Transcription

1

2 The Concept

3 Exterior

4 Exterior

5 Interior

6 Interior

7 Interior

8 More than just a gym, 9Round provides members with a unique, comprehensive 30 minute workout that fuses elements of boxing, kickboxing, and mixed martial arts, making it one of the most exciting concepts in fitness.

9 9Round is about: 1.Fun 2.Fitness 9Round is NOT about: 1.Making Fighters 2.Making Black Belts 3.Perfect Form

10 We solved the 4 problems in fitness- No Class Times Convenient 30 Minute, FULL BODY Workout Different Stations / Never Boring Trainer ALWAYS Included

11 The 9Round Experience 1. Everyone is Greeted 2. The Hand Wrapping Ritual 3. Great 30 Minute Workout 4. Gong Ring 5. Trainer yells, Thank you and when are you coming back??

12 THREE Types of Memberships Month to Month, Term, & Pay In Full (PIF) Membership Rates: $49 - $69 per month Two Streams of Income: 1. Memberships 2. Merchandise (Gloves, Hand Wraps, T-Shirts, etc.)

13 Support

14 Support Access to 9Round Locker Room (Online Franchise Portal) Advertising Materials Corner Man/Woman (Franchise Coach) Your go to person for support Employee Documents 4 Days at Corporate HQ for Training Camp

15 Support Daily Workouts Partnerships with 3 rd party Vendors Membership Software, Bags, Equipment, Printers, etc. Yearly Convention Franchisee Discussion Forum

16 Franchisee Portal TRUST ME, THERE IS GREAT INFO HERE

17 Mini Site

18 9Round Marketing Outline Pre-sell Campaign Community Partnerships: PTA & Chamber of Commerce Social Media: Facebook, Twitter, Google Plus SEO & National Advertising from Corporate Advertising your MINI SITE Community Newspaper / Local Media Grand Opening Marketing B2B: Business to Business Direct Mail Various Grass Roots / Guerilla Marketing Activities Internal Contests & Internal Referral Programs

19 Top Sales Strategies Word of Mouth: 90% of new clientele come from recommendation of current members Internal Referral Program: Encourages members to bring in a friend Family Discounts Various Continued Advertising Grass Roots Business to Business

20 The Role of an Owner

21 Owner/Operator Wears all hats from within: Marketing Sales Training Hiring Staff Training Performs all operations

22 Employees

23 What Makes a 9Round Trainer? E 2 Energetic & Enthusiastic People Oriented Fitness Minded No previous certification necessary. All trainers are certified via an internal certification program.

24 Members

25 Demographics All walks of life Ages On average 60% - 70% female Members from years old

26 The NUMBERS

27 Total Investment (US Dollars) Estimated Initial Franchise Initial Franchise Fee $18,000 Investment Security & Media Package $2,500 - $6,500 Lease Deposits, Utilities, & Insurance $2,700 - $5,700 Leasehold Improvements & Finishes $0 - $13,300 Grand Opening GO FAST Kit $15,900 - $17,900 External Signage Package $2,500 - $5,900 MYZONE Heart Rate Monitoring System*** $0 - $4,600 Equipment Shipping & Handling $500 - $1,500 Travel, Lodging, & Meals for Initial Training Program $500 - $2,000 Business Licenses & Other Professional Fees $250 - $2,500 Working Capital $10,000 - $15,000 Total $52,850 - $92,900

28 Ongoing Corporate Fees Royalty National Advertising Website Fee $449 / month $75 / month $25 / month

29 Butler Rd. Corporate Store Expenses * fully staffed location * Rent $1800 Payroll $3500 Utilities $350 Accounting $250 Resale Items $500 Royalty $449 Club Adv. (mailers, banners, etc.) $400 Website $25 National Adv. $75 9Round Nutrition $49 Software $149 Insurance $128 TOTAL $7675

30 Franchise Agreement Terms 10 Year Term 10 Year Option (Review Performance) 180 Days to get gym open after Contract Signed Up to 3 Mile Driving Distance Protected Territory

31 Background of Current Franchisees Title Company Industry VP Sourcing Hubbell Manufacturing VP Lending Chase Banking Real Estate Broker Keller Williams Real Estate Truck Driver Old Dominion Shipping Registered Nurse Sentara Norfolf General Health Care Relationship Banker Bank of America Banking Construction Foreman Ashmore Brothers Inc. Highway Construction Legal Consultant Beliefnet Attorney Diver Self-employed Oil NFL Safety Carolina Panthers Professional Sports Asst. College Coach Duke University Collegiate Sports Attorney (Partner) Self-employed Legal Services Insurance Sales Nationwide Insurance Activities Director Greer Recreation Center Volunteer/Non Profit Regional Manager Waffle House Food Service Dairy Farmer Self-employed Farming Account Manager Cryovac Packaging Student/College Grad St. Thomas University Student Student/College Grad Atlanta Institute of Music Student Personal Trainer Rush Fitness Health/Fitness Director of Business Michelin Accountant Electrical Engineer General Electric Manufacturing Drummer Band member: Stereo Reform Music Border Patrol Agent U.S. Border Patrol Government Top Franchisee s FIRST Business!!!

32 Main Competition Because of our unique and proven system, there is really no competition We like being near other gyms Members at other gyms often get tired of their routine, which is never the case at 9Round

33 Where Are We Now? Opened first gym in 2008 Started franchising in Locations sold and 135+ open Entrepreneur Magazine s Top 500 Franchises