Smoothies: Market Research Report

Smoothies: Market Research Report Phone: +44 20 8123 2220 Fax: +44 207 900 3970 office@marketpublishers.com

Smoothies: Market Research Report Date: April 1, 2010 Pages: 216 Price: US$ 3,950.00 ID: SB2F170DB45EN This report analyzes the worldwide markets for Smoothies in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. The US market is further analyzed by the following product segments - Made-to-Order Smoothies and Packaged Smoothies. Annual estimates and forecasts are provided for each region for the period 2007 through 2015. Also, a six-year historic analysis is provided for this market. The report profiles 68 companies including Boost Drinks Ltd., Boost Juice Bars Ltd., Crussh Juice Bars Ltd, Ella's Kitchen (Brands) Ltd., Freshëns Quality Brands, Innocent Ltd., Jamba Juice Company, Orange Julius of America, Planet Smoothie, RDA Organic, Revive Juice Bars Ltd., Smoothie King Franchise, Inc., Surf City Squeeze, TCBY Systems, LLC, Tropicana Products, Inc., and Zumo International. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources. Table of Content I.INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS Study Reliability and Reporting Limitations Disclaimers Data Interpretation & Reporting Level Quantitative Techniques & Analytics Product Definitions and Scope of Study II. EXECUTIVE SUMMARY 1INDUSTRY OVERVIEW Smoothies- An Outcome of Product Innovation Product Differentiation The Key to Success Target Markets for Smoothies Why Are Smoothies Popular? Health and Wellness On-the-go Consumption Taste and Naturalness Decline in Consumption Rate of Carbonated Drinks Smoothies: Market Research Report 2

Health Campaigns New Product Innovations and Effective Advertising Strategies Popular Reasons for Smoothie Consumption Market Growth Inhibitors Challenges Competitive Scenario 2.SMOOTHIES - AN OVERVIEW What is a Smoothie? Evolution of Smoothie Smoothie Types Shelf Stable Smoothie Powered Based Smoothie Frozen Mix Smoothie Individually Quick Frozen Smoothie Smoothie Mixes Smoothies vs. Juice Table 1. Nutritional Analysis of Smoothies and Orange Juice Nutritional Value Benefits of Smoothies Super Fruits Deliver Medicinal Benefits Pomegranate Acai Goji 5-A-DAY CONCEPT Public Health Campaign Contribution of Smoothies towards 5-A-Day Requirements Concerns Related to Smoothie Consumption Impact of Smoothies on Dental Health Processing & Labeling Packaging and Distribution Types of Packaging Aseptic Cartons PET Bottles 3.PRODUCT INTRODUCTIONS The Inventure Group Launches New Frozen Smoothies NBI Juiceworks Unveils New Healthy Smoothie Sunny Delight Beverages Rolls Out FruitSimple Dole Unveils Fresh Frozen and Packaged Fruits Naked Juice Incorporates Acai Machine to Machines Smoothies Range Sunkist Naturals Adds Tangerine and Pomegranate Sunshine Flavored Smoothies Chiquita Brands and Old Orchard Brands Co-Launch New Frozen Fruit Smoothies Sunny Delight Beverages Introduces Sunny D Smoothies Sunkist Naturals Unveils New Sunkist Light 80 Calorie Smoothies Pacific Natural Foods Rolls Out Barista Series Frappe and Smoothie Bases Precision Foods Unveils New Dry Smoothie Mixture Haagen-Dazs Rolls Out Haagen-Dazs Ice Cream Smoothies Smoothies: Market Research Report 3

Coca-Cola Launches Minute Made Non-fat Smoothies Base Hershey's Unveils Jolly Rancher Toppings Benecol Rolls Out New Fruit & Dairy Smoothie Line Odwalla Unveils Wholly Grain! Tropical Medley Juice Gallery Introduces Signature Smoothie Recipes Jamba Juice Introduces Blackberry BlissTM Yoplait Yogurt Launches Frozen Fruit & Yogurt Smoothies Tropical Smoothie Café Introduces Supercharged Smoothies Menu Freshens Introduces New Range of Natural Smoothies and Yogurt Weight Watchers Unveils New Range of Yogurt Smoothies Crussh Introduces Super Fit Smoothies Innocent Drinks Introduces Smoothies in Finland Big Sky Brands Introduces Yogen Fruz Smoothies Candy Kalbe Nutritionals Introduces Benecol Smoothies in Indonesia NBI Juiceworks Launches New Range of Superfood Smoothies R&R Rolls Out Ribena Smoothie Stick Whitney's Foods Upgrades Yo on the Go Smoothies Range Frozsun Foods Unveils Pure Fruit Smoothies OKe Introduces New Smoothies Range Papetti Unveils AllWhites Naked Juice Adds Chocolate to Protein Zone Smoothie Jamba Juice Company and Nestle USA Introduce Jamba Beverages Range Starbucks to Introduce New Range of Healthy Smoothies ICB Launches New Vodkat Smoothies Boost Drinks Introduces a New Smoothie Range Muller Little Stars Rolls Out Fruit Yogurt Smoothies Calypso Soft Drinks Introduces Jubbly Smoothie PepsiCo Launches Tropicana Smoothies Range Ribena Introduces Ribena Smoothie Lolly Chiquita Introduces Just Fruit In A Bottle in the UK Metropolitan Coffee Launches Smoothie Purees RDA Organic Launches RDA Organic Sqqquishy Smoothie and Squeeezy Juice 4.RECENT INDUSTRY ACTIVITY CIC Advantage Purchases Interest in Jamba City Capital Takes Over Two Restaurants from L.A. Juice Coke Acquires Interest in Innocent Revive Juice Bars Snaps Up LoveJuice Outspan Collaborates with Aimia Foods Jamba Juice Company Enters into Licensing Agreement with Inventure Group Jamba and Johnvince Foods Sign Licensing Agreement Smoothie King and Amer Group Inks Multi-Unit Agreement BAA Cleveland Starts Three Eating Joints at CLE Crussh Opens New Store Tossed Establishes Franchise Sites Raving Brands Sells Planet Smoothie and Shane's Rib Shack to Edmonds Capital Helion Venture Partners Invests in Brand Calculus NexCen Brands Takes Over Two Businesses Serious Food Company Takes Over Hoogesteger Fresh Specialist Nestle Teams Up with Boost Juice Bars NexCen Brands and Freshens Quality Brands Enter into Co-branding Agreement Welch Extends Presence in UK Market Zuka and Jamba Juice s Former Executive Introduces Juice and Smoothie Bar Concept Jamba Purchases Jamba Juice Franchised Outlets Smoothies: Market Research Report 4

VIP ComLink Inks Letter of Intent with Jumpin' Juice & Java 5.FOCUS ON SELECT GLOBAL PLAYERS Boost Drinks Ltd. (UK) Boost Juice Bars Ltd. (Australia) Crussh Juice Bars Ltd. (UK) Ella's Kitchen (Brands) Ltd (UK) Freshëns Quality Brands (US) Innocent Ltd. (UK) Jamba Juice Company (US) Orange Julius of America (US) Planet Smoothie (US) RDA Organic (UK) Revive Juice Bars Ltd. (UK) Smoothie King Franchise, Inc. (US) Surf City Squeeze (US) TCBY Systems, LLC (US) Tropicana Products, Inc. (UK) Zumo International (Ireland) 6.GLOBAL MARKET PERSPECTIVE Table 2. World Recent Past, Current and Future Analysis for Smoothies by Geographic Region US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart) Table 3. World Historic Review for Smoothies by Geographic Region US, Canada, Japan, Europe, Asia-Pacific (excluding Japan) and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Table 4. World 13-Year Perspective for Smoothies by Geographic Region Percentage Breakdown of Dollar Sales for US, Canada, Japan, Europe, Asia Pacific (excluding Japan) and Rest of World Markets for Years 2003, 2009 and 2015 (includes corresponding Graph/Chart) III. MARKET 1.THE UNITED STATES US Smoothie Market An Overview Product Innovations on Rise Smoothie and Juice Bars Continue to Evolve Acai Berry Juice The Popular Consumer Choice Smoothie Market in the US Key Flavor Compositions Growing Interest of Global Drink Players in Smoothie Industry Competitive Landscape Franchise Stores in the US IntaJuice A Healthy Investment Product Introductions Strategic Corporate Developments Select Players Smoothies: Market Research Report 5

Bolthouse Farms Freshëns Quality Brands Jamba Juice Company Naked Juice Odwalla, Inc. Orange Julius of America Planet Smoothie Smoothie King Franchise, Inc. Surf City Squeeze TCBY Systems, LLC Table 5. US Recent Past, Current & Future Analysis for Smoothies by Product Segment Made-to-Order and Packaged Smoothies Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart) Table 6. US Historic Review for Smoothies by Product Segment Made-to-Order and Packaged Smoothies Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2006 (includes corresponding Graph/Chart) Table 7. US 13-Year Perspective for Smoothies by Product Segment Percentage Breakdown of Dollar Sales for Made-to-Order and Packaged Smoothies Markets for Years 2003, 2009 & 2015 2.CANADA Product Introduction Table 8. Canadian Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 9. Canadian Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for 3.JAPAN Market Analysis Table 10. Japanese Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 11. Japanese Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for 4.EUROPE Smoothies: Market Research Report 6

Analysis by Geographic Region Table 12. European Recent Past, Current & Future Analysis for Smoothies by Geographic Region France, Germany, Italy, UK and Rest of Europe Markets Independently Analyzed with Annual Sales Table 13. European Historic Review for Smoothies by Geographic Region France, Germany, Italy, UK and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2006 (includes corresponding Graph/Chart) Table 14. European 13-Year Perspective for Smoothies by Geographic Region Percentage Breakdown of Dollar Sales for Germany, UK, and Rest of Europe Markets for Years 2003, 2009 and 2015 (includes corresponding Graph/Chart) 4A.FRANCE Market Analysis Table 15. French Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 16. French Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for 4B.GERMANY Market Analysis Table 17. German Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 18. German Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for 4C.ITALY Market Analysis Table 19. Italian Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 20. Italian Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for 4D.THE UNITED KINGDOM Smoothies: Market Research Report 7

UK Health Drinks and Fruit Juice Market A Snapshot Smoothies Scenario in the UK Global Credit Crunch Drives Smoothie Sales Down Consumption Patterns and Trends Smoothies Gaining Popularity among Youth Functional Smoothies Drive out Dairy Varieties Table 21. The UK Market for Smoothies (2008): Percentage Share Breakdown of Value Sales by Smoothie Type Standard Smoothies, Functional Smoothies, and Others (includes corresponding Graph/Chart) Alphajuice The Emerging Smoothie Franchise Product Innovations Strategic Corporate Developments Select Players Boost Drinks Ltd. Crussh Juice Bars Ltd. Ella's Kitchen (Brands) Ltd. Innocent Ltd. RDA Organic Revive Juice Bars Ltd. Tropicana Products, Inc. Table 22. UK Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Figures in US$ Million for Years 2007 through 2015 (includes corresponding Graph/Chart) Table 23. UK Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for Years 2001 through 2006 (includes corresponding Graph/Chart) Table 24. UK Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Figures in Thousand Liters for Years 2006 through 2015 (includes corresponding Graph/Chart) 4E.REST OF EUROPE Consumption Pattern and Trends in Ireland Zumo International A Major Irish Player Strategic Corporate Developments Table 25. Rest of Europe Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 26. Rest of Europe Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for 5.ASIA-PACIFIC Smoothies: Market Research Report 8

Product Introduction Strategic Corporate Developments Boost Juice Bars Ltd. A Key Australian Player Table 27. Asia-Pacific Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 28. Asia-Pacific Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for 6.REST OF WORLD Strategic Corporate Developments Table 29. Rest of World Recent Past, Current & Future Analysis for Smoothies Analyzed with Annual Sales Table 30. Rest of World Historic Review for Smoothies Analyzed with Annual Sales Figures in US$ Million for IV. COMPETITIVE LANDSCAPE Total Companies Profiled: 68 (including Divisions/Subsidiaries - 72) Region/CountryPlayers The United States Canada Europe Germany The United Kingdom Rest of Europe Asia-Pacific (Excluding Japan) Smoothies: Market Research Report 9

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