Title one MAKING YOUR CAMPUS CLOUD READY, PLATFORM AGNOSTIC & EASILY DEPLOYING CLOUD APPLICATIONS. Title two

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1 Title one MAKING YOUR CAMPUS CLOUD READY, PLATFORM AGNOSTIC & EASILY DEPLOYING CLOUD APPLICATIONS Title two 2013

2 Cloud Proud The Tools to Embrace the Cloud TEMPLATES CHANGE MANGEMENT COMMUNITY SKILLS BEST PRACTICES INTEGRATION REPOSITORIES TRAINING: RISK CONTRACTS Development: CLOUD ELEMENTS 2

3 WHAT S A REAL CLOUD APP? 3

4 5 CHARACTERISTICS OF CLOUD-OPTIMIZED APPLICATIONS Multi-tenancy Self-service provisioning Elastic & metered resource consumption Services-based integration Accessible from any device 4

5 WHAT S THE LANGUAGE OF THE CLOUD? 5

6 RESTful APIs are the language of the Cloud Representational State Transfer (REST) APIs loosely couple IaaS, PaaS and SaaS services Participate in the API Economy Use the same service calls internally as externally Low friction access; well documented API calls Build applications faster by connecting services 6

7 THE AMAZON MANDATE (PER JEFF BEZOS) All teams will henceforth expose their data and functionality through (API) service interfaces. Teams must communicate with each other through these (API) interfaces. There will be no other form of inter-process communication allowed The only communication allowed is via service interface calls over the network. All service interfaces, without exception, must be designed from the ground up to be externalizable. No exceptions. Anyone who doesn t do this will be fired. Thank you; have a nice day! 7

8 WHAT PLATFORM SHOULD I BUILD ON... IaaS or PaaS? 8

9 WHAT IS PLATFORM-AS-A-SERVICE (PaaS)? A cloud-aware application development and deployment environment An abstraction layer between your cloud application and your Infrastructure-as-a-Service (IaaS) provider Fundamentally provides elastic scaling of your application Deployments include public, private and hybrid cloud configurations 9

10 EXAMPLE: PaaS & IaaS SERVICES Data Services Application Runtime Messaging & Queueing Application Management PaaS Networking Services Elastic Compute Units IaaS Storage Services With the right PaaS, you also gain the freedom to change cloud infrastructure providers over-time and avoid infrastructure vendor lock-in by making your application portable to any IaaS provider. 10

11 EXAMPLE: PaaS SERVICES Data Services Application Runtime Messaging & Queueing Application Management PaaS Services: Heroku, AppFog, CloudBees, Standing Cloud, Force.com, Azure, Tier 3, Cloud Foundry, Apprenda Open Source: Cloud Foundry (VMware), OpenShift (RedHat) Amazon Web Services (AWS) offers many PaaS-like services No abstraction layer between these services and their IaaS platform 3 rd party PaaS providers such as AppFog and Eucalyptus provide deployment options to AWS Note: OpenStack & CloudStack are primarily IaaS platforms; not PaaS 11

12 PRIMARY BENEFITS of PAAS Lower Operations Cost (30%+) Lower Deployment and DevOps Costs (Nearly Eliminate) Application Portability (depending on the PaaS) 12

13 Title one OUR PHILOSOPHY Title two

14 THE CLOUD ELEMENTS PHILOSOPHY Build Open, Portable Cloud Applications On Leading PaaS offerings (e.g., Cloud Foundry) Leverage Re-Useable Elements; Don t Build What s Already Been Built Product-Focused. We Bring Experienced SaaS Product Leadership To Each Project Use an Integrate First Methodology Design applications that are optimized for the API Economy 14

15 THERE S A SERVICE FOR THAT! Find SaaS services you can leverage in building your app Glue them together through REST APIs Evaluate the API when evaluating vendors Focus your resources on your unique functionality; not on building services that already exist Case Study: SaaS Distribution Application Customer Management: SugarCRM (salesforce.com) Billing: jbilling (Zuora) Payments: Authorize.net Messaging: SendGrid SMS Messaging: Twilio Customer Service: ZenDesk (GetSatisfaction) Custom: User Interface, Order Entry, Quoting 15

16 CLOUD APPLICATION ARCHITECTURE WITH PAAS Amazon Payments Authorize.net Cloud Application Service Payment Service SMS Service SendGrid Amazon Simple Twilio TelAPI Data Services Application Runtime Messaging & Queueing Application Management PaaS Networking Services Elastic Compute Units IaaS Storage Services 16

17 5 EVALUATION CONSIDERATIONS 1. Does the PaaS support my preferred list of services? Application runtimes Development frameworks Database services 2. Does the PaaS support my deployment preferences? Public, Private and Hybrid 3. Is application portability important? Multi-cloud or single-cloud? Open source available? 4. What are the value-add services? Marketplaces Partner ecosystem SaaS-type services 5. Does it fit my application strategy? e.g., developing on services such as Azure (Microsoft) and Force.com (salesforce.com) can drive strategic relationships these vendors e.g., you want to deploy your application to private clouds and open source provides that alternative 17

18 WHAT DOES CLOUD ELEMENTS DO? Cloud consulting & custom API integrations. Cloud design architecture. Cloud application development and monitoring. Re-useable integrations Elements. 18

19 HOW WE BUILD APPLICATIONS FASTER Much of the functionality your application needs is already available in existing SaaS services accessible through APIs New PaaS platforms eliminate significant development costs while ensuring scalability and portability of your application Building great cloud applications is now more about gluing things together vs. writing code from scratch Applications that are designed to be accessed both internally & externally through REST APIs 19

20 The Problem Developers waste too much.me integra.ng cloud services Drama.c Efficiency Gains: 500+ Hours $50,000

21 The Problem Developers waste too much.me integra.ng cloud services Drama.c Efficiency Gains: 500+ Hours $50,000

22 Maintenance, Simplified Easy integra.on, ongoing monitoring, and headache- free maintenance. Addi:onal Savings Of $10k per year!

23 The Cloud Elements Solu.on IntegraEng One Payment Service - Authorize.net example...or enjoy instant integrations via our Dashboard Parse 319 Result Codes Write 3000 Lines of Code

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25 What We Do... Cloud Elements provides pre- built integraeons that automate the seleceon, provisioning, monitoring and maintenance of cloud services. These pre- built integra.ons help app developers by eliminaeng weeks to months of development.me.

26 CLOSING THOUGHTS Don t just virtualize; optimize Develop on a PaaS Platform not an IaaS Platform Architect before you build... not after Integrate First... Build Second Service based design; Same APIs internally as externally 26

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