Introduction to building your online finance marketplace Paul Higgins CTO, Crowd Valley 9th September 2015
Overview About this webinar About Crowd Valley The global online finance market Getting started The critical step Typical online finance marketplace processes Where next?
About this webinar In a nutshell This webinar will cover the first, basic steps required to go from a new business idea or high-level specification into a set of operational processes for your online crowdfunding, P2P lending, real estate or securities platform. Who should attend? Developers and business professionals planning to build and launch an online finance platform.
About Crowd Valley Crowd Valley has helped over a hundred professionals and companies in setting up and launching online finance marketplaces around the world using its digital back-end and API. The Crowd Valley API is used to build online platforms and marketplaces globally for managing private placements, securities, real estate, crowdfunding, peer-to-peer lending, and public stock trading. Founded in 2012 in San Francisco with additional offices in London and Hong Kong. The Crowd Valley management team has worked together in this industry since 2009.
The Crowd Valley product Public API for building online finance marketplaces Hosted back-end admin portal Front-end templates Network of certified partners Code examples, SDKs, tutorials Dozens of fully integrated third-party services
API Documentation
The current global securities market
Measuring the impact on business growth
Comparing Equity to Debt-Based Opportunities
The Securities Crowdfunding Market
Getting started Business' Setup' Product' Development' Your%Responsibility Regulatory'Licenses' Business'model'and'market' knowledge' Specifica?ons'for'a'customer'facing' frontaend 'site' UI/UX'for'the'customerAfacing'site' Visual'designer'for'customerAfacing' site' Project'manager'(with'some'technical' knowledge)' FrontAend'developer' Launch' Live'accounts'with'thirdAparty'services' Your'own'domain' Subscrip?on'to'Crowd'Valley'backAend' Crowd%Valley s%responsibility Technical'support'materials'for' regulators' Technical'process'knowledge Specifica?ons'for'admin'func?onality' UX/UI'design'for'admin'portal' Server'setup'and'administra?on' Data'access'controls' BackAend'database'or'API'developer' BackAend'integra?on'with'thirdAparty' services' Server'hos?ng,'maintenance' SoQware'updates' Data'security,'backups,'disaster' recovery
The critical step Business' Setup' Product' Development' Your%Responsibility Regulatory'Licenses' Business'model'and'market' knowledge' Specifica9ons%for%a%customer%facing% front>end %site% UI/UX'for'the'customerAfacing'site' Visual'designer'for'customerAfacing' site' Project'manager'(with'some'technical' knowledge)' FrontAend'developer' Launch' Live'accounts'with'thirdAparty'services' Your'own'domain' Subscrip?on'to'Crowd'Valley'backAend' Crowd%Valley s%responsibility Technical'support'materials'for' regulators' Technical'process'knowledge Specifica?ons'for'admin'func?onality' UX/UI'design'for'admin'portal' Server'setup'and'administra?on' Data'access'controls' BackAend'database'or'API'developer' BackAend'integra?on'with'thirdAparty' services' Server'hos?ng,'maintenance' SoQware'updates' Data'security,'backups,'disaster' recovery
Creating a Specifications Document 1. High Level Concept 2. Key Processes 3. Front-End Site Map 4. Functional Specifications 5. Data Models 6. Wireframes 7. Test Plan
Creating a Specifications Document 1. High Level Concept 2. Key Processes 3. Front-End Site Map 4. Functional Specifications 5. Data Models 6. Wireframes 7. Test Plan
Section 1: Describing the High Level Concept Assets Funding Model User Roles Handling Capital Third-Party Services Regulatory Requirements
Section 2: Defining the Key Processes Key%Process Deal'Origina?on Investor'Onboarding Accredita?on,'KYC,'AML Loading'User'Wallets Finding'Offerings Making'an'Investment Closing'and'SeZlement PostATransac?on'Communica?ons Meaning How'do'deals'get'loaded'onto'the'plaTorm? How'do'investors'fully'register'to'the'plaTorm? How'do'I'ensure'that'my'users'are'suitable? How'do'investors'add'capital'to'their'account'in'order'to' start'inves?ng? How'do'investors'search'and'filter'for'offerings? How'do'investors'make'an'investment? What'does'the'plaTorm'need'to'do'in'order'to'close'an' offering? What'do'I'need'to'send'to'investors'aQer'the'deal'has' been'closed?
Deal Origination
Deal Origination
Investor Onboarding
Investor Onboarding
Accreditation
Accreditation
Accreditation
Finding Offerings
Finding Offerings
Making an investment
Making an investment
Other common processes Portfolio Management Secondary Trading Loan Servicing Managing Bad Debts Payments Reconciliation Asset Risk Analysis Deal Syndication
Manage operations in the Crowd Valley admin portal
Where next? Crowd Valley website www.crowdvalley.com Details of third-party services and API documentation at http://crowdvalley.com/docs.html Regulatory research and materials organized by country Free developer sandbox access Certified Partner community Free online webinars Next Webinar Wednesday 7 th October Introduction to the Crowd Valley API Specific examples of how to implement the API for some common processes Mainly focused on developers
Where next? FundingThemesHub www.fundingthemeshub.com Front-end templates for online securities, crowdfunding, P2P lending, real estate and stock trading platforms All compatible with the Crowd Valley back-end and supported by certified partners DealIndex www.dealindex.co Online finance data analytics, research and real-time deal tracking Grow Advisors www.growadvisors.com Helping the public and private sector successfully transition to digital finance Grow VC Group www.growvcgroup.com Leading global pioneer of securities crowd funding, peer to peer marketplaces and new investment models
Introduction to building your online finance marketplace Paul Higgins CTO, Crowd Valley