Modify Your Storage Backup Plan to Improve Data Management and Reduce Cost

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G00238815 Modify Your Storage Backup Plan to Improve Data Management and Reduce Cost Published: 4 October 2012 Analyst(s): Dave Russell IT leaders and storage managers must rethink their backup procedures to realize cost savings and improve backup infrastructure resource utilization. Cloud services are attractive options for selected workloads, as they alleviate the burden on the data center backup infrastructure. Impacts Storage managers who back up more data than what is required to meet SLAs are seeing increases in storage backup costs, failure rates and backup window times. Backing up data to cloud services is attractive to storage managers and IT leaders because the services offer clarified features and functionality over legacy solutions, and relieve the primary data center backup infrastructure. IT managers can save money when backing up less data and retaining backup data for shorter time periods. Recommendations Re-examine data and applications being protected, especially SLA terms such as backup include/exclude lists, number of versions and retention. Move remote office/branch office (ROBO), desktop/laptop and departmental and small or midsize business (SMB) backup workloads to the cloud. Adopt a layered or tiered backup and recovery approach, possibly backing up the lowest tier less frequently; perform fewer full backups for static data, such as every two weeks instead of weekly. Strategic Planning Assumption(s) By 2016, one-third of organizations will change backup vendors due to frustration over cost, complexity or capability.

Analysis Data protection ranks high on every organization's priority list. However, limited funding and staffing can pose challenges for IT leaders who want to provide comprehensive and failproof services to their end users. To deal with these challenges, organizations need to implement a layered or tiered recovery approach, where backup and recovery is channeled between two or more service levels, each with a different quality of service (QoS) and cost structure. This research is focused on optimizing the backup and recovery infrastructure. 1 Re-examine data being protected, rather than lowering QoS or reducing SLAs for all data. Consider techniques included in this research to help you meet tactical budget challenges and realize cost savings. Do not alter backup policies and procedures in a way that would conflict with external regulations or internal corporate mandates. Regulatory and corporate requirements still dictate how data is protected. Figure 1. Impacts and Top Recommendations for Storage Backup Impacts Top Recommendations Storage managers who back up more data than required in SLAs see increases in storage backup costs, failure rates and backup window times. Re-examine the data and applications being protected. Work with line-of-business owners to remove unwanted data from being backed up. Backing up data to cloud services is attractive to storage managers and IT leaders because services ease the work of the primary data center backup infrastructure. Move remote office, desktop/laptop, departmental data and SMB data workloads to cloud services first. Using a service as a disaster recovery copy for on-premises backup data can lower costs, mitigate risk and improve data availability. IT managers can save money when backing up less data and retaining backup data for shorter time periods. Use a layered or tiered backup and recovery approach, backing up the lowest tier less frequently. Re-evaluate your data protection plan; reduce backup retention times to 60 or 90 days. Source: Gartner (October 2012) Page 2 of 6 Gartner, Inc. G00238815

Impacts and Recommendations Storage managers who back up more data than what is required to meet SLAs are seeing increases in storage backup costs, failure rates and backup window times Organizations with broad backup policies often consume significant resources. Storage administrators often back up and store data they did not intend to protect. For example, some organizations back up a user's entire drive or all folders and directories. Some organizations use software distribution solutions, imaging products or server virtualization offerings to deploy OS images. One means of protecting OS images is to use a bare metal recovery (BMR) solution for filtering out OS files from the backup policy. Another approach is to exclude rich media files, such as Audio Video Interleave (AVI), JPEG and MP3 formats, unless there are business reasons to include them. IT leaders and storage administrators need to revisit backup policies to exclude temporary and problem determination files, such as.tmp and.dmp files. Gartner also recommends that IT leaders create and enforce desktop and laptop policies where only sanctioned data locations, such as a My Documents folder, are protected and backed up. IT leaders can exploit recent backup solution enhancements that include the ability to perform incremental-forever, virtual-full or synthetic-full backups that merge together data and consume less overall storage in the backup repository. To help contain costs, IT leaders need to re-examine the type and amount of data being backed up. Recommendations: Re-examine data and applications being protected, especially SLA terms such as backup include/exclude lists, number of versions and especially backup retention. Work with line-of-business owners to create or review backup templates and policies for each group of users, applications or servers. Remove unwanted data from the backup workload. Exploit backup solution enhancements that include the ability to perform incremental-forever, virtual-full or synthetic-full backups that merge data and consume less overall storage in the backup repository. Be cautious of changing backup policies and procedures in a way that would conflict with external regulations or corporate mandates. Perform data recovery testing at least once a year on a subset of data to ensure the backup strategy effectively meets the stated SLA projections. Backing up data to cloud services is attractive to storage managers and IT leaders because the services offer clarified features and functionality over legacy solutions, and relieve the primary data center backup infrastructure Storage administrators find backup delivered as a service is becoming attractive for a portion of the organization's data. Bandwidth limitations are addressed through data reduction and network Gartner, Inc. G00238815 Page 3 of 6

optimization techniques, as service-based features and functionality continue to improve. Organizations are actively considering software as a service (SaaS) and cloud-delivered solutions to protect data in ROBO environments, as well as test-and-development data and endpoints, including desktop, laptop and tablets. Some companies are evaluating these delivery models for regional areas and at least a subset of their primary data centers. Cloud infrastructure as a service is becoming a backup target for licensed software, either by design or customer initiative. Organizations leveraging outsourcing and SaaS are comfortable with not owning the technologies used to enable their solutions. Some internal IT organizations will become contractors/brokers, managing not only their own IT, but also multisourced IT services from the cloud. IT leaders in enterprise ROBO, departmental and endpoint (desktop/laptop) environments and SMBs likely will back up these workloads to the cloud first. Recommendations: Move ROBO, desktop/laptop and departmental and SMB backup workloads to the cloud. Using a service as an additional or disaster recovery copy for on-premises backup data can be a low-cost way to mitigate risk and improve data availability. Assess the criticality of data you would like to move to a cloud or SaaS site before implementing the process. Pilot a cloud-based backup project using less-critical data. IT managers can save money when backing up data less and retaining backup data for shorter time periods Many organizations are striving to find ways to better protect data, which often includes capturing a copy of the data more frequently. However, some data may not warrant the current backup policy, much less an improved recovery point objective (RPO). In these cases, due either to the low business criticality of the data or the very low change rates of the data, we recommend lessfrequent back up. Most backups are used for short-term operational recovery. Many recoveries are used to satisfy restore requests for data that was created recently or deleted, or corrupted from a virus. In each of these cases, the latest data is being recovered, making retention of earlier backups unnecessary. At the 2011 Gartner Data Center Conference, 50% of the respondents to a survey regarding data retention indicated they are keeping backup data for 90 days (one calendar quarter) or less. The trend toward 60-day and 90-day retention has been steadily increasing during the past four years, according to Gartner surveys. Unfortunately, we also still see organizations keeping backup tapes for more than two years. We recommend they archive the solution or provide a long-term records retention solution. Recommendations: Use a layered or tiered backup and recovery approach, possibly backing up the lowest tier less frequently. Perform fewer full backups for static data, such as every two weeks or even monthly, instead of weekly. Page 4 of 6 Gartner, Inc. G00238815

Re-evaluate your data protection plan. If the primary goal of the backup strategy is to satisfy operational recovery requests, then reduce backup retention times to 60 or 90 days. Even if there are operational reasons to keep longer-term copies of application data or month/ quarter/year-end data, consider running a separate backup job and retention policy for that subset of data, so that all data is not subject to the elongated retention. Adopt archiving to capture and manage static data or data that needs to be retained longer than one year. Recommended Reading Some documents may not be available as part of your current Gartner subscription. "Organizations Leverage Hybrid Backup and Recovery to Take Advantage of Speed and Low Cost" "The Future of Backup May Not Be Backup" "Backup and Disaster Recovery Modernization Is No Longer a Luxury, but a Business Necessity" "Magic Quadrant for Enterprise Backup/Recovery Software" Evidence 1 Our research is based on more than 1,000 client interactions conducted annually regarding how IT leaders and storage managers back up and protect their data. We also polled nearly 300 Gartner clients at the 4Q11 Gartner Data Center Conferences in the U.S. and Europe on their backup and storage methodologies. Gartner, Inc. G00238815 Page 5 of 6

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