Information Technology Website Programming INDIVIDUAL PROGRAM INFORMATION 2015 2016 866.Macomb1 (866.622.6621) www.macomb.edu
Information Technology Website Programming PROGRAM OPTIONS CREDENTIAL TITLE NOTES REQUIRED Associate of Applied Science Information Technology Website Programming 68 Certificate Information Technology Website Programming 50 51 Skill Specific Certificate Information Technology Website Programming 14 Web Programming Level 1 Skill Specific Certificate Information Technology Website Programming 9 Web Programming Level 2 Skill Specific Certificate Information Technology Website Programming 9 Web Programming Level 3 Skill Specific Certificate E Marketing 17 CONTACT INFORMATION CONTACT TITLE NAME Phone E MAIL LOCATION Professor Jacqueline Wanner 586.286.2053 wannerj@macomb.edu Center Campus Program Description: The IT program emphasizes the use of computers to solve business problems. The curriculum currently consists of the following six specialties: IT Applications Professional, IT Professional, IT Networking Specialist, IT Programming, IT Programming for Electronic Games, and IT Website Programming. The Website Programming program offers degree and certificate options aimed at preparing students for positions that require knowledge of site design, site architecture, SEO (search engine optimization), development, deployment, maintenance, and support for the World Wide Web, Corporate Internet and/or Intranet. Graduates will have the fundamental skills necessary to serve the industry in positions involving Front End Development and Web Development. Students who complete the sequence of classes will have sufficient training to sit for one or more CIW (Certified Internet Web Professional) Certifications. Additional studying may be necessary depending on the type of certification sought. Career Opportunities: Information Technology Website Programming Associate of Applied Science Career Opportunities: Job titles such as Web Developer are attainable upon completion of this course of study. To learn more from a career specialist, visit the Office of Career Services at either campus or explore online at www.onetonline.org. Information Technology Website Programming Certificate: Career Opportunities: Job titles such as Web Developer are attainable upon completion of this course of study. To learn more from a career specialist, visit the Office of Career Services at either campus or explore online at www.onetonline.org. Information Technology Website Programming Web Programming Level 1 Skill Specific Certificate: Career Opportunities: Job titles such as Web Developer are attainable upon completion of this course of study. To learn more from a career specialist, visit the Office of Career Services at either campus or explore online at www.onetonline.org. Information Technology Website Programming Web Programming Level 2 Skill Specific Certificate: Career Opportunities: Job titles such as Web Developer are attainable upon completion of this course of study. To learn more from a career specialist, visit the Office of Career Services at either campus or explore online at www.onetonline.org. Information Technology Website Programming Web Programming Level 3 Skill Specific Certificate: Career Opportunities: Job titles such as Web Developer are attainable upon completion of this course of study. To learn more from a career specialist, visit the Office of Career Services at either campus or explore online at www.onetonline.org. 1
Transfer Pathways: Students intending to transfer and complete a bachelor s degree need to make early decisions concerning an academic major and a transfer destination. Statistics show that students who make these decisions early are more likely to persist to graduation than their undecided counterparts. Students planning to transfer credits earned at Macomb are strongly urged to see a counselor or academic advisor as early as possible in their college careers. 8 Transfer Resource Guide ASSOCIATE OF APPLIED SCIENCE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING Career preparation and related courses (require successful completion of a minimum of 68 credit hours) SUGGESTED SEQUENCE BASED ON FULL-TIME ENROLLMENT. MAY ALSO BE COMPLETED BASED ON PART-TIME ENROLLMENT. CORE COURSES: COMMON DEGREE CORE REQUIREMENTS FOR ASSOCIATE OF APPLIED SCIENCE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING SEMESTER 1 ITCS 1010 OR ITCS 2335 Computer & Information Processing Principles OR Foundations of Business Information Technology 4.0 ITCS 1140 Introduction to Program Design & Development 4.0 ITOS 1710 Introduction to Linux 3.0 Group I Course: ENGL 1180 OR ENGL 1210 Communications 1 OR Composition 1 Placement, or ENGL 0050 or EAPP 1500 with grade C or better SEMESTER 2 BCOM 2050 Business Communications 4.0 ITWP 1000 Introduction to Web Programming ITCS 1010 or ITCS 2335 3.0 ITCS 1170 Database Design & Implementation with SQL & XML ITCS 1140 and either ITCS 1010 or ITCS 2335 4.0 Group II Course Any ASTR, BIOL, CHEM, ENVS, GEOL, MATH, NATS, PHSA, PHYS 2.0 4.0 Group V Course Any PHED Wellness course 2000 or above 2.0 3.0 SEMESTER 3 ITWP 1050 Basic Web Design With Cascading Style Sheets ITWP 1000 3.0 ITWP 1100 Web Programming with JavaScript & Dynamic HTML ITWP 1000 3.0 ITWP 1400 SEO (Search Engine Optimization) for the Web ITWP 1000 4.0 ITWP 2300 Building Dynamic, Intelligent Web Based Solutions with ASP.NET ITCS 1140, ITCS 1170 and ITWP 1000 3.0 Group III Course Any ANTH, ECON, GEOG, HIST, INTL 2010, INTL 2500, INTL 2700, POLS, PSYC, SOCY, SOSC 3.0 4.0 SEMESTER 4 ITWP 2400 Web Programing with XML ITWP 1000 and ITCS 1130 or ITCS 1140 and ITCS 1160 or ITCS 1170 3.0 ITWP-2550 Mobile Web Development ITWP-1000, ITWP-1050, and ITWP-1100 3.0 ITWP 2600 Web Commerce (E Commerce) ITWP 1000 and ITWP 1050 3.0 ITWP 2750 Web Programming: PHP ITWP 1000 and ITCS-1170 and one of the following: ITWP 1100 or ITCS 2530 or ITCS 2590 3.0 Group IV Course Any ARAB, ARTT, CHIN, ENGL 2### (CREATIVE WRITING or LITERATURE ONLY), FREN, GRMN, 3.0 4.0 HUMN, ITAL, INTL 2000, INTL 2300, MUSC, PHIL, & SPAN And 3 4 credit hours from the following: ITCS 2530 C++ Programming 1 ITCS 1140 or ITCS 1950 4.0 ITCS 2590 Java 1 ITCS 1140 or ITCS 1950 4.0 ITNT 1500 Principles of Networking 4.0 ITCS 2500 Introduction to Mobile Programming ITCS 1140 or ITCS 1950 3.0 3.0 4.0 2
CORE COURSES: COMMON DEGREE CORE REQUIREMENTS FOR ASSOCIATE OF APPLIED SCIENCE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING ITCS-2520 Introduction to Apple ios Development ITCS-1140 or ITCS-1950 3.0 ITCS 1250 Introduction to Programming C# ITCS 1140 or ITCS 1950 4.0 CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING Career preparation and related courses (require successful completion of a minimum of 50 credit hours) REQUIREMENTS FOR CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING SEMESTER 1 ITCS 1010 OR ITCS 2335 Computer & Information Processing Principles OR Foundations of Business Information Technology 4.0 ITCS 1140 Introduction to Program Design & Development 4.0 ITOS 1710 Introduction to Linux 3.0 SEMESTER 2 BCOM 2050 Business Communications 4.0 ITWP 1000 Introduction to Web Programming ITCS 1010 or ITCS 2335 3.0 ITCS 1170 Database Design & Implementation with SQL & XML ITCS 1140 and either ITCS 1010 or ITCS 2335 4.0 SEMESTER 3 ITWP 1050 Basic Web Design With Cascading Style Sheets ITWP 1000 3.0 ITWP 1100 Web Programming with JavaScript & Dynamic HTML ITWP 1000 3.0 ITWP 1400 SEO (Search Engine Optimization) for the Web ITWP 1000 4.0 ITWP 2300 SEMESTER 4 Building Dynamic, Intelligent Web Based Solutions with ASP.NET ITCS 1140, ITCS 1170 and ITWP 1000 3.0 ITWP 2400 Web Programming with XML ITWP-1000 and ITCS-1130 or ITCS-1140 and ITCS-1160 or ITCS-1170 3.0 ITWP-2550 Mobile Web Development ITWP-1000, ITWP-1050, and ITWP-1100 3.0 ITWP-2600 Web Commerce (E-Commerce) ITWP-1000 and ITWP-1050 3.0 ITWP 2750 Web Programming: PHP ITWP-1000 and ITCS-1170 and one of the following: ITWP-1100 or ITCS-2530 or ITCS-2590 3.0 And 3 4 credit hours from the following: ITCS 2530 C++ Programming 1 ITCS 1140 or ITCS 1950 4.0 ITCS 2590 Java 1 ITCS 1140 or ITCS 1950 4.0 ITNT 1500 Principles of Networking 4.0 ITCS 2500 Introduction to Mobile Programming ITCS 1140 or ITCS 1950 3.0 ITCS-2520 Introduction to Apple ios Development ITCS-1140 or ITCS-1950 3.0 ITCS 1250 Introduction to Programming C# ITCS 1140 or ITCS 1950 4.0 Gainful Employment Disclosure: http://www.macomb.edu/ge/itwebct/ See page 21 for Gainful Employment Information 3
SKILL SPECIFIC CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING WEB PROGRAMMING LEVEL 1 Career preparation and related courses (require successful completion of a minimum of 14 credit hours) REQUIREMENTS FOR SKILL SPECIFIC CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING WEB PROGRAMMING LEVEL 1 ITWP 1000 Introduction to Web Programming ITCS 1010 or ITCS 2335 3.0 ITWP 1050 Basic Web Design With Cascading Style Sheets ITWP 1000 3.0 ITWP 1400 SEO (Search Engine Optimization) for the Web ITWP 1000 4.0 MACA 1320 Introduction to Photoshop 4.0 SKILL SPECIFIC CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING WEB PROGRAMMING LEVEL 2 Career preparation and related courses (require successful completion of a minimum of 9 credit hours) REQUIREMENTS FOR SKILL SPECIFIC CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING WEB PROGRAMMING LEVEL 2 ITWP 1100 Web Programming with JavaScript & Dynamic HTML ITWP 1000 3.0 ITWP-2550 Mobile Web Development ITWP-1000, ITWP-1050, and ITWP-1100 3.0 ITWP-2600 Web Commerce (E-Commerce) ITWP-1000 and ITWP-1050 3.0 SKILL SPECIFIC CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING WEB PROGRAMMING LEVEL 3 Career preparation and related courses (require successful completion of a minimum of 9 credit hours) REQUIREMENTS FOR SKILL SPECIFIC CERTIFICATE IN INFORMATION TECHNOLOGY WEBSITE PROGRAMMING WEB PROGRAMMING LEVEL 3 ITWP 2300 ITWP 2400 ITWP 2750 Building Dynamic, Intelligent Web Based Solutions with ASP.NET Web Programming with XML Web Programming: PHP ITCS 1140, ITCS 1170 and ITWP 1000 3.0 ITWP-1000 and ITCS-1130 or ITCS-1140 and ITCS-1160 or ITCS-1170 ITWP-1000 and ITCS-1170 and one of the following: ITWP-1100 or ITCS-2530 or ITCS-2590 3.0 3.0 4
SKILL SPECIFIC CERTIFICATE IN MARKETING E-MARKETING Career preparation and related courses (require successful completion of a minimum of 17 credit hours) REQUIREMENTS FOR SKILL SPECIFIC CERTIFICATE IN MARKETING E-MARKETING MKTG 1010 Principles of Marketing 3.0 ITCS 1010 Computer & Information Processing Principles 4.0 MKTG 1050 E Marketing 3.0 ITWP 1000 Introduction to Web Programming ITCS 1010 or ITCS 2335 3.0 ITWP 1400 SEO (Search Engine Optimization) for the Web ITWP 100 4.0 5
Associate of Applied Science (AAS) Degree The Associate of Applied Science Degree is intended to provide the preparation necessary for potential employment in an occupational specialty. Requirements Minimum cumulative grade point average of 2.0 Minimum 15 semester hours of credit earned at Macomb Minimum 62 semester hours of credit courses numbered 1000 or above, which include: A minimum 18 semester hours of credit in Arts and Sciences courses numbered 1000 or above, as described in the Group Concentrations table; and A minimum of an additional 44 semester hours, including required career preparation and related courses as well as any electives required in the program. Arts and Sciences Courses Required for the Associate of Applied Science (AAS) Degree A minimum of one course from each of the five Arts and Sciences groups must be selected. Electives and Arts and Sciences requirements must be satisfied by courses numbered 1000 or higher. Associate of Applied Science (AAS) degree requirements are met by taking the required career courses and the Arts and Sciences courses. See Academic Placement Procedures for information on course placement in chemistry, English, English for Academic Purposes, mathematics, and reading. Courses numbered below 1000 will not count toward the Associate of Applied Science degree. Contact a counselor or academic advisor if you need help in choosing the appropriate course. GROUP Arts and Sciences Group Concentration for Associate of Applied Science Degree Requirements COURSES MINIMUM DEGREE REQUIREMENTS 18 SEMESTER I.A ENGL 1180 or ENGL 1210 1 Course I.B Other English Composition, Reading, or Speech See Note below II. III. IV. Astronomy, Biology, Chemistry, Environmental Science, Geology, Mathematics, Natural Science, Physical Science, Physics Anthropology, Economics, Geography, History, INTL 2010, INTL 2500, INTL 2700, Political Science, Psychology, Sociology, Social Science Art, Creative Writing, Foreign Language, Humanities, INTL 2000, INTL 2300, Literature, Music, Philosophy, Theater Arts 1 Course 1 Course 1 Course V. Any PHED Wellness course 2000 or above 1 Course Note: If students take one course from each of Groups I.A, II, III, IV, and V, and still have taken less than the minimum of 18 semester hours of Arts and Sciences courses required for the AAS degree, they may elect additional hours from Groups I.B, II, III, IV, or V to satisfy minimum degree requirements. 6
Course Descriptions BCOM 2050 Business Communications 4.00 credit hours (formerly BCO 205) BCOM 2050 focuses on developing both written and verbal communication skills required in business and industry. Students conduct primary and secondary research, analyze the results, compile findings, and compose a formal business report. They also develop effective verbal and nonverbal communication skills, understand team dynamics, and enhance presentation skills. Students create an employment package using current strategies as well as formulate a variety of business messages using the latest social media technologies. (4 contact hrs) ITCS 1010 Computer & Information Processing Principles 4.00 credit hours (formerly CIS 101) ITCS 1010 introduces Information Technology concepts and methods that knowledge workers use to organize and manage information resources. Computer concept topic areas include up to date information about hardware, software, the Internet, telecommunications and network systems, databases, commerce and transaction processing, and information and decision support systems. Students develop or enhance basic skills in using computer applications software (word processing, database management systems, spreadsheet, and presentation packages) to effectively communicate for the benefit of an organization. Methods of instruction include lecture and lab. (4 contact hrs) ITCS 1140 Introduction to Program Design & Development 4.00 credit hours (formerly ITCS 1130) ITCS 1140 provides students with a fundamental understanding of computer programming and the detailed logic used to develop them. Students also explore various programming techniques, constructs, debugging methods and object oriented concepts. (4 contact hrs) ITCS 1160 Introduction to Oracle: SQL 2.00 credit hours Prerequisite: ITCS 1010 or ITCS 2335 (formerly CIS 116) No credit after ITCS 2280. ITCS 1160 provides practical knowledge of Structured Query Language to define, query, and update data using Oracle as the relational database. (2 contact hrs) ITCS 1170 Database Design & Implementation With SQL & XML 4.00 credit hours Prerequisite: ITCS 1140 and either ITCS 1010 or ITCS 2335 No credit after ITCS 2280. ITCS 1170 familiarizes students with database usage, design, and implementation. It also explores fundamentals of Structured Query Language (SQL) along with Extensible Markup Language (XML). (4 contact hrs) ITCS 1250 C# Programming 4.00 credit hours Prerequisite: ITCS 1140 or ITCS 1950 ITCS 1250 is an entry level course covering syntax, input/output layout, testing, debugging, documentation, problem definition, loops, and decisions. Student programs are entered using Microsoft C#. (4 contact hrs) ITCS 1400 Micros in Business 4.00 credit hours Prerequisite: ITCS 1010 or ITCS 2335 (formerly CIS 140) ITCS 1400 is an in depth extension of work completed in ITCS 1010. Students develop the further understanding needed for entry level positions in automated offices or for participation on teams involved in the use of advanced office systems. (4 contact hrs) ITCS 1950 Introduction to Game Development 4.00 credit hours (formerly ITCS 2913) ITCS 1950 introduces principles of game programming through hands on creation of simple games with a current games centered programming language. Major topics include syntax, data structures for games, designing game worlds with objects (OOP), sprites, audio playback, player input, animation, collision detection, simple physics, basic AI (Artificial Intelligence) and game engines. Both text based and graphics based games are examined. (4 contact hrs) 7
ITCS 2000 Game Programming in Direct X with C++ 4.00 credit hours Prerequisite: ITCS 2530 and ITCS 1950 ITCS 2000 provides students with higher order programming skills necessary to manipulate class level objects such as characters, sounds, background objects, and worlds used in the development of game programs. Students code game solutions utilizing Direct X and C++. (4 contact hrs) ITCS 2050 Advanced Game Development 4.00 credit hours Prerequisite: ITCS 1950 and MACA 1040 Building on principles of game design presented in ITCS 1950, ITCS 2050 uses currently available game development software to create actual games. Students develop a text based adventure game, a 2D single and multi player game, and a 3D single and multi player game. (4 contact hrs) ITCS 2140 Database Programming Using Microsoft SQL Server 3.00 credit hours Prerequisite: ITCS 1170 and either ITCS 1140 or ITCS 1130 This course instructs students on how to develop a database using Structured Query Language (SQL) and Transaction Structured Query Language (T SQL). Advanced querying techniques, implementation of programming objects, and working with XML data will also be explored. (3 contact hrs) ITCS 2250 Advanced C# Programming 3.00 credit hours Prerequisite: ITCS 1140 or ITCS 1950 ITCS 2250 is an advanced course covering syntax, input/output layout, testing, debugging, documentation, Windows Forms, and an introduction to Windows Presentation Foundation using the current Dot Net Framework. Student programs will be entered using Microsoft C#. (3 contact hrs) ITCS 2335 Foundations of Business Information Technology 4.00 credit hours Prerequisite: IT program major or admitted into Walsh College Fast Track program ITCS 2335 examines current and developing Business Information Technologies (BIT) and their potential for satisfying emerging business needs. Students explore the critical role of BIT in modern business. (4 contact hrs) ITCS 2430 Database Maintenance Using Microsoft SQL Server 3.00 credit hours Prerequisite: ITCS 1170 This course introduces students to database administration. Students will explore how to install, maintain, secure, trouble shoot, and optimize a database using Microsoft SQL Server. (3 contact hrs) ITCS 2500 Introduction to Mobile Development 3.00 credit hours Prerequisite: ITCS 1140 or ITCS 1950 ITCS 2500 provides students with a practical hands on introduction to mobile application development. Students will learn about the mobile development framework and the fundamental concepts of classes, objects, menus, lists, buttons, services, XML, messaging, debugging, life cycle events, and data storage. Students taking this class should have a good working knowledge of programming (loops and decision structures) and design (flowcharting and pseudo code). (3 contact hrs) ITCS 2530 C++ Programming 1 4.00 credit hours Prerequisite: ITCS 1140 or ITCS 1950 (formerly CIS 253) ITCS 2530 provides students with a practical introduction to the C++ object oriented programming language. Students learn new concepts not available in traditional programming languages such as encapsulation, data hiding, and polymorphism. Students code programs using basic constructions of decision, loops, structures, and simple functions inherent to both the C and C++ languages. Additional topics involve objects, classes, data types and arrays. Students implement all programs and/or examples on microcomputers. (4 contact hrs) ITCS 2550 C++ Programming 2 3.00 credit hours Prerequisite: ITCS 2530 (formerly CIS 255) ITCS 2550 provides students with a continuing study of C++ object orientated programming language. Students learn additional concepts of operator overloading, multiple public and private inheritance, C++ pointers, files and streams, virtual functions, and basic C++ CLASS libraries. Additional CLASS libraries will be used as required. Primarily, the course emphasizes object orientated concepts and design. Students code programs involving objects, classes, multiple inheritance, new data types, C++ pointers, and file I/O. Students implement all programs and/or examples on microcomputers. (3 contact hrs) 8
ITCS 2590 Java 1 4.00 credit hours Prerequisite: ITCS 1140 or ITCS 1950 (formerly CIS 259) ITCS 2590 provides students with a practical introduction to the Java programming language. Students learn how concepts of encapsulation, constructors, inheritance, and polymorphism are implemented within the language. Students code programs using primitive types, basic statements, and dynamic data structures. Additional topics involve objects, classes, applets, and API. Students implement all programs and/or examples on a microcomputer network. (4 contact hrs) ITCS 2620 Java 2 3.00 credit hours Prerequisite: ITCS 2590 (formerly CIS 262) ITCS 2620 provides students with a continuing study of the Java programming language. Students learn additional concepts involved with building portable GUI applications/applets using JFC Swing components, JavaBeans, and JDBC. Additional topics include RMI and Servlets. Students implement all programs and/or examples on a microcomputer network. (3 contact hrs) ITCS 2830 Applications Implementation & Testing 4.00 credit hours Prerequisite: BCOM 2070 and either ITCS 1230 or ITCS 2590 ITCS 2830 provides students with practical experience in developing and critiquing sets of application level specifications. Students begin by developing components of application level specifications given a set of high level requirements. Students are then given a complete set of project specifications and a completed software application. Students design and execute a test plan; testing the application for compliance to application specifications. Students make recommendations for application improvements. Student improvement recommendations include the application interface, application function, processes supported by the application, source code errors, application security, and application deviations from the original project specifications. (4 contact hrs) ITNT 1500 Principles of Networking 4.00 credit hours (formerly ITCS 1500 & ITCS 1510 together) ITNT 1500 introduces students to the basic principles and concepts of networking. It focuses on the terminology and technologies found in current networking environments. Topics include internetworking protocols and communication methods, network media, troubleshooting and configuration utilities, basics of network design and network management. (4 contact hrs) ITOS 1710 Introduction to Linux 3.00 credit hours ITOS 1710 provides a technical overview of the Linux operating system, providing hands on experience with commands and files. Students explore the basic structure, functions, and tools of the Linux operating system. Topics include basic Linux commands, files and directories, text editing, pipes and filters, shell environment, and scripting. This is one of two courses required for students wishing to pursue the Linux+ industry certification. (3 contact hrs) ITWP 1000 Introduction to Web Programming 3.00 credit hours Prerequisite: ITCS 1010 or ITCS 2335 (formerly ITCS 1340) This course introduces Web Programming using HTML, current web technologies, and website development tools. It emphasizes the fundamental understanding of HTML for web page development, the utilization of CSS for web page layout and formatting, and the use of JavaScript for interactivity and covers current industry standards, processes and techniques. (3 contact hrs) ITWP 1050 Basic Web Design With Cascading Style Sheets 3.00 credit hours Prerequisite: ITWP 1000 (formerly ITWP 2911) This course provides students with the knowledge base and industry skill set to utilize Cascading Style Sheets to control and manage the look, feel and consistency of all web pages included within a specific web site. Students learn how to format fonts, text, page layouts, web page elements, and positioning. Validation using industry tools and web standards will be discussed. (3 contact hrs) 9
ITWP 1100 Web Programming with JavaScript & Dynamic HTML 3.00 credit hours Prerequisite: ITWP 1000 (formerly ITCS 1350) This course introduces students to the use of JavaScript programming as a development tool for interactive web pages including client side processing. It emphasizes basic programming and key web authoring techniques with a focus on industry standards. Students explore how JavaScript supplements the use of Dynamic HTML, the flow of control, objects, functions, arrays, methods, and data manipulation. The DOM and AJAX are introduced. (3 contact hrs) ITWP 1400 SEO (Search Engine Optimization) For the Web 4.00 credit hours Prerequisite: ITWP 1000 (formerly ITWP 1350) This course is designed to teach participants current Search Engine Optimization concepts and website techniques to obtain the most favorable search engine positions possible. Course topics include identifying appropriate keywords for optimization, designing a search engine friendly website, on/off page factors that influence search engine results, link building strategies, using analytics to refine search results, and web copywriting. This course will also provide an overview of pay per click advertising and how various new media are used to promote a website and examine common industry tools for analyzing websites and improving search results. (4 contact hrs) ITWP 1600 Web Security 3.00 credit hours Prerequisite: ITWP 1000 ITWP 1600 offers an extensive look at various threats to web servers, how to defend a web server environment against those threats, and how to test such an environment for threats. In addition, students develop the necessary security policies and processes, secure web servers, networks, and those systems required to manage a web server environment. This course prepares students to sit for the CIW Security Professional Exam. (3 contact hrs) ITWP 2300 Building Dynamic, Intelligent Web Based Solutions with ASP.NE 3.00 credit hours Prerequisite: ITCS 1140, ITCS 1170, and ITWP 1000 (formerly ITCS 2440) In this advanced course, students gain experience implementing a website that supports CGI, ActiveX DLL, server side scripting, client side scripting, graphics, C#, scripts, cookies, and data base interrogation and updates. (3 contact hrs) ITWP 2400 Web Programming with XML 3.00 credit hours Prerequisite: ITWP 1000 and ITCS 1130 or ITCS 1140, and ITCS 1160 or ITCS 1170 (formerly ITWP 2912) This course is designed to teach participants how to create a well formed XML document, how to use CSS and XLST style sheets to transform an XML document, and how to use XML as a data source to bind web elements to XML. Among the many topics that will be discussed are working with the DOM (Document Object Model), processing XML with application code and the integration of XML into an infrastructure. Common industry tools and applications for creating, debugging, and validating XML documents will be examined. (3 contact hrs) ITWP 2600 Web Commerce (E Commerce) 3.00 credit hours Prerequisite: ITWP 1000 and ITWP 1050 (formerly ITCS 2450) ITWP 2600 explores the activities required to correctly and efficiently implement an E Commerce solution utilizing Dreamweaver or other development tools and methodologies. Participants construct a web site that includes catalog display, web site advertisement, email subscription, funds transference and collections, and other web site related activities necessary for a successful E Commerce web presence. Social media techniques, social networking sites and components, online JavaScript libraries, XML and electronic cash vendors and services will be examined. (3 contact hrs) ITWP 2750 Web Programming: PHP 3.00 credit hours Prerequisite: ITWP 1000 and ITOS 1710 and one of the following: ITCS 1230 or ITWP 1100 or ITCS 2530 or ITCS 2590 This course explores the development and implementation of the Web Programming Language PHP. Topics include language control logic, language specific functions and processes, arrays, manipulating strings, file upload, text file read and write, and database functionality including selects, inserts, and updates. Error handling and debugging will be discussed. (3 contact hrs) 10
ITWP 2810 Web Principles for Industry 3.00 credit hours Prerequisite: ITWP 1100, ITWP 1400, ITWP 2600 and ITWP 2300 or ITWP 2750 (formerly ITWP 2800) This course is designed to teach participants a fundamental understanding of Information Technology architecture as it relates to business principles using collaborative and research techniques. Course topics include database proficiencies, URL identification, testing and troubleshooting, security, mobile and multimedia trends, and global awareness. (3 contact hrs) MACA 1320 Introduction to Photoshop 4.00 credit hours (formerly MACA 1300) MACA 1320 presents an introduction to Adobe Photoshop. Topics include file formats, resolutions, tools, and theories of image creation and manipulation. (6 contact hrs) South Campus. MKTG 1010 Principles of Marketing 3.00 credit hours (formerly MKT 101) An overview of the full range of activities involved in marketing, including determining which consumers should be targeted, evaluating key competitors, and using information technology to effectively price, promote, distribute, and design quality products and services. (3 contact hrs) MKTG 1050 E Marketing 3.00 credit hours This course provides students with a broad understanding of concepts related to E Marketing and how to incorporate technology into a marketing strategy. Some of the topics covered in the class include e mail marketing, online advertising, social media, search engine marketing, and viral marketing. MKTG 1010 is recommended prior to taking this class. (3 contact hrs) 11