Uniting to keep sports a fair bet

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1 No. 37 Spring 2013 Uniting to keep sports a fair bet In a stark warning to the international sports and sports betting communities, INTERPOL has called for coordinated, global action against match-fixing to prevent organized crime from destroying the public s trust in the integrity of sport. With about half of all WLA Members offering sports betting in one form or another, the World Lottery Association is engaged in the fight and more determined than ever to be part of the solution.

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3 Contents 4 5 Interview with the President 6 9 Association business Selected news from the WLA, its members, and the regional associations Match-fixing: An international problem Match-fixing is a global problem that will require a coordinated international effort to effectively combat. How is this effort taking shape? More, bigger, better: The lure of the big win Jackpot mania is spreading across the globe. With the push toward ever bigger payouts, is a billion dollar jackpot just around the corner? ONCE: Setting an example in Europe ONCE has been raising funds in support of the disabled in Spain for 75 years. Their model of social and labor support is exemplary in Europe Fact, fiction, and fatalism Göran Wessberg and his continuing series on gambling as a theme in the arts The World Lottery Summit 2014 The WLA and Lottomatica invite you to join us in Rome in November Corporate News News from members of the WLA Contributors Program and other WLA Associate Members The Learning Curve News from the WLA training and education program. On introverts and monopolies Reading is a great source of inspiration. In her book Quiet: The Power of Introverts in a World That Can t Stop Talking author Susan Cain asserts that introverts with their desire for solitude, are not in high demand in an era of social media. By examining brainstorming as a collective endeavor, she presents strong evidence in support of the argument that groups yield less creative solutions than the individual who is left alone to think. Touching on gambling, the book has an interesting chapter on reward-sensitivity and how differently the brains of introverts function from those of extroverts. Introverts tend to pay more attention to danger signals. They plan accordingly and stick to their plans with great discipline and perseverance. Extroverts are more likely to be motivated by the prospect of rewards, just as the gambler is motivated by the prospect of winning. Cain suggests a correlation between extroversion and the gambling phenomena known as chasing. While introverts are unlikely to play when their losses have reached a certain limit, extroverts are apt to focus on the reward, chasing their earlier losses with the prospect of winning it all back. Our seminars, organized jointly with the regional lottery associations, are another great source of inspiration. This year, seven seminars are planned for more than 600 lottery professionals. At our first seminar for 2013, Marketing in the brave new world, one keynote speaker reminded us that we live in societies not in markets. This statement is key to understanding the overwhelming support for lottery monopolies by the public on every continent. Generally speaking, monopolies are not desirable in a market economy, and from a player s perspective, one could certainly imagine that less is offered. But, from a citizen s perspective it becomes clear that society as a whole benefits from the profit made by a lottery monopoly. This societal benefit would not occur if lotteries only existed in markets where the customer is king, as the for-profit gambling entities often express it. For lotteries, the citizen is king. Citizens enjoy playing the lottery and appreciate its capacity to allocate money from the profit of its games to support good causes. Our seminars also provide a platform for the exchange of ideas. This is one of the main objectives of the WLA. In order to increase membership value and to augment the quality our seminars, the WLA Executive Committee has introduced a Scholarship Program wherein member lottery professionals are invited to speak at WLA seminars. Further details on this Scholarship Program can be found on page 36. The revenue statement for 2012 is currently being audited and the outcome looks promising. We expect a positive result of CHF 900,000. About half this amount comes from the proceeds received from WLS 2012 in Montreal. The financial statement for 2012 will be available in the member section of the WLA website some time in May Best wishes to our members throughout the world! Jean Jorgensen, Executive Director, WLA WLA magazine No. 37 Spring

4 NTERVIEW WITH PRESIDENT INTERVIEW WITH THE PRESIDENT Vigilance, education, and the need for harsher sanctions WLA President Jean-Luc Moner-Banet attended the INTERPOL conference on match-fixing in Kuala Lumpur in February this year, where delegates from 43 countries recognized the need for closer cooperation and better information sharing on a global scale if the fight against match-fixing is to be effective. We asked him where the WLA stands on this issue and where its priorities lie. that a larger number of those matches cited at the Europol press conference had already been dealt with. Do you feel that measures that have been put in place in the last few years, such as the FIFA Early Warning System and the European Lotteries Mon i- toring System (ELMS), are proving to be effective? The measures put in place in recent years to detect and report suspect betting, such as the FIFA Early Warning System and the European Lotteries Monitoring System (ELMS), are effective but they need a broader scope. The principle is sound: When the stakes are too high, the bet is blocked and an alert is sent to the sports federations concerned. For example, this method enabled La Française des Jeux to discover several dubious matches at the end of 2012 in the French handball championship. What is the role of lotteries, and of the WLA, in the fight against match-fixing? The growing number of fixed matches is a major threat to sports in general and also to lottery companies and their activities. It is therefore vital for betting operators including WLA Members to put in place monitoring and warning systems. In particular, the WLA must work towards greater regulation of legal operators and stronger measures to fight illegal gaming on the Internet. We must also create an awareness on the part of governments, sports federations, and police forces to make them understand that they are key players in this struggle. Who are the main stakeholders in the fight against match-fixing? European Lotteries (EL) and the WLA are engaged in this fight. They are cooperating in the initiatives taken by international police organizations, such as INTERPOL and Europol, and the major international sports federations, such as FIFA, UEFA, and the IOC. All these bodies are heavily committed to the prevention of match-fixing. Governments, for their part, must take measures to combat illegal offerings on the Internet, which are the root cause of the problem. At a Europol press conference, held on February 4 in the Netherlands, it was announced that 680 games, including 380 professional matches in Europe, were fixed with in the last four years. FIFA has since said The WLA General Meeting in Montreal approved a plan to expand ELMS into a global monitoring system. How is the expansion going? The project is well under way. Extension of verifications and regulation in the field of sports betting is an important battleground for the WLA, and we are actively engaged in raising awareness among all the partners concerned. It is essential for betting operators to be able to put in place effective supervision systems to identify suspect betting and thereby safeguard the integrity of their own activities. The extension of the ELMS system to the other regional associations will enable WLA Members to adopt common standards and rules for issuing alerts. 4 WLA magazine No. 37 Spring 2013

5 NTERVIEW WITH PRESIDENT INTERVIEW WITH THE PRESIDENT How can the world lottery community build effective partnerships with law enforcement and sports organizations to curb matchfixing? The fact is that all the actors involved sports federations, police forces, judicial authorities, and gaming operators must better coordinate their efforts by exchanging their information and sharing the most effective instruments to fight corruption in sports. The WLA must be exemplary in this regard by clearly showing its determination. There is a need to apply and promote rules that protect the integrity of sports and of sports betting. Legal operators must therefore undertake to propose verified bets with little risk to the main bodies concerned, eliminate all suspect betting, and encourage the adoption of anti-money laundering laws in their respective jurisdictions. Are there legal or legislative barriers to the global fight against corruption in sports? To enable an effective fight to be waged against the manipulation of sports matches on a world scale, the major players on all continents must first be integrated into the warning system. Then, there is a clear need to educate the sports movement, especially young people, about how to deal with organized crime. The legal aspect There is a need to educate the sports movement, especially young people, about how to deal with organized crime. is grafted onto these first two facets: the judicial authorities and the police need access to better investigative resources and a more extensive arsenal of laws and criminal law provisions than is the case at present. The laws must provide for more severe penalties for cheats and manipulators of matches. Although disciplinary action has been taken against players and referees involved in match fixing it would seem that little has been done to bring the real criminals behind corruption in sports to justice. What would it take for that to happen? First, monitoring systems must become more sophisticated because the fraudsters are very cautious and know how to protect themselves effectively. The brain behind a network generally has a number of trusted allies whose role it is to corrupt players and referees in any number of countries. To muddy the waters and avoid arousing suspicion, the criminals spread their bets widely via groups of betting accomplices. In a situation like that it is hard to produce evidence in the courts. Even so, criminals need to be exposed to more severe punishment. A strong signal must be given to that effect, first by harmonizing anti-corruption legislation and second by arresting major criminals known to be heading up match-fixing networks. Is there a correlation between the growth in online gambling in recent years and the rise in match-fixing? Although the principle of match-fixing is nothing new, the Internet has globalized the phenomenon by abolishing frontiers. The problem does not stem solely from the number of sites known to exist there are said to be 25,000 gaming sites worldwide but also from the proliferation of different types of betting. With this explosion of the activities of webbased operators, most of them illegal, the risks of manipulation have increased accordingly. If the fight against matchfixing is to be effective, it must involve measures that make it possible to block access to illegal sites or stop their financial transactions. An international convention to combat the manipulation of sports is being drafted by the Enlarged Partial Agreement on Sport (EPAS) for presentation to the Council of Europe. Have the lotteries contributed to this project? As recent investigations by Europol have shown, the phenomenon of match-fixing is developing on an alarming scale and is even threatening the very survival of some sports. In this environment it is essential to continue to promote the positive values of sport and to put forward recommendations for young athletes. Sports federations, judicial authorities, and legal gaming operators have been involved from the outset in the project initiated by EPAS. As the WLA President, I am playing a full part in the preparatory work for this international convention to prevent manipulation of the results of matches just as I am participating in the other initiatives taken with the same aim in mind by INTERPOL, FIFA, and the IOC. A Council of Europe anti-doping convention has existed for more than 25 years. This has helped to raise public awareness of the problem, albeit reports of doping are still in the headlines. What could we hope to achieve through a Council of Europe Convention against match-fixing? The police need access to better investigative resources and a more extensive arsenal of criminal law provisions. As was the case with doping at the time, the fraudsters are well ahead of the fight against match-fixing. In many respects the phenomenon of match-fixing is more serious and more complicated than doping, the ramifications of match manipulation are much more extensive. That means there is a clear need for an international convention to create an awareness on the part of countries all over the world and encourage them to adopt a zero tolerance policy on match-fixing. The fact is that only the courts and the police force have the authority and the resources needed to investigate, for instance by asking credit establishments to provide information. The convention against match-fixing militates in that direction. It will enable provisions for fraud in sports to be embodied in the criminal law of all the Member States. We hope that this in turn will lead to a stronger arsenal of laws and penalties, not just in Europe but everywhere else in the world as well. WLA magazine No. 37 Spring

6 ASSOCIATION ASSOCIATION BUSINESS WLA announces revamped Contributors Program Since 2001, the WLA Contrib u tors Program has been a pillar of the world lottery community. In 2012, the WLA announced changes to the Contributors Program aimed at ensuring it remains the premier affiliates program for lottery industry suppliers and vendors alike. The WLA Contributors Program, open to WLA Associate Members that are leading suppliers of the lottery industry, offers standardized privileges to participants. Since 2001, the Contributors Pro gram has played a central role in the WLA s relations with the world lottery community, helping to ensure the continuity of supplier relations with WLA member lotteries and supporting WLA events, member services, and projects. To better accommodate the changing needs of the WLA Contributors, the WLA revamped the Contributors Program at the end of Important changes to the program include the introduction of a simplified three-level membership model for lottery suppliers, limiting the number of top-level Contributors to ensure the exclusivity of the program, and the expansion of the benefits package for toplevel Con tributors. The membership model for the Contrib utors Program now comprises Platinum, Gold, and Asso ciate Mem ber levels, with the Silver level of the program having been retired. The number of Platinum and Gold Contributors is now limited to four sponsors at each level. From January 1, 2013, the expanded level of service now offered to top-level Contributors includes: Show benefits, including free delegate registrations to each Convention and Trade Show, a reduction on the cost of Trade Show exhibition space, and increased visibility at each biennial event. as free registrations at WLA seminars, including seminars held in cooperation with the regional associations, and speaker invitations to WLA educational events. each issue of the magazine, an advertising allowance and the right to submit Contributor-sponsored articles to be considered for publication. ipation in the development of the WLA Responsible Gaming Framework certification program for Associate Members. Commenting on the changes to the WLA Contributors Program, WLA President Jean- Luc Moner-Banet said, The WLA Con tri butors Program was the first of its kind in the lottery industry. The present updates to the program, which were made in consultation with the Contributors, ensure the program meets the needs and requirements of the Contributors today. Moreover, the revisions to the program should help to cement the central role the Contributors Program will play in the WLA s relations with the world lottery community in the coming years. The revamped program has been welcomed by the lottery industry in general. GTECH, INTRALOT, and Scientific Games, all previously Platinum Contributors under the old Contributors Program, remain as Platinum Contributors under the revamped program. WLA Associate Member Jumbo Interactive has stepped up to become a Platinum Contrib utor, completing the Platinum Con tributor sponsorship level of the program. The WLA thanks Jumbo Interactive for their investment in the lottery industry and extends a warm welcome to its newest Platinum Contributor. Aristocrat, previously a Platinum Contributor under the old Contributors Program, has elected to become a Gold Contributor under the revamped Contributors Program. Pollard Banknote, formerly a Silver Contrib utor under the old Contributors Program, has stepped up to become a Gold Contributor to take advantage of the revised program s offerings. Betware, previously a Silver Contributor under the old Contributors Program, is now a WLA Associate Member. Several other WLA Associate Members are currently reviewing the membership model of the revised Contributors Program and are considering joining the revamped program at a later date. The WLA thanks all Contributors for their support of the WLA and its members, and commits to ensuring that the WLA Con tributors Program remains the premier affiliates program for lottery industry vendors and suppliers in the coming years ahead. New staff member at the WLA Business Office in Basel Francine Waldvogel joined the WLA office in February as an executive assistant. Prior to joining the WLA, Francine spent fourteen years as an events manager and coordinator for a major global healthcare solutions provider. Hailing from Mulhouse, France, she holds a Brevet de Technicien Supérieur equivalent to a Higher National Diploma in office administration. Fluent in French and English, she is also proficient in business Francine Waldvogel German, holding the WiDaF (Deutsch als Fremdsprache in der Wirtschaft) certifi cate from the German- French Chamber of Commerce. Francine s responsibilities at the WLA include office ad ministration, assistance with convention and seminar organization, and facilitating member services. In the latter capacity, she is particularly looking forward to working with the WLA s members and strengthening the WLA s relations with its various stakeholders. Married with three daughters, Francine enjoys cooking, gardening, and skiing in her spare time. Francine can be contacted at fw@world-lotteries.org or on WLA magazine No. 37 Spring 2013

7 ASSOCIATION ASSOCIATION BUSINESS Jorge Rodriguez appointed to WLA Executive Committee Mr. Jorge Rodriguez, President of the Aso ciación de Loterías, Quinielas y Casinos Estatales de Argentina (ALEA) and First Vice President of the Corporación Ibero ame ricana de Loterías y Apuestas de Esta do (CIBELAE), was appointed to the WLA Executive Com mittee in March, Mr. Rodriguez repla ced the outgoing Exe cutive Committee mem ber, Mr. Benjamín González Roaro. Mr. Jorge Rodriguez After graduating with a specialization in busi ness from the Escuela de Enseñanza Media N 1, in his home district of Daireaux, Buenos Aires, Mr. Rodriguez began his career in 1975 as a civil servant working in an administrative capacity for the man age ment of the Provincial Race courses. The Provincial Race courses were incorporated into the Pro vincial Lottery under a directive of the Eco nomics Ministry in In 1985, Mr. Rodriguez became Acting Head of Coordination and Internal Procedures at the Provincial Lottery, the beginning of a steady rise through the Argentinian civil service. In 1990 he was designated Director of Racecourses and Casinos of the Provincial Institute of Lotteries and Casinos (IPLC), and in 1992 he was appointed member of the board. In January 2000 he served for a brief time as advisor to the President of IPLC, and in February 2002 he was appointed as Cabinet Advisor to the Director. He served in this position until April In May 2003 he was reappointed as Director of Racecourses and Casinos of the IPLC, and in September 2009 became President, a position he continues to hold to this day. In May 2012, Mr. Rodriguez was appointed President of ALEA and First Vice President of CIBELAE. Upon his election as President of ALEA, Mr. Rodriguez said that in addition to strengthening the lottery sector at the national level, he hoped to maintain the international presence of CIBELAE through its collaboration with the WLA. The WLA welcomes Mr. Rodriguez to the WLA Executive Committee and hopes for a fruitful and mutual association with both CIBELAE and ALEA going forward. New APLA Executive Committee elected At the last APLA General Meeting, held on Thursday, November 29, 2012 during the annual APLA Regional Conference in Sydney, Australia, a new APLA Executive Committee was elected. The delegates of the APLA General Meeting voted the following individuals into office: CEO of Singapore Pools. Mr. Tan was elected as APLA Chair. CEO of Magnum Corporation Berhad. Mr. Lin was elected APLA Vice Chair. Mr. Tan Soo Nan is also currently a member of the WLA Executive Committee. Elected as regular APLA Executive Com mittee members were: Executive Director of Customer Service and Marketing at the Hong Kong Jockey Club. CEO of the New Zea land Lotteries Com mission. President of the Japan Lottery Association. CEO of Lotterywest. Ms. June Roache, Chief Exec u tive of SA Lotteries became Immediate Past Chair. Ms. Roache is also currently the Vice Pres i- dent of the WLA. Ms. Jody Nunn, Senior Manager of Cor porate Communications at Lotterywest, was designated Ad min istrator of the APLA Secre tariat, and Mr. John Teo, CFO at Singapore Pools, was designated as APLA s Treasurer. APLA Chairs past and present. From left to right: Mr. Tan Soo Nan (2012 ); Ms. June Roache ( ); Mr. Henry Chan ( ); and Ms. Jan Stewart ( ). Mr. Tan Soo Nan is the fourth elected Chair of APLA since its inception in During the 2012 APLA Regional Conference Mr. Tan came together with his three predecessors for a brief photo session. Shown in the accompanying photo are all four past and current APLA Chairs together. WLA magazine No. 37 Spring

8 ASSOCIATION ASSOCIATION BUSINESS Manitoba Lotteries Corporation: The WLA s first Collaborating Member On September 12, 2012, at the WLA General Meeting in Montreal, Canada, the delegates approved the establishment of a new mem ber category that of Collaborating Member. This new category of member was created to accommodate an emerging form of entity, which does not fit the standard criteria for WLA membership. The WLA is both honored and pleased to announce that Manitoba Lotteries Corporation has become its first Collaborating Member. In recent years there have been a number of lottery and gaming entities that have expressed interest in becoming WLA members, although they do not meet all the criteria for standard WLA membership. These are entities that are affiliated with or closely tied to WLA member lotteries. Some are government entities that are shareholders of WLA member lottery organizations, while others are lottery corporations that are licensed to sell the products of the official lottery authority of a particular jurisdiction. Realizing the value of these organizations as potential WLA members, and in an effort to strengthen the fabric of the world lottery community, the WLA Executive Committee sought to establish a category of membership in addition to Regular Member and Associate Member. Hence, the Collaborating Member category was created, successfully accommodating this new type of entity. A Collaborating Member may participate in WLA events, and where applicable is eligible to be certified under either the WLA Security Control Standard (WLA-SCS) or the WLA Responsible Gaming Framework (WLA-RGF). However, the Collaborating Member does not have the right to vote, as is the case with regular WLA members. To become a Collaborating Member a lottery or gaming entity must provide a written endorse ment from the WLA member with which they are affiliated, and their business practices must be compatible with the aims and objectives of the WLA. Potential Collaborating Members must first be approved by the WLA Executive Committee, whose decision Our agents needed a fast, secure method of tracking lottery sales on their own accounting systems, so they could accurately distinguish lottery revenues from other revenue. GTECH designed and implemented a barcode solution that lets agents rapidly scan and accurately GTECH is an advocate of socially responsible gaming. Our business solutions empower customers to develop parameters and practices, appropriate to their needs, that become the foundation of their responsible gaming programs. 8 WLA magazine No. 37 Spring 2013

9 ASSOCIATION ASSOCIATION BUSINESS to approve the Collaborating Member candidate is then subject to ratification by the delegates of the WLA General Meeting. At the last WLA General Meeting held on September 12, 2012 in Montreal, Canada, the delegates approved the measure to create the Collaborating Member category. As such, the way was open for the WLA to receive its first Collaborating Member. Manitoba Lotteries Corporation The WLA is proud to announce that Manitoba Lotteries Corporation of Winni peg, Canada, is the first entity to achieve Collaborating Member status. Manitoba Lotteries Corpo ration is a Crown corporation of the Province of Manitoba. They operate the Club Regent Casi no, McPhillips Station Casino, Video Lotto, and PlayNow.com within the province. They also distribute and sell lottery products operated by the Western Canada Lottery Corporation, such as Sport Select, and Lotto 6/49. Integrating economic, social, and environmen tal considerations into all its business pro cess es, Manitoba Lotteries Corporation di rects its income back to the Province of Man i to ba in support of such programs as health care, education, and community ser vices. In 2011/2012 Manitoba Lotteries pro vid ed almost CAD 343 million for re in vest ment into these and other priority programs. Local governments throughout Manitoba receive annual unconditional grants from the Province that are made possible through Manitoba Lotteries VLT revenues. In 2011/ 2012, approximately 10% of VLT revenues, or CAD 16.5 million, was returned to local governments. An additional CAD 46 million, or about 25% of VLT revenues, was invested into local eco nom ic development projects. These projects are funded through the Province of Manitoba s Rural Eco nomic Development Initiatives and the Urban Development Initiative. Manitoba Lotteries Corporation generates close to 4,000 direct and in di rect jobs within the provincial economy. Their lottery ticket and VLT products are delivered through networks that support Manitoba s retail sector, hotels and restaurants, and Veterans orga ni zations. Winnipeg s casinos generate eco nom ic benefits for other sectors such as enter tain ment, food and beverage, the trades, and more. The casinos are a major tourism attraction, generating approximately CAD 35 million in gross economic activity per year. Manitoba Lotteries also directly supports hundreds of organizations and fundraising events annually through its Community Sup port programs. In 2011/2012, it provided CAD 5.8 million to non-profit community organizations. This was achieved through the Casinos of Winnipeg s Bingo Volunteer Pro gram and through sponsorship of additional Manitoba events and community organizations. The WLA extends a warm welcome to Man i to ba Lotteries Corporation and looks for ward to serving all our Collaborating Members in the future. Advertisement capture the value of their lottery purchases on their own cash register. Now our agents have a clear and integrated view of their sales by product line, and The Lottery retains full visibility of lottery product sales. Jim O Connor, Key Account Manager, The National Lottery, Ireland For more about this story and others like it, visit us at gtech.com/testimonials. WLA magazine No. 37 Spring

10 Match-fixing: Promoting a global response As new evidence emerges of large-scale manipulation of sports results for financial gain, recent media coverage has once again underscored the need for vigilance in the fight against match-fixing. How are lotteries and sports betting operators helping to combat the problem? And what is the role of the gaming community in the global effort to protect sport s basic values of fair play, respect, and discipline? Match-fixing was in the headlines again in early 2013 after Europol announced that 425 match officials, club officials, players, and serious criminals, from more than 15 countries, were suspected of being involved in attempts to fix more than 380 professional football matches. The games include World Cup and European Championship qualification matches, two UEFA Cham pi ons League matches, and several top-flight matches in European national leagues. A further 300 suspicious games were identified in Africa, Asia, and South and Central America. The reactions have reverberated across the world of sports and sports betting. A multi-jurisdictional problem INTERPOL Secretary General Ronald K. Noble has warned that unless police are permit ted by laws and judicial authorities to share information in real time, the global fight against match-fixing will not be won. Crim inals are exploiting the speed and flexibility advantages that 21 st century 10 WLA magazine No. 37 Spring 2013

11 For effective cooperation, information needs to be shared in real time and across time zones, cultures, and judicial systems. Marko Schoeneberg - Fotolia.com technology and betting schemes offer, he told delegates from 43 countries at an INTERPOL conference in Kuala Lumpur in February It is not that law enforcement agencies lack the technology. It is that collectively we lack the culture and legal power to take advan tage of these advances. said Secretary General Noble. The days of thinking only about the secrecy of the investigation within each individual jurisdiction are over. INTERPOL is now expanding the mandate of its international match-fixing task force and supporting efforts to get the evidence of alleged match-fixing to local police and law enforcement agencies around the world. Tip of the iceberg The Europol and INTERPOL conferences have highlighted some stark realities about the breadth of the problem facing the sports move ment, also throwing light on the degree to which organized crime, particularly in Asia, has targeted football. So far, the warning systems that are in place have tended to concentrate on the larger betting operators in Europe. But it is harder for official bodies to reach out to smaller operators, and of course to the many semi-legal or illegal betting companies operating in different parts of the world. The dramatic growth in Internet sports betting since the mid-1990s has clearly exacerbated the problem. And match-fixing is a threat to all sports, of course, not only football. Every sporting event, including matches in less popular disciplines such as handball, as well as lower-level league games which attract less media attention, is a potential target for match-fixers. What can lotteries do? About half of all WLA Members now offer sports betting in one form or another. Acting through EL and the WLA, they have already put in place monitoring systems with sports organizations to monitor betting and alert the sports authorities if suspicious patterns are detected. The European Lotteries Monitoring System (ELMS) was started on voluntary basis in 2005 and became fully operational in 2009, with 19 members from 18 countries and infrastructure provided by Danske Spil near Copenhagen. The system initially monitored UEFA and FIFA tournaments and has since expanded to include European na tional league matches as well. Between 1,500 and 2,000 matches are currently monitored every month and EL plans to expand its monitoring system further in the future. Beyond monitoring In addition to stepping up its efforts to support monitoring of suspicious betting patterns, EL sponsored a major study on match-fixing in 2011, which published its WLA magazine No. 37 Spring

12 recommendations as a white paper in early Drawing on these recommendations, EL has adopted a Sports Integrity Action Plan, a seven-point policy document calling for concrete actions in the field of sports integrity and underscoring the importance of a multi-faceted approach to the problem. In particular, it calls for further action to fight against illegal operators and create a strong legal framework. Current criminal law provisions against the manipulation of sport events are not sufficient, and clear criminal procedures are needed to tackle this problem effectively, including sanctions with a clear definition and sufficient common standards. Further priorities include continued efforts to support education and prevention programs, and better corporate governance practices by operators, including conflictof-interest provisions for both betting operators and employees. Regulators also have a key role to play, and the EL plan urges them to be very vigilant in terms of determining the risks involved in all the betting systems, types of competition and betting formulas that are offered to the public. Last but not least, the seven-point program underscores the vital importance of international cooperation and coordination, and in particular law enforcement cooperation between police and judicial authorities across borders. The all-important global dimension Given the transnational nature of match-fixing, and the increasingly online dimension of sports betting, only a global effort can The Global Lottery Sports Betting Monitoring System As well as cooperating directly with the FIFA Early Warning System, the WLA is working with representatives of the regional associations to propose ways to create a global lottery sports betting monitoring system. The Global Monitoring System is likely to be built upon the ELMS to monitor sports betting on a global scale, while the ELMS will continue to operate in Europe under the same name. Brasil2 - istockphoto.com deliver the results that are needed to protect sports effectively. INTERPOL has embraced this reality in recent years and has launched a number of large-scale initiatives to combat match-fixing and the involvement of organized crime in sports and sports betting. A dedicated Integrity in Sport unit has been set up to develop and implement a training program within the INTERPOL Global Complex for Innovation which will open in Singapore in FIFA entered into a 10-year initiative with INTERPOL in 2011 to develop and implement a global training, education, and prevention program with a focus on regular and irregular betting as well as matchfixing. As part of this initiative, INTERPOL is conducting a series of training workshops around the world for players, referees, regulators, and law enforcement officials. The Integrity in Sport unit also organized a panel session at the International Anti- Corruption Conference in Brazil in Novem ber The same month in Singa pore, INTERPOL brought together some 50 international sports integrity experts to deter mine how academia can play a role in developing and im ple ment ing educational lines of study, train ing modules, and courses, including certification procedures, to prevent match-fixing. What are the sports federations doing? Today, individual sports federations address these issues with their own rules and recommendations, best practice guidelines, and codes of conduct. Football s international federation, FIFA, unveiled a $25m plan in 2011 to work alongside INTERPOL to help crack down on match-fixing and illegal betting. The money will be spent on a 10-year anti-corruption program to educate players, referees, and officials, including a FIFA anti-corruption training wing based at INTERPOL s global offices in Singapore. As part of its system to detect suspicious betting patterns on its games, FIFA has agreements with more than 400 betting operators, primarily for-profit operators but 1 Sports Betting and Corruption: How to Preserve the Integrity of Sport, Institut de Relations Inter na tio nales et Stratégiques (France), University of Salford (United Kingdom), Praxes Avocats (France) and China Center for Lottery Studies (CCLS), China, WLA magazine No. 37 Spring 2013

13 also with state lottery associations including the WLA. Under a certification process introduced in 2012, operators can be certified, against an annual fee, as an incentive for them to comply with FIFA standards. UEFA, the European football association, also has an monitoring system in place under an agreement with Sportradar, the world s leading supplier of sports and betting-related data. In addition, organizations such as the IOC and SportAccord have issued model rules for international and national sports feder ations. Towards an international convention The Council of Europe s Enlarged Partial Agreement on Sport (EPAS) initiative aims to promote sport and emphasize its positive values, establish international standards, and develop a frame work for a pan-european platform of intergovernmental sports cooperation, while at the same time helping the public authorities of member States of the EPAS, sports federations, and NGOs to promote sport and make it healthier, fairer, and better governed. 34 countries are currently members, and 25 sports organizations (including ENGSO, UEFA, and the IOC) are partners and make up its Consultative Committee. In 2013, the EPAS program of activities includes the process of negotiating a draft international convention to combat the manip ulation of sports results, in volving national authorities and their sports, law enforcement, and betting regulation sec tors. The SportAccord Integrity Package SportAccord, the umbrella organization for both Olympic and non-olympic international sports federations and organizers of international sporting events, has developed a Global Program to Stop Match-fixing in Sport, which includes an Integrity Package to support an ethical and socially responsible sports movement. The Integrity Package comprises five tools for use by international sports federations, athletes, and officials. Sports governing bodies can tailor the tools to their own sports, including international and national sports regulations, national betting regulations, and sports corruption legislation. The package includes an e-learning program, which was made possible by funding from the WLA and the EL, and has recent ly been revamped. Advertisement Unleash the world s greatest gaming experience Building on six decades of engaging, entertaining and innovative gaming, Aristocrat has a wealth of unique, popular games delivering across diverse global gaming segments. Coupled with our range of proven video lottery hardware and systems solutions, players can enjoy the very best gaming experience in a format and style most appropriate to their needs and environment. To discover how Aristocrat can bring greater the 2013 European Lotteries Congress in Tel Aviv, Israel across June 3-6, or call us today on +46 (0) Aristocrat Technologies Australia Pty Limited. Aristocrat and the Aristocrat logo are trademarks or registered trademarks of Aristocrat Technologies Australia Pty Limited. WLA magazine No. 37 Spring

14 INTERPOL s landmark conference Match-fixing: the ugly side of the beautiful game In January 2013, INTERPOL organized a landmark international conference enti tled Match-fixing: The ugly side of the beau tiful game which brought togeth er the Secretaries General of INTERPOL, FIFA, and UEFA for the first time in history. Delegates from 50 countries gathered in Rome to discuss the threats posed to football by matchfixing and ways to further improve its prevention and investigation. In February, the conference was held again in Kuala Lumpur, in partnership with the Asian Football Confederation (AFC) and the Malaysian Anti-Corruption Commission (MACC), to identify the tactics used by organized crime networks behind this global threat. It was INTERPOL s first match-fixing conference in Asia. Some 170 delegates from more than 40 countries and 10 international organi za tions discussed ways to further im prove prevention and investigation of match-fixing in football. Delegates included officials from international orga ni zations including FIFA, AFC, FIFPro, SportAccord, and INTERPOL, senior representatives from national football associations, players representatives, betting organizations, and law enforcement. In particular, they pointed to the importance of having internationally consistent legislation regarding sporting fraud, and voiced their support for the draft convention on the manipulation of sports being prepared by the Council of Europe. Delegates also requested consideration of approaches to combat match-fixing at the World Sport Ministers Con fer ence organized by UNESCO in Berlin at the end of May INTERPOL It is not that law enforcement agencies lack the technology. It is that collectively we lack the culture and legal power to take advan tage of these advances, said INTERPOL Sec re tary General Ronald K. Noble in Kuala Lumpur at the Inter na tional Criminal Police Organization s first match-fixing con ference in Asia. Key figures at the INTERPOL international conference Match-fixing: the ugly side of the beautiful game From left to right: FIFA Director of Security, Ralf Mutschke; INTERPOL Director of Capacity Building and Training, Dale Sheehan; Asian Football Confederation (AFC) Acting President, Zhang Jilong; and AFC General Secretary Dato Alex Soosay. INTERPOL 14 WLA magazine No. 37 Spring 2013

15 Training and awareness The RealPlayer program is a free, generic e-learning program aimed at informing athletes and referees about the dangers of match-fixing to their careers, reputation, and lives. Each module is made up of case studies, with videos reports, personal testimonials, and checklists. RealPlayer shows how gangsters and gamblers may target athletes and officials. It shows how gambling addiction is a dangerous gate way to corruption. RealPlayer teaches athletes and officials how to avoid these problems and what to do if approached to corrupt sport. The program features top experts in the field, people with real-life experience to help athletes and officials protect themselves. Customization and certification While keeping its global structure, components of RealPlayer can be tailored to reflect the specific cases, characteristics, and regulations of a sport. This can include incorporation of new logos, photos, text, and videos. Should a federation or organization decide that it should be mandatory for all for athletes and officials to complete the awareness program, a learning management system can be incorporated to manage certification. The SportAccord Integrity Package also includes a code of conduct for athletes and officials and a set of model rules on sports integrity in relation to sports betting. The Model Rules for all International Sports Federations and Organizations cover issues such as how to regulate participants betting activities, what constitutes Inside Information, and how to establish disciplinary procedures and sanctions. They also include recommendations regarding data exchange. The SportAccord Guide to Integrity in Sport: Understanding and Preventing Match-Fixing is designed as a practical guide for sports federations, and provides insights into the problem of betting, crime, and match-fixing. Regularly updated, hard copies can be provid ed to sports governing bodies for dissem ination within their organizations. The Integrity Guide can also be tailored to match the specific characteristics of an organization. The Integrity Database is a unique repository of legislation and regulations on betting issues. It is organized by country and by sport, helping to promote better knowledge globally about existing approaches to combat matchfixing in sport and how betting activities are regulated in countries around the world. SportAccord can provide legal assistance to sports governing bodies in establishing sports betting and match-fixing related provisions within their statutes and internal regulations. SportAccord Code of Conduct on Sports Betting Integrity for Athletes and Officials Guiding Principles 1. Be Smart: know the rules 2. Be Safe: never bet on your sport 3. Be Careful: never share sensitive information 4. Be Clean: never fix an event 5. Be Open: tell someone if you are approached Sports governing bodies are encouraged to ensure that all participants are automatically bound by and are required to comply with all of the provisions of the rules related to sports betting. In addition they are encouraged to ensure that participants familiarize themselves with all rules related to sports betting, including what constitutes an offence. More on SportAccord can be found on their website at Growing mobilization The latest media coverage of match-fixing has focused the public s attention on the global scale of the problem and the role played by organized crime. Meanwhile, sports federations are stepping up their training and awareness efforts and working with betting operators and gaming associations, including EL and the WLA, to expand the scope of their suspicious betting monitoring systems. Most importantly, however, there is a need for an international legal framework, with clearly defined laws and sanctions, so that sports federations, police forces, judicial authorities, and gaming operators can work together effectively to bring the criminals to justice. The WLA will continue to work alongside sports federations and judicial authorities to press for action on an international scale to protect the worldwide sports movement from match-fixing and the other pernicious effects of unregulated sports betting. Courtney Keating - istockphoto.com WLA magazine No. 37 Spring

16 Colin Weir, 64, and his wife Chris, 55, of Ayrshire, Scotland, celebrate after winning 185 million in the EuroMillions lottery draw of July 12, Their win is the largest in UK history to date. (Photo courtesy of Camelot UK Lotteries Ltd.) Lottery s Big Draws Colossal lottery jackpots have become a recurring theme in recent years. Last year the US witnessed the two largest jackpots ever, both over US$500 million. Nine out of the ten biggest lottery wins in US history have all taken place in the last ten years. With the advent of the cross-selling of Mega Millions and Powerball games, and recent changes to the structure of the Powerball game, the trend towards bigger jackpots in the US is only likely to continue. In Europe, a similar trend has emerged, with more than 20 jackpots over 100 million having been recorded since WLA magazine No. 37 Spring 2013

17 March 2012: The US$656 million Mega Millions draw On Friday, March 30, 2012, three lucky winners shared in the largest top-tier lottery jackpot in history a staggering US$656 million. With no player matching all five numbers since January 24, the jackpot rolled over on each of the previous 18 draws. Each winner was expected to receive more than US$213 million before surcharges and taxes. All three winners one each from Illinois, Kansas, and Maryland chose to remain anonymous. Up to the end of normal business hours on Thursday, March 29, the first prize had stood at US$540 million. In the space of 24 hours, the jackpot shot up more than US$100 million to US$656 million. The 42 US states participating in the Mega Millions game were gripped by lottery fever, with some 400 million Mega Millions tickets being sold in the 48 hours leading up to the draw. Lottery officials estimated that customers spent some US$1.5 billion on tickets for the draw the equivalent of nearly US$5 for every man, woman and child in the United States with US$429 million being spent on tickets on Friday, March 30 alone. Buddy Roogow, NASPL President and director of the Washington, D.C., Lottery which issued a commemorative I Played The World s Largest Jackpot ticket to celebrate the event said in USA Today 1 that It s uncharted territory. Whereas a regular Mega Millions draw sees tickets sales of 250,000 in the US capital, sales on March 30, topped one million. immense wealth. In an interview with CBS News 2, the reaction of David Kramer, a lawyer in Lincoln, Nebraska, was typical. To me, the value of the lottery ticket isn t the realistic opportunity to win, he said (the odds of winning the top tier prize in Mega Millions are 1 in 175,711,536). It s the fact that for three days, the daydreaming time about what I would do if I won is great entertainment and, frankly, a very nice release from a normal day. Beyond the three winners of the top tier prize, 161 other people won US$250,000 or more. According to the Multi-State Lottery Association (MUSL) 3, three ticket-holders won US$1 million each, and 158 others won US$250,000 for matching the first five numbers drawn. 897 people matched four numbers and won US$10,000. The mega-draw proved to be a bonanza for good causes, too. Fully 35% of the historic draw s sales were returned to various state governments for disbursal to good causes. Approximately 50% went back to ticket holders in the form of winnings, while 15% went to retailer commissions and lottery operating expenses, including bonuses to the stores selling the winning tickets. In an NBC News 4 report, Carole Everett, spokeswoman for the Maryland Lottery, said Ethiopian immigrants Abera and Mimi Tessem, owners of a 7-Eleven in Maryland that sold one of the winning tickets, received a US$100,000 seller s bonus. The unprecedented rush for tickets prompted long queues outside grocery stores, filling stations, and other lottery retailers across the country. An estimated 100 million Americans participated in the draw. In some places along the California-Nevada border, people began lining up to buy tickets as early as 6 a.m. on the day of the draw, waiting as long as six hours for their chance to play. Nevada is one of eight US states that does not sell Mega Millions tickets. What led to the long lines of people at convenience stores across 42 states was the chance however small of instantaneously gaining Mega Millions and Powerball jackpot winners at a New York Lottery Mega Millions promotional event. (Photo courtesy of the New York Lottery.) 1 Kan., Ill., Md. tickets share Mega Millions lottery jackpot, USA Today, 31 March Long odds for winning Mega Millions jackpot, CBS News, 30 March Three winning Mega Millions tickets sold, ABC News, 31 March $640 million question: Who are the lucky three to share record Mega Millions jackpot?, NBC News, 31 March WLA magazine No. 37 Spring

18 August 2012: The 190 million EuroMillions draw Just five months after the record-breaking US$656 million Mega Millions draw, Adrian and Gillian Bayford of Suffolk, UK, scooped the entire 190 million jackpot in Euro Million s biggest ever lottery draw on August 10, They beat odds of 116,531,800 to 1 to claim the main prize. On first hearing of the family s good fortune, their six-year-old daughter Aimee asked if they had won enough to go to Domino s Pizza for dinner. According to The Sunday Times Rich List, their win places them 516th in Britain s Rich List, with their fortune rivaling that of celebrity chef Jamie Oliver ( 150 million), singer Tom Jones ( 140 mil lion), and musician Eric Clapton ( 130 million). The Bayfords said the amount they won was life-changing not just for us, for everyone. In comments to the WLA, these sentiments were echoed by Matt Osgood, Head of International Marketing Communi cations for Camelot Global Services, Ltd. What makes a EuroMillions win so different is that you ve got millions of pounds available to share with the people that mean something in your life. Rather than being life changing, EuroMillions is lives changing, he said. The Bayfords said they would look to repay people who have helped them financially, both friends and family. Remarking on their windfall, Mrs. Bayford said she was keen to buy the car of her dreams, an Audi Q7, while her husband said he had always wanted to tour the Canadian Rockies by train. Their children want to go to Disney World. The Bayfords also intend to donate to charity in addition to treating themselves and providing for friends and family. November, 2012: The US$588 million Powerball draw Not to be outdone by the record-breaking Mega Millions draw of March, 2012, Powerball witnessed its own record-breaking draw a mere eight months later. With a top-tier jackpot of US$587.6 million, the November 28, 2012 draw was the second largest in US history. There had been no Powerball winner since the previous October 6. Again Americans went on a ticket-buying spree, just as they had with the recordbreaking Mega Millions draw. In the hours leading up to the draw, tickets were selling at a rate of 130,000 a minute, according to MUSL Executive Director Chuck Strutt 5. That equated to 7.8 million tickets or sales of US$15.6 million per hour. Two winning tickets were sold: one in Arizona and one in Missouri. The winners were to collect approximately $192.5 million each before taxes. An additional 8,924,123 players took home smaller prizes. The Missouri winner was Mark Hill, a 52-year-old mechanic, who works for the Hillshire Brands factory in Dearborn, a town of some 500 people located 40 miles (64 km) north of Kansas City. The Arizona winner, a married man in his thirties, chose to remain anonymous. In an interview with CNN 6, Karen Bach, Director of Budget, Com mu ni cations and Products at the Arizona Lottery, said that after buying his ticket on the day of the drawing, the winner left his ticket overnight on the sun visor in his vehicle. He retrieved it only the next day, after he and his wife heard there had been a winner in Arizona. Said Ms. Bach, They checked the numbers over and over again and were just absolutely shocked [to discover he had won]. Adrian and Gillian Bayford of Suffolk, UK, celebrate after winning 190 million in the largest EuroMillions lottery jackpot draw ever, held on August 10, (Photo courtesy of Camelot UK Lotteries Ltd.) 5 130,000 lottery tickets per minute, The Washington Times, November 29, Arizona Powerball winner claims nearly $200 million prize, CNN, 9 December Some other recent big wins One of the most recent big wins in Powerball prior to the November 28 draw went to Louise White of Newport, Rhode Island, who won US$336.4 million in Powerball on February 11, At the time it was the fourth largest Powerball jackpot in the WLA magazine No. 37 Spring 2013

19 history of the game and the seventh largest win in US history. The jackpot win was the first since the newly revamped version of the Powerball game with a US$2 price point debuted January 15, A family spokesman said that White kept the winning ticket in her Bible which she then slept with until she could get to a bank and put it in a safe deposit box. The vivacious 81-year-old chose to accept the lump sum payment of $210 million, rather than 30 annuity payments paid out over 29 years. White will pay about $52.5 million to the federal government in taxes and about $14.7 million to Rhode Island in state taxes on the win. In the EuroMillions draw of July 12, 2011, Colin Weir, 64, and his wife Chris, 55, of Ayrshire, Scotland, scooped the entire 185 million jackpot in what is the UK s biggest ever lottery win. The winners of five of the top ten jackpots in the history of EuroMillions have been British, as more British players tend to take part when the jackpot is particularly large. The Weirs 185 million win was equivalent to seven per cent of the entire value of Scotland s agriculture, hunting, forestry, and fishing industries for 2011, with the prize earning the Weirs an estimated 9,300 a day in interest alone. The prize catapulted them into 430th place in the 2011 Sunday Times Rich List for Britain, nine places beneath footballer David Beckham and his fashion designer wife Victoria Beckham, who have a combined fortune of 165 million. The Weirs said they intended to buy homes for their daughter Carly, 24, a photography student, and their son Jamie, 22, who works in a call center. They also indicated they wanted to travel. On their itinerary was the Great Wall of China and Australia s Uluru (Ayer s Rock). Both said they hoped their new-found wealth would not change them. We are not flashy people, Chris Weir said. Quoting Microsoft founder Bill Gates, her husband added: With great wealth comes great responsibility 7. (Photo courtesy of the New York Lottery.) 7 Lottery win: EuroMillions couple are tickled pink, BBC, 15 July Advertisement WLA magazine No. 37 Spring

20 Other big draws While the triumvirate of Powerball, Mega Millions, and EuroMillions are arguably the best-known of the big block games, they are not the only examples of (state) lotteries offering large prize pools and jackpots. For example, Spain s El Gordo and Italy s SuperEnalotto also offer record-breaking draws in their respective jurisdictions. El Gordo Although the March, 2012 Mega Millions jackpot broke US records with its US$656 million top tier prize pool, it is Spain s Sorteo Extraordinario de Navidad (Spanish Christmas Lottery), popularly known as El Gordo (the fat one ), that is generally recognized as the lottery game with the largest first prize jackpot. The Christmas Lottery is also widely acknowledged as the world s largest lottery game, as measured by total prize payout. In the fattest El Gordo held to date, in 2011, the first prize jackpot was 720 million, while the total prize pool was a whopping 1,513 million. The tickets for the Christmas Lottery come with pre-printed 5-digit numbers. Owing to the enormous popularity of the game, each set of numbers on each of the tickets is sold multiple times, in several so-called series. For example, in the 2011 draw, the ticket with the number was printed 180 times under different series numbers. Because the drawing process matches winning numbers against prizes, the jackpot is always guaranteed to be split across multiple winners. In 2011, the first prize jackpot of 720 million was paid out as 4 million to each of the 180 tickets with the winning number Introduced in 1812 by a branch of the Spanish Public Administration, the game is currently administered by Loterías y Apuestas del Estado. A cultural and social phenomenon in Spain, an estimated 98% of Spain s population participates in the Christmas Lottery. SuperEnalotto SuperEnalotto was created by SISAL in 1997 by modifying Enalotto, a well-known Italian lottery that had been running since the 1950s. The top tier prizes on offer in the SuperEnalotto are among the largest available in the world, because there is no cap on jackpots on the one hand, and no roll down of them on the other. Unfortunately, however, the odds of winning the first prize jackpot are also among the worst in the world, at a colossal 1 in 622,614,630. To play SuperEnalotto, players choose six numbers from a guess range of The bonus number (Jolly Ball) is drawn from the same drum as the regular guess set and is counted towards the second prize of 5+1 only. To win the jackpot, all six numbers of the regular guess set must match the winning number selection. The Jolly Ball is not required to win the jackpot and is counted towards the second prize only. In 2009, SuperEnalotto experienced a rollover of more than seven months from the end of January and into August. The rollover became such a worldwide sensation that some people even flew to Italy just to participate. The jackpot of million was eventually claimed by one winner from Toscana, Italy. Nonetheless, this is not the largest jackpot won to date on SuperEnalotto: on October 30, 2010, one lucky ticket-holder won an astounding 177,800,000. A billion-dollar draw? As this article was going to press, Pedro Quezada, 44, of Passaic, New Jersey scooped US$338.3 million in the Powerball draw of Saturday, March 23, The cash value of the top-tier jackpot was US$211,026,552. The win set a new American record for the largest cash value won by a single winner on a single ticket. Mr. Quezada, an immigrant from the Dominican Republic and father of five, simply told the assembled reporters, I m very happy. In a record for the industry, the past eighteen months have witnessed seven top-tier jackpots of over US$250 million coming from just three block games Mega Millions, Powerball, and Euromillions. Beyond these three games, however, numerous other wellestablished multi-jurisdictional games exist around the globe. Canada has LOTTO Max and LOTTO 6/49, Australia has OZ Lotto, Scandinavia has Viking Lotto, and in 2012 a second multi-jurisdictional game, Euro- Jackpot, was introduced in Europe. Block games for Africa and Latin America and even a world draw are also on the table. With the number of block games increasing around the globe each year, bigger and bigger prizes are an obvious way of encour aging public interest in lottery games at a time when large prize pools are already on the increase. As such, it seems surely only a question of time before we see the world s first billion-dollar jackpot. As More, Bigger, Better Powerball s latest advertising slogan summarizes, the trend toward megajackpots appears to be un stoppa ble. (Photo courtesy of the New York Lottery.) 20 WLA magazine No. 37 Spring 2013

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