HEALTH PLAN POWER AND PRACTICES



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HEALTH PLAN POWER AND PRACTICES Arthur Lerner Crowell & Moring LLP Antitrust in Healthcare American Health Lawyers Association American Bar Association Sections of Antitrust Law and Health Law May 12-13, 2005 Washington, D.C.

Providers perceived imbalance A few plans have high percentage of covered lives Take it or leave it deals offered by plans Information and leverage gap Desire to level the playing field 2

Feel the tension (1) Health care providers who must deal with consumers... through [managed care] plans... face an unusual situation that may legitimate certain collective actions.... In light of [the] departures from a normal competitive market,... health care providers are entitled to... take some joint action... 3

Feel the tension (2) (short of price fixing or a group boycott) to level the bargaining imbalance.... Providers might... band together to negotiate [non-price points]... such as payment procedures, the type of documentation they must provide, the method of referring patients and the mechanism for adjusting disputes. Such concerted actions... must be carefully distinguished from efforts to dictate terms by explicit or implicit threats of mass withdrawals.... United States v. Alston (9th Cir. 1992) (emphasis added) 4

High shares of what? A market is a product or group of products for which a hypothetical profit-maximizing firm, not subject to price regulation, that was the only present and future producer or seller of those products likely would impose at least a "small but significant and nontransitory" increase in price, assuming the terms of sale of all other products are held constant. FTC-DOJ Merger Guidelines 5

Market definition focuses on customers -- Customers could be viewed eithers as purchasers of services from MCOs or as providers selling services to MCOs -- Market definition focuses solely on demand substitution factors -- i.e., possible consumer responses. -- Supply substitution factors -- i.e., possible production responses are considered in the identification of firms that participate in the relevant market and the analysis of entry. 6

Alternate configurations All inclusive: HMO Proprietary insured PPO Modular: Insured rental PPO TPA/rental PPO/stop-loss carrier Employers can mix and match 7

Market definition What product? Case law -- broad definition Blue Cross & Blue Shield United v. Marshfield Clinic Ball Memorial Hospital v. Mutual Hospital Ins. U.S. Healthcare, Inc. v. Healthsource, Inc. Reazin v. Blue Cross & Blue Shield Coventry Health Care v. Via Christi Health System - Hassan v. Independent Practice Ass n -- Gateway Contracting Services v. Sagamore Health Network DOJ -- HMO and HMO-like POS products (Aetna/Pru) -- All managed care, but not service to self-insured? (recent United/Oxford review) 8

Convergence on product spectrum Insured Network Gatekeeper UM/QA OON HMO Usually Yes Usually Yes Often POS Very often Yes Often Yes Yes PPO Often Yes Rarely Yes Yes 9

Even narrower markets? Medicare Advantage? Medicaid managed care? Small business? Individual market? 10

Monopoly / Monopsony Plan with 50% of local commercial health insurance business may only represent 20% of purchases of health services Plan with 50% of local Medicare Advantage business may only represent 2% of purchases of health services Leverage over particular providers/dependence of particular providers may not reflect monopsony power E.g., if a law firm s biggest customer gets discount, is that an exercise of monopsony power 11

What does payment variation mean? If data show provider reimbursement levels are lower in one metropolitan area than in a similar one, does that suggest: Monopsony power by payors in the first market? Collusion by payors in the first market? Lawsuits in Kansas, Missouri, Kentucky and Ohio have included such allegations Market power by providers in the second market? Differences in supply and demand? Bad data? 12

What about monopsony power? Monopsony power is not illegal But antitrust law disfavors mergers that would create it Antitrust would proscribe agreements that unreasonably restrain competition to enable its exercise 13

Are there barriers to entry? Need for strong provider network? Need for full range of health products? Know-how and infrastructure demanded by employers? Sales force Licensure requirements? 14

What follows from suspicions of payor power? Benefit of the doubt to provider networks claiming to be clinically integrated? Tough time for govt. in challenges to hospital mergers? Scrutiny of health insurer mergers Search for antitrust theory for challenges to all product clauses? Judicial tolerance for broad-based provider RICO challenges to alleged Standard Operating Procedures of managed care? Allegations of conspiracy? 15