA) 4.5 University of Texas Austin 4.5 8 Princeton University (NJ) 4.3 9 University of California Santa 4.2 Barbara University of Delaware 4.2 University of Illinois Urbana- 4.2 Champaign 12 Carnegie Mellon University (PA) 4.1 13 Georgia Institute of Technology 4 Northwestern University (IL) 4 Average assessment score (5.0=highest) 4.8

University of Michigan Ann Arbor 4 16 Purdue University West Lafayette 3.9 (IN) University of Pennsylvania 3.9 18 Cornell University (NY) 3.7 University of Colorado Boulder 3.7 20 North Carolina State University 3.6 21 University of Washington 3.5 22 Penn State University University 3.4 Park Rice University (TX) 3.4 University of California Davis 3.4 University of California Los Angeles 3.4 University of Notre Dame (IN) 3.4 27 Texas A&M University College 3.3 Station University of Florida 3.3 29 Iowa State University 3.2 Johns Hopkins University (MD) 3.2 Rensselaer Polytechnic Institute 3.2 (NY) University of Massachusetts 3.2 Amherst University of Virginia 3.2 34 Ohio State University 3.1 University of Pittsburgh 3.1 Virginia Tech 3.1 37 Lehigh University (PA) 3 University of Houston 3 University of Maryland College Park 3 Washington University in St. Louis 3 41 University of Southern California (Andrew and Erna Viterbi) 2.9

42 Case Western Reserve University 2.8 (OH) Colorado School of Mines 2.8 Illinois Institute of Technology 2.8 Rutgers State University New 2.8 Brunswick (NJ) University at Buffalo SUNY 2.8 University of Arizona 2.8 Yale University (CT) 2.8 49 Vanderbilt University (TN) 2.7 50 Arizona State University 2.6 Louisiana State University Baton 2.6 Rouge Michigan State University 2.6 University of California Irvine 2.6 University of Connecticut 2.6 University of Iowa 2.6 56 Auburn University (AL) 2.5 Colorado State University 2.5 University of Oklahoma 2.5 69 University of Illinois at Chicago 2.3 We can conclude that the rankings of the various departments are in the range of about 60 which is consistent with the ranking of the overall college. In order to improve the ranking of the overall college, UIC will have to improve on the rankings of a majority of the departments to about 40 in order for the college to be ranked 40. 8.5. Study of Engineering Rankings Based on Research Funding We now study rankings of the Colleges based on various metrics. Table 8.8 shows the rankings of the Engineering colleges based on research funding (total for a year), and the research funding per faculty. Table 8.8. Engineering College Rankings Based on Research Funding. Overall School $ million $ thousands/fac Faculty

1 Massachusetts Institute of Technology $241 $684.70 352 2 Stanford University (CA) $120 $727.70 165 3 University of California Berkeley $121 $571.00 212 University of Illinois Urbana- 4 Champaign $214 $590.40 362 5 Georgia Institute of Technology $187 $392.10 477 6 California Institute of Technology $48 $502.10 96 University of Southern California (Andrew and Erna Viterbi) $134 $1,091.40 123 8 Purdue University West Lafayette (IN) $179 $745.30 240 University of Michigan Ann Arbor $140 $482.00 291 10 Cornell University (NY) $106 $777.70 136 11 Carnegie Mellon University (PA) $109 $536.80 203 12 University of Texas Austin $113 $468.00 241 13 University of California San Diego $118 $788.40 150 Texas A&M University College 14 Station $167 $824.20 202 University of Wisconsin Madison $115 $499.70 230 16 Princeton University (NJ) $56 $442.90 127 University of California Los Angeles $77 $559.20 137 University of Maryland College Park $122 $631.50 193 19 Harvard University (MA) $28 $723.80 39 20 Northwestern University (IL) $55 $379.00 146 21 Johns Hopkins University (MD) $47 $373.60 127 Penn State University University Park $112 $320.30 348 University of California Santa Barbara $62 $473.90 130 24 Columbia University (Fu Foundation) (NY) $69 $683.00 101 25 University of Washington $77 $403.90 190 26 University of Florida $87 $455.60 191 University of Minnesota Twin Cities $53 $238.40 221

University of Pennsylvania $49 $595.40 82 29 Ohio State University $93 $429.30 217 30 Duke University (NC) $48 $616.40 78 Rice University (TX) $26 $305.00 86 32 Virginia Tech $70 $251.10 277 33 North Carolina State University $76 $316.50 241 Rensselaer Polytechnic Institute (NY) $31 $265.00 115 University of Colorado Boulder $56 $420.70 134 36 Washington University in St. Louis $34 $510.00 66 Case Western Reserve University 37 (OH) $40 $412.10 96 Lehigh University (PA) $27 $533.90 51 University of California Davis $46 $255.10 179 40 University of Rochester (NY) $61 $771.70 79 Yale University (CT) $22 $324.10 67 42 Dartmouth College (Thayer) (NH) $23 $669.00 35 Rutgers State University New Brunswick (NJ) $75 $371.50 201 University of California Irvine $32 $297.30 107 University of Virginia $42 $371.90 113 46 Iowa State University $44 $327.90 134 47 University of Arizona $28 $206.70 134 48 Boston University $38 $497.40 76 University of Delaware $29 $314.20 92 50 Arizona State University $41 $248.60 166 Brown University (RI) $16 $312.60 52 University of Notre Dame (IN) $16 $179.90 87 53 Colorado State University $40 $641.30 62 University of Pittsburgh $41 $378.50 109

Vanderbilt University (TN) $22 $387.90 56 56 Michigan State University $25 $209.30 117 University at Buffalo SUNY $33 $386.90 86 University of Massachusetts Amherst $32 $267.80 121 60 University of Utah $37 $416.00 88 University of Illinois Chicago $30 $352.40 85 University of Iowa $26 $325.20 79 62 Drexel University (PA) $28 $332.90 85 Illinois Institute of Technology $23 $381.70 59 64 SUNY Stony Brook $23 $187.20 124 University of North Carolina Chapel Hill $10 $382.10 25 66 Syracuse University (NY) $12 $268.70 46 67 Northeastern University (MA) $18 $373.90 47 68 Colorado School of Mines $29 $235.60 122 University of Cincinnati $19 $138.80 139 University of Connecticut $25 $253.30 97 71 Clemson University (SC) $31 $228.50 136 Oklahoma State University $18 $246.90 71 University of Missouri Rolla $23 $199.60 117 University of New Mexico $25 $340.50 74 75 Tufts University (MA) $5 $161.70 31 University of Central Florida $45 $480.00 93 University of Houston $11 $143.90 74 78 Auburn University (AL) $26 $191.50 136 Oregon State University $17 $188.60 92 Washington State University $18 $229.70 76 81 Brigham Young University (UT) $18 $179.70 99

George Washington University (DC) $20 $354.40 57 Mississippi State University $48 $580.30 83 Polytechnic University (NY) $11 $155.30 71 Tulane University (LA) $8 $201.00 38 University of California Riverside (Bourns) $19 $327.20 58 University of Tennessee $30 $245.90 120 It is interesting to note that the University of California, Irvine, had a research active faculty of 107 and brought in a total of $32 million in research funding ($297,300 per faculty) and is ranked 42 nd. UIC s College of Engineering, with a research active faculty of 85, had a total research funding of $30 million ($352,400 per faculty). This would seem to imply that it is possible for UIC to rise in the rankings to the 40s. 8.6. Study of Rankings of Engineering Colleges Based on Ph.D. Students Table 8.9 shows the rankings of the Engineering colleges based on quality and quantity of Ph.D. graduate students. It uses metrics for quality such as average GRE quantitative and GRE analytical scores (out of a maximum 800). It uses the metric of Admission Rate (percentage of students that are admitted to a Ph.D. program among all students who apply) as a measure of how selective this program is. It also uses the data of Ph.D. students to faculty ratio, and the total number of Ph.D. students who graduate per year. Table 8.9. Ranking Based on Ph.D. Students. Overall School GREQ GREA Adm % PhD/Fac PhDs 01-02 1 Massachusetts Institute of Technology 777 735 24.00% 4.1 205 2 Stanford University (CA) 778 730 30.80% 5 229 3 University of California Berkeley 776 734 14.70% 5.8 174 4 University of Illinois Urbana-Champaign 769 735 12.90% 4.4 186 5 Georgia Institute of Technology 751 697 23.70% 4.1 179 6 California Institute of Technology 791 754 9.70% 4.8 57 University of Southern California (Andrew and Erna Viterbi) 762 674 40.50% 5.2 109 8 Purdue University West Lafayette (IN) 752 700 22.50% 3.9 145

University of Michigan Ann Arbor 768 713 30.00% 3.8 153 10 Cornell University (NY) 774 732 24.80% 3.9 98 11 Carnegie Mellon University (PA) 785 734 18.90% 3.6 101 12 University of Texas Austin 763 704 19.00% 3.7 145 13 University of California San Diego 769 706 16.70% 4.2 64 14 Texas A&M University College Station 751 675 31.00% 3 125 University of Wisconsin Madison 775 743 23.40% 3 106 16 Princeton University (NJ) 786 748 14.20% 3.8 51 University of California Los Angeles 763 698 31.90% 5.5 85 University of Maryland College Park 762 712 13.40% 4.3 102 19 Harvard University (MA) 742 761 10.90% 4.1 18 20 Northwestern University (IL) 759 719 19.50% 3.9 83 21 Johns Hopkins University (MD) 767 720 9.60% 3.8 55 Penn State University University Park 751 687 21.00% 2.5 146 University of California Santa Barbara 763 728 15.50% 4.7 65 24 Columbia University (Fu Foundation) (NY) 767 698 33.10% 3.3 48 25 University of Washington 734 686 25.00% 3.9 91 26 University of Florida 751 681 10.80% 3.7 92 University of Minnesota Twin Cities 759 690 28.50% 3.5 87 University of Pennsylvania 754 703 26.50% 3.9 44 29 Ohio State University 769 696 18.50% 3.1 69 30 Duke University (NC) 772 741 15.90% 3.7 31 Rice University (TX) 763 731 10.50% 4.5 28 32 Virginia Tech 757 692 23.90% 2.4 92 33 North Carolina State University 743 687 21.30% 2.4 96 Rensselaer Polytechnic Institute (NY) 757 701 22.90% 3.1 86

36 37 40 42 University of Colorado Boulder 748 682 56.30% 3 71 Washington University in St. Louis 760 700 29.50% 3.2 25 Case Western Reserve University (OH) 765 714 24.30% 2.4 71 Lehigh University (PA) 765 707 26.80% 2.5 51 University of California Davis 746 701 25.70% 3.5 55 University of Rochester (NY) 758 698 7.00% 2.9 24 Yale University (CT) 776 723 11.10% 2.6 22 Dartmouth College (Thayer) (NH) 765 712 10.60% 2.6 12 Rutgers State University New Brunswick (NJ) 757 687 12.00% 2 43 University of California Irvine 757 690 16.00% 4.7 43 University of Virginia 752 633 10.80% 3.2 46 46 Iowa State University 770 708 14.30% 1.9 45 47 University of Arizona 726 695 33.60% 2.6 47 48 Boston University 753 706 23.10% 2.7 21 50 53 56 60 University of Delaware 747 689 12.30% 4.5 30 Arizona State University 750 713 28.30% 2.4 59 Brown University (RI) N/A N/A 14.20% 2.7 14 University of Notre Dame (IN) 765 740 13.10% 3.6 38 Colorado State University 723 650 31.00% 1.2 30 University of Pittsburgh 751 687 23.70% 2.2 31 Vanderbilt University (TN) 751 678 8.10% 3 26 Michigan State University 737 690 8.40% 2.4 41 University at Buffalo SUNY 774 657 25.20% 2.5 31 University of Massachusetts Amherst 733 681 9.60% 3.4 39 University of Utah 746 670 N/A 2.3 36 University of Illinois 744 671 15.90% 2.9 35

Chicago University of Iowa 731 676 20.40% 3.3 21 62 Drexel University (PA) 753 683 44.10% 1.4 37 Illinois Institute of Technology 741 632 53.50% 1.6 33 64 SUNY Stony Brook 746 N/A 21.70% 3.6 49 University of North Carolina Chapel Hill 710 686 35.00% 1.3 13 66 Syracuse University (NY) 746 644 35.00% 2.8 21 67 Northeastern University (MA) 751 650 33.10% 2 27 68 Colorado School of Mines 669 627 67.40% 1.3 53 71 University of Cincinnati 768 702 21.20% 2.5 48 University of Connecticut 748 675 20.90% 2.7 33 Clemson University (SC) 729 671 41.10% 1.4 31 Oklahoma State University 752 723 44.60% 1.3 15 University of Missouri Rolla 725 660 48.10% 1.2 39 University of New Mexico 727 601 42.00% 3.2 21 75 Tufts University (MA) 742 688 45.50% 0.8 8 University of Central Florida 705 615 36.50% 2.9 36 University of Houston 760 644 31.00% 1.6 23 78 Auburn University (AL) 717 630 53.50% 1.5 32 Oregon State University 750 625 30.50% 1.8 23 Washington State University 735 681 15.70% 1.2 16 81 Brigham Young University (UT) 772 743 37.80% 1.1 4 George Washington University (DC) 730 680 54.60% 1.4 37 Mississippi State University 720 641 24.10% 1 11 Polytechnic University (NY) N/A N/A 69.90% 1.1 18 Tulane University (LA) 744 710 38.70% 2.3 9 University of California Riverside (Bourns) 750 703 18.80% 3 7

University of Tennessee 737 658 27.60% 0.9 29 8.6. Comparison of Rankings with Peer Group We now compare the UIC College of Engineering ranking with the rankings of the Big Ten Plus schools in the Midwest. We view this as our peer group of universities since we believe that many students in this region are making decisions about applying to UIC and other universities in this region. Table 8.9. shows the rankings of UIC and the other Big Ten Plus schools. Table 8.9. Rankings of UIC and the other Big Ten Plus schools. Rank School GREQ GREA Adm % 4 8 8 14 20 21 26 PhD / F NAE % $ million $ thousand/fac Faculty University of Illinois Urbana-Champaign 769 735 13% 4.4 3.90% $214 $590,000 362 Purdue University West Lafayette (IN) 752 700 23% 3.9 3.80% $179 $745,000 240 University of Michigan Ann Arbor 768 713 30% 3.8 4.10% $140 $482,000 291 University of Wisconsin Madison 775 743 23% 3 4.60% $115 $500,000 230 Northwestern University (IL) 759 719 20% 3.9 5.50% $55 $379,000 146 Penn State University University Park 751 687 21% 2.5 2.50% $112 $320,000 348 University of Minnesota Twin Cities 759 690 29% 3.5 5.40% $53 $238,000 221 29 Ohio State University 769 696 19% 3.1 2.00% $93 $429,000 217 46 Iowa State University 770 708 14% 1.9 0.50% $44 $328,000 134 50 56 60 University of Notre Dame (IN) 765 740 13% 3.6 2.10% $16 $180,000 87 Michigan State University 737 690 8% 2.4 0.00% $25 $209,000 117 University of Illinois Chicago 744 671 16% 2.9 0.00% $30 $352,000 85 62 University of Iowa 731 676 20% 3.3 1.10% $26 $325,000 79 62 Illinois Institute of Technology 741 632 54% 1.6 1.10% $23 $382,000 59

It is interesting to note that there are several metrics in which UIC exceeds some of the other schools ranked above UIC, e.g., Research $/Faculty, Ph.D.s/Faculty, GREQs, and admission rate. This would seem to imply that UIC can move up in the rankings. 8.7. Study of Undergraduate Engineering Ranking U.S. News and World Reports also publishes the rankings of universities for undergraduate programs. These rankings are based on several measures of quality, including peer assessment by deans and senior faculty, student selectivity (acceptance rate, high school class rank, and SAT/ACT scores), faculty resources (faculty compensation, percent faculty with Ph.D., percent full time faculty, student/faculty ratio, and class size), graduation and retention rate (average graduation rate and average freshman retention rate), financial resources (average educational expenditure per student), alumni giving, and graduation rate performance (difference between the actual six-year graduation rate and the predicted graduation rate). Table 8.10 reports the US News data on rankings of undergraduate programs for engineering colleges in various research universities for 2004. Only the overall scores on a scale of 0 5 assigned by peer reviewers (deans and senior faculty) were used to rank engineering schools. In this ranking the UIC College of Engineering ranked 60 out of over 200 universities that confer engineering degrees. It is interesting to note that there is a strong correlation in rankings of the engineering colleges at the graduate level and undergraduate levels in terms of reputation. The top 120 engineering colleges are listed in the table in terms of undergraduate programs in engineering. The strategic plan for the college is to see if UIC can move to a rank of 40 in the next five years. It is important to review the reputation of the universities which are ranked 40 through 60, and compare UIC to this list. Table 8.10. US News and World Report Rankings of Engineering Colleges for Undergraduate Programs in 2004. Peer assessment score Rank/School (5.0 = highest) 1 Massachusetts Inst. of Technology 4.9 2 Stanford University (CA) 4.8 3 University of California Berkeley * 4.7 4 California Institute of Technology 4.6 U. of Illinois Urbana-Champaign * 4.6 6 Georgia Institute of Technology * 4.5 7 University of Michigan Ann Arbor 4.4 * 8 Carnegie Mellon University (PA) 4.3 Purdue Univ. West Lafayette (IN)* 4.3 10 Cornell University (NY) 4.2 University of Texas Austin * 4.2

12 Princeton University (NJ) 4.1 13 Johns Hopkins University (MD) 4 Northwestern University (IL) 4 Univ. of Wisconsin Madison * 4 16 Pennsylvania State U. University 3.9 Park * Rensselaer Polytechnic Inst. (NY) 3.9 Texas A&M Univ. College Station 3.9 * 19 Rice University (TX) 3.8 Univ. of Minnesota Twin Cities * 3.8 Virginia Tech * 3.8 22 Duke University (NC) 3.7 Univ. of California Los Angeles * 3.7 Univ. of California San Diego * 3.7 Univ. of Maryland College Park * 3.7 Univ. of Southern California 3.7 University of Washington * 3.7 28 Columbia University (NY) 3.6 Harvard University (MA) 3.6 Ohio State University Columbus * 3.6 University of California Davis * 3.6 University of Pennsylvania 3.6 33 Case Western Reserve Univ. (OH) 3.5 Iowa State University * 3.5 North Carolina State U. Raleigh * 3.5 Univ. of California Santa Barbara 3.5 * University of Colorado Boulder * 3.5 University of Virginia * 3.5 39 Arizona State University * 3.4 Brown University (RI) 3.4 Michigan State University * 3.4 University of Arizona * 3.4 University of Florida * 3.4 University of Notre Dame (IN) 3.4 Vanderbilt University (TN) 3.4 Washington University in St. Louis 3.4 47 Dartmouth College (NH) 3.3 Lehigh University (PA) 3.3 Yale University (CT) 3.3 50 Colorado School of Mines * 3.2 Drexel University (PA) 3.2 Rutgers New Brunswick (NJ)* 3.2 University of California Irvine * 3.2 University of Missouri Rolla * 3.2 Worcester Polytechnic Inst. (MA) 3.2 56 Illinois Institute of Technology 3.1 Rochester Inst. of Technology 3.1 (NY) University of Delaware * 3.1

Univ. of Massachusetts Amherst * 3.1 60 Auburn University (AL)* 3 Boston University 3 Clemson University (SC)* 3 Colorado State University * 3 Kansas State University * 3 Michigan Technological University 3 * Northeastern University (MA) 3 SUNY Stony Brook * 3 University at Buffalo SUNY * 3 University of Illinois 3 Chicago * University of Iowa * 3 University of Pittsburgh * 3 University of Tennessee * 3 University of Utah * 3 74 Oregon State University * 2.9 Polytechnic University (NY) 2.9 Syracuse University (NY) 2.9 Tufts University (MA) 2.9 Tulane University (LA) 2.9 University of Cincinnati * 2.9 University of Kansas * 2.9 Washington State University * 2.9 82 Brigham Young Univ. Provo (UT) 2.8 Clarkson University (NY) 2.8 New Jersey Inst. of Technology * 2.8 Oklahoma State University * 2.8 University of Connecticut * 2.8 Univ. of Nebraska Lincoln * 2.8 University of New Mexico * 2.8 U. of North Carolina Charlotte * 2.8 University of Oklahoma * 2.8 University of Rochester (NY) 2.8 92 Louisiana State U. Baton Rouge * 2.7 Stevens Institute of Technology 2.7 (NJ) Texas Tech University * 2.7 University of Alabama * 2.7 University of Houston * 2.7 University of Kentucky * 2.7 Univ. of Missouri Columbia * 2.7 99 George Washington University 2.6 (DC) Mississippi State University * 2.6 San Diego State University * 2.6 Southern Methodist University 2.6 (TX) Univ. of California Riverside * 2.6 Univ. of California Santa Cruz * 2.6

University of Miami (FL) 2.6 University of Rhode Island * 2.6 University of Texas Arlington * 2.6 Utah State University * 2.6 Wayne State University (MI)* 2.6 West Virginia University * 2.6 111 CUNY City College * 2.5 Marquette University (WI) 2.5 New Mexico State University * 2.5 Ohio University * 2.5 S.D. School of Mines and Tech. * 2.5 SUNY Binghamton * 2.5 Temple University (PA)* 2.5 University of Alabama 2.5 Birmingham * University of Alabama Huntsville * 2.5 University of Arkansas * 2.5 University of Central Florida * 2.5 University of New Hampshire * 2.5 Univ. of South Carolina Columbia 2.5 * University of Texas Dallas * 2.5 University of Vermont * 2.5 Univ. of Wisconsin Milwaukee * 2.5 8.8 Study of Undergraduate Departmental Rankings In addition to ranking the College of Engineering, the US News and World Report also ranks each department in the College of Engineering at the undergraduate level. These rankings are done using very subjective metrics, namely the perceptions of various deans and senior faculty of the reputations of other universities. Again, there is a strong correlation of rankings of departments at the graduate and undergraduate level. Table 8.11 shows the ranking for undergraduate Bioengineering programs across the country. UIC is not ranked in this list, which shows only the top 25 schools Table 8.11. Undergraduate Bioengineering Department Rankings. Rank University 1 Johns Hopkins University (MD) 2 Duke University (NC) 3 Univ. of California San Diego * 4 Case Western Reserve Univ. (OH) 5 Massachusetts Inst. of Technology 6 Georgia Institute of Technology *

7 University of Pennsylvania 8 University of Michigan Ann Arbor * 9 Northwestern University (IL) 10 Boston University 11 University of Washington * 12 Rice University (TX) 13 University of Virginia * 14 Stanford University (CA) Vanderbilt University (TN) 16 University of California Berkeley * University of Texas Austin * 18 Purdue Univ. West Lafayette (IN)* University of Utah * Univ. of Wisconsin Madison * 21 Columbia University (NY) Pennsylvania State U. University Park * Rensselaer Polytechnic Inst. (NY) Tulane University (LA) 25 U. of Illinois Urbana- Champaign * Table 8.12 shows the rankings for undergraduate Chemical Engineering programs for the top 25 ranked schools. Table 8.12. Chemical Engineering Undergraduate Rankings Rank University 1 Massachusetts Inst. of Technology 2 Univ. of Minnesota Twin Cities * 3 University of California Berkeley * 4 Univ. of Wisconsin Madison * 5 University of Texas Austin * 6 Stanford University (CA) 7 University of Delaware * U. of Illinois Urbana- Champaign * 9 University of Michigan Ann Arbor * 10 California Institute of Technology 11 Princeton University (NJ)

12 Georgia Institute of Technology * 13 Purdue Univ. West Lafayette (IN)* 14 Carnegie Mellon University (PA) 15 Cornell University (NY) 16 Northwestern University (IL) 17 Univ. of California Santa Barbara * 18 Texas A&M Univ. College Station * 19 Pennsylvania State U. University Park * University of Pennsylvania 21 North Carolina State U. Raleigh * Ohio State University Columbus * Rice University (TX) University of Florida * Table 8.13 shows the ranking for Civil Engineering undergraduate programs for the top 25 ranked schools. Table 8.12. Civil Engineering Undergraduate Rankings. Rank School 1 U. of Illinois Urbana-Champaign * 2 University of California Berkeley * 3 University of Texas Austin * 4 Georgia Institute of Technology * 5 Massachusetts Inst. of Technology 6 Purdue Univ. West Lafayette (IN)* 7 Stanford University (CA) 8 University of Michigan Ann Arbor * 9 Cornell University (NY) Texas A&M Univ. College Station * 11 Virginia Tech * 12 Pennsylvania State U. University Park * 13 Northwestern University (IL) 14 California Institute of Technology Carnegie Mellon University (PA) 16 University of California Davis *

Univ. of Minnesota Twin Cities * 18 University of Washington * 19 North Carolina State U. Raleigh * Princeton University (NJ) 21 Univ. of Wisconsin Madison * 22 Lehigh University (PA) Univ. of California San Diego * 24 University of Florida * Table 8.14 shows the ranking for Computer Engineering undergraduate programs for the top 25 ranked schools. Table 8.14. Computer Engineering Undergraduate Rankings. Rank School 1 Massachusetts Inst. of Technology 2 University of California Berkeley * 3 Stanford University (CA) 4 U. of Illinois Urbana-Champaign * 5 Carnegie Mellon University (PA) 6 University of Michigan Ann Arbor * 7 Georgia Institute of Technology * 8 University of Texas Austin * 9 Cornell University (NY) 10 Purdue Univ. West Lafayette (IN)* 11 California Institute of Technology 12 University of Washington * 13 Princeton University (NJ) 14 Univ. of California Los Angeles * 15 Univ. of Wisconsin Madison * 16 Univ. of California San Diego * 17 Univ. of Southern California 18 Northwestern University (IL) 19 Johns Hopkins University (MD) 20 Rensselaer Polytechnic Inst. (NY) Rice University (TX) Texas A&M Univ. College Station * 23 Duke University (NC) Univ. of Minnesota Twin Cities * Table 8.15 gives the ranking for Electrical Engineering undergraduate programs for the top 25 ranked schools. Table 8.15. Electrical Engineering Undergraduate Rankings. Rank School 1 Massachusetts Inst. of Technology 2 Stanford University (CA) 3 University of California Berkeley * 4 U. of Illinois Urbana-Champaign *

5 University of Michigan Ann Arbor * 6 Georgia Institute of Technology * 7 California Institute of Technology 8 Purdue Univ. West Lafayette (IN)* 9 Cornell University (NY) 10 Carnegie Mellon University (PA) 11 University of Texas Austin * 12 Princeton University (NJ) 13 Univ. of California Los Angeles * 14 Northwestern University (IL) 15 Rice University (TX) Univ. of Southern California 17 Rensselaer Polytechnic Inst. (NY) Texas A&M Univ. College Station * 19 North Carolina State U. Raleigh * Univ. of California San Diego * Univ. of Wisconsin Madison * 22 University of Pennsylvania 23 Univ. of California Santa Barbara * 24 Johns Hopkins University (MD) University of Washington * Virginia Tech * Table 8.16 gives the rankings for Mechanical Engineering undergraduate programs for the top 25 ranked schools. Table 8.16. Mechanical Engineering Undergraduate Rankings. 1 Massachusetts Inst. of Technology 2 University of Michigan Ann Arbor * 3 Stanford University (CA) 4 Georgia Institute of Technology * University of California Berkeley * 6 U. of Illinois Urbana-Champaign * 7 Purdue Univ. West Lafayette (IN)* 8 California Institute of Technology 9 Cornell University (NY) 10 University of Texas Austin * 11 Princeton University (NJ) 12 Carnegie Mellon University (PA) 13 Pennsylvania State U. University Park * Univ. of Wisconsin Madison * 15 Northwestern University (IL) Univ. of Minnesota Twin Cities * 17 Texas A&M Univ. College Station * Virginia Tech * 19 Ohio State University Columbus * 20 Rensselaer Polytechnic Inst. (NY)

21 Univ. of California San Diego * 22 Johns Hopkins University (MD) 23 Univ. of Maryland College Park * Yale University (CT) 25 Michigan Technological University * North Carolina State U. Raleigh * University of California Davis * 8.9. Marketing and Communications Materials The College will prepare various marketing and communications materials (printed and electronic) for various constituents to improve the reputation of the College. Separate materials are to be prepared for visitors, various Engineering Deans, various department Chairs across the country, prospective students, current undergraduate and graduate students, parents of current students, various companies, and federal agencies. We will coordinate the development of various printed materials (Undergraduate Programs, Graduate Programs, Research Report, Alumni Magazine). The marketing strategy will be to have documents relating to the following: Why should students pursue Engineering in general? Why should students choose UIC for studying Engineering? UIC overview (UIC neighborhood perception) Message from the Dean (video) Career Placement (prominent alumni videos) Student Faculty Ratio (photos of faculty teaching) Scholarships - Financial Aid Programs and Initiatives Departments Video Description of Undergraduate and Graduate programs 8.10. Development of a New Web Page The College will develop and maintain a new and exciting web page for the college and the various departments. The web page will be kept current with current news items and calendar of events on the top. It will have useful links for prospective students and faculty.