X.N. Iraki, PhD, CDN

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1 X.N. Iraki, PhD, CDN

2

3 A process of determining, acquiring, analyzing, synthesizing, and disseminating relevant data, information, and insights to decision makers in ways that mobilize the organization to take appropriate business actions that, in turn, maximize business performance

4 Research Formal vs. Informal Public vs. Private Innovation Formal vs. informal New Firms, Growth of old ones, DEATH? Economic growth and development GNH

5 New Research Perspectives (Investment vs. Cost) Information Overload Technological Connectivity Computing Power & Speed Battle for Analytical Talent (thinkers are rare!) Factors Shifting Global Economics Critical Scrutiny of Business (profit=revenue-costs) Government Intervention (regulations, new laws) 1-5

6 Organizational Mission Business Goals Business Strategies Business Tactics 1-6

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10 Country R&D/GDP (2011): World Bank Korea, Rep Israel Finland Japan Sweden Denmark Germany Austria United States Iceland Kenya (2010)

11 Country(R&D % of GDP) Country(researcher per million people) Average Israel Finland Sweden Iceland Finland Sweden Japan Japan Switzerland Denmark Korea, Rep Norway Iceland Singapore United States United States

12 Research at Corporate level

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15 How much money do you put into research? How many of you work in research? AIBK- great work, conferences ought to share the latest in research Where do you do your research? Local vs. global Markets. Do you benchmark (not MCA style) Your research focus? Markets Behaviour- VIP lift, Bad news, names e.g Ethan, Jayden, Ryan, Brian, Ian, Kevin Religion vs. Insurance How far will bank eat into your market? Technology-threat or opportunity (Bank handling of Mpesa) Our needs, do not assume ( Nigerian well, FGM, Witchcraft)

16 Research Formal vs. Informal Public vs. Private Innovatio n Formal vs. informal New Firms Growth of old ones DEATH? Economic growth and developmen t GNH

17 New product or their improvement or unique ways of offering services; Invention-completely new eg radio Duplication-within the law, phones, Extension-incremental improvement, from Iphone 5 to 6 Synthesis-chemistry, writing, metallurgy, Boeing 747 windows, witchcraft

18 Aerosol can 1926 Air conditioning 1902 Airbag, automotive 1952, Airplane, engine-powered 1903 alphabet c American Sign Language 1817 Animation, motion-picture 1906, Answering machine, telephone 1898 Aspirin Assembly line 1913 Mobile phone, 1973 (2 kg)

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20 Patents are key indicators because of commercialization

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23 A patent is an exclusive right granted for an invention, which is a product or a process that provides, in general, a new way of doing something, or offers a new technical solution to a problem. To get a patent, technical information about the invention must be disclosed to the public in a patent application. Lasts for about 20 years; Why generics are cheaper Categories filings and grants Resident domestic filings Non-resident filings coming in from other countries Abroad filings going out to other countries

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26 Patents-Kenya Patents

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28 70000 Patents-South Korea Patents

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50 Japan United States China X N Iraki

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52 14-52

53 Innovations at corporate level

54 Table 1: 2011 U.S. Patent Leaders Firm Number of Patents 1. IBM 6, Samsung 4, Canon 2, Panasonic 2, Toshiba 2, Microsoft 2, Sony 2, Seiko Epson 1, Hon Hai 1, Hitachi 1,465 Sources:

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57 Innovations in Insurance Type of innovation Examples from insurance Product innovation? Process innovation? Organisational innovation? Management innovation? Production innovations? Commercial/marketing innovations-coca Cola Service innovations-google?.

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59 Name Brokers Communication (fear VS. SECURITY ; suppose you broke a leg) Investment versus risk management (we are very religious) Go beyond the law, if insurance was not mandatory? Consolidation: too many firms?

60 *Guilty till proved innocent, no claim discount *Do research on attitudes across regions and ages *Get them young- English Premier League Start! Who did KQ fly in Dreamliners *Diversity? USA Universities, Nairobi and 50 per cent of GDP *Married people get discounts? *Mpesalize insurance : how? CBA vs. others *Applize insurance

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62 Apple quarterly results $18bn profit ( 11.8bn) - biggest ever by a public company $142bn ( 93bn) net cash reserves 74.5m number of iphones sold 39.9% profit per product 22% fall in sales of ipads Apple (Figures for three months to end December 2014).

63 We would create lots of new firms and lots of jobs like Walmart-2.2m Mcdonalds-420,000 Toyota - 333,500 TSC-275,000

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66 Research Formal vs. Informal Public vs. Private Innovatio n Formal vs. informal New Firms Growth of old ones DEATH? Economic growth and developmen t GNH

67 Series

68 HDI is the best measure of economic development, better than GDP growth rate. Literacy Life expectancy Per capital income NOTE: Economic growth is a necessary but not sufficient condition for Economic development Michael Todaro(UoN once) definition of Economic growth: High living standards, higher self esteem, freedom from oppression and greater choices. Let insurance catalyze economic development through innovation and research

69 HDI-Kenya HDI

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