CERTIFICATION IN TEACHING BUSINESS ENGLISH SYLLABUS

Transcription

1 Instructors CERTIFICATION IN TEACHING BUSINESS ENGLISH SYLLABUS Friday: 12:00pm 4:00pm Saturday and Sunday: 9:00am 1:00pm and 2:00pm 6:00pm Tom Kearin, MBA, CPA, TEFL Ken Jones, MS, MBA, TESOL Course Overview Teaching English as a second language is becoming more specialized and Business English is becoming an increasingly important part of the ESL industry. Business English teachers need to be creative and highly imaginative, because Business English is simply a catch-all phrase. Ultimately each company and each business person will have specific demands and needs to meet their Business English objectives. The Maximo Nivel Certificate in Teaching Business English (TBE) is both a theoretical and practical course in how to prepare non-native English speakers to effectively conduct themselves in international business settings. During the 3-day course, participants become familiar with business concepts and terminology, needs analysis, teaching methodologies, materials creation, course design, and testing evaluation for teaching Business English. The course is designed for participants who have already completed a minimum 120-hour TEFL/TESOL Certification course, and who are now looking to specialize in teaching Business English or who desire an additional ESL qualification. About the Instructors Tom Kearin has a Bachelor s in Accounting and an MBA in Finance; he is also a certified accountant (CPA) in the states of Massachusetts and Nevada. Tom is TEFL certified and has taught ESL throughout Latin America. Ken Jones has a Bachelor s in Communications, a Master s in Organizational Development, and an MBA in International Business. He is TESOL certified and has taught ESL in Latin America and Europe. Instructors Comments about the Course We believe the best way for participants to learn is through an eclectic approach including lectures, class discussions, presentations, group work, and individual projects. Our intent is for participants to feel simultaneously challenged and comfortable in class. We take responsibility for presenting the information and challenging participants to think creatively and analytically, meanwhile participants must take responsibility for their own learning. We encourage all participants to endeavor to get the most of out of this class the more participants put into their training, the more they will get out it. MAXIMO NIVEL,

2 Books & Materials, by Evan Frendo, Pearson Longman, 2005 Various handouts and copies will also be provided. Objectives The objectives of the TBE Certification course are to provide participants with: - An overall understanding of English for Specific Purposes and Business English. - How to conduct needs analyses to determine learners needs with regards to Business English. - Theory and practice in methodology and approaches to TBE. - Provide a brief introduction to critical business concepts and terminology. - Provide ideas, examples, and practice in how to assess, adapt and create study materials for Business English courses. - Practice in designing client/learner-based Business English courses. Deliverables 1. Task-based learning (TBL) Lesson Plan 2. Simulation Lesson Plan 3. Materials development for TBL lesson plan 4. Final exam creation for a Business English course 5. Portfolio (spiral bound) of all deliverables Assessment 1. Class participation 25% 2. 2 lesson plans: Task-based Learning and Simulation 25% 3. Materials development for TBL lesson plan 25% 4. Final exam creation for TBE-based course 25% Pass/Excellent reflects a 90% - 100% achievement level Pass/Good reflects an 80% - 89% achievement level Pass/Satisfactory reflects a 70% - 79% achievement level A final grade of less than 70% is a Fail and the TBE Certificate will not be issued. MAXIMO NIVEL,

3 Course Overview Day-1: Introduction to TBE and the International Business Environment Introduction and Review Course Syllabus What is Business English? The difference between ESL, EFL, TESOL and ESP International business environment Business Industries (SIC and NAICS) Business contexts Organization Structure Markets, Exchanges and Indexes - Groups/pairs- International business environment - Groups/pairs - Business industries - Groups/pairs - Business contexts - The Cross Cultural Business English Classroom (to review in the Sunday afternoon session) - What Companies make up the DJIA? - Apple Computer Alters Its Corporate Structure? 1 to 1 lessons versus groups Introduction to Simulations and role plays Tasked-based Learning versus EPA (PPP and ESA) - Review Chapter 1 (except pgs. 8-13) Day-2: Introduction to Business Concepts _ Key Financial Statements - Balance Statement - Financial Statement - Cash Flow Financial Ratios and Valuation - Current ratio, ROE, ROA, ROI, DCF, BV Market cap. Terms - Accounts receivable, Accounts payable, Capital, Retained earnings, Valuation, ROE, ROI, Multiple, Market capitalization, Book value (BV), Discounted cash Flow (DCF) - Prepare January financials for The Next Level as a class - Groups/pairs Analyze financials for The Next Level - Calculate financial ratios and measures using The Next Level Financials - Key Business Terminology, Business Idioms and Expressions, 100 Commonly Used Nouns, 100 Essential Business English Verbs - January and February Financials for The Next Level - MAXIMO NIVEL,

4 Course Overview (Continued) Saturday Afternoon: Methodologies and Lesson plans for TBE Review of Methodology 1 - Communicative methodology - Eclectic methodology - Review of methodologies for Speaking, Writing, Listening and Reading Methodology 2 - Simulations and role plays - Task-Based Learning - 1-to-1 Teaching - Review Chapter 1 Pages Communicative competence - Linguistic competence - Discourse competence - Intercultural competence - Review Pages in Chapter 4 - Role-plays, Simulations and Case Studies - Review Chapter 5 Pages 61-80: - Teaching business speaking skills - Socializing, storytelling, small talk - Speaking on the telephone - Presentations - Meetings - Negotiations - Pairs/groups critical components of lesson plans and as they relate to TBL and simulations - Pairs/groups 3 day TBL and one day simulation: Business Context is Headquarter President must fire 3 senior managers of a losing division. - Pairs/groups - prepare March financials for The Next Level (finish as homework) - Task-Based Learning - Running Simulations for ESL - The New Boss Case Study - March Financials for The Next Level - Review Chapter 6 Pages Teaching business writing skills - Approaches to teaching writing - Structure and content of writing - Correspondence, contracts, reports, CVs - Agendas and minutes MAXIMO NIVEL,

5 Course Overview (Continued) Sunday Morning: Needs Analysis and Materials Development Needs Analysis - Diagnostic/Placement tests - Business English diagnostic tests - Questionnaires, Interviews and Observations - Business contexts, Language audit, Training gap and upcoming needs Materials Development and Authenticity - Assessment - Adaptation (Leveling Down) - Creation - Review Chapter 2 Pages Assessing Needs and Preferences - Review Chapter 4 Pages Selecting and developing materials - Pairs/groups develop a needs analysis for the yesterday s in-class simulation activity-business Context is Headquarter President must fire 3 senior managers of a losing division. - Pairs/groups Level down article Woman worst savers, study shows - Pairs/groups Level down article Can America Compete? - Pairs/groups - prepare April financials for The Next Level (finish in PM) - TBE Needs Analysis - 2 Articles for Leveling Down - The New Boss Case Study Sunday Afternoon: Testing and Evaluation and Cross Cultural Business English Testing and Evaluation in Business English Teaching Cross Culturally - Review Chapter 3 Pages Designing a course - Review Chapter 9 Pages Selecting and developing materials - Review Chapter 5 Pages How to include intercultural training - Pairs/groups prepare a 4-week Syllabus for specific Business Content of your choice. - Pairs/groups complete April financials for The Next Level (assigned in AM) - TBE Course Framework - Business English Placement Exam - Resources for Teaching Business English MAXIMO NIVEL,