Ms. Whitney Caldwell School of Management / Executive Education George Mason University 4400 University Drive, Fairfax, Virginia 22030 George Mason University Proposal
About Us
Company Background Since 2007, Road Map Consulting has provided expert advice, direction and guidance to organizations large and small throughout the country in how to most effectively position themselves for opportunities available in the federal and state procurement markets. RMC brings to bear its over one hundred years of business acumen to assist businesses acquiring contract vehicles such areas as GSA Schedules, small business certifications, and in authoring winning, profitable proposals. Our consultants are plugged in to the latest developments within the federal government procurement market, granting our client base ongoing market intelligence that translates into measureable business financial results. Employing our tested methodologies to gain access to the federal market sector, we assist companies throughout their growth cycle providing ongoing support at every stage of their development. Company Services Contract Vehicles Acquisition and Certification Services GSA Schedule Proposal GWAC Proposal RFP Proposal SBA 8(a) Certification SBA HUB Zone Certification Ongoing Marketing and Administrative Support Marketing Support Services Contract Administrative Services 3
Our Leadership Michael Perch, Managing Consultant, and founder of Road Map Consulting brings over twenty three (23) years of sales, financial and contract management experience in assisting clients across the country. Mr. Perch owned and operated a successful small business engaged in federal government contracting for over seventeen (17) years before selling his company in 2006. After the sale of the company, he engaged with the Service Corps of Retired Executives (SCORE) as a volunteer where he still serves providing one on one counseling and teaching workshops on GSA Schedule and Government Wide Acquisition Contracts (GWAC s) as well as SBA certifications. A noted author, speaker and facilitator, Mr. Perch has certifications as Project Management Professional (PMP) and Information Technology Information Library (ITIL), version and holds a Top Secret Department of Defense Clearance. Mr. Perch also is an adjunct professor, teaching various courses on federal government procurement topics at colleges and universities across the country. Mr. Perch has assembled a team of federal government contract management professionals and manages their daily activities that support the awarding of contract vehicles, certifications and contract awards of our clients. Atoundra Lawson, Relationship Manager, is an attorney by training, but has a passion for working with small businesses. She comes to the consulting world by way of non-profit and local government administration. After practicing law in Louisiana, Ms. Lawson relocated to the Washington, D.C. metropolitan area to work as an advocate for policy change on disparate minority incarceration. Traveling throughout the United States, Ms. Lawson helped lay the foundation for local criminal jurisdictions to establish not for profit, community-based, small businesses focused on therapeutic jurisprudence. While working on policy change, Ms. Lawson co-authored a monograph on sustainable practices to assist local jurisdictions published by the United States Bureau of Justice Assistance. Working for a mid-sized prime contractor to the Department of Justice, Ms. Lawson learned the ins and outs of proposal writing in the government contracting arena. Her prior experience with management, business development and government agencies helps her to clearly understand the needs of Road Map Consulting clients while providing well-researched, intelligent information. Ms. Lawson is a graduate of Southern University Law Center in Baton Rouge, Louisiana and is a member, in good standing, of the Louisiana State Bar Association. Kim Canter, Contracts Manager, brings to Road Map Consulting over twelve years (12) of experience in government contracting, program management, training and curriculum development, and technical assistance delivery. Ms. Canter began her career as a Senior Associate at ICF International. Ms. Canter served as the Program Manager for the Disproportionate Minority Contact Community and Strategic Planning Initiative (DMC CASP) for the Office for Juvenile Justice and Delinquency Prevention s National Training and Technical Assistance Center (OJJDP NTTAC). During her tenure at OJJDP NTTAC, Ms. Canter developed e-learning tools for the NTTAC Online University and directed national webinars aimed at state and local juvenile justice practitioners. 4
As Contracts Manager for Road Map Consulting, Ms. Canter assists clients with the development, submission, and management of GSA Schedules as well as managing the coordination of 8(a) Business Development and HUBZONE applications to the Small Business Administration (SBA). Justin Miller, Contracts Manager, brings to the firm over six (6) years of National Government Contracting, Account Management, and Sales and Marketing experience. Specializing in GSA Schedule Awards, Government Agency Contracts, and Direct-to-Facility Sales, he has extensive knowledge of customer identification, proposal preparation, solicitation response, contract negotiation, contract administration, and marketing to the Federal Government. Mr. Miller is also a graduate of both the Miller Heiman and Fred Pryor government sales programs. 5
Services
George Mason University Requirements 1. GSA MOBIS 2. Ongoing Marketing Support 3. Ongoing GSA Contract Administration RMC Service Offerings GSA Mission Oriented Business Integrated Services (MOBIS) - Schedule 874 program offers a full range of management and consulting services that can improve a federal agency's performance and their endeavor in meeting mission goals. MOBIS contractors possess the necessary expertise to facilitate how the federal government responds to a continuous stream of new mandates and evolutionary influence such as the President's Management Agenda; Government Performance and Results Act; Federal Acquisition Streamlining Act; OMB Circular A-76; Federal Activities Inventory Reform Act; government reinvention initiatives such as benchmarking and streamlining. RMC will provide complete proposal support to George Mason University that will consist of the following: RMC contracts manager will work closely with your staff to completely understand your core business so we can present to GSA a proposal that demonstrates your company in the best possible manner. Our methodology for developing your GSA Schedule proposal includes: Becoming familiar with your company's product and service offerings Obtaining administrative, technical and pricing information about your company Optimizing your technical and pricing presentation to GSA Assisting you to modify your commercial sales practices Developing optimal pricing and government discounting practices Our GSA contract managers then develop and submit a bid to GSA, matching exactly the federal government's extensive requirements and criteria. We successfully complete your GSA Schedule listing by: Optimizing the profitability of your product/service offering through expert consultation Submitting all required documents through GSA E-Offer Speeding the review process by pro-actively discussing your offer with the Contracting Officer Completing the administrative review, negotiation and Final Proposal Review stages Updating you regularly on the status of your proposal/listing 7
RMC Ongoing Marketing Support Services will fully integrate your newly awarded GSA contract into George mason University s sales strategy to acquire new federal government opportunities. We take your core capabilities and match them with current and future federal government requirements to help grow your organization. RMC s methods can be easily integrated into your present sales operation. Here are just a few: Providing marketing intelligence and data from previously awarded GSA contracts. Optimizing the government s awareness of your GSA offering through GSA Advantage Providing ongoing bid opportunities through GSA E-Buy Developing marketing and sales plans to targeted federal government agencies Building your marketing database of federal government customers who buy your product/service Assisting in positioning your company through Contractor Teaming Agreements (CTAs) and Blanket Purchase Agreements (BPAs) Learning the government sales cycle Developing proper GSA Schedule contract Ordering Procedures (FAR part 8.4.04) Discovering the keys to developing relationships with the government buyers Providing networking assistance and introductions through Contractor Teaming Agreements RMC s Ongoing Marketing Support services ensure that our clients hit the ground running and apply the proper strategies to be record a series of continuous contract award wins. Ongoing GSA Contract Administration RMC will through its Contract Administration services assist George Mason University in navigating through the complexities of holding a GSA schedule contract so you can spend more time growing your federal business. RMC s Contract Administrative Services help you increase revenue while reducing risk and maintaining compliance. RMC Contract Administration Services include: Adjustments to product and services pricing Additions and/or deletions of services and products Quarterly Reporting requirements Periodic Contract Audits Economic Price Adjustments Mass Modifications Contract compliance training Administrative changes Assistance in negotiations Options to extend your contract 8
RMC Pricing Service Provided Cost GSA MOBIS Proposal Support $6,500.00 Ongoing Marketing Support $2,500.00 per month Ongoing Contract Administration $750.00 per month Summary We here at RMC are excited about the prospect of working with George Mason University. We will provide you with expert assistance in preparing, acquiring, maintaining and marketing your GSA Schedule. Our goal is to assist you in achieving your goal of accessing the federal government contracting arena. We commit ourselves to being available to provide the levels of service outlined in this proposal so that this goal may be realized. If there is any additional information that we may provide to you to aide you in your decision, please let us know. We are here to help. 9
Contact Us Road Map Consulting 1800 Diagonal Road Suite 600 Alexandria, VA 22134 Office: (703) 286-5426 Fax: (703) 859-7649 www.roadmapc.com Michael Perch mperch@roadmapc.com Nathan Cogdell ncogdell@roadmapc.com Atoundra Lawson alawson@roadmapc.com Kimberlee Canter kcanter@roadmapc.com Justin Miller jmiller@roadmapc.com Katherine Tran ktran@roadmapc.com Markita Martin mmartin@roadmapc.com Follow us on