TECHNOLOGY TRANSFER PRESENTS MAX. From EAI to SOA ACHIEVING BUSINESS AGILITY THROUGH INTEGRATION

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1 TECHNOLOGY TRANSFER PRESENTS MAX DOLGICER From EAI to SOA to Cloud Integration ACHIEVING BUSINESS AGILITY THROUGH INTEGRATION DECEMBER 12-14, 2011 RESIDENZA DI RIPETTA - VIA DI RIPETTA, 231 ROME (ITALY) info@technologytransfer.it

2 From EAI to SOA to Cloud Integration ABOUT THIS SEMINAR How to integrate applications in a predictable, consistent and repeatable fashion is a challenge that has consistently been among the top priorities of most CIOs. The complexity of application portfolios has to be reduced by eliminating functional redundancies. For many companies this is a crucial step before moving Business critical application development and deployment into the Cloud. This seminar starts with some of the key Business drivers and examples of integration scenarios that are typical for the problems and challenges that companies are trying to address today. Many integration projects are plagued by the fact that they are not governed by a consistent Enterprise integration architecture. We will explain the context of Enterprise Architecture (EA) and then address how Service Oriented Architecture (SOA) and Event Driven Architecture (EDA) can be employed for the integration of applications, services, and processes, resulting in Service Oriented Integration (SOI). SOI capitalizes on the proven concepts of SOA/EDA, like standard interfaces and data formats, as well as lose coupling. SOI exploits reuse and enables large scale integration with predictable ROI. We will then provide a detailed description of the 6 degrees of integration, i.e. the 6 essential approaches to integration, including Portals, data integration, application integration, SOI, process and Cloud integration. This discussion covers all the features that are required for successful projects, like data transformation, contentbased routing, different forms of messaging, Cloud specific challenges, etc. This can be used to define the prerequisites for selecting integration Middleware, which we also show in this section, illustrated by specific products. One example is the Enterprise Service Bus (ESB), the most popular technology for (near) real time application integration. Lastly we will show how the current standards match up. With this background you can take on the important task of developing a strategy on integration approaches and technologies for your company. It should be a guide to your architects and application developers when they embark on integration projects. A crucial part of this strategy is a methodology that ensures quality and predictability The seminar closes with a Case Study that illustrates how the concepts and Best Practices have been applied in real project implementations. It explains the key architectural and design decisions that have resulted in the implementation of a set of services that were reused beyond one particular project. BENEFITS OF ATTENDING Understand how to employ SOA and EDA to integrate your application portfolio Learn how to define an Enterprise Architecture for integration See what features are required to integrate applications within your Enterprise and across a B2B value chain Distinguish between hype and reality so that you can put the technology to its optimal use in your organization WHO SHOULD ATTEND IT Managers that need to understand what Service Oriented Integration comprises and how the SOI technologies and standards stack up Architects who want to define a Service Oriented Integration architecture to facilitate successful integration projects IT Professionals who need to see when and how SOI can be applied to application integration IT Managers and IT Strategists responsible for migration to the Cloud Consultants who need to recommend different strategies for defining and implementing SOI solutions

3 OUTLINE 1. Why Application Integration Remains a Top Priority Business strategies that drive integration The perpetual challenge: increasing Business velocity How can IT respond? The latest challenge: Cloud integration Typical integration scenarios 2. Integration Architecture Integration in the context of Enterprise Architecture - Definition of architecture - Why do we need it? - Motivation for architecture Development vs.integration two sides of the same coin Service Oriented Architecture (SOA) - Services and SOA defined - Service Layering * Infrastructure services * Application services * Orchestration services - SOA vs. Event Driven Architecture (EDA) * Move towards the Real-Time Enterprise (RTE) * Synchronous vs. Asynchronous Integration * Composite Application vs. Multi-step Process Service Oriented Integration (SOI) 3. Six Degrees of Integration Portal, Data, and Application What integration functionality do we need? The integration technology landscape - Portals - integration on the glass * Feature overview * Backend integration - Data level integration * File based integration * Extract, Transform, Load (ETL) - Application level integration (i.e. Interface level integration) * The messaging backbone Quality of Service Message Oriented Middleware (MOM) * The need for (inter)mediation * Data transformation Visual vs. programmatic approach * Content-based routing * Security Delegation of credentials who is the real user? * Establishing application connectivity through adapters Commercial of the Shelf (COTS) vs. custom adapters * Integration design patterns Adapter, message split/merge, message enrichment, etc. * Integration with the data Architecture 4. Six Degrees of Integration Services, Cloud and Business Process Service Oriented Integration (SOI) - Why SOI is better than traditional EAI - Service virtualization - The Enterprise Service Bus (ESB) * Introducing the ESB * Different ESB architectures * Standards compliance * ESB product examples The leader scorecard Microsoft BizTalk Server 2010 TIBCO ActiveMatrix Software AG webmethods IBM WebSphere ESB * Repositories & Registries * Monitoring & Management - Open Source Software (OSS ) * Key considerations when using OSS * ESBs: JBoss, Mule, Fuse, Talend (formerly Sopera) * Spring Integration - How do enterprises use ESBs today? Cloud integration - Cloud computing overview: IaaS, PaaS, SaaS - What are the challenges with Cloud integration? - Introducing the Internet Service Bus (iesb) - Product examples: * Windows Azure AppFabric * Fiorano * TIBCO Silver Process level integration - Making processes visible - Driving integration from a process - Business Activity Monitoring (BAM)

4 5. Applicable Standards Overview of standards bodies XML vs. Java Script Object Notation (JSON) Establishing connectivity through SOAP Defining service interfaces with Web Services Definition Language (WSDL) Governing services with Service Repositories and Service Registries (UDDI) Using Business Process Execution Language (BPEL) and Business Process Management Notation (BPMN) for orchestration Extending automated Business processes with human tasks BPEL4People Web Services Invocation Framework (WSIF) Asynchronous service interaction: Notification Reliable Messaging Security Transactions 8. Best Practices & Case Study Best Practices Case Study: Luxury Travel Service Provider Company - Project overview - Three dimensions of business partner integration - Service Oriented Integration Architecture - Definition of service layering - Verifying SOA principles - Designing service interfaces - Designing the Schemas - Interface consolidation - WSDL and XML Schema - Do we need SOAP? - Composing Business processes with BPEL 9. Conclusions 6. Putting it All Together: Developing an Integration Strategy for Your Company Comparison of integration approaches and technologies Integration of Multi-step Process & Composite Applications Classification of integration architectures by the degree of coupling Approaches to leverage and migrate legacy systems A company position paper on integration what should it cover? 7. Defining a Methodology for Integration Projects Requirements for an integration methodology and why it s needed Organizational impact of integration projects - Roles and responsibilities within the organization - Building the Integration Competence Center (ICC) - Governance Sample methodology Return On Investment (ROI) Models

5 INFORMATION PARTICIPATION FEE 1600 The fee includes all seminar documentation, luncheon and coffee breaks. VENUE Residenza di Ripetta Via di Ripetta, 231 Rome (Italy) SEMINAR TIMETABLE 9.30 am pm 2.00 pm pm HOW TO REGISTER You must send the registration form with the receipt of the payment to: TECHNOLOGY TRANSFER S.r.l. Piazza Cavour, Rome (Italy) Fax within November 28, 2011 PAYMENT Wire transfer to: Technology Transfer S.r.l. Banca: Cariparma Agenzia 1 di Roma IBAN Code: IT 03 W BIC/SWIFT: CRPPIT2P546 GENERAL CONDITIONS GROUP DISCOUNT If a company registers 5 participants to the same seminar, it will pay only for 4. Those who benefit of this discount are not entitled to other discounts for the same seminar. EARLY REGISTRATION The participants who will register 30 days before the seminar are entitled to a 5% discount. CANCELLATION POLICY A full refund is given for any cancellation received more than 15 days before the seminar starts. Cancellations less than 15 days prior the event are liable for 50% of the fee. Cancellations less than one week prior to the event date will be liable for the full fee. CANCELLATION LIABILITY In the case of cancellation of an event for any reason, Technology Transfer s liability is limited to the return of the registration fee only. MAX DOLGICER FROM EAI TO SOA TO CLOUD INTEGRATION first name... surname... December 12-14, 2011 Residenza di Ripetta Via di Ripetta, 231 Rome (Italy) Registration fee: 1600 job title... organisation... address... postcode... Stamp and signature city... country... If registered participants are unable to attend, or in case of cancellation of the seminar, the general conditions mentioned before are applicable. telephone... fax Send your registration form with the receipt of the payment to: Technology Transfer S.r.l. Piazza Cavour, Rome (Italy) Tel Fax info@technologytransfer.it

6 SPEAKER Max Dolgicer is an internationally recognized expert, Technical Director and Principal at International System Group, (ISG) Inc., a leading consulting firm that specializes in design, development and integration of large-scale distributed applications using leading edge Middleware technologies. Mr. Dolgicer is a contributing editor for Application Development Trends magazine and recognized speaker, instructor and lecturer. Mr. Dolgicer has more than 29 years of management and technical experience in development and support of Business applications, software products and systems internals. Mr. Dolgicer s academic background includes a Master in Computer Science from Technion, Israel Institute of Technology.

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