THE BUSINESS TAKES SHAPE
A SUCCESS FORMULA FOR YOUR BRAND Today there is a very effective way to promote products and services in an original way: is the new project that permits to the brands to increase their business thanks to a network of shopping centres present in the whole territory.
A GREAT BUSINESS OPPORTUNITY aims to: 1. offer an important window to great brands interested in promoting themselves 2. propose areas in high attendance galleries 3. allow an effective presentation of your own product 4. ensure an impacting promotion at a very advantageous cost/ contact
A WINNING MEANS TO CREATE DEVELOPMENT The network of CBRE galleries is a very interesting commercial circuit: it is made of 48 STRUCTURES, including shopping centres, outlet and retail parks, distributed in the Italian territory, specially in areas recognizable for their dense population and strong buying power. Aosta Torino Milano Genova Trento Venezia Bologna San Marino Trieste Even when considered as single actor, the shopping centre represents the place where temporary exhibitions of products and services are successfully held. Firenze Perugia Ancona L Aquila Roma Specially nowadays, in a moment in which architectural innovation and interactive communication are making the most of themselves, the mall is becoming a more and more excellent means of communication, a great opportunity for demand and supply to meet. Cagliari Città del Vaticano Napoli Campobasso Potenza Bari Today, the companies interested in promoting their brands, find in the network of malls a promotional tool among the most efficient, able to balance PRICE AND QUALITY. Palermo Catanzaro
Albacenter Area 12 Baggiovara Alba (CN) Torino Baggiovara (MO) Conad 12.739 29.895 3.431 23 58 19 Belvedere Centroluna Centro Sicilia Melilli (SR) Auchan 38.813 Sarzana (SP) 23.900 Misterbianco (CT) Super Spaccio Alimentare 41.094 69 34 138 Città Sant Angelo Outlet Città Sant Angelo (PE) - 21.000 100 Domus Corte di Mare Varazze (SV) Coop 5.580 28 Eurosia Costaverde Montenero di Bisaccia (CB) Iper Oasi 22.911 45 Fidenza Shopping Park Roma Parma Fidenza (PR) Emme Più - 30.000 16.558 25.951 72 33 20 I Leudi I Portali Il Borgogioioso Carasco (GE) Modena Carpi (MO) 12.130 22.309 26.901 20 49 28 Il Castello Il Gabbiano Il Porto Ferrara Savona Adria (RO) Interspar 38.562 91 23.858 60 16.620 47
Il Terminal La Cittadella L Aquilone Genova Casale Monferrato (AL) Genova Coop 8.710 17.840 22.655 32 54 38 Latinafiori Latina Panorama 23.848 58 La Riviera La Favorita Mantova 28.743 41 La Rotonda La Filanda Faenza (RA) Conad 12.276 30 La Scaglia Arma di Taggia (IM) Modena Civitavecchia (RM) 18.000 18.295 15.447 42 41 32 Le Barche Le Befane Le Colonne Mestre (VE) Rimini Brindisi Pam 13.454 51.959 23.793 21 126 59 Le Cupole San Giuliano (MI) Carrefour 19.089 Le Due Valli Pinerolo (TO) 25.900 Le Masserie Ragusa Conad Superstore 18.854 58 54 59 Le Mura Le Serre Leonardo Ferrara Albenga (SV) Fiumicino (RM) Auchan 23.053 11.748 61.810 52 33 201
Ligabue Centro Meridiana Montedoro Freetime Gualtieri (RE) Casalecchio di R. (BO) Muggia (TS) Famila Esselunga 11.800 33.085 32.457 31 49 63 Montefiore Officine Minganti Oriocenter Cesena Conad 10.366 24 Porte di Moncalieri Bologna Coop 18.365 34 Porto degli Ulivi Orio al Serio (BG) Iper 75.090 188 Primavera Moncalieri (TO) Rizziconi (RC) Roma Carrefour Auchan Simply 20.054 32 Puntadiferro Forlì (FC) 33.848 98 24.464 58 TerminalNord Udine Carrefour 32.340 38 12.297 46 Vialarga Bologna 21.156 45
SUCCESS IN NUMBERS In the circuit of CBRE galleries, more than 800 exhibition areas can be counted, getting to a total surface of 8,000 sqm, integrated with the commercial proposal of the malls. With an average of 70,000 weekly visitors in a shopping centre, the temporary leasing is a highly effective promotional tool with a cost/ contact of 0,018. 70,000 WEEKLY VISITORS COST/ CONTACT 0,018 800 EXHIBITION AREAS
A CUSTOMIZED TEAM The project sets its basis on a new way of interpreting the TEMPORARY LEASING; a CUSTOMIZED TEAM of Area Managers is there for you, pursuing the important aim of SELLING. The team is composed by: AREA MANAGER presenti sul territorio a seconda dell area di competenza coordinati da un PROJECT MANAGER. AREA MANAGER on the different sections of the territory, coordinated by a PROJECT MANAGER. Their task is identify and involve those brands who might be interested in investing in the network of the commercial galleries, each one on their assigned area. The presence of the area manager allows to develop long-term partnership with brands, granting them a lasting and efficient contact. Further to the area managers, the team gets completed with the support of the MANAGEMENT OF THE CBRE CENTERS, they are in charge of taking care of locally, involving the local companies interested in promoting their brand and products.
THE SUCCESS KEY allows brands to have a ready-to-use product, offering a widely complete panel of services. The services we offer can be summed up in few points: 1. Partnership with national companies, temporary shops and sponsorships 2. Local and national promotional strategies 3. One-way management of a network counting 48 galleries 4. Customized team of Area Managers 5. Single contact for promotional tours 6. Definition and elaboration of economic and contractual proposal
WHY CHOOSING EXPOSPACE 1. it s a new and impressive promotional tool 2. it allows to plan promotional national tour in a network of high attendance galleries 3. it grants a direct interaction with the client 4. it represents a promotional tool to make know your own brand with an extremely advantageous cost
Modena Via Alberto Brasili, 91 41122 Modena - Italia T +39 059 2924811 F +39 059 355076 Milano Via Del Lauro, 5/7 20121 Milano - Italia T +39 02 3037771 F +39 02 30377730 Roma Via Leonida Bissolati, 20 00187 Roma - Italia T +39 06 45238501 F +39 06 45238568 Torino Palazzo Paravia, P.zza Statuto, 18 10122 Torino - Italia T +39 011 2272901 F +39 011 2272905 www.cbre-srl.com www.expospace.cbre-srl.com