ATIS IPTV Standards Development via IPTV Interoperability Forum (IIF)

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1 SOURCE: TITLE: AGENDA ITEM: CONTACT(S): GSC-13 logo (placement TBD) ATIS IPTV Standards Development via IPTV Interoperability Forum (IIF) Theme

2 Highlight of Current Activities (1) Developing standards to define a standardized access-agnostic interoperable IPTV Currently focusing on Phase 1 requirements and specifications (implementation of a standard TV service experience over IP networks). Recently completed work: Packet Loss TR completed, providing proposed solutions and recommendations for IPTV services. Requirements for IPTV Architecture and Digital Rights Management. ATIS High Level Architecture for IPTV. Single common scrambling algorithm as foundation for Digital Rights Management (DRM) interoperability. QoS Metrics and Measurements for IPTV completed which defines common conceptual framework and definitions for all network and service types and instances. Theme 2

3 Highlight of Current Activities (2) Currently building out specifications for deployment of Phase 1 IPTV Architecture for standardized linear broadcasting over IPTV. Parallel work on 9 documents initiated in Architecture Task Force. Metadata and Interoperability & Testing Task Forces created to continue to focus on the needs of the industry. Metadata specifications in progress to define metadata required for Phase 1 IPTV linear broadcasting. Testing and interoperability issues of IPTV specifications (self test, plug fests, etc.) under consideration. Contributed all of its draft and approved standards to the ITU-T to support international IPTV standardization. Working closely with global liaison partners. Developed 8 standards in under 2 years of existence (see slide 11) currently in draft format. Theme 3

4 Strategic Direction (1) The ATIS IIF standards development has been defined in three phases: Phase 1: Implementation of a standard TV service experience over IP networks. Phase 2: Transaction-based services, such as VoD (Video on Demand), IPPV (Impulse Pay-Per-View). Phase 3: Interactive TV services, including consumer originated video, multiplayer games. Whenever possible, IIF standards align with the work of other SDOs, including the ITU-T, DVB, CEA, DSL Forum, and ETSI. Continue with SDO and ITU-T coordination and collaboration. Established important relationships with all of the leading organizations working in the IPTV realm to share our end-to-end view of the standards being developed. Theme 4

5 Strategic Direction (2) ATIS IIF is developing standards within and across all of the domains. Content Provider Service Provider Network Provider Consumer Support both the IMS and web services approach to IPTV in the NGN framework. The IIF s High Level Architecture shall allow for both core IMS and non-ims approaches for IPTV in the NGN framework. The core IMS and non-ims approaches shall be able to co-exist on the same NGN framework. The core IMS and non-ims approaches shall use common components where possible. Timely completion of deliverables to support early deployment of standardized IPTV. Source: IPTV Architecture Requirements, ATIS , May 2006 Theme 5

6 Challenges Significant discussion on use of IMS and Web Services. IIF supports two different directions for IPTV -- a core IMS direction and a non-ims direction (web services). Dual architecture approach requires additional work in the development of standards. Continue to meet the needs of stakeholders in a timely manner. Theme 6

7 Next Steps/Actions Complete currently defined work program (Phase 1 work, per IIF Architecture Requirements and Roadmap). Initiation of Phase 2 & 3 specifications (VoD, itv, etc.). Continue IPTV OSS/BSS work program. Continue to work cooperatively with external organizations, especially the ITU-T, on aligning efforts and work products. Theme 7

8 Proposed Resolution N/A Theme 8

9 Supplemental Slides Theme 9

10 IIF Task Forces (TFs) IIF Architecture (ARCH) TF IIF Digital Rights Management (DRM) TF IIF Metadata (MTD) TF IIF Quality of Service Metrics (QoSM) TF IIF Testing and Interoperability (T&I) TF Theme 10

11 Task Force Work Program Comprehensive Work Program The ATIS IPTV work program is comprehensive, including work planned or underway in areas such as architecture, multiple access network technologies, digital rights, testing, interoperability, metadata, operational support systems/business support systems (OSS/BSS), identity management, quality of service (QoS), and quality of experience (QoE). Aggressive/Robust Program Management The ATIS IPTV Interoperability Forum (IIF) has an aggressive program management approach to driving standards development. This robust program drives the development of IPTV standards in the time and manner demanded by the business objectives of the ATIS member companies and the global marketplace. Theme 11

12 IIF Standards ATIS ATIS ATIS ATIS ATIS ATIS Standard Number ATIS v002 Near Completion (Per Final Closure of IIF Issue 21) IPTV Architecture Roadmap Title IPTV DRM Interoperability Requirements IPTV Architecture Requirements A Framework for QoS Metrics and Measurements in Support of IPTV Services IPTV Packet Loss Issue Report IIF Default Scrambling Algorithm IPTV High Level Architecture IPTV Service Metrics and Measurements for Linear/Broadcast IPTV Theme 12

13 ATIS Market-Driven IPTV Work Program Broad industry representation ATIS has representatives from the requisite industry sectors (service providers, vendors, customer equipment manufacturers, etc.) leading, supporting, and driving the IPTV work. Broad industry liaisons ATIS has established important relationships with all of the leading organizations working in the IPTV realm to share our end-to-end view of the standards being developed. Theme 13

14 ATIS Committee Involvement IPTV, Primary (End-to-End) Responsibility: IPTV Interoperability Forum (IIF) IPTV OSS/BSS Work: Telecom Management and Operations Committee (TMOC) Ordering and Billing Forum (OBF) ATIS CIO Council (IPTV Working Group) IPTV Identity Management Packet Technologies and Systems Committee (PTSC) Theme 14

15 IIF Mission The IIF enables the interoperability, interconnection, and implementation of IPTV systems/services by developing ATIS standards and facilitating related technical activities. This forum will place an emphasis on North American and ATIS Member Company needs in coordination with other regional and international standards development organizations. Theme 15

16 IIF Scope Coordinate standards activities that relate to IPTV technologies. This includes providing a liaison function between the various SDOs and forums that are each working on important components for multimedia, but may not have visibility to other aspects of the application. Develop interoperability agreements, technical reports, or other types of ATIS standards where appropriate. Provide a venue for interoperability activities. Provide a venue for the assessment of IPTV issues in the context of NGN directions. Theme 16

17 IIF Task Forces IIF Architecture Task Force Establishes functional requirements for IPTV architecture, an IPTV architecture reference model, and a roadmap for specification development and architecture specifications. IIF Digital Rights Management (DRM) Task Force Establishes requirements and specifications for interoperability between DRM systems, middleware, and terminal equipment. Theme 17

18 IIF Task Forces (cont d) IIF Metadata Task Force Focuses on the ITF capabilities declaration, ITF initialization variables, user account information, IPG structures including incoming feed structures, as well as CPE resident storage, and VOD Transactions. IIF Quality of Service (QoS) Metrics Task Force Identifies and defines metrics, measurement points and methodologies required to establish Quality of Service (including quality of experience) for the IPTV application. Theme 18

19 IIF Task Forces (cont d) IIF Testing and Interoperability Task Force Works with the Architecture Task Force to define interface specifications, identifies appropriate testing and interoperability work being conducted in other SDOs and industry forums, develops test plans for equipment based on interface specification, and potentially sponsors testing or certification. Theme 19

20 ATIS IIF Members ADTRAN Alcatel-Lucent Amdocs AT&T Bigband Networks British Telecom Calix Cisco Systems Digital Fountain Ericsson Harris Hewlett Packard Hitachi Telecom Huawei Technologies IneoQuest Technologies Intel Irdeto Inc. JDSU Juniper Leapstone Systems Inc. LG Electronics Microsoft Motorola Myrio/Siemens Nagravision NDS Americas Inc. NEC Corporation of America Nielsen Nortel Networks Qwest Rogers Wireless Scientific Atlanta, A Cisco Company Sea Change International Sony Electronics, Inc. Symmetricom Tektronix Telchemy Telcordia Technologies Tellabs Tollgrade Communications UT Starcom Verimatrix, Inc. Verivue, Inc. Verizon Westell Widevine Technologies Theme 20

21 IIF Publications ATIS Title: IPTV DRM Interoperability Requirements Description: This document defines the requirements for the interoperability of systems and components in the IPTV DRM/security environment. The requirements defined in this document shall be used to create an IPTV DRM/security interoperability specification during the next phase of the IIF DRM TF. ATIS Title: IPTV Architecture Requirements Description: IPTV is a suite of secure, reliable, managed videorelated services. This document provides an initial industry consensus view on the requirements for an end-to-end architecture to support these services. Theme 21

22 IIF Publications (cont d) ATIS Title: IPTV Architecture Roadmap Description: The IPTV Architecture Roadmap is intended as a companion to ATIS , IPTV Architecture Requirements. This document is intended to help guide the architecture specification development work of the IIF. The Roadmap provides an industry consensus perspective on the prioritization and scoping of the specification development efforts of the IIF. ATIS Title: IPTV QoS Framework Document Description: This document provides an initial industry consensus view of scope, definitions, and tools to support the creation of IPTV QoS metrics and measurements within ATIS IPTV Interoperability Forum (IIF). Theme 22

23 IIF Publications (cont d) ATIS Title: IPTV Packet Loss Issue Report Description: The IPTV Packet Loss Issue report is a technical report that explores a range of potential solutions to the problem of packet loss and makes recommendations regarding their applicability for an IPTV service. ATIS Title: IIF Default Scrambling Algorithm Description: This document provides the IIF Default Scrambling Algorithm (IDSA) Interoperability Specification. It supports interoperability by specifying a default scrambling/de-scrambling algorithm for the MPEG-2 Transport Stream and the scrambling algorithm signaling. Theme 23

24 IIF Publications (cont d) ATIS Title: IPTV High Level Architecture Description: This document provides a high level architectural framework for end-to-end systems implementation and interoperability for the supporting network design. Theme 24

25 IIF Active Issues ARCH TF; IIF Issue 11 Title: IPTV ARCH Specification: Service Provider/Network Provider Interface URL: R1.doc Target completion: 4th Quarter 2007 Description: This specification would identify and document how IPTV services can be deployed over the architecture detailed by the DSL Forum in TR-101. The deliverable would document a mapping between the ARCH TF s logical reference points and the TR-101 physical interface. Theme 25

26 IIF Active Issues (cont d) ARCH TF; IIF Issue 12 Title: IPTV ARCH Specification: Basic Multicast Network Service Specification URL: 012_ARCH R1.doc Target completion: 3rd Quarter 2007 Description: The intent is to describe the simplest multicast service that the network provider can provide for use as a basis for a linear/ broadcast TV service. The report should describe the consumer attachment, the security, and manageability and reliability aspects. Theme 26

27 IIF Active Issues (cont d) ARCH TF; IIF Issue 13 Title: IPTV ARCH Specification: Linear Service URL: 013_ARCH R1.doc Target completion: 4th Quarter 2007 Description: This specification should include the components which are essential to the acquisition, processing and delivery of the Linear/Broadcast content, as well as those which provide the ability to operate the service. Theme 27

28 IIF Active Issues (cont d) ARCH TF; IIF Issue 14 Title: Service Discovery, Navigation, and Selection URL: 014_ARCH R1.doc Target completion: 3rd Quarter 2007 Description: This specification should address the concepts introduced in the DVB BCG contribution and other relevant sources for the discovery of content. It should also expound on the currently defined terrestrial/cable specifications (e.g. PSIP, SCTE65), and address how a hybrid solution can be achieved. Theme 28

29 IIF Active Issues (cont d) ARCH TF; IIF Issue 15 Title: IPTV ARCH Specification: Media Protocols Specification URL: 015_ARCH doc Target completion: 3rd Quarter 2007 Description: This document will define the media protocols, including reliability protocols, for the IPTV service. Theme 29

30 IIF Active Issues (cont d) ARCH TF; IIF Issue 17 Title: Definition of Reference Architecture - Client Device Attachment Configuration URL: 017_ARCH doc Target completion: 3rd Quarter 2007 Description: This specification should define a consistent and standard sequence that an ITF executes to attach the device to the network and the service provider and ready the device for the actual utilization of the selected services. Theme 30

31 IIF Active Issues (cont d) ARCH TF; IIF Issue 18 Title: Remote Device Management of the ITF URL: 018R1_ARCH doc Target completion: 3rd Quarter 2007 Description: This specification will include both a networkagnostic mechanism for secure communication with the Customer Premises Equipment, including NAT traversal, and the data model for the Customer Premises Equipment. Theme 31

32 IIF Active Issues (cont d) ARCH TF; IIF Issue 19 Title: Emergency Alert Service Provisioning URL: Issue-019_ARCH doc Target completion: 2nd Quarter 2007 Description: This specification will provide a standard interface for use with various governmental agencies in the provisioning of Emergency Alert Service (EAS). The deliverable should describe the interfaces for those agencies as well as consider the impacts of content streams that already have EAS material embedded in them. Theme 32

33 IIF Active Issues (cont d) DRM TF; IIF Issue 8 Title: Distributing of Content in the Subscriber's Authorized Service Domain URL: Issue_008_DRM R2.doc Target completion: 1st Quarter 2008 Description: This issue will produce a requirements document that primarily addressed the IPTV DRM interoperability requirements for the distributing of content in the subscriber s authorized service domain (e.g. in the home). This requirements document will identify related work and gaps (as appropriate) that are currently done in the industry by other groups. Theme 33

34 IIF Active Issues (cont d) DRM TF; IIF Issue 29 Title: DRM Interoperability Application Level Interfaces Interoperability Specification URL: 029_DRM R2.doc Target completion: 4th Quarter 2007 Description: This issue shall produce a DRM Interoperability Specification/Standard that addresses all the requirements associated to the DRM Interoperability Application Programming Interfaces, including the Server Side DRM System to Server Side Middleware Interface, the IPTV Receiving Device DRM Component Interface, and the Server Side Middleware to IPTV Receiving Device Software. Theme 34

35 IIF Active Issues (cont d) DRM TF; IIF Issue 30 Title: DRM Secure Download Interoperability Specification URL: 030_DRM R2.doc Target completion: 4th Quarter 2007 Description: This issue shall produce a DRM Interoperability Specification/Standard that addresses all the requirements associated to the interoperable Secure Download solution by providing a secure IPTV Receiving Device environment and a secure download and install of the DRM operating code to IPTV Receiving Device. Theme 35

36 IIF Active Issues (cont d) Metadata TF; IIF Issue 23 Title: Audience Measurement URL: 023R1_MTD R4.doc Target completion: 3rd Quarter 2007 Description: This document will include basic requirements for Audience Measurement metadata and create an IPTV Audience Measurement Specification/Standard which may be used by researchers to better understand television's consumers. Theme 36

37 IIF Active Issues (cont d) Metadata TF; IIF Issue 24 Title: Consumer Domain Device Configuration URL: 024_MTD R3.doc Target completion: 4th Quarter 2007 Description: This specification will establish requirements for metadata associated with configuration of consumer domain (specifically the DNG and ITF) devices, for example, during network attachment, initialization, configuration and remote management. Theme 37

38 IIF Active Issues (cont d) Metadata TF; IIF Issue 25 Title: IPTV Electronic Program Guide (EPG) Metadata Requirements URL: 025_MTD R3.doc Target completion: 4th Quarter 2007 Description: This document will establish basic EPG metadata requirements for an IPTV EPG Specification/Standard by developing use cases for EPG metadata standardization and requirements for EPG metadata standardization. Theme 38

39 IIF Active Issues (cont d) Metadata TF; IIF Issue 26 Title: IPTV Consumer Metadata Requirements URL: 026_MTD R2.doc Target completion: 1st Quarter 2008 Description: This document will establish basic Consumer (Subscriber and User) profile and preferences metadata requirements for an IPTV Consumer Metadata Specification/Standard. Theme 39

40 IIF Active Issues (cont d) Metadata TF; IIF Issue 27 Title: Digital Rights Management (DRM) Metadata Requirements URL: 027_MTD R2.doc Target completion: 1st Quarter 2008 Description: This document will establish basic requirements for DRM (Digital Rights Management) asset management, announcements, consumption rights, and secure download metadata for an IPTV Specification/Standard. Theme 40

41 IIF Active Issues (cont d) Metadata TF; IIF Issue 28 Title: Emergency Alert System (EAS) Metadata Requirements URL: 028_MTD R2.doc Target completion: 3rd Quarter 2007 Description: This document will establish basic Emergency Alert System (EAS) metadata requirements for an IPTV EAS Specification/Standard to meet the requirements of 47 Code of Federal Regulations (CFR) part 11. Theme 41

42 IIF Active Issues (cont d) QoSM TF; IIF Issue 20 Title: QoE Requirements and Models URL: 020_QoSM doc Target completion: 3rd Quarter 2007 Description: This work intends to develop IPTV QoE Requirements and Models that relate measured performance metrics to user opinion, the definition of metrics that define user opinion, and identify reference points at which they may be measured. Theme 42

43 IIF Active Issues (cont d) QoSM TF; IIF Issue 21 Title: Service Metrics and Measurements for Linear/Broadcast IPTV URL: 021_QoSM doc Target completion: 3rd Quarter 2007 Description: This work will define QoS metrics for a linear broadcast IPTV. It will also establish interpretations of the meanings of these metrics for linear broadcast IPTV. Theme 43

44 IPTV Managed Services Context Source: IPTV Architecture Requirements, ATIS , May 2006 Theme 44

45 IPTV Sub-Domains Source: IPTV Architecture Requirements, ATIS , May 2006 Theme 45

46 IIF Architecture Requirements (Scope) Service Definitions Entertainment, Regulatory, Advertising, Interactive Program Guide, Content Provider Domain Metadata, Video Formats, User-Generated Video Feeds, Rights/Business Rules, Service Provider Domain Interactive Program Guide, Distribution Boundaries, Content Interface On Demand Services, Billing, Policy Management Service/Device Discovery, Service/Content Protection (Enforcement of Rights/Business Rules), Security, Network Provider Domain Network Service Architecture, NGN Multimedia Architecture, Consumer Domain Requirements Home Network Architecture/Interface/Device/Service Requirements, Theme 46

47 Active IIF ARCH TF Issues IIF Issue 11: IPTV ARCH Specification: Service Provider/Network Provider Interface IIF Issue 12: IPTV ARCH Specification: Basic Multicast Network Service Specification IIF Issue 13: IPTV ARCH Specification: Linear Service IIF Issue 14: Service Discovery, Navigation, and Selection Theme 47

48 Active IIF ARCH TF Issues (cont d) IIF Issue 15: IPTV ARCH Specification: Media Protocols Specification IIF Issue 17: Definition of Reference Architecture - Client Device Attachment Configuration IIF Issue 18: Remote Device Management of the ITF (IPTV Terminal Function) IIF Issue 19: Emergency Alert Service Provisioning Theme 48

49 IIF DRM Components Broadcast Content Server VOD Repository Server Side DRM System Real-Time Encryption Scrambling Algorithm Key Management Scrambling Algorithm Off-line Encryption IPTV Receiving Device De-Scrambling Algorithm IPTV Receiving Device DRM Component DRM system Management Server LEGENDS Application Level Interfaces DRM Interoperability Application Level Interfaces (Identified as High Priority) Content Flow (Video/Audio Packets) VOD Server Encrypted IPTV Receiving Device Software DRM Black Box Components Server Side Middleware IPTV Network Theme 49

50 Active IIF DRM TF Issues IIF Issue 8: Distributing of Content in the Subscriber's Authorized Service Domain IIF Issue 29: DRM Application Level Interfaces Interoperability Specification IIF Issue 30: DRM Secure Download Interoperability Specification Theme 50

51 IPTV Metadata Content Provider Service Provider Network Provider Consumer IPTV Metadata: Data definitions and schemas for information shared across domains. Theme 51

52 Active IIF Metadata TF Issues IIF Issue 23: Audience Measurement Metadata Requirements IIF Issue 24: Consumer Domain Device Configuration Metadata Requirements IIF Issue 25: IPTV EPG/IPG Metadata Requirements IIF Issue 26: IPTV Consumer Metadata Requirements IIF Issue 27: DRM Metadata Requirements IIF Issue 28: EAS Metadata Requirements Theme 52

53 Classifying Quality Layers, QoS Parameters and QoE Indicators Theme 53

54 Active IIF QoSM TF Issues IIF Issue 20: QoE Requirements and Models IIF Issue 21: Service Metrics and Measurements for Linear/Broadcast IPTV Theme 54

55 IPTV OSS/BSS HLA Description: Define high level architecture for IPTV OSS/BSS Uses etom (TM Forum/ITU-T) as basis Goal of an OSS solution for IPTV: Enable the widest range of IPTV business models by a flexible service integration framework Joint work: TMOC/OBF/CIO Council (IPTV WG); TMOC Issue 92 Plan for continued collaboration with TM Forum, ITU-T, and others as work evolves Theme 55

56 IPTV OSS/BSS HLA cont d Theme 56

57 ITU-T IPTV Collaboration ATIS hosted the January 22-26, 2007, ITU-T FG IPTV meetings in Mountain View, California, USA. ATIS IIF has provided its standards (ATIS , -02, -04, -05, -06, and -07) and contributions as input to the ITU-T FG IPTV meetings, with text being proposed and incorporated into the FG IPTV working texts. Theme 57

58 IIF Liaisons and Collaboration Include ITU-T FG IPTV European Telecommunications Standards Institute (ETSI) and TISPAN ISO SC 29/WG 11 Digital Video Broadcasting Project (DVB) DSL Forum Digital Living Network Alliance (DLNA) Consumer Electronics Association (CEA) Theme 58

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