WIPRO S MEDICAL DEVICES FRAMEWORK JUMP-START AND ACCELERATE YOUR CRM TRANSFORMATION DO BUSINESS BETTER
INDUSTRY LANDSCAPE The medical technology industry is trending towards commoditization of products in a fiercely competitive landscape. As product portfolios grow, buyers become more complex in their demands. Unless players in this industry consolidate their CRM systems and simplify their processes to meet customer expectations, they will be outpaced by competition. Medical technology companies are adopting disruptive technologies and systems to transform customer experience and build their business of tomorrow. Are your legacy systems hindering innovation and business agility? Does your CRM platform sustain and scale up to increasingly complex product offerings, processes and service contracts? Are you looking at accelerating your CRM transformation journey? 1
WIPRO S MEDICAL DEVICES FRAMEWORK Wipro's Medical Devices framework recommends a proven integrated CRM Cloud ecosystem, specifically designed for the Medical Devices industry, to enable seamless process transformation. This integrated SaaS framework binds Sales, Customer Service, Quote & Pricing, Field Service and Marketing processes. The framework consists of Process Maps, Data Models, Pre-built components and API designs, to jump-start your CRM implementation, accelerate time-to-market and enhance your ROI. 2
KEY ASSETS SALES AND SERVICES MAPS PRE-BUILT CRM DATA MODEL Pre-defined CRM process maps: Aligned to Salesforce.com and industry best practices to set the foundation for business discussions Pre-built CRM Data Model: For Complaint Management, KOL and other processes to enhance functional capability Ready-to-deploy application components: Plugins such as KOL, Route Planner, Communities and more, which reduce the implementation cycle Ecosystem connectors: API designs to support an integrated process, for a seamless environment Proven Integrated SaaS-based Architecture: With options to integrate with legacy and ecosystem products An integrated SaaS Solution Architecture ECOSYSTEM CONNECTORS PRE-DEVELOPED APPLICATION COMPONENTS INTEGRATION LAYER Middleware, APIs and Web services MEDICAL DEVICES CRM PROCESS Integrated Medical Devices CRM Process DATA SOURCE ERP Billing Telephony CRM ECOSYSTEM Social, Mobile and CTI connected systems for service transparency Chatter Sales Cloud Marketing Service Quote Sales Field Service Seamless integration with relevant data systems Service Cloud Communities Leverage best of Salesforce ecosystem to minimize manual intervention REPORTING LAYER Dashboards for measuring domain KPIs 3
KEY BENEFITS Go to market faster with up to 50% reduction in the solution design and development time Enrich customer loyalty with 20% gain in service resolution time Improve process efficiency with 30% increase in user adoption via social channels, communities and smart devices SUCCESS STORIES For a leading medical equipment manufacturer, Wipro streamlined CRM processes and integrated legacy applications with salesforce.com and ecosystem players, helping them achieve: 16% higher lead conversion rate 18% improvement in service response time For a large medical technology company, Wipro developed a Salesforce1 platform solution for call planning, call evaluation, reporting and multi-lingual enablement, which helped the client to achieve: 20% increase in productivity 15% increase in user adoption 4
About Wipro Ltd. Wipro Ltd. (NYSE:WIT) is a leading Information Technology, Consulting and Business Process Services company that delivers solutions to enable its clients do business better. Wipro delivers winning business outcomes through its deep industry experience and a 360 degree view of "Business through Technology" - helping clients create successful and adaptive businesses. A company recognized globally for its comprehensive portfolio of services, a practitioner's approach to delivering innovation, and an organization wide commitment to sustainability, Wipro has a workforce of over 140,000, serving clients in 175+ cities across 6 continents. For more information, please visit www.wipro.com DO BUSINESS BETTER www.wipro.com CONSULTING SYSTEM INTEGRATION BUSINESS PROCESS SERVICES WIPRO LIMITED, DODDAKANNELLI, SARJAPUR ROAD, BANGALORE - 560 035, INDIA. TEL : +91 (80) 2844 0011, FAX : +91 (80) 2844 0256, Email: info@wipro.com North America Canada Brazil Mexico Argentina United Kingdom Germany France Switzerland Nordic Region Poland Austria Benelux Portugal Romania Africa Middle East India China Japan Philippines Singapore Malaysia South Korea Australia New Zealand WIPRO LIMITED 2014 IND/BRD/OCT 2014 DEC 2015