A Vision for Tomorrow s Hosting Data Center JOHN WILLIAMS CORPORATE VICE PRESIDENT, SERVER MARKETING MARCH 2013
THE EVOLVING HOSTING MARKET
NEW OPPORTUNITIES: HOSTING IN THE CLOUD Hosted Server shipments estimated growth: 2x the rate of the overall market 1 Hosted private cloud market: $24B by 2016 1 IDC - Public Cloud shipments are growing considerably, demonstrating the forecasted service provider build out 1 IDC - Service Providers have the expertise, datacenters and business models to intermediate traditional IT and provide a robust on-ramp to multi-tenant infrastructure 1 Public Cloud CAGR 2010-2015: 21% 1 1 IDC Market Analysis Perspective: Worldw ide Datacenter Trends and Strategies
AMD OPTERON PROCESSORS FLEXIBIILITY FOR TODAY S HOSTING PLATFORMS AMD Kyoto As low as 9 Watt TDP Small core x86 CPU and APU versions Optimized for dense platforms Coming mid-2013 AMD Opteron 3300 Series 25-65 Watts Cost-effective 1P Optimal hosting platform AMD Opteron 4300 Series 35-95 Watts Scalable performance Cost-effective 2P AMD OEM platforms: AMD.com/us/partners/product-partners
THE DATA CENTER OF TOMORROW WHAT DOES IT LOOK LIKE??
DATA CENTERS ARE UNDERGOING RADICAL CHANGE Annual global data center IP traffic will reach 6.6 zettabytes by the end of 2016 Zettabyte = 1 million Petabytes *Source: Cisco Global Cloud Index: Forecast and Methodology, 2011 2016 http://www.cisco.com/en/us/solutions/collateral/ns341/ns525/ns537/ns705/ns1175/cloud_index_white_paper.html
AMD: ARCHITECTING THE NEXT GENERATION DATA CENTER Dense Compute Platforms ARM & x86 Heterogeneous Compute High ARM Cost Compute Processors Effective HSA Foundation Density Open Amortize More source nodes I/O / costs chassis Simple programming Scalable Power Less cables efficient Well known tools x86 Efficient Processors 10s I/O to Utilization 1000 s of nodes Optimal Performance/Watt Flexible High Shared performance networking & storage Scalar CPU engines Established workloads Power Vector Efficient Chassis-level GPU engines Single Hardware Chip Rack-level offload Simplified Data High density Management center-level CPUs Tuned for Workloads compute Fabric Interconnect
AMD: ADDRESSING THE CHALLENGES OF THE NEXT GENERATION HOSTING DATA CENTER Dense Compute Platforms ARM & x86 Heterogeneous Compute The days of the one size fits all data center are over Fabric Interconnect
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