Session 6a Usage Based Insurance - Telematics in Motor Insurance David Dou, FCAS Bo Huang, FCAS, FCAA
June 2014 UBI - Telematics in Motor Insurance Background of Telematics in Motor Insurance Benefits to Insurers Implementations of Telematics in Motor Insurance 1
Background of Telematics in Motor Insurance Traditionally, P&C industry is more advanced in Predictive modeling than Life, UBI is an extension of such modeling True risk of the insured Car Age of the car Make and model of the car Condition of the car Driver Age of the driver Experience of the driver Where the car is driven Traffic density Type of road Traffic enforcement (e.g. Speed cameras) When the car is driven Day or night Weather conditions Seasonal use only How the car is driven General adherence to laws & regulation Length of journeys Acceleration and speed of car on different road types / traffic density Traditional insurance Use the following as proxy of the true risk: Car factors Age of the car Make and model of the car Value of the car Driver factors Age of the driver Claims history Other Socio demographic Geographic Telematics Data Image Source: http://www.wired.com/autopia/2007/05/will_auto_safet/ Background of Telematics in Motor Insurance Telematics in motor insurance:? How does it work in Pricing? The use of data to manage, design and price motor insurance with specific tailoring to the policyholder 2 Devices Devices can be installed by the insurer, self-installed Or it come pre-installed by car manufacturers New developments in smartphone apps can measure driving behaviour without the need for an onboard device Data can be recorded and reported by the insured themselves or collected Increasingly, devices automatically transmit data via satellite and GPS Premium Pricing schemes Prepay mileage pay for the miles you drive subject to a minimum premium (Pay-As-You-Drive) Renewal adjustments discounts at renewal for low mileage, safer driving behaviour (Pay-How-You-Drive) Further structured pricing models peak/off-peak hours, monthly billing, highways/urban roads 2
Target customers of Telematics Motor Insurance Weekend / day drivers High risks drivers (e.g. previously prosecuted and young) The low income class Low mileage drivers Target Customers Fleets Retirees Good drivers Applications of Telematics to Motor Insurance Accident and Claims Management Customer service Emergency response Accident management Claims validation Fraud Management Claims Management Pricing, product and customer segmentation Driving habit data and claims link Better pricing and product design Customer segmentation (product & service management) Pay As You Drive (PAYD) Customers pay on how far he drives, pay as you go monthly or even daily, or annual adjustments on renewal Pay How You Drive (PYHD) Pay less or more based on: Driving style When you drive (day, night, rush-hour) Where you drive (city, motorway, rural) Restricted cover (young people cannot drive after midnight or 10pm at weekends until 5am) 3
UBI - Telematics in Motor Insurance Background of Telematics in Motor Insurance Benefits to Insurers Implementations of Telematics in Motor Insurance Reduced accident rates, lower average cost per claim, better profitability Allianz 15% improvements in combined ratio 43% improvement in lapse ratio 83% improvement in cross-selling ratio -Telematics-Introducing pay per use Allianz SE, Milan, 18 Jul 2012 Zurich the trial group with the telematics systems installed saw a 66.4% reduction in their annualized accident rate for own damage claims and a 59.0% reduction in the cost per vehicle for these claims, 72.2% reduction in the annualized accident rate for third party claims, and 83.1% reduction in the cost per vehicle for these claims. -Online interview with Andy Price, practice leader, motor fleet at Zurich Risk Engineering 13 Feb 2012 telematics solutions can reduce collisions by up to 20%, operating costs by up to 10%, and fuel consumption by up to 11%. - Zurich news release, Zurich Risk Engineering, Zurich Fleet Intelligence, UK, 30 September 2010 Zurich Telematic statistics A20% drop in crashes involving young drivers. In general, telematics users have fewer serious accidents. Average claims from drivers using telematics can be 30% lower. - Ageas Business report 2012 Ageas 4
High risk, young drivers significantly fewer accidents "20% drop in car accidents thanks to Telematics Insurance -average cost of a claim is 30% lower - news release, Co-operative Banking Group 12 April 2012, an analysis of 10,000 young driver claims The use of telematics to encourage better driving reduces accidents involving young motorists by 35%-40%.The conclusion follows analysis of more than 300 million miles of driving data from the company s customers. -insurethebox Press release, 8 April 2012 (Leading telematics motor insurer in the UK) A third of customers aged 18 23 are saving at least 40% on their premiums and, more importantly, accidents have been reduced because the scheme encourages young drivers to stay off the roads at high-risk periods, such as at night. Claims by young drivers have fallen by over 30%. -Aviva CSR report 2008 When we trialled it (telematics system) with 1,500 young drivers, limiting night-time driving, car accidents in this group fell by 20% and premiums by approx 30%. -Aviva CSR report 2007 Telematics offer significant first mover advantages 5
Benefits summary (1/2) 1 Better data and insurance management Provide accurate driving information, facilitating accurate evaluation of the risk exposure from the driver and better pricing reject/accept, specific loadings, premium bands Claims a faster and more informative claims process, including crash analysis, objective and timely information for claim officers Control over risks driving time/location restrictions give the insurer control to manage risks 2 Behavioural improvements Cost conscious policyholders drive less > lower chance of accidents On-board monitoring/feedback improves driving leading to behaviour change loss ratio benefits Self-Selection Hawthorne Behaviour Change Crash Analysis Short-term Hawthorne effect of better driving as I m being watched Market maturity Benefits summary (2/2) 3 Increased quality and volume An insurance policy designed and marketed to reward and lower premiums for better drivers will attract drivers of higher quality with lower accident rates Telematics insurance is becoming more and more popular with drivers seeing it as a fairer approach to car insurance, especially with younger drivers and increasing pricing in the market 4 Increased opportunities Increased cross-selling opportunities, more interaction with policyholders Increased retention rates from better pricing and renewal adjustments Early movers are able to benefit most from the improvements in loss ratios with lower competition pressures The high quality drivers will most likely move first to take-up telematic motor insurance, increasing the risk of adverse selection for the rest of the market 6
UBI - Telematics in Motor Insurance Background of Telematics in Motor Insurance Benefits to Insurers Implementations of Telematics in Motor Insurance Implementations of Telematics Motor Insurance Norwich Union Norwich Union, started a PAYD trial for 5000 customers in 2004, using data from vehicle GPS tailormake insurance policies for each policyholder. Policyholders receive monthly bill according to their car usage, including time, road section and mileage driven. This is the first time premium rates are calculated like phone bills. For drivers between the age of 24-65, during non-rush hours, highway starts from 0.01 per mile, urban roads starts from 0.04 per mile. For young drivers between the age of 18-23, during accident-prone hours (11pm 6am) 1.00 per mile, during non-rush hours, 0.05 per mile, 100 miles will be granted for free each month. (Since Jan 2005 when Norwich Union first started this program for young drivers, accidents caused by young drivers have decreased by around 20%, proving the positive impact brought by this type of insurance) Coverbox Coverbox (Wunelli Limited), a delegate specialized in providing PAYD products, helps the customers install GPS in order to collect driving information such as time and location. Customers can also check their own driving records online by themselves. This product, after launched in Jan 2009, was provided by several insurers. This company only sells comprehensive motor insurance, bills are settled during renewal. This type of products usually have minimum mileage or premium requirement, for example, premium rates are more or less the same for mileage below 3000 miles. Uniqua SafeLine (Uniqua), besides standardized GPS configurations, SafeLine added crash test devices. When accidents occur, this device will alarm the Austrian regulatory department (OAMTC) for timely rescue. 7
Implementations of Telematics Motor Insurance Insurethebox Insurethebox launched PAYD product in 2005. To assess the driving behaviors, a device called the in-tele-box is fitted out of sight in the car to collect data. The in-tele-box can also collect the data about the car accidents for claims purposes. The information to be collected: distance travelled, time of the day, type of road, speed, motorway miles, rapid acceleration or heavy braking, breaks taken on long journeys. The use of telematics to encourage better driving reduces accidents involving young motorists by 35%-40%. Savings for customers: 829 saving made by drivers under 25 and 601 by overall customers 240 or 17% discount on renewal policy offered to 83% of the overall renewing customers. 800 or 34% discount on renewal policy offered to 95% of the young renewing customers Policy Miles Top-up Miles Bonus Miles Reward Miles Renewal Miles Product Description Pricing 6,000 or 8,000 miles Annual premium 250/500/1000/2000 miles top-up 100 miles award on monthly basis to good drivers (based on five criteria: time of day, speed, alerts, breaks and motor way) Reward miles for online purchase from selected retailers through insurethebox website Unused top-up miles, bonus miles and reward miles can be rolled over to the next year. Cost per mile rate (depends on the price of policy) Free Reward miles for every 100 spending Discounts are offered based on the driving behaviours. Implementations of Telematics Motor Insurance Aioi AVIVA Aioi In 2005, Aioi launched PAYD insurance jointly with Toyota using mobile terminals installed in automobiles for intelligent transport system (ITS) technology to collect driving distance information and adjusts premium payments on actual distance driven. ipaid (Aviva), the product is not completely priced based on mileage, it is categorized as PAYD because its premium is pegged to mileage. Telematic devices can record the starting and ending time of driving, mileage, duration, and numbers of accelerating and braking. SaraFreeKm WGV SaraFreeKM (SARA), an Italian PAYD insurer receives satellite data via GPS, in order to calculate the precise mileage. WGV Pay-As-You-Drive consists of an appliance that plugs into the data warehouse, plus a monitor in the vehicle that allows WGV to provide dynamic risk analysis and detailed profile information based on actual behavior versus demographics. The data warehouse design allows the appliance to be plugged in, without data manipulation or costly integration. 8
Implementations of Telematics Motor Insurance Aryeh Progressive Aryeh In Israeli model, mileage information is stored in a small vehicular radio device, and the information will be collected by gas station when refueling. Snapshot is now widely used in 38 states in America. Information such as speed, time, and mileage are transmitted to insurers through Telematics. Because GPS is not used, this avoids violating the location privacy of customers. Real Insurance Liberty Mutual PAYD (Real Insurance) The Australian PAYD is not dependent on GPS data, instead, customers have to report the mileage by themselves and prepay the premium. Customers have to provide their initial mileage data, and insurers will reconcile the data to make sure they have paid enough for their mileage when claiming happens (or when they are required to report). Onboard Advisor is a kind of insurance product priced according to vehicle usage. Given the drivers degree of safetyness within the fleet, the discount could be as high as 40%. In order to have a higher value added, this product is sold bundled with other products, a wide variety of tools helping improve the safetyness, lower fuel consumption and operating cost, have been provided. For example, Performance Advisor from Sensomatix (insurance and safety examine part), Mobile Advisor from GE (fleet monitor part), Fuel Advisor from Voyager/US Bank (Fuel card), etc. Implementations of Telematics Motor Insurance GMAC State Farm StateFarm provides 5% discount for their new customers. Customers can choose manual declaration or installation of electronic devices for mileage data transmission. For vehicles installed with General Motor s OnStar system, mileage data are transmitted through this system. For other vehicles, data are loaded during policy renewal via CARFAX. For customers with annual mileage below 19,000 miles, different discount rates are set by taking 500 miles as mileage intervals. GMAC is the first and one of the largest American insurers that have launched PAYD products. GAMC low mileage discount has provided OnStar customers in 34 states of America with an innovative solution: low mileage - low premium. This program takes use of the advanced technology from OnStar, allowing customers to win discount by driving less. Customers can enjoy discount with annual mileage below 15,000 miles, and the discount rate can reach 54% depending on mileage. According to this program, new customers can automatically have 26% of discount (old customers can enjoy discount according to their historical performance). Mileage in OnStar vehicle monthly examine report will be transmitted to GMAC depending on customers willingness. GMAC will provide further discount based on these data. On the other hand, customers with mileage exceeding 15,000 miles won t get penalized. Mileage Range Self-Report OnStar 1 500 0.55 0.51 501 1000 0.57 0.53 1001 1500 0.59 0.55 1501 2000 0.61 0.57 2001 2500 0.64 0.6 2501 3000 0.66 0.62 3001 3500 0.68 0.64 3501 4000 0.7 0.66 4001 4500 0.72 0.68 4501 5000 0.74 0.7 9
Implementations of Telematics Motor Insurance A few ways the industry can develop in all cases, insurers must make early & significant commitment in order to win Level of Telematics penetration High ASYMMETRIC MARKET Early adopters enjoy long Converge lasting advantage Innovative offerings key to win market Current Converge COMPETITIVE MARKET Overall price pressure Performance via: Retain best clients - Optimize claims -mgmt Unlikely/ or only intermediate step No data transparency Full data transparency Low Data transparency High What does UBI mean for Customers and Insurers? Opportunities Better Better products products Holistic protection Customized products More competitive offerings Better pricing Reward good drivers Drive less, pay less Better reflect the true risk Reduce cross-subsidisation Promote better driver behavior Distribution Challenges Partner with carmakers, roadside assistance, etc. Increase in the number of customer touch points Direct interaction with customers, increasing X- sell Product development Customised products to meet customer needs Ancillary services to increase revenue and to improve overall customer experience Higher customer expectation to provide better products and pricing Reduce claim costs Speed up FNOL/claim handling Reduce fraudulent claims Reduce theft losses Operations Data is bigger in volume, variety, and velocity IT system to manage and leverage telematics data Thorough understanding of risks, customer behaviour and needs 10
Key messages for today Telematics is still small but growing steadily across various markets Telematics penetration is expected to accelerate in the near/medium term given the right enablers Market is currently held back by several resistances Insurers who are able to overcome the resistances, are well positioned to win Questions? Contact us: Bo Huang, FCAS, MAAA Senior Manager, KPMG Actuarial Services - Beijing +86 10 8508 5999 bo.huang@kpmg.com David Dou, FCAS, MAAA Senior Manager, KPMG Actuarial Services - Shanghai +86 21 2212 3362 david.dou@kpmg.com 11