Symbol RFID Product Roadmap

Transcription

1 Symbol RFID Product Roadmap Joe White VP Product Management & Tag Engineering Agenda Putting RFID to Work Symbol s RFID Systems Readers and Inlays/Tags RFID in 2006 and Beyond

2 Strong and growing Advanced Data Capture Mobile Computing Wireless Infrastructure RFID Mobility Software Global Services Founded: Revenue: $1.77B Employees: 5,000+ globally NYSE: SBL Patents: 900+ patents Retail Wholesale Distribution Transportation & Travel Partners: 11,000+ Manufacturing Healthcare Government Field Mobility Market leadership Established Market Leadership Small Rugged Mobile Computers Handheld Bar Code Scanners Enterprise WLAN Infrastructure Market Leader 2004 Market Leader 2004 # # Market Leader % 30.1% 15.2% 36% 41% Source: VDC Source: VDC Source: Synergy Research Source: AMR Source: VDC RFID Readers and Tags 2

3 Symbol Firsts & Gen 2 Leadership Product Defining Features Advantage Availability XR400 DC400/AR400 MC9000-G Full Gen 2 densereader mode support Windows CE standard operating environment Superior listen before talk for optimization in multireader environments First commercially released reader that supports a Gen 2 firmware upgrade for Dense Reader Mode Class 0 write support Performance improvements in dense tag environments Wavelink TE One of the first readers to receive EPC Global s official Gen 2 certification Firmware upgrade for all AR400 s that include Gen 2 hardware Firmware upgrade to Gen 2 will be GA by end of Q4 No installation & low total solution cost Mixed Bar Code & RFID XR400 firmware upgrade available now XR480 for Europe and Japan will support Gen 2 upon initial release Available 1/15/06 Available 2/28/06 RFID will Continue to Evolve and Symbol will Lead PHASE 1 PHASE 2 Make it WORK High Performance Readers Reliable Tags HH Readers Make it MANAGEABLE Packaged Solutions Manageable Systems (MSP) Scaleable Services PHASE 3 Make it ESSENTIAL Wide Variety of Packaged DELIVERED Solutions (Forklift, Conveyor) TCO-focused Solutions PHASE 4 Make it UBQUITOUS Low-cost Shelf Readers Ultra-high Volume / Low Price Tags PHASE 5 Make it TRANSPARENT Sensor Networks Distributed Architectures

4 RFID Up Over 10,000 EPC RFID readers, since it deployed the industry's first multi-protocol EPC RFID reader EPCglobal Gen 2 Dense- Reader Mode Certified 2005 RFID Reader Benchmark report by ODIN Technologies Best Performer by A Significant Margin The Symbol unit led the testing results with 9 of 16 possible best in class performances Top honors in 3 of 5 reader performance categories, 3 of 8 categories of flexibility and swept all 3 of 3 ergonomic criteria Product Innovation Packaged systems that reduce TCO Hi-performance Tags and Inlays > 65M shipped last year Symbol is focused on specialty tag market Delivering to broader markets through Symbol Certified Label Converter (SCLC) program Trends The ascent of Gen-2 2. Item Level Tagging will Gain Traction 3. Solutions for Deploying, Managing, and Monitoring 4. Vertical Market Centered Solutions Taking Hold

5 Symbol Advantage: A System s Approach Complete Product Partial/Planed No Offering Symbol Tyco Intermec Alien ThingMagic LXE Key Message EPC Tags High Perf. Tags Fixed Reader End-End EPC System OEM s Thingmagic Platform ISO and Gen 2 only Tag-centric Business Model Mostly OEM Reader Platforms Forklift & Handheld Embedded Reader Handheld Reader Portal System Forklift System Global Services & Support Increasing Packaged Solutions to Enhance Read Points... Packaging Application Retail/Supply Chain Handhelds Reader Stations Broad Vertical Coverage Conveyors Portal Readers Forklifts

6 Our Channel Value Chain Symbol Platform Products Partnership Ecosystem Regional Markets Customer Applications Infrastructure Products

7 Integrating RFID into the Network Reader Thick Client Distributed Architecture Topology Enterprise-Scale Front-End Enterprise-Scale Back-End Enterprise-Scale Management Enterprise Network Enterprise Mobility Web Infrastructure Network Element Edge Intelligence Enterprise Management Sensor Networks Mobile Networks RFID Infrastructure: Bracketed Product Strategy FIXED READERS READER MODULES HANDHELD PORTAL Forklift Antenna Premium XR480 8 ports MR400 MC9090 Next Gen Portal FS100 Single Port Midmarket XR400 4 ports MR100 MC9000-K/S DC600 AN400 Value Integrated Reader MC3000 AN100 Currently in Development Concept phase

8 Mobile RFID Reader Survivability IP66 Sealed with wide temperature range Rugged design survives 70G of shock Flexibility Battery or DC powered abg or Bluetooth operation Performance Integrated reader/antenna provides consistent read performance Gen 2 Support X-scale/Win CE Optional external antenna RFID Portal Mobile RFID Reader Metal Mount Tag for Locationing RFID-Enabled Bailer RFID Reader Product Roadmap US/Canada (TASS) Fixed Readers AR400US EOL AR400 US Gen 2 XR400 US Gen 2 C API XR Feature Pack WRDI MSP (L2) XR400 Part 90 (US Visits) NG Reader Platform

9 RFID Reader Product Roadmap US/Canada (TASS) Demo App Showcase Applications SAP AII Reader Modules MR100 EOL MR100 US MR400 US RFID Reader Product Roadmap Latin America (TASS) Fixed Readers XR400US Argentina Chile Venezuela Columbia Peru Mexico Antennas AN400

10 RFID Reader Product Roadmap EU (EMEA) Fixed Readers XR480 EU (Non- RoHS) XR480 EU (RoHS) C API XR Feature Pack Sync WRDI Antennas AN400 AN480 Handheld Readers MC-9090 EU Forklift Readers Apex EU RFID Reader Product Roadmap Asia Pacific (APAC) Fixed Readers AR400 Hong Kong South Korea XR400 China (US Freq) China ( ) Controlled Release Hong Kong (HKIA 1 st ) XR480 Japan Marubeni Engineering Units

11 RFID Reader Product Roadmap Asia Pacific (APAC) Antennas AN400 AN480 (Japan Only) Handhelds MC-9000-G China (US Freq) Controlled Release China ( ) Hong Kong (HKIA 1 st ) RFID Reader Product Roadmap Asia Pacific (APAC) Sandbox (Limited Support) Fixed Readers AR400 Singapore AR400 HK for Taiwan XR400 EU for India XR400 US for Thailand Handhelds MC-9000 Singapore MC-9000 Taiwan

12 Tag Products Symbol Gen 2 Tag Product Family Product Category What is it Packaging Channel Availability Converter Products* Inlays to be converted into labels Dry Inlays Adhesive Inlays Symbol Certified Label Converter C0+, G2 Now Asset Tag Products 6x6 Metal Tags Shelf Tags Hardened products designed for durability Direct or through Symbol standard Channel Point Products will be released in H and 2007 Custom Tags Custom products for select high margin, high volume opportunities Varies by product Direct Based on custom opportunity *Demo rolls of 500 units of converter products can be ordered online

13 Gen 2 Tag Products Dual Dipole High Performance Inlay Product Target Applications Availability Read Range 4x4 Cardboard Corrugated Dry Inlay Adhesive Inlay Sample rolls available direct Up to 30ft 3.5 x 3.5 Wood Pallets Paper Core Dry Inlay Up to 20ft 2x2 Plastic Totes Plastic Cartons Dry Inlay Up to 20ft 2x4 Baggage Totes Dry Inlay Adhesive Inlay Up to 15ft Gen 2 Tag Products Single Dipole Small Form Factor Inlay Product Target Applications Availability Read Range 1x4 Cardboard Corrugated Dry Inlay Adhesive Inlay Sample rolls available direct Up to 15ft 1x6 Glass Glass Containers Dry Inlay Up to 25ft 1x1 Item Level Plastic Bottles Plastic Totes Plastic Cartons Dry Inlay Adhesive Inlay Sample rolls available direct Up to 5ft

14 Symbol Advantage: Performance Dual Dipole Antenna (Patented) Essential for high performance RFID systems Orientation insensitivity Near and far field tuning Tamper detection, validation & quality Charge Pump (Patented) Efficient use of power Enables long distance Simple, Small, Low-Powered Chip design for efficient power usage & increased performance Less resistance = More distance Designed with the Application in mind Tags are tuned to specific surfaces for optimal performance in the intended application Symbol Certified Label Converter (SCLC) Program Broad Market Delivery...Through Symbol s SCLC Program Label Converters - Primary Channel for Tag Products Label manufacturing and delivery expertise Extensive sales force coverage Existing contracts and long-term relationships Certification level of quality, capacity, service and support Achieved through rigorous qualification, education and training Direct Tag Sales Only for Custom Applications Starter and Pilot kits High-touch accounts that require direct sales Premium/custom tag solutions Performance Advantage... Through innovative chip and antenna design

15 Symbol Converter Products Roadmap Gen 1 Platforms Rushmore, Gen 1, RO, 96-bit Maintain for McCarran only 1x1 1x4 2x4 3.5x3.5 4x4 Glacier EOL Glacier Gen 1, RW, 256-bit 1x1 1x4 1x6 2x2 2x4 3.5x3.5 4x4 Symbol Converter Products Roadmap Gen 2 Platforms Palisades Gen 2, RW, 96-bit 1x1 1x4 1x6 2x2 2x4 3.5x3.5 4x4 Yellowstone Gen 2, RW, 256-bit 1x1 1x4 1x6 2x2 2x4 3.5x3.5 4x4 Augusta Gen 2, RO, 96-bit

16 Symbol Asset Tag Roadmap Asset Tags Steeler (6x6) Gen 2, RW, 96-bit 6x6 Metal Mount Gen 2, RW, 256-bit 6x6 Metal Mount Gen 2, RW, 256-bit Yellowstone 256-bit Positive Read LED Razorback (Shelf) Gen 2, RW, 96-bit Shelf Tag Gen 2, RW, 256-bit Shelf Tag Gen 2, RW, 256-bit Yellowstone 256-bit Positive Read LED Environmental Sensor Eagle (Postal) Gen 2, RW, 96-bit Postal Bag Tag Gen 2, RW, 256-bit Yellowstone 256-bit Symbol RFID Tag Vision Disposable Tags Reusable Tags Indicative Tags Sensor Tags Networked Tags $ $$ $$$ $$$$ $$$$$ Inlay, Adhesive Inlay, Label Passive Tag Extremely high volume (100 s of millions) Standards Plus Gen 1, Class 0 & Gen 2 Class 1 Performance Leadership (Dual Dipole) Hardened Passive Tag Asset Tags Medium - High Volume (10 s of Millions) Standards Plus (Gen 2) Performance Leadership Durable Design Asset & Temper Indicative Tag Medium Volume (Millions) Standards Plus (Gen 2) Passive & Passactive Tags Visual, Audible, Tamper, & temperature alert Industrial Design Medium -Low Volume (100 s of thousands) Standards Based Active Tag Data Logging & Storage Temperature, Humidity, Shock, etc Industrial Design Low Volume (10 s of thousands) Standards Based Data Logging Temp, Humidity, Shock Gen2 NOW 2006 THE FUTURE

17 Enterprise Network Wide Area Network Local Area Network Wireless Network RFID Network Disposable Tags Networked Tags Now 2007 Reusable Tags Sensor Tags Indicative Tags Mid Late 2006 The Convergence of RFID in the Enterprise Value Enterprise Mobility Convergence Sensor Tags Peer to Peer Networked Tags Innovation Curve EPC Passive Tags Security / ECP Tech convergence Security Protocols Tamper Tag Security Counterfeiting Diversion Quality / Condition Expiration Cold chain Data Visibility Tamper Evident Out of stock Labor Reductions Responsive supply chain Time

18 Symbol Advantage: A Systems Approach RFID Tags Core RFID Platforms Reader modules Fixed Reader Platforms Reader Antennas RFID Systems Vehicle access systems Baggage Conveyers Fixed-mobile systems MC9000 Handheld Reader Portal Systems Mobility Services Platform Battery RF Signal Secure Network To Integrate Real-time Visibility into the Enterprise Pilot/Early Adoption Reader Read Rates Visibility Customer Adoption Reader Networks Enterprise Deployment System Read Rates Visibility 100% Deploy As A System...

19 RFID and Enterprise Mobility 2 Outbound tags are read at door. An ASN is generated. 3 Large volumes of inbound data are detected. COS/QOS levels for the wireless network are adjusted. Cameras are turned on. 1 Label applicators place tags tags, program an EPC number and pass data to the enterprise system. 6 As pallets are broken down, individual cases are read with near 100 percent accuracy. Wireless switch and readers Intelligent Management appliance and software Asset Management 9 Receiving door reader checks inbound pallets. MSS/MAG Security Closet 7 Outbound pallet is placed onto a shrink-wrap machine, which reads all cartons before shipment. 8 Outbound shipments are verified a final time at the dock door, where single pallet reads will occur. 4 Tags are read and matched to the shipper s ASN. If the ASN doesn t match, a person with a handheld reader is sent to investigate. 5 Forklift readers detect outbound cartons on pallets. Stocking levels are determined. 10 Software checks inventory to determine what is needed on the shelves. 12 The system registers the inventory in the proper location. 11 A reader tracks items moving between the store room and the floor. THANK YOU For Your Time and Attention