Big Data Analytics capitalizing on the noise



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Big Data Analytics capitalizing on the noise March 2014 rbrookman@

Big Data Remains Undefined Source: MergerTech, Tagxedo rbrookman@ 2

During 2003, approximately five exabytes of data were created. Today, five exabytes of data are created every 12 hours. 3

Digital Universe Growth Driving Monetization 23% of all data within the digital universe is useful if tagged & analyzed However, < 1% is actually analyzed 2020 40 ZB 2005 0.1 ZB 2012 3 ZB Source: Cisco, IDC rbrookman@ 4

So How Big is 40 ZB Really? 40 ZB is more digital data than grains of sand on Earth Source: IDC rbrookman@ 5

Big Data s Catalyst: Rise of the Machines 2014 37% 2013 33% 2015 37% 2005 11% 2006 12% 2007 16% 2008 15% Machine-generated 2009 19% 2010 22% 2016 38% 2017 38% 2018 39% 2019 40% 2020 42% data as % of digital universe 2011 24% 2012 30% Source: IDC, EMC Machine defined as industrial machines, vehicles, med devices, embedded systems, security cameras, toys, etc. rbrookman@ 6

Big Data: A Usage Trend, Not a Type of Data Structured Data Unstructured Data ERP systems data Spreadsheets CRM systems data Financial transactions XML Log files Texts Video Social media Blogs Images Voice/Audio Word documents Source: JPMorgan rbrookman@ Semi-structured Data 7

Individual Results May Vary Without dissemination Vertical Consumer Financial Manufacturing Sample Use of Big Data Digital marketing with online retail and social media Improve fraud detection Use weather data to identify optimal locations Retail Score customers based on behavior online/offline Telecommunications Improve predictability of customer churn collection is useless rbrookman@ 8

Big Data Market Forecast, by sub type $50 $45 $40 $35 $30 Revenues ($B) $25 $20 $15 $10 $5 $0 2011 2012 2013 2014 2015 2016 2017 Cloud $0.36 $0.62 $1.19 $1.82 $2.52 $3.05 $3.65 Professional Svcs $2.80 $4.42 $6.15 $10.10 $13.50 $16.00 $17.20 Apps/Analytics $0.52 $0.99 $1.69 $3.45 $5.29 $6.65 $7.75 SQL $0.62 $0.88 $1.31 $1.75 $2.25 $2.45 $2.70 Infrastructure SW $0.14 $0.44 $0.83 $1.08 $1.25 $1.60 $1.90 Storage $1.10 $1.75 $3.09 $4.20 $5.50 $6.40 $6.95 Computing $1.53 $2.29 $3.65 $4.92 $6.40 $7.10 $7.60 Source: Wikibon (2014) rbrookman@ 9

Big Data Landscape: Ripe for Further M&A Ads & Media Apps Analytics & Visualization Analytics Infrastructure Data as a Service Vertical App Infrastructure as a Service Business Intelligence Operational Intelligence Technologies rbrookman@ Structured Databases Source: MergerTech, bigdatalandscape.com 10

Flush with Cash, Incumbents Lack Big Data Traction $100,000 $90,000 $80,000 Cash/ST investments ($M) $70,000 $60,000 $50,000 $40,000 $30,000 $20,000 $10,000 $0 0% 1% 2% 3% Big Data Revenues as % of Total Revenues Source: CapIQ, Wikibon rbrookman@ 11

88% Tech M&A transactions in last five years valued at less than $100M (CapIQ) 12

Precedent Transactions rbrookman@ 13

Precedent Transactions Source: CapIQ, 451 Research Note: precedent transactions with disclosed target revenues rbrookman@ 14

Public Universe Trading Multiples ($ in millions, except share prices) Share % of Total TEV / TEV / 2-year Price at 52 Week Market Enterprise Revenue [b] EBITDA [b] Growth Company Ticker 3/21/14 High Value [a] Value 2013 2014E 2013 2014E Ests [c] Actuate Corporation BIRT $ 6.18 75.1 % $ 291 $ 212 1.5x 1.7x 7.9x 8.7x (3.5) % Datawatch Corporation DWCH 30.59 79.0 315 311 9.6 7.5 nm nm 27.4 Guidance Software, Inc. GUID 11.48 100.0 332 313 2.8 2.7 nm 31.1 6.5 MicroStrategy Inc. MSTR 124.35 91.5 1,405 1,048 1.8 1.7 24.3 15.8 7.2 Pegasystems Inc. PEGA 37.35 72.5 1,426 1,269 2.5 2.2 14.1 14.5 11.4 Micro Cap - Small Cap ($2B) Mean 3.7x 3.2x 15.4x 17.5x 9.8 % Median 2.5 2.2 14.1 15.2 7.2 Mean excl High and Low 2.4 2.2 14.1 15.2 8.4 Informatica Corporation INFA $ 39.38 89.9 % $ 4,301 $ 3,619 3.8x 3.4x 14.6x 12.5x 11.6 % Qlik Technologies, Inc. QLIK 28.33 75.4 2,525 2,297 4.9 4.2 nm nm 16.9 Splunk, Inc. SPLK 84.78 79.9 9,563 8,665 nm 21.4 nm nm 33.8 Tableau Software, Inc. DATA 83.29 81.4 5,251 4,998 22.9 15.3 nm nm 38.0 Teradata Corporation TDC 47.79 72.5 7,625 7,204 2.7 2.5 9.8 9.2 4.8 TIBCO Software Inc. TIBX 21.16 77.9 3,424 3,208 3.0 2.8 11.9 9.9 8.0 Mid Cap (+$2B) Mean 7.5x 8.3x 12.1x 10.5x 18.9 % Median 3.8 3.8 11.9 9.9 14.2 Mean excl High and Low 3.9 6.4 11.9 9.9 17.6 Mean 5.6x 5.1x 14.4x 15.8x 13.2 % Median 2.9 2.7 14.1 14.9 9.1 Mean excl High and Low 3.9 4.7 12.6 12.4 14.2 [a] Based on primary shares outstanding [c] Represents the forward 2-year rev estimates [b] Projections per Capital IQ nm: not meaningful Source: CapIQ rbrookman@ 15

Public Universe Operating Metrics ($ in millions) Last Twelve Months Margins (as % of Revenue) Balance Sheet Data Company Ticker Revenue EBITDA [a] N.I. [a][b] Gross EBITDA N.I. Cash Debt Actuate Corporation BIRT $ 135 $ 14 $ 7 85.6 % 10.2 % 5.1 % $ 80 $ 1 Datawatch Corporation DWCH 32 (5) (10) 82.2 nm nm 8 4 Guidance Software, Inc. GUID 111 (14) (22) 66.1 nm nm 20 0 Informatica Corporation INFA 948 164 86 83.2 17.3 9.1 682 - MicroStrategy Inc. MSTR 576 40 83 75.9 7.0 14.5 357 - Pegasystems Inc. PEGA 509 81 38 69.1 15.9 7.5 157 - Qlik Technologies, Inc. QLIK 470 12 (10) 86.9 2.5 nm 228 - Splunk, Inc. SPLK 303 (69) (79) 88.9 nm nm 897 - Tableau Software, Inc. DATA 232 11 7 92.0 4.5 3.0 253 - Teradata Corporation TDC 2,692 622 377 54.7 23.1 14.0 695 274 TIBCO Software Inc. TIBX 1,085 201 87 71.3 18.6 8.0 760 544 Mean 77.8 % 12.4 % 8.7 % $ 376 $ 75 Median 82.2 13.1 8.0 253 0 Mean excl High and Low 78.8 12.3 8.7 359 31 [a] Financials adjusted to exclude non-recurring items, impairments, and goodwill amortization [b] Excludes discontinued operations; taxes calculated as a percentage of earnings before taxes nm: not meaningful Source: CapIQ rbrookman@ 16

Why MergerTech? MergerTech has relationships and maintains regular contact with highly acquisitive, bestof-breed buyers We ve completed over 100 transactions with leading technology, Fortune 500 companies and Private Equity firms globally.. 100+ Previous Engagements 1000+ Tech & Financial Sector Relationships rbrookman@ 17

Selected MergerTech Transaction Experience Acquired by Acquired by Acquired by has been sold a stake to March 2014 March 2014 June 2013 August 2013 IT Systems Integration Financial Technology Platform-as-a-Service Mobile Application Development Acquired by Acquired by Acquired by Acquired by February 2013 October 2012 April 2012 January 2012 SAP Consulting Business Intelligence Services Big Data Mobile Application Development rbrookman@ 18

Contact Us If you re thinking about selling or buying a technology company, we are ready to talk to you. MergerTech is headquartered in the Bay Area and has additional offices in Portland and Southern California. MergerTech Headquarters 925.215.2770 Portland 111 SW Fifth Avenue Suite 1740 Portland, OR 97204 @mergertech Orange County 500 Newport Center Drive Suite 950 Newport Beach, CA 92660 rbrookman@ 19