Nottingham Trent University Module Specification Basic module information 1 Module Title: Contemporary issues in International Strategic 2 Module Code: BUSI 42632 3 Credit Points: 30 4 Duration: 1&2 Term (in the second year of study) 5 School: Nottingham Business School 6 Campus: City 7 Date this version first approved to run: June 2012 8 Pre, post and co-requisites: These are modules that you must have studied previously in order to take this module, or modules that you must study simultaneously or in a subsequent academic session Pre, Co, Post Module Code BUSI 11203 pre-requisite taught at BUT, UEK, UNWE, EBS BUSI11203 Module Title Understanding Global and European Business Environment (for BUSI112 students) or BUSI11103 taught at PUE BUSI11103 Global Business Environment (for BUSI111 students) 9 Courses containing the module Level Core/Option Mode Code Course Title M Core F/T BUSI112 Joint MSc European Business and Finance M Core F/T BUSI111 Joint MSc International Business and 10 Overview and aims The main aim of this module is to provide students with conceptual and technical knowledge at Masters level necessary to understand fully the current strategic management issues from an international and European perspective. The other aims of this module are: To develop competencies and skills to critically apprise a range of current international strategic management issues and to recommend appropriate solutions
to those issues. To study the business implications of political, social, economic and cultural changes in contemporary European and global context. To investigate the role of the EU in creating a single European market and to develop the ability to design appropriate international strategies for companies in that environment. 11 Module content Globalisation and regionalisation of international business. Regional, national and supranational dimension of regulatory authority in new Europe and their business implications. International strategy formation processes. The development of effective international/regional strategies. Cross-cultural strategies for communication and cooperation in international context. Modes of entry and innovative strategies of multinational companies. Current corporate and functional strategies at international level. International strategy and structure of multinational companies 12 Indicative reading Hill, C,W,L. (2012) International Business: Competing in the Global Marketplace, 9 th ed. McGraw Hill Innovation Excellence, (2011), Michael Porter on Strategic Innovation-Creating Tomorrow s Advantages. (http://www.innovationexcellence.com) Johnson, G., Scholes, K., Whittington, R. (2008). Exploring Global Strategy: Text and Cases, 8th ed. FT Prentice Hall Nello, S,S. (2009) The European Union: Economics, Policies and History, 2nd ed. McGraw Hill. W. Chan Kim, Renee Mauborgne (2014), Blue Ocean Leadership, Harvard Business Review, 1 May 2014 13 Learning outcomes Learning outcomes describe what you should know and be able to do by the end of the module Knowledge and understanding. After studying this module you should be able to: a) Understand and conceptualise the process of change in the international and European business environment including political, economic, cultural and market factors. b) Exhibit a critical awareness of key market integration processes and their consequences for business and industry. c) Critically discuss a variety of international strategy, management and
business theories used in diverse contexts to support effective decision making. d) Demonstrate knowledge and critical understanding of international strategies and their relevance and validity to management contexts at regional and global levels. e) Enhance a critical understanding of the role of international business and management in analysing the broader organisational context. f) Understand the environmental, social, governance and ethical problems that may occur in the international business and strategic management discipline. Skills, qualities and attributes. After studying this module you should be able to: g) Conduct critical analysis of a company s international strategy, in order to evaluate approaches to international business at a corporate level. h) Demonstrate the ability to make recommendations for organisational practice based on theoretical insights. i) Exhibit the qualities and transferable skills relating to business communication, organisation, management and working in international teams. j) Apply knowledge, tools and techniques to resolve issues in new and diverse situations within the international business and strategic management discipline. k) Evaluate the rigour and validity of published research and assess its relevance to the practice of international business and management. l) Make decisions and exercise judgement in organisational settings when faced with a range of alternative courses of action. 14 Teaching and learning Range of modes of direct contact This indicates the range of direct contact teaching and learning methods used on this module, e.g. lectures, seminars Workshops consisting of key note lectures, thematic discussions and international case studies. Group presentations and organised debates. Role play exercises. Range of other learning methods Total contact hours: 60 This indicates the range of other teaching and learning methods used on this module, e.g.
directed reading, research Research into the new international strategies of multinational companies in the context of globalisation and changing landscape of international business. Directed reading and research into new European Union business policies and the response actions of the international companies. Total non-contact hours: 240 15 Assessment methods This indicates the type and weighting of assessment elements in the module Element number Weighting Type Description 1 100% Individual coursework project Critical analysis and evaluation of international strategic issue in a company of the student's choice. (5000 words) All learning outcomes assessed. Diagnostic/formative assessment This indicates if there are any assessments that do not contribute directly to the final module mark Group presentations to the pairs (followed by a Q & A session chaired by tutor) providing for international development of industry level knowledge. This formative assessment will examine the contemporary strategic issues in a particular industry. (will be allocated to the presentation groups at the beginning of the term) All of the presentations will be published on the module web-site and will inform the students about the newest strategic issues/developments in various global/regional industries. Further information on assessment This section provides further information on the module s assessment where appropriate Assessment criteria, including their weight in the final mark: 1. Critical literature review of the theories related to chosen international strategic issue with international/european dimension (20%) 2. Critical review of business environment of the chosen company (including chosen industry sector and the company itself) (20%) 3. Critical evaluation of the chosen company s international/european strategic issue (30%) 4. Appropriate & justified conclusions and recommendations (15%) 5. Format, writing style & referencing (15%)
Document management 16 Module Title: Contemporary issues in International Strategic 17 Module Code: BUSI 42632 18 Subject (JACS) Code 19 Cost Centre 20 School: Nottingham Business School 21 Academic Team, HRM, Economics 22 Campus City 23 Other institutions providing teaching Please complete in box 23 a-d - if applicable Institution % 23a Other UK Higher Education or Further Education Institution- Please name Percentage not taught by NTU 23b Other public organisation in the UK- Percentage not taught by NTU 23c Other private organisation in the UK - Percentage not taught by NTU 23d Any other Non-UK organisation - Percentage not taught by NTU 24 Date this version was formally approved by SASQC/DAG: