THE INNOVATIVE LEARNING INSTITUTE

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1 Rochester Institute of Technology 1 THE INNOVATIVE LEARNING INSTITUTE We are so pleased to meet with you to fill you in on our progress and discuss possible collaborative opportunities. We value your time and your input. Presented by: Neil Hair, Executive Director, Innovative Learning Institute

2 Rochester Institute of Technology 2 Student Experience RIT Online Support Custom Demand Reporting Preliminary Consultations New Online Course Opportunity Reporting New Online Program Opportunity Reporting Existing Online Course Demand Reporting Existing Online Program Reporting Online Competitive Landscape Analysis New Online Course/Program Proposal Support Demand Assessment Assistance Vetting Process Assistance Financial Incentive Assistance Proposal Review Process Assistance Online Performance Reporting Online Student Enrollments by Program Online Student Enrollments by Course Online Course Offerings Online Outcome Assessments Design & Marketing Support RIT Online Website Highlight Features Target Audience Identification Online Course Messaging Online Program Messaging Try Before You Buy Course Modules PR Strategy Planning and Execution Online Promotional Campaigns (Print & Web) Design of Digital Marketing Collateral Virtual Campus Highlight Features Social Media Planning and Marketing Virtual Campus Support Non-Degree Seeking Student Support Assistance with Online Orientation (TLS) Assistance with Online Resources (TLS) Virtual Campus Online Program Custom Feeds Virtual Campus Custom Messaging Virtual Campus Message Board Feedback

3 Rochester Institute of Technology 3 Student Experience RIT Online Virtual Campus Alpha Launch: January Beta Launch: June Full Launch: August

4 Rochester Institute of Technology 4 Student Experience RIT Online Concierge Prospective Students: FAQs Online Courses Online Certificates Online Degrees Opportunities Active Online Students: FAQs Online Orientation Non-Degree Support Academic Support Tech Support Feedback Resources Online Network

5 Rochester Institute of Technology 5 Student Experience TLS Support Course Design Course design consultations Course design learning events Course planning tools Online course design Flipped classroom ideas Course Development Course development support Online course materials support Course media captioning Video recording & editing Multimedia development mycourses consultations Academic technology consultation mycourses & academic tech. learning events Facilities TLS Media Studio Faculty Computer Lab Course Delivery & Technology Teaching & Learning Support Desk Classroom technology training Classroom technology delivery Equipment loans Classroom event support Online course exam proctoring Other Faculty Services Teaching & learning research and dev. projects Grant-funded project support Faculty learning communities Classroom observation Classroom technology usage resources Learning space design consultation Student Experience Student support website Learning elements Concierge support Online orientation

6 Rochester Institute of Technology 6 Student Experience TLS Technology Enhancements Visual enhancements to the mycourses user interface IPSIS (Integration Pack Student Information Services) provides real-time data coordination between mycourses and SIS which also improves grade functionality Integration to Ensemble (Video Management System) with mycourses Adobe Connect upgrade to 9.3 which includes user experience enhancements

7 Rochester Institute of Technology 7 Student Experience Marketing Awareness Operations Exploration Next Steps Marketing RIT Online New Accelerated Courses Advanced Project Management Crafting the Message Interaction Design and Development International Media International Project Management Packaging and the Environment Packaging Materials, Processes, and Applications Persuasion in a Digital Age Project Management Technology-mediated Communication Topics in Computing Security User Experience Design User Interface Design Visual Communication Special Topics: Individual Leadership Development Special Topics: Leading and Developing Teams

8 Rochester Institute of Technology 8 Student Experience Marketing Awareness Operations Exploration Next Steps Marketing RIT Online Support Created plan for marketing single online courses Created new RIT Online pressroom & blog Created & initiated 6 month social media marketing plan Created RIT Online PR campaign (launched Nov. 19th) Blog posting & faculty co-authoring (launched Nov. 19th) Created Try before you buy modules (launched Dec. 9th) Created Agents of Change campaign (launched Dec. 12th) Virtual campus (Alpha launch in January, Beta in June)

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10 Rochester Institute of Technology 10 PR Launch: November 19th Press Release #1 Newswire post: RIT Online social media channel coverage: Press Release #2: Release found on 127 sites Audience of 18,098,000 Released by AP Newsroom, Boston Globe and more...

11 Staying Current is Easy Rochester Institute of Technology 11 Pressroom Blog KEVIN SURACE If you don t disrupt your own business today, you ll probably be out of business tomorrow. Change Agent Snapshot: Kevin Surace I believe at the heart of our economic future lies creativity and disruptive innovation. So inspiring, encouraging, and rewarding creativity is a huge part of being a change agent in the world today. Career highlights: Surace, who has been awarded 23 U.S. patents, was named Inc. magazine s Entrepreneur of the Year in The following year, CNBC named him one of 15 Leading Innovators for the Next Decade, and the World Economic Forum named him a Tech Pioneer. Current position: CEO of Appvance ( a provider of web app validation software and services. Appvance s technology drives scalability and performance in business and consumer websites and apps. Career path: Surace served as chairman, CEO and president of Serious Energy (formerly Serious Materials) from 2002 to The company received widespread acclaim for developing innovative, energy-efficient building materials and software and completed some 70,000 projects including the Empire State Building. Before joining Serious Materials, Surace held executive and technical positions with Perfect Commerce, General Magic, Air Communications, National Semiconductor, and Seiko-Epson. RIT Degree: BSET Electrical Engineering Technology (1985) plus a concentration in music. What led you to choose RIT? As a kid, I was really interested in electronics. I started my career in consumer electronics and saw the opportunity in business applications. I wanted a deep understanding about the technology to be effective in marketing and sales roles. What attracted to me to RIT is that the RIT course offered practical, hands-on experience and placed less emphasis on the theoretical aspects of electronics. I was interested in designing things, so this was a perfect fit. Tell us about your experience at RIT It was an incredibly rigorous program I think the attrition rate in my program was 50% because the courses were so demanding. We were all surprised by how hard it was. But I think the way the courses were designed challenged us to think through problems and approach them from different angles a skill I was able to apply later to develop solutions at a broad scale. I was also lucky enough to be able to combine the EET degree with a concentration in music this was a perfect balance for me. In fact, many of the creative thinking skills that I learned with my music professor have continued to be useful in my professional life. Agents of Change Online Info Sessions Hot Courses < > How did RIT prepare you for early changes in you professional career? As a newly minted RIT graduate, I already had five years sales experience in electronics plus co-op at IBM. That, coupled with my technical training at RIT was a great combination in Silicon Valley in the late 80s. It s certainly true that RIT gave me core skills and knowledge that I could instantly apply to solving problems, and I think this skill, above all, has helped me to advance and to be an active and vocal contributor at National Semi, General Magic and Serious Energy. In terms of attributes that helped advance me from sales engineer to CEO, I think the most valuable skills I learned at RIT were team-building and interpersonal skills developed through team study. You often hear that it s important to build teams of independent thinkers and I agree with that. But I think it s equally true that a good leader will help lead team members to great ideas by inspiring confidence and risk-taking. A good team can build on those ideas and solve big problems. I ve seen this over and over again. Sustainable Packaging > Green Energy > Environmental Safety Management > Ideas & Innovation > RIT ONLINE IN THE NEWS TWITTER MOOCs Are No Longer A Cultural Export Of The West RIT Oct 7 At a recent event at the United Nations about education accessibility in the Finals are coming up for 8-week courses! Need a little help? Contact the developing world, Anant Agarwal, CEO of the open-source online-learning Academic Support : #RIT Why Free Online Classes Are Still the Future of Education RIT Sep 12 The MOOC was The Next Big Thing and then it was written off for dead. How great is this? RIT was picked as the number 1 school in NYS for online But for Anant Agarwal, one of the founding fathers of this online reboot of education by #RIT EdX CEO Anant Agarwal On The Future Of Online Learning RIT Jun 11 We hope to democratize and reimagine education so that anyone, Get credentials faster that you thought possible! #RIT Online offers some anywhere, regardless of his or her social status or income, can access programs in an accelerated format: MOOCs go to high school RIT Sep 12 At this point, you re probably familiar with MOOCs those massive open How great is this? RIT was picked as the number 1 school in NYS for online online courses offered by the likes of Harvard, Stanford and MIT. MOOCs education by #RIT Press Releases Blog Posts OCTOBER NOVEMBER 2014 I Smell Something Really Bad What the Puck? EdX is a not-for-profit enterprise composed of 29 leading EdX is a not-for-profit enterprise composed of 29 leading global institutions, the xconsortium. Founded by Harvard global institutions, the xconsortium. Founded by Harvard University and the Massachusetts Institute of Technology, University and the Massachusetts Institute of Technology, Read More Read More White Strips Are Amazing Wearing Orange Makes Me Look Pale EdX is a not-for-profit enterprise composed of 29 leading EdX is a not-for-profit enterprise composed of 29 leading global institutions, the xconsortium. Founded by Harvard global institutions, the xconsortium. Founded by Harvard University and the Massachusetts Institute of Technology, University and the Massachusetts Institute of Technology, Read More Read More Agents of Change Stories: Kevin Surace December Sean Bratches - December Michael Slovis January JM Allain January Jorge Rodriguez February Katie Linendoll February What are the key ingredients to enable change? I believe that creativity inspiring and encouraging people and teams to be creative and think out of the box is a huge part of being a change agent. But when you think about it, creativity is really about taking risks. In other words, change agents have to be risk-takers. The problem I ve seen in companies that struggle with the creative process is that people are afraid to take risks. For many of us, that s outside our comfort zone and that stagnates innovation. Having the audacity to stand up, say what you think, and suffer the potential shame and ridicule: that s hard. In this age of fast-changing complexity, a great risk-taker is not necessarily braver; he or she is just better informed about the consequences of his or her choices. So what I focus on is making risk a natural part of the corporate culture embracing risk. You can t tell people to take risks, of course. But you can make it okay to pursue an idea and fail. You can make it safe to fail by fostering a corporate culture that embraces risk, and by making it clear that everyone is encouraged to take risks that it s actually expected of them. You also have to make it clear that the organization embraces failure, because from failure comes success. The best thing you can do as a CEO it to tell people that taking smart risks will not only ensure you have a job but will move you up the corporation. Tell us more about creativity. How do you inspire and harness it? RIT encouraged me to be an experiential person and not just a theoretical person, and this has served me well throughout my career. I look for people who are willing to use experiential and theoretical techniques to take smart short cuts. Why? Because acting on a creative hunch that s informed by theory can lead to disruptive innovation. Sometimes it s better to combine a few chemicals in the lab than to spend several days calculating what might happen by using a controlled theoretical simulation. I like to say: try it in the lab and see what happens. As I said a moment ago, you enable creativity by inspiring people to take risks. At its most basic level, this can be as simple as saying What problem are we trying to solve? Let s evaluate as many different ways as possible to solve it. Are there other ways we can solve this pain point? The role of a good leader is to lead your team to asking the right questions and then letting them develop a wide range of answers. Of course, great creativity leads to lots of great ideas. But it s important to remember that a good CEO needs the courage to choose the best course or at least what looks like the best course, given what we know right now. You cannot separate leadership from decision-making the team needs you to make a decision. Execs who cannot make decisions quickly lose their way in this economy faster then they find it. Good leaders know how much risk to take and when. There is no gain without risk. Last question: what have you learned about leadership? Today s leaders especially those in Silicon Valley face a massive challenge every day: disruption. Entire industries are changing more rapidly each year. This means you must continually challenge your team and your business to evolve, because if you don t disrupt your own business today, you ll probably be out of business tomorrow. A successful leader must care about his people and gain their trust to the point that they will follow you to the grave. They have to believe in the team s ability to achieve, even when you set the bar impossibly high. By that same token, a good leader must know when to seek guidance and help from those who have been there before. People who think they know everything and don t need help will never make good leaders. We all need help, everyday, and forever. Learning every single day is a great skill and in the end brings great joy. Upcoming Blog Posts: Faculty Guest Post PACK/Deanna Jacobs December Thérèse RIT Agents of Change December Faculty Guest Post UXDE/Adam Smith January Faculty Guest Post CDM/Rudy Pugliese January Thérèse RIT Online Mobile Ready February Thérèse RIT Online Virtual Campus February

12 Rochester Institute of Technology 12 ILI/TLS Internal Awareness Completed college tours across campus Launched two newsletters Presented to: Directors & Chairs Academic Senate Human Resources Office of Alumni Relations Institute Council Staff Council ITS Town Hall

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14 Rochester Institute of Technology 14 Provost s Learning Innovations Grants

15 Rochester Institute of Technology 15 Operations Identification & Collection of Data New coding implemented in SIS to identify students studying online, as opposed to campus Prior to Fall 2014 RIT could NOT differentiate between online students and on-campus students when reporting enrollments of online courses. Now RIT can report on identified graduate students studying online. Established definitions for course instruction modes (on-campus, blended and online) Developed a RIT Online reporting strategy process RIT Online will work with Admissions and Institutional Research to design and develop a process for reporting. Creating PeopleSoft queries to produce reliable and consistent figures

16 Rochester Institute of Technology 16 Exploration Enhancing the cross device student learning experience Subscription models The redefinition of NYSED s quality standard in online learning Scalable instructional design models Possible partnership with Accenture Academies & D2L Sustainable 24/7 tech support models Faculty certification for online learning Incorporating badges into faculty recognition Online Teaching & Learning Commons for faculty

17 Rochester Institute of Technology 17 Student Experience Marketing Process Improvement Structure Exploration Next Steps Next Steps Incorporating RIT s Strategic Plan 2025 into the ILI strategy Engaging in a campus wide needs assessment of faculty for teaching and learning services Support the institutes initiative to offer flexibility during tiger terms by assisting in the development of a robust online course portfolio. Engaging existing online programs to refresh and renew their content and marketing Begin undergraduate and corporate discussions regarding online

18 Rochester Institute of Technology 18 Thank you for your time. For More Information Please Contact: Neil Hair Executive Director ILI