Message to our shareholders 2009



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Message to our shareholders 2009 H2O RETAILING CORPORATION Contents To Our Shareholders Hankyu Department Store Umeda Main Store (Phase I) to open in September Topics H2O Retailing group reorganises its credit cards New Hanshin Department Store to open in Amagasaki Supermarket business Settlement Report Corporate Data

To our shareholders Jun Wakabayashi President and Representative Following the management integration with The Hanshin Department Store, Ltd. in October 2007, the Group relaunched its long-term business plan as The Grand Prix 10 (GP10) Plan ver.2. We are taking various steps to realise our basic strategy under this plan of expanding market share in the Kansai business area. In fiscal 2008, ended March 2009, the Group worked hard to establish an efficient system of management based on the merger of Hankyu Department Stores, Inc. and The Hanshin Department Store, Ltd., and through the merger of five companies in the supermarket business, but earnings performance was seriously affected by reduced consumer spending following the rapid economic slowdown. We expect the consumer spending environment to remain harsh, and foresee further pressure on earnings from a reduction in retail space related to the transfer of Hankyu Department Store Umeda Main Store retail operations to the Phase I development of the main store reconstruction. These adverse conditions are expected to persist until the grand opening of the Hankyu Department Stores Umeda Main Store in 2012, but we will minimise adverse impact through measures by our group, such as refurbishment of the Hanshin Department Store Umeda Main Store, a reorganisation of our store credit card operations, and through new openings of food supermarkets. While making progress under the new GP10 Plan ver.2 longterm business plan, we reached agreement in October 2008 on an operational and capital alliance with a view to possible management integration with Takashimaya Company, Limited, as a means of ensuring future growth. At the moment, preparations in this regard are being made under an operational alliance committee. I would like to thank our shareholders for their continued support. H2O Retailing's basic philosophy To remain indispensable to the local communities through our activities of providing a model of lifestyle to local residents Reason for the name change Based on the Group s philosophy of continuing to be indispensable to the local community, we chose the symbol for water, which is indispensable to the global environment. About our logo Our logo is intended to express the beauty of water, a universal element and the source of all life. The typeface we have used has an orthodox beauty. Together they convey a sense of neutrality and substance. The shape of the logo is intended to suggest a spirit of boldness enabling us to survive in the fierce competition of the retail sector. It also expresses the determination of H2O Retailing to progress to the next level.

Hankyu Department Store Umeda Main Store (Phase I) to open in September In autumn 2005, reconstruction work began on the Umeda Main Store of Hankyu Department Stores. In September 2009, Phase I (south side), currently under construction, will finally be completed and retail floors will open for business. At the same time, we expect a drop in sales as total retail space will fall from the current 43,000m2 to 27,000m2. For this reason, earnings performance will be at its weakest until the grand opening of the flagship store. However, we are working to minimise the erosion of earnings through a four-store business model, including the refurbished Hanshin Department Store Umeda Main Store and Hankyu ings store, and the Hankyu Department Store MEN S emporium opened in February 2008. After the Phase I store opens for business, Phase II of works will begin with the rebuilding of the northern area of the Umeda Main Store. This is a city centre location, with many people and cars passing through as well as railways, so we expect the works to be complicated. While placing the highest priority on safety, we aim to complete the works for a grand opening in 2012. We regret that, during the period of works, much inconvenience will be caused to shoppers and pedestrians. However, we strongly hope customers will enjoy shopping at two Umeda main stores of Hankyu and Hanshin. Sales floors of Hankyu Umeda main store (Phase I) 12F 11F 10F 9F 8F 7F 6F 5F 4F 3F 2F 1F B1F B2F Household mdse Kimono, Art, Event, e.t.c. Ladies clothing International boutique Ladies accessories, bags, Cosmetics, e.t.c. Food items Phase I retail floors The Hankyu Department Store Umeda Main Store at completion of Phase I will have 14 retail floors, with two underground. Retail space will be limited, but we aim to ensure buoyant sales through our popular women s fashion department, food department in the two basement floors and first floor, which always attract a lot of customers, and relocation of children s wear department to the Hankyu ings store. Retail space after opening Hankyu Umeda main store (Phase I) Hankyu department store Umeda main store Hanshin department store Umeda main store Total of sales space at Umeda area Main store Phase I Men s emporium Ings After Sep. 2009 27,000 m2 16,000 m2 7,000 m2 53,000 m2 approx. 103,000 m2 Improved access to the Hanshin Department Store In the current round of building works, we have improved access to the Hankyu Department Store from the Hanshin Department Store and from Osaka (JR) station via a footbridge, enabling customers to walk straight into the second floor through a new entrance. Moreover, previously a stairway linked the underground shopping arcade and the basement level 1 sales area, but with a lowering of the store flooring, this gap has disappeared. These moves have improved convenience at the Hankyu Department Store Umeda Main Store. Keeping history alive at the new Hankyu Umeda Main Store The Hankyu Department Store Umeda Main Store (former Umeda Hankyu Building), completed in 1929, encapsulates the history of the Umeda area of Osaka. The former Umeda Hankyu Building, with its distinctive exterior and beautifully decorated concourse, is considered a model of Umeda architecture. By extensively incorporating design motifs from the old building into the new structure, we aim to create a new landmark in the Umeda area that keeps alive the spirit of the building it replaces.

Topics H2O Retailing Group reorganises its credit cards Since the management integration of the Hankyu and Hanshin department stores and our relaunch as the H2O Retailing Group, we have been promoting the mutual use of store credit cards. Now, we have decided to integrate both department stores credit cards with the aim of further enhancing shopping convenience for our customers. First, in April 2009 we replaced Hankyu Department Store s Persona Card with the Hankyu Hanshin Persona Card, which lets purchases made at Hanshin Department Store be added to the total balance of the Persona Card. Customers will receive up to a 10% discount at both department store chains depending on the total balance for a year. Then, this autumn Hankyu Hanshin Department Stores, Inc. will issue the Hankyu Hanshin Emerald STACIA Card jointly with Hankyu Hanshin Holdings, Inc. The new card will accrue points not only at Hankyu and Hanshin department stores, but also when riding the Hankyu and Hanshin railways and frequenting facilities operated by the group companies of Hankyu Hanshin Holdings.We plan to extend the mutual point system not only to the H2O Retailing Group s supermarkets and home delivery service, but also to non-group companies based in the Kansai area and shops in areas served by the Group s railway lines, so as to further enhance customer convenience. We will leverage the of the Hankyu Hanshin Group to create a menu of appealing items for which the points may be exchanged. In this way, customers will not just accrue points, they will get more enjoyment out of using them. New Hanshin Department Store to open in Amagasaki in October 2009 Our fifth Hanshin Department Store will open in Amagasaki City, Hyogo Prefecture in October of this year. The store is being constructed on the north side of JR Amagasaki station, on the former site of Kirin Brewery s Amagasaki Plant. The new Hanshin Department Store will serve as a core retailer in the new COCOE commercial complex.the Umeda Main Store of the Hanshin Department Store has long been popular with local residents for its provision of food items and sundry goods. The new store will employ a similar marketing policy to fully meet the needs of the local community. We are currently working to create a store that will meet your high expectations. (Retail space : approx. 5,000 m2) Becoming the dominant player in Kansai through supermarket openings - Expanding the H2O Retailing Group store network in Kyoto, Osaka and Kobe- Kyoto Hanshoku Co., Ltd. is opening new supermarkets in Kyoto, Osaka and the Kobe area as one of the core strategies of its long-term business plan GP10 Plan ver. 2. In fiscal 2008 we opened three new Hankyu Family Stores in central Osaka, and In fiscal 2009 we plan to open a total of five new stores. Looking ahead, we will continue opening stores in Kyoto, Osaka and the Kobe area. Supermarkets Hankyu Dept Store Hanshin Dept Store Kobe Osaka Hankyu Delica s new food plant specializing in deli dishes begins operation Full-scale production began at our new deli dish preparation plant in Ikeda City, Osaka Prefecture in November 2008. This plant has a world-class food hygiene control system, in accordance with HACCP (Hazard Analysis and Critical Control Points) guidelines. In the selection of equipment and production machinery, adequate consideration was given to environmental requirements and the health and safety of employees, with the top priority being to ensure food safety and hygiene. The new system is expected to achieve a 20% reduction in CO2 emission intensity.the deli dishes prepared at this plant can be purchased at Hanshoku Group supermarkets and the food floors of department stores under the H2O Retailing umbrella. Please taste them for yourself.

Settlement report & Corporate data Settlement report (from 1 st April, 2008 to 31 st March, 2009) Consolidated statements of income Comparison with Amount the previous term Net sales 509,525 108.0% Cost of sales 364,028 108.8% Selling, general and administrative expenses 132,079 110.2% Operating income 13,416 78.4% Current Fixed Amount Consolidated Balance Sheets Comparison with the previous term 89,344 22,005 233,700 +7,271 Current liabilities Long-term liabilities Net Comparison with the Amount previous term 88,845 11,269 80,204 +6,527 153,994 9,992 Non-operating income 3,637 119.2% Non-operating expenses 1,751 82.4% Total 323,044 14,734 Total 323,044 14,734 Recurring income 15,302 84.8% Extraordinary income 271 9.6% Extraordinary loss 6,124 154.9% Income before income taxes 9,449 55.9% Current income taxes 3,577 52.4% Deferred income taxes 533 - Minority interests 24 448.6% Net income 6,380 67.5% Projection performance (from 1 st April, 2009 to 31 st March, 2010) Corporate data Amount Comparison with the previous term Sales 460,000 90.3% Operating income 6,000 44.7% Recurring income 6,800 44.4% Net income 2,700 42.3% Outline of the company (as of 31 st March, 2009) Board of directors (as of 24 th June, 2009) Company name : H2O RETAILING CORPORATION Address of HQ : 8-7, Kakuda-cho, Kita-ku, Osaka Incorporated : 7 th March, 1947 The company renamed as H2O Retailing Corporation on 1 st October, 2007 Common stock : 17,796,659,575 Total number of issued and outstanding shares : 206,740,777 Number of shareholders: 16,037 Website address : http://www.h2o-retailing.co.jp/ Chairman, Representative and CEO Shunichi Sugioka President and Representative Jun Wakabayashi Representative Nobuaki Nitta Outside Yosaku Fuji Outside Atsunori Ando Kazuo Sumi Kazutoshi Senno Keiji Uchiyama Shigeru Yasukawa and Corporate Officer Tadatsugu Mori and Corporate Officer Katsuhiro Hayashi Standing Corporate Auditor Toshimitsu Konishi Outside Corporate Auditor Hideyuki Takai Outside Corporate Auditor Takeshi Nakagawa Outside Corporate Auditor Toshihisa Takamura