Cognitive z. Mathew Thoennes IBM Research System z Research June 13, 2016



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Cognitive z Mathew Thoennes IBM Research System z Research June 13, 2016

Agenda What is Cognitive? Watson Explorer Overview Demo

What is cognitive? Cognitive analytics - A set of technologies and processes that analyze data for the purposes of learning, contextualization, and making recommendations. Cognitive computing - A category of technologies that uses natural language processing and machine learning to enable people and machines to interact more naturally to extend and magnify human expertise and cognition. Cognitive environment - An infrastructure that uses specialized software agents and devices that act as one shared integrated resource, enabling fast and efficient human-computer collaboration.

Your digital intelligence is your competitive advantage Data you possess Customer records Transactional systems Predictive models Institutional expertise Operational systems Structured and active + Data outside your firewall News Events Geospatial Weather Social media + Data that s coming Internet of Things Sensory data Images Video Unstructured and dark

Cognitive systems are fundamentally different from what you have today Understand Adapt and make sense of all data; read text, see images and hear natural speech with context Reason Learn Interpret information, organize it and offer explanations of what it means, with rationale for the conclusions Accumulate data and derive insight at every interaction, perpetually

Watson Explorer Introduction

Product history Lineage of Watson Explorer Components Foundational InfoSphere Data Explorer Analytics Watson Content Analytics IBM OmniFind Analytics Edition IBM OmniFind Enterprise Edition Merged in 2014 to become Watson Explorer

Watson Explorer raises the bar with cognitive exploration Explore Analyze Interpret + + Question Answer Relationship Extraction Concept Expansion User Modeling Language Identification Machine Translation Message Resonance more Watson Explorer Content Analytics Watson Developer Cloud Search, visualize, and explore information across enterprise applications through 360 views of any topic Analyze, visualize, and discover insight in structured and unstructured data through NLP and content mininig Enhance, scale, and accelerate human expertise through user modeling, relationship extraction, and more

Watson Explorer Component View Mobile Security Collaboration Query Application Routing Builder File systems Indexing Solution Gallery Management and application development Connectivity Content Miner CMS Email DBMS Support Social SCM Wikis CRM External Big Data Search Watson Explorer Applications Search Analyze Interpret Text analytics Indexing, search and analytics Content analytics Cloud Studio Watson Developer Cloud Cognitive and information analysis services Question Answer Relationship Extraction Concept Expansion User Modeling Language Identification Machine Translation Message Resonance more = available with Advanced Edition

Why Watson Explorer is unique Cognitive exploration unique combination of search, exploration, analytics and cognitive computing Ability to securely access and fuse structured and unstructured data from many sources Rapid deployment of 360-degree information applications for complete, contextually-relevant view of information personalized to the Deep content mining to unlock insights in unstructured content without writing a single line of code Truly unique cognitive computing capabilities through Watson Developer Cloud integration Ability to do all of this at scale for organizations with TBs of data

Watson Explorer Foundational Infrastructure Control Monitor Security Scheduler Logging Configuration 360 Admin 1 Crawlers 2 Conversion Pipeline 3 Indexer 4 Search (runtime) Websphere (Embedded or Enterprise) 360 App 360 Info App User 1 Domain Expert Crawlers Content Analytics Studio 2 Content Preparation (Text Analytics) UIMA REST API Foundational Components Analytic Components 3 Indexer 4 Advanced Analytics & Search (runtime) Annotator Admin Console Foundational Components Content Miner Websphere (Embedded or Enterprise) Business Analyst & Data Scientists Data Sources Control Monitor Analytics Infrastructure Security Scheduler Logging Configuration Integrations with Content Analytics Admin Console IBM Product Integrations BI Reporting IBM Master Data Mgmt IBM Counter Fraud BigInsights

Watson Developer Cloud services add cognitive capabilities to Watson Explorer applications A growing list of services available: AlchemyLanguage AlchemyVision** Language Translation Personality Insights Relationship Extraction Question and Answer Message Resonance Concept Expansion Tradeoff Analytics

Explore Consolidates and visualizes information across enterprise applications and big data assets 360 view of customers, projects, assets, services, campaigns, processes, etc. Fusing analytics with information from many sources into one view Application Framework for rapid development and deployment. 13

Watson Explorer Analytics Demo

Watson Explorer Analytics Focus on analytics since database contains mixture of structured and unstructured data. Can be a standalone component for content analysis Supported on Linux on z

Demo Scenario: The FDA's MedWatch Program Unleash the power locked inside your unstructured content! 16 2012 IBM Corporation

Demo

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National Highway Traffic Safety Administration Maintains a database that consumers use to submit complaints Mixture of structured and unstructured data Structured: make, model, year.. Unstructured: free text complaint description Available to consumers to search for potential defects/recalls for their vehicles

Demo