NAPCS Product List for NAICS 51114: Directory and Mailing List Publishers

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1 X Mailing lists Lists of names, addresses, and other contact information developed to market or promote to a specific group such as those sharing a common interest, purchase history, membership affiliation, or contribution history. Lists are frequently produced on labels mailing lists published in print, online, or on electronic and other media. standardized and customer-specified lists created for sale or rent Directories Collections of systematically organized information. Includes both general and specialized directories containing descriptive information on persons, organizations, publications, or other entities. directories published in print, online, or on electronic and other media. telephone directories, business and trade directories, and municipal and city directories X Directories, printed Collections of systematically organized contact information published in print (such as book format, printout, fax or 3x5 cards). Includes both general and specialized directories containing descriptive information on persons, organizations, publications, or other entities telephone directories, business and trade directories, and municipal and city directories X Directories, online Collections of systematically organized contact information published on the Internet in a digital file that can be accessed or downloaded. Includes both general and specialized directories containing descriptive information on persons, organizations, publications or other entities. online access to directories that are paid for through subscriptions, fees for downloads, or other fees. online telephone directories, business and trade directories, and municipal and city directories. revenues received from distributors, such as online retailers. retailing of directories created by others over the Internet. Page 1 of 9

2 X Directories, other media Collections of systematically organized contact information published in media other than print and online. Includes both general and specialized directories containing descriptive information on persons, organizations, publications or other entities. directories published on physical electronic media, such as CD-ROMs and diskettes, as well as physical non-electronic media, such as cassette tapes, microfilms and microfiche. telephone directories, business and trade directories, and municipal and city directories Databases and other collections of information Collections of data or bodies of information in which the primary content is other than contact information. These are usually compiled and organized for rapid retrieval by computer. databases and other collections published in print, online, or on electronic and other media. custom designed databases. published archives of newspapers, periodicals, and other publications. published collections of facts compiled from public domain materials such as legal cases, annual reports of publicly traded companies, and other public documents X Databases and other collections of information, printed Collections of data or bodies of information in which the primary content is other than contact information, published in print. custom designed databases. published archives of newspapers, periodicals, and other publications. published collections of facts compiled from public domain materials such as legal cases, annual reports of publicly traded companies, and other public documents. Page 2 of 9

3 X Databases and other collections of information, online Collections of data or bodies of information in which the primary content is other than contact information, published on the Internet in a digital file that can be accessed or downloaded. online access to databases and other collections of information that are paid for through subscriptions, fees for downloads, or other fees. custom designed databases. online archives of newspapers, periodicals, and other publications. online collections of facts compiled from public domain materials such as legal cases, annual reports of publicly traded companies, and other public documents, etc. revenues received from distributors, such as online retailers. retailing of databases, archives and other collections created by others over the Internet X Databases and other collections of information, other media Collections of data or bodies of information in which the primary content is other than contact information, published in media other than print and online. databases and other collections of information published on physical electronic media, such as CD- ROMs and diskettes, as well as physical non-electronic media, such as cassette tapes, microfilms and microfiche. custom designed databases. published archives of newspapers, periodicals, and other publications. published collections of facts compiled from public domain materials such as legal cases, annual reports of publicly traded companies, and other public documents Advertising space in publications Provision of space for the purposes of advertisements in publications such as newspapers, periodicals, books and databases and directories. space in publications in print, online, or on electronic and other media. Same as product 16 on list Page 3 of 9

4 Advertising space in databases Provision of space for the purposes of advertisements in database publications. space in databases published in print, online, or on electronic and other media. Subset of product 16 on list Advertising space in databases, printed Provision of space for the purposes of advertisements in database publications published in print X Advertising space in Provision of space for the purposes of advertisements in telephone directories published in print. telephone directories, Telephone directories contain telephone numbers and other limited contact information for printed businesses and residents X Advertising space in other databases, printed Provision of space for the purposes of advertisements in database publications, other than telephone directories, published in print X Advertising space in databases, online Provision of space for the purposes of advertisements in database published on the Internet. Page 4 of 9

5 X Advertising space in databases, other media Provision of space for the purposes of advertisements in database publications published in media other than print and online. space in databases published on physical electronic media, such as CD-ROMs and diskettes, as well as physical non-electronic media, such as cassette tapes, microfilms and microfiche X Advertising space in other publications Provision of space for the purposes of advertisements in publications other than databases and directories. space in publications in print, online, or on electronic and other media. Subset of product 16 on list X Licensing of rights to use content of Granting permission to use the content of mailing lists that are implicitly or explicitly protected by copyright owned or controlled by the licensor. Includes the right to broadcast, publish, reproduce, record, modify, incorporate, or distribute intellectual property taken from mailing lists protected mailing lists for an agreed period of time, manner, and place, such as the right to reproduce in or by copyright adapt to another format, medium, language or territory. Some specific examples of rights licensed to use published intellectual property include co-publish rights, translation rights, anthology rights, serial rights, dramatization and documentary rights, merchandising rights, paperback rights, electronic publishing rights, and audio rights. Temporary transfers of rights through licensing. Permanent transfer of individual or some rights through sale. Permanent transfers of rights granted through outright sale of intellectual property Page 5 of 9

6 Related products Other important products provided by establishments classified in book publishing, periodical publishing, and resale of merchandise, etc. others X Books Single, non-periodic publications that include the following classes: textbooks; children's books; professional, technical and scholarly books; reference books; and adult trade books atlases, anthologies, a collective work published as a monograph or in volumes, a monograph published as part of a series, and related supplemental materials. books published in print, online, or on electronic and other media. archived issues of books are in product 3, Databases and other collections of information. magazines and other periodicals, including shoppers newspapers containing only consumer advertising, are in product 6.2, Periodicals. newspapers are in product 6.3, Other publications. mailing lists are in product 1, Mailing lists. directories are in product 2, Directories. databases and other collections of information are in product 3, Databases and other collections of information. pamphlets, brochures, repair manuals that accompany products or are supplied as accessories to services, and separately published maps, charts, plans or sheet music are in product 6.3, Specialty pu Same as product 1 on list. Page 6 of 9

7 X Periodicals Publications issued at fixed intervals, less often than daily and more often than annually, usually on a weekly or monthly basis. Periodicals generally contain articles with more analysis and in-depth coverage than newspaper reports. They may also contain essays, stories and poems and are often illustrated or with photographs periodicals published in print, online, or on electronic and other media. newsletters. subscription and single copy sales. sales catalogs. published archives of periodicals are in product 3, Databases and other collections of information. providing back issues of periodicals. Same as product 1 on list X Specialty publications Publications such as calendars, catalogs, coloring books, activity books, diaries, time schedulers, maps, greeting cards, posters, pamphlets, and standardized tests, etc. publications in print, online, or on electronic and other media archived issues of publications are in product 7, Databases and other collections of information. newspapers, periodicals, books, mailing lists, directories, databases and other collections of information. Same as product 1 on list. Page 7 of 9

8 X Reselling services for books, newspapers, and periodicals, wholesale and retail Wholesaling or retailing of books, newspapers, and periodicals purchased on own account for resale or sold on a fee or commission basis for others. Revenue for this product includes the gross margins, fees, and commissions earned on sales. Exclusive Agency/Distribution. Excludes :sale of own publications by publishers is included in products Same as product 11 on list X Archive materials Providing back issues of newspapers, periodicals, and other archived publications, usually on a storage medium such as microfilm or CD-ROM Same as product 3.9 on list X Other related products Other related products provided by establishments classified in telemarketing and data processing others X X Web site hosting services Providing the infrastructure to host a customer's web site and related files in a location that provides fast, reliable connection to the Internet. Same as product on 5112 et al list X X Data processing services Processing of client's information. Subset of product on 5112 et al list Page 8 of 9

9 X X Telemarketing services Making or receiving telephone calls to market clients' goods or services. Same as product 5.1 on 5614 list X X Marketing services, except telemarketing Providing sales promotion and marketing services, except telemarketing, usually on a fee or percentage of sales basis. providing fulfillment services Same as product 13 on list X X Other related products, nec. Other related products, not elsewhere classified, provided by establishments classified in NAICS others Page 9 of 9

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