IBM Unica Marketing Platform



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Transcription:

IBM Unica Marketing Platform 8 6 2012 5 25

, 25. IBM Unica Marketing Platform 8, 6, 0. Copyright IBM Corporation 1996, 2012.

1...... 1 8.6.0....... 4 8.5.0....... 6 8.2.0....... 8 8.1.0....... 10 8.0.0....... 13 2.......... 17 3.......... 19............. 19......... 23............... 25................. 27 IBM Unica.... 29 Copyright IBM Corp. 1996, 2012 iii

iv IBM Unica Marketing Platform:

1 IBM Unica Marketing Platform. IBM Unica Marketing IBM Unica IBM Unica (http://www.unica.com/about/producttechnical-support).. IBM Unica (http://www.unica.com/ about/product-technical-support). IBM Unica Marketing >. Marketing Platform 8.6.0 Marketing Platform 8.6.0. v Solaris 11.1(SPARC) v RHEL 5.7 6.1 v IBM WebSphere 8.0 v Windows 7 Microsoft Internet Explorer 9 (32 ) v Mac OS X 10.6 Safari 4.0.4 5.1 Marketing Operations. Campaign Internet Explorer. v Windows Server 2008 R2 Active Directory Copyright IBM Corp. 1996, 2012 1

(NTLM 2 ) v Cognos BI 10.1.1(32 ) Marketing Platform 8.6.0. v DB2 9.1 v SQL Server 2005 v Oracle 10.2 v DB2 9.1 v SQL Server 2005 v 32 v RHEL 5.1 v RHEL 4.x v SLES 9 v WebSphere 6.1 v WebLogic 9.2 v CognosBI 8.4 Marketing Platform 8.5.0 Marketing Platform 8.5.0. v AIX 7.1 v WindowsServer 2008 R2 2 IBM Unica Marketing Platform:

v Internet Explorer 9 Marketing Platform 8.5.0. v Oracle 10.1 v Internet Explorer 6 Marketing Platform 8.2.0 Marketing Platform 8.2.0. v Active Directory 2008 v WebLogic 11g v Oracle 11g R2 v SLES v11 v Safari 4.0.2 Marketing Platform 8.1.0 Marketing Platform 8.1.0. v AIX 6.1 v Windows 2008 Server(32 64 ) v Oracle 11.1 1 3

Marketing Platform 8.1.0. v AIX 5.2 v RHEL 3 x86(32 ) v DB2 8.1, 8.2 v Oracle 9.2 8.6.0 8.6.0 Marketing Platform. IBM Coremetrics Web Analytics IBM Coremetrics Web Analytics IBM Coremetrics IBM Unica Marketing. IBM Unica Marketing IBM Coremetrics. IBM Unica Marketing IBM Coremetrics, (IBM Coremetrics )... v WAR.. (ENH10460) v Marketing Platform. IBM Unica Marketing IBM Unica Marketing.. (ENH10344, ENH10162, ENH11049) v. 4 IBM Unica Marketing Platform:

v. v. v,. (ENH10342) v. (ENH10364) v ASCII, Marketing Platform (WebLogic WebSphere) -Dfile.encoding java.. Scheduler. IBM Unica Scheduler. scheduler_console_client.. scheduler_console_client. (ENH09531) Cognos Cognos BI 10.1.1(32 ). 8.6.0 IBM Unica Enterprise IBM Cognos Cognos BI 10.1.1(32 ). Marketing Platform 8.6.0. v Cognos 8.4. v Cognos 10.1.1. Cognos 10.1.1. Cognos 8... v ( ) : 1 5

.. v,, IBM ID, JDBC. (ENH10292) v ( ). v. v. 8.5.0 8.5.0 Marketing Platform. IBM Unica 8.5.0 IBM Unica. v v v v v v v v v IBM Unica Marketing ASCII ( :, ), Java. -Dfile.encoding=UTF-8 (DEF056849) IBM Unica Marketing Platform. 6 IBM Unica Marketing Platform:

IBM Unica Marketing Scheduler IBM Unica Marketing Scheduler IBM Unica Marketing. IBM Unica Optimize IBM Unica Scheduler Optimize IBM UnicaScheduler in the IBM Unica Marketing Platform. Optimize 1,. Optimize, Optimize. IBM Unica Optimize 8.5.0. (ENH08265) Optimize. Optimize. (ENH08747) IBM Unica Scheduler IBM Unica Scheduler,. ( 30.), 16:23:05. " " " ". (ENH08430) IBM Unica Scheduler / IBM Unica Scheduler.,.. (ENH09378) IBM Unica Scheduler AND IBM Unica Scheduler AND. AND., IBM Unica Campaign D A B C... (ENH09532). 1 7

v. (ENH10662) v. (ENH08957) IBM Unica Marketing IBM Unica Marketing. v IBM Unica Marketing Platform. Marketing Platform. (ENH10592) v.. (ENH10290) v Marketing Platform JDBC URL.. (ENH10294) v Oracle WebLogic IBM Unica Scheduler. Marketing Platform unica.war scheduler-configserver.xml. (ENH10294) v IBM Unica IBM Unica..,. (ENH10389) 8.2.0 8.2.0 Marketing Platform. 2 LDAP 2 LDAP ( ) ldaplastsyncstart Affinium Suite LDAP -. v LDAP ( ) Platform. Platform 8 IBM Unica Marketing Platform:

.. 10.., Platform, LDAP. Platform. v ldaplastsyncstart Platform. 2 LDAP LDAP Marketing Platform LDAP. v LDAP 8.2.0 LDAP SUBTREE. v AM LDAP Marketing Platform Platform LDAP. LDAP Unica Platform LDAP.. IBM Unica Marketing Platform. LDAP v LDAP.. v LDAP.. v LDAP Marketing Platform. Marketing Platform LDAP (LDAP ). (ENH09453) Marketing Platform IBM Unica Platform Platform Platform. Platform LDAP Platform. LDAP Platform 1 9

. Platform LDAP. 8.2.0 Platform IBM Unica. v LDAP : v LDAP,. Affinium Suite >. (VER00403) configtool configtool. -dc.. (ENH09744, ENH09744) 7.5.1 7.5.0 Platform 8.0.0 7.5.1. Affinium Manager 7.5.1 Affinium Manager 7.5.1. 7.3.0 Marketing Platform 8.2.0. Customer Central IBM Unica Affinium Manager 7.5.1. 2010 7 6. "7.3.0 7.3.x ".. v. v. 8.1.0 8.1.0 Marketing Platform. 7.5.0 Marketing Platform 8.0.0 7.5.1. Manager 7.5.0 7.5.1 10 IBM Unica Marketing Platform:

.. Affinium Manager 7.5.1 (Customer Central IBM Unica ). ( 7.5.x 8.1.x Affinium Manager 7.5.0. 7.5.0 7.5.1.) " 7.3.0 7.3.x " " 7.3.x ".. v "7.3.0 7.3.x ". v. 7.5.1 7.5.1 IBM Unica Marketing Platform 8.1.0. Affinium Manager 7.5.1 IBM Unica Marketing Platform 8.1.0 Customer Central IBM Unica. 2010 7 6.. Marketing Platform 8.1.0,. v v v v. (ENH09210, ENH09133) IBM Unica Marketing.,,. (ENH09019) 1 11

Marketing Platform Marketing Operations.. v Marketing Platform 7.5.1 8.x 7.5.1. 8.x. 7.5.1. (ENH08626) v Marketing Platform,. Marketing Platform 8.1.0. v Cognos Cognos \webapps\p2pd\web-inf\aaa\lib JDBC. IBM Unica Marketing " : ".. (ENH06576) IBM Unica IBM Unica Marketing PDF. IBM Unica IBM. IBM Unica Marketing. IBM Unica. IBM Unica.. IBM Unica Marketing IBM Unica. 12 IBM Unica Marketing Platform:

v - HTML v - PDF v IBM Unica - IBM Unica PDF Customer Central(https://customercentral.unica.com) IBM Unica PDF. :,..,. IBM Unica. 8.0.0 8.0.0 Marketing Platform. Affinium Manager 8.0.0 IBM Unica Marketing Affinium Manager Marketing Platform.. Affinium Manager, Marketing Platform,. Affinium Reports Affinium. v Marketing Platform. IBM Unica Marketing Affinium Reports 7.5.x. v Campaign. v Campaign IBM Cognos. Affinium Manager Marketing Platform. 1 13

14 IBM Unica Marketing Platform: (Affinium Manager ) ( ). Marketing Platform IBM Unica Marketing.. v IBM Unica Marketing,. v. v IBM Unica Marketing. IBM Unica Scheduler. IBM Unica Scheduler Campaign emessage... IBM Unica Marketing IBM Unica Marketing IBM Unica Marketing. IBM. IBM Unica Marketing,. IBM.. IBM. EAR. Marketing Platform Marketing Platform Affinium Manager 7.5.x.

IBM Unica IBM Unica Marketing PDF. IBM Unica IBM. IBM Unica Marketing. IBM Unica. IBM Unica.. IBM Unica Marketing 8.0.0 IBM Unica. v - HTML v - PDF v IBM Unica - IBM Unica Marketing 8.0.0 PDF Customer Central(https://customercentral.unica.com) IBM Unica Marketing PDF. :,..,. IBM Unica. 1 15

16 IBM Unica Marketing Platform:

2 8.6.0 Marketing Platform. DEF042336 DEF043744, DEF051161, DEF051659 DEF047541 DEF047599 DEF047850 DEF047905 DEF051839 DEF056300 DEF057728 DEF059838 DEF059936, DEF050894 DEF060856 UNIX EAR.... AIX-DB2 9.1. Marketing Operations Campaign. Marketing Platform. NetInsight. partitiontool. GUI. ASCII @. ASCII.. Copyright IBM Corp. 1996, 2012 17

18 IBM Unica Marketing Platform:

3 8.6.0 Marketing Platform. Excel Cognos Internet Explorer 8. ASCII. DEF063223 DEF051431 Explorer 8.x, Cognos Excel. 1. Internet Explorer >. 2.. 3.. ASCII ' '. ASCII. 8.6.0 Marketing Platform.. DEF045222,.. Copyright IBM Corp. 1996, 2012 19

. DEF045746 Campaign 7.x 8.1.0. v "Affinium".. v Campaign 8.1.0 Campaign unicaudisvr. configtool "Affinium" unicaudisvr.. v v Marketing Platform tools/bin. configtool Campaign. tools/bin campaignproperties.xml. configtool -x -p "Affinium Campaign" -f campaignproperties.xml v v XML. configtool. : 7.2.x 7.5.x. Active Directory NetInsight Customer Insight. IBM Unica Marketing. DEF046155, DEF046162 DEF046778 DEF047048 configtool -i -p "Affinium" -f campaignproperties.xml -o Affinium Manager 7.5.x Marketing Platform 8.1.0 7.5.1. Affinium Manager 7.5.1. Marketing Platform 8.1.0. Marketing Platform. Marketing Platform Active Directory Active Directory LDAP NetInsight CustomerInsight. IBM Unica Marketing,. Platform Platform. 20 IBM Unica Marketing Platform:

LDAP... Windows. IBM Unica Marketing URL. ASCII. DEF047290 DEF047550 DEF047639 DEF047870 DEF050523 DEF050689 DEF048882, DEF050265, DEF050787 LDAP.... 120 ( ) "Error 500--Internal Server Error".. Marketing Platform Windows Active Directory Windows. IBM Unica Marketing. IBM Unica Marketing., IBM Unica Marketing URL(http://host:port/unica )., ASCII. ASCII.. v IBM Unica Marketing.. v,. v ASCII. 3 21

7.5.x 8.1.0. DEF050735 Affinium Manager 7.5.x Marketing Platform 8.x, Manager 8.x. 7.5.x (encryptpasswords -k) Platform AIX,. Platform AIX. IBM Unica Marketing. JCE(Java Cryptography Extension) 5.0. : http://java.sun.com/javase/downloads/ index_jdk5.jsp JCE(Java Cryptography Extension) 5.0. 1. Manager 7.5.x JRE JCE. local_policy.jar US_export_policy.jar jre/lib/security. 2. encryptpasswords -k. 3. Platform JRE, JRE JCE. 4. Platform 8.x. JCE Platform AIX. <INSTALL_DIR>\Affinium\Manager\ conf\kfile]. javax.crypto.badpaddingexception:. DEF051877 IBM Unica Marketing. JavaScript IBM Unica Marketing.. 22 IBM Unica Marketing Platform:

, ASCII.. Platform 7.5.x. DEF051431 DEF051895 DEF051952, ASCII ' '. ASCII. Affinium Manager 7.5.x. Marketing Platform 8.0.0. 7.x 8.x,. Marketing Platform 7.5.x 8.1.0 7.5.x.. Manager [directory].. 8.6.0 Marketing Platform. SQL Oracle. DEF041909 Marketing Platform Oracle SQL. Oracle 6485782. Oracle 10.2.0.5( ) 11.1.0.7( ). 3 23

24 IBM Unica Marketing Platform:

. IBM,. IBM. IBM, IBM,. IBM,,. IBM,. IBM... 135-700 467-12,.. : 080-023-8080 2 (DBCS) IBM. Intellectual Property Licensing Legal and Intellectual Property Law IBM Japan Ltd. 1623-14, Shimotsuruma, Yamato-shi Kanagawa 242-8502 Japan. IBM, (, ) " ".,. Copyright IBM Corp. 1996, 2012 25

.,. IBM / /. IBM,. IBM. IBM. (i) ( ) (ii). 135-700 467-12,.. (, ). IBM IBM, IBM (IPLA)...... IBM,. IBM IBM,,. IBM. IBM. 26 IBM Unica Marketing Platform:

IBM IBM...,,.. :. (API),,,.. IBM,. " ". IBM,. IBM, IBM ibm.com International Business Machines Corp.. IBM. IBM (www.ibm.com/legal/copytrade.shtml). 27

28 IBM Unica Marketing Platform:

IBM Unica, IBM Unica.. IBM Unica. IBM Unica. v v v v,, v " " IBM Unica., IBM Unica. >. version.txt IBM Unica. IBM Unica IBM Unica IBM Unica (http://www.unica.com/about/product-technical-support.htm). Copyright IBM Corp. 1996, 2012 29