Product & Portfolio Optimization Course

Transcription

1 The Oliver Wight Public Course Portfolio Product & Portfolio Optimization Course The Race to Innovation Begins Here Detailed Description This course positions Product and Portfolio Optimization in the context of an organization s business strategy, its strategic objectives, and the supply chain; fully integrating it with the Oliver Wight Integrated Business Model, driving innovation and clarity of purpose so that you can win the race to innovation. Inspiring Business Excellence

2 1 Product & Portfolio Optimization Course Course Overview Highlighted in this course are best-practice approaches to Product and Portfolio Optimization and how you can chart your own road map to success. Product portfolio issues can adversely affect the Supply Chain and could make it difficult to achieve financial targets and customer satisfaction. Portfolios need to be optimized to meet the latest market conditions and mitigate the realities of your competition s strategies, now and in the future. From ideation to product launch, businesses need a clear strategic direction that links the portfolio value and volume to their integrated business process through a Product Review and integrates through the Demand Plan with the Supply Chain. A disciplined and structured project management process allows you to convert ideas into new products through a visible, managed funnel. Shortening product life cycles and meeting the demand for a greater variety of products and services requires a clear integration of product and portfolio activities. A summary dashboard, with a clearly defined set of measures, visible to the entire organization, is critical. Who is it for? The course is designed for senior executives and sales and operations process managers who drive the success of your company including the senior leadership team, vice presidents, marketing directors/managers, category/product/brand managers, sales directors/managers, new product development directors/r&d and engineering design directors, Integrated Business Planning (IBP) leaders and coordinators, product management review (PMR) owners and coordinators, and S&OP coordinators. Oliver Wight educators are all industry experts. We transfer best-practice knowledge directly to your internal team to help you develop your own Integrated Business Planning model (Product and Portfolio; Demand and Supply; and Integrated Business Optimization), as well as an introduction to Supply Chain Optimization.

3 The best way to keep a steady stream of innovative quote ideas flowing into the funnel is to align your Product and Portfolio with the organization s Product Innovation Strategy Ken Carlson, Product & Portfolio Course Instructor Lloyd Snowden Lead Instructor Course Overview Focusing ideation and innovation efforts on solving problems will preserve resources for the most productive solutions that satisfy both your business and your customers aspirations. All stakeholders involved must be fully engaged and in alignment, creating an environment where innovation can thrive. Understanding funnel attrition will enable an understanding of how many ideas are needed to keep the funnel healthy and what your ideation capability needs to be. The instructors will show you how to position Product and Portfolio Optimization so that it fully integrates with the Oliver Wight Integrated Business Planning Model. You will learn the management of requirements into the future, five years plus, with strategy and a rolling 6 to 36 months for IBP, to clearly identify and manage the resources required to execute. You will receive the education and training needed to predict and respond to future technology, legislation, and regulatory developments. Course Content Overview and Perspective The key focus of this course is on the integration of Product and Portfolio Optimization with the Integrated Business Planning process, and the integration of people, processes, and tools in pursuit of increasing the customer value experience. Strategy to Create a Road Map Inherent in Product and Portfolio Optimization is that all plans and actions are aligned. Product and Portfolio Optimization is a key element of Product Planning which, in turn, is governed by the Strategic Planning process. Using market-related strategies and Product Planning allows the creation of road maps that define the journey and provide guidance through key steps to implementing improvements. Aligning with Integrated Business Planning This session focuses on the links between strategy, the Management Business Review, and the Product Management Review, which ensures the visibility required by the leadership team. It also includes a selfassessment of your organization s position on the Product Management maturity map. Other public courses available from Oliver Wight Integrated Supply Chain Management Demand Management Please scan QR code to book online. Integrated Business Planning (Advanced S&OP) Master Scheduling

4 Product & Portfolio Optimization Course Course Content Portfolio Optimization Ultimately, the aim is to sustain a winning portfolio. On-going portfolio analysis to ensure mix and value during the product life cycle is critical and leads to business filtering to allocate resources to the best product development possibilities. Program and Project Management Experience shows that most companies believe, often wrongly, that they are already using best practice project and program management practices. In this section, discussions will focus on management s role in helping practitioners get it right. Your instructors will outline how to bring new products to the supply chain in the most effective way with respect to resource requirements and constraints. Resource Management In addition to program and project management, customer-focused product development companies need to understand the work load of their key development and commercialization resources, both in the current quarter and up to 36 months out. In this course, we will discuss the use of aggregated resource planning to create planning scenarios, determine future resource needs, and optimize key resource loading. Integration and Deployment through the Supply Chain The delivery engine must operate in harmony with product portfolio intentions, and a key variable is cost-to-serve. In the context of an Integrated Business Planning and marketdriven environment, the Supply Chain links all processes, activities, and decisions related to demand, supply, and logistics from consumer to supplier. In this session, your instructors will highlight the importance of understanding lead times, both for current products and the product development funnel. Insights and Drives In this session of the Product & Portfolio Optimization Course, discussions revolve around the role of marketing on the portfolio, including interaction with customers and consumers, and integrating the needs of the supplier. Also integrated are the insights of sales into the business s portfolio intentions. Proven Path A well-planned and executed Product and Portfolio Optimization implementation is critical to success. There are a number of key components to every successful implementation, and these are embodied in the Oliver Wight Proven Path. Businesses that follow the Proven Path have a greater than 99 percent rate of success with implementation. What you will take away from this course In this session of the Product & Portfolio Optimization Course, discussions revolve around the role of marketing on the portfolio, including interaction with customers and consumers, and integrating the needs of the supplier. Also integrated are the insights of sales into the business s portfolio intentions. The ability to drive more value and more productivity into your portfolio by optimizing your R&D investments to ensure that you have the right projects in your pipeline and the necessary resources available to produce them The knowledge to be able to align your Product Portfolio with the organization s Business Strategy The ability to develop a strategic approach to how new products are selected, reviewed, and evaluated A set of clearly defined measurements visible to the entire organization Insights as to how to manage with a clear road map for how Product and Portfolio activities are understood and integrated through the end-to-end supply chain Knowledge of how to integrate Product and Portfolio activities with Demand and Supply to clearly show the introduction of new products and the elimination of older projects being phased out

5 About Oliver Wight At Oliver Wight, we believe sustainable business improvement can only be delivered by your own people; so, unlike other consultancy firms, we transfer our knowledge to you. Pioneers of Sales and Operations Planning and originators of the fundamentals behind supply chain planning, Oliver Wight professionals are the acknowledged industry thought leaders for Integrated Business Planning (IBP). Integrated Business Planning allows your senior executives to plan and manage the entire organization over a 24-month horizon, while Oliver Wight s extended Supply Chain Planning and Optimization ensures your supply chain is designed and structured to deliver best-in-class customer service with minimal costs. Using the Oliver Wight Maturity Model to pursue our globally recognized Class A standard for best practice will determine a tailored improvement journey for you to develop your organization s processes, and reach and sustain excellent business performance. With a track record of more than 40 years of helping some of the world s best-known organizations, Oliver Wight will help you define your company s vision for the future and deliver performance and financial results that last. Oliver Wight Americas P.O. Box 368, 292 Main Street New London, NH 03257, USA T: (800) info@oliverwight.com Oliver Wight Asia/Pacific 131 Martin Street, Brighton Victoria 3186, Australia Oliver Wight EAME LLP The Willows, The Steadings Business Centre Maisemore, Gloucester, GL2 8EY The information contained is proprietary to Oliver Wight International and may not be modified, reproduced, distributed, or utilized in any manner in whole or in part, without the express prior written permission of Oliver Wight International.