FACULTY OF MECHANICAL ENGINEERING CATALOGUE OF COURSES

FACULTY OF MECHANICAL ENGINEERING CATALOGUE OF COURSES Subject area: Management and Production Engineering SYLLABUS 2012/13 ZIELONA GÓRA

PART I GENERAL INFORMATION 3

FACULTY OF MECHANICAL ENGINEERING Address: Prof. Z. Szafrana 4 65-516 Zielona Góra Poland Phones: (+48 68) 328 2514, 328 2672 Fax: (+48 68) 328 2620 Website: http://www.wm.uz.zgora.pl Dean: Professor Eng. Ferdynand Romankiewicz, PhD, MSc Deputy Dean for Research: Professor UZ, Eng. Jerzy Mutwil, PhD, MSc Deputy Dean for student Affairs: Eng. Dariusz Michalski, PhD, MSc Units: Institute of Mechanical Engineering and Machine Operation Institute of Computer Science and Production Management Institute of Technical and Computer Education 4

SUBJECT AREA: MANAGEMENT AND PRODUCTION ENGINEERING LEVEL OF STUDIES: GRADUATE UNDERGRADUATE Management and Production Engineering course at the Faculty of Mechanical Engineering combines knowledge and skills of the subject areas: Mechanics and Mechanical Engineering and Informatics with the basic economic knowledge and skills to management, economics and marketing. Study on this subject area offers students the knowledge necessary to design and supervision of technical production processes, and implementation of modern methods of management. In the process of training there is particular emphasis on the ability to use it tools to: design (CAD), manufacturing (CAM), ensuring quality (CAQ), planning and control of production processes (systems of MRP, ERP, OPT). Obtaining the title of professional engineer graduate study of the first degree has both the ability to make manager s decisions and solving technical problems according to production engineering. The graduate is prepared to serve on the management and supervision of production processes and systems, effectively using modern methods designed to increase productivity, improve product quality and improving productivity. The special feature of the graduate is able to work in cross-curricular unit. Obtaining the title of professional engineer's degree graduate study of the second degree has advanced the engineering knowledge of mechanical engineering and 5

the scope of the organization and management of enterprises. It is therefore prepared to creative activities in these areas, including: the design of new processes and production systems and their management, conduct and organize research, development and technology transfer. Both at first and second degree, there is the possibility of training in the speciality: Engineering Quality Logistics Management Production and Services Management. Detailed information on standards of training, study plans and programmes under way in the direction of the items are located on the website of the Institute of Computer Science and Production Management: www.iizp.uz.zgora.pl. 1.1 SPECIALITY ENGINEERING QUALITY Graduate of Engineering Quality has a knowledge of the construction and operation of the machinery with the elements of knowledge in economics and applied computer science. Students know well and can implement quality assurance systems and modern techniques of research and development (after studying the second degree). The increasing market competition among enterprises, production and service forces the necessity of quality certificates, and this implies the need to recruit Engineering Quality specialists, of which train economy universities and faculties of economic profile, giving them but, above all, knowledge of aspects of the quality system. In contrast, our graduate has additionally engineering knowledge, which gives him a distinct advantage. Engineering Quality graduate specialities prepared is the inventive and creative work in the field: design, implement and maintain the system quality management based on ISO 9000: 2000, ISO 14000 standards, taking into account the entries and PN-N 18000, realization of internal audits, supervise procedures to raise and maintain certificates of quality, the application of statistical techniques to control production processes, application of technical means of control of the quality of materials and products and processes, 6

identification of defects and analysis of the causes of their occurrence, implementation of commercial-information systems supporting the quality management. 1.2 SPECIALITY LOGISTICS MANAGEMENT Graduates of this speciality learned the educational management of the logistics and production engineering, with a particular emphasis is on building skills in the use of it tools supporting the supply chain management, planning and controlling the production, design and engineering costs. These tools include: integrated information systems in support of the ERP class business management SAP, and Record ERP. information technology systems to support the management of projects is MS Project computer aided engineering techniques, CAx systems for modeling and simulation and reengineering of production processes, systems for human resource management and relationships with customers CRM, web systems handling processes, logistics and sales. To prepare the graduates of this speciality to work in enterprises with an international dimension, in the course of studies carried out are international projects with the participation of students and professors of foreign universities. Logistics Management graduate specialities prepared professional and creative execution of the following tasks: the design and organisation of logistics systems of production, supply and distribution, the design and implementation of systems to identify the flow of production based on modern information technologies, the implementation of integrated systems of production enterprise management, the design and organisation of systems of inventory and logistics centres, organization and management of complex systems, transport, internal, external, and intermodal, 7

reengineering of production processes, business and logistics in the production enterprise, the construction strategy of production company (after studying the second degree), construction of models and engineering costs for the production company (after studying the second degree), construction of models for forecasting for the needs of functional undertaking related to the sale of products and supplies in the material (the study of the second degree). The technical education with thorough preparation information, economic and managerial guarantees the employment of graduates in each of the large, medium and small establishments, involved in the production of industrial, trade, services, or the environment and both in areas related to the engineering work, as well as economics, management or marketing of these establishments. 1.3 SPECIALITY PRODUCTION AND SERVICES MANAGEMENT Graduates of speciality get an education with a range of modern methods of production and services management based on knowledge of mechanics, mechanical engineering and economics. Strong emphasis in the didactic is the mastery of information technology and application of computer systems in the management of the company. The training shall also manage the production of quality, which is in accordance with the requirements of the European labour market. Graduates receive a basic knowledge of: computer support engineering, methods for the design and construction and manufacturing, systems consultancy in design engineering, management of production processes, planning, modeling and optimization of production processes, management of innovation and projects, directing teams task forces in the enterprise, organization of service activities, 8

the application of computer systems in the management of the company and in the production, information systems in management and leadership decisions (after studying the second degree), E-Business, e-commerce, economic analysis and valuation of firms (after studying the second degree), management of capital and investments (the study of the second degree), the restructuring of production processes and services (after studying the second degree), artificial intelligence in engineering production (after studying the second degree), entrepreneurship. An interdisciplinary nature of transferred knowledge may be useful also in the management of administration and personnel in production and service enterprises. In addition, graduates are specialities prepared to establish, maintain and manage of a small business. 9

PART II THE OFFER STUDIES FOR FOREIGN STUDENTS IN THE FRAMEWORK OF THE ERASMUS PROGRAMME: MANAGEMENT AND PRODUCTION ENGINEERING 10

THE OFFER OF SUBJECTS FOR AREA OF STUDY: MANAGEMENT AND PRODUCTION ENGINEERING (MINIMUM NUMBER OF HOURS AND ECTS) Offer of Subjects in English Numbers of hours 1. Logistics 60 5 2. Finance and accounting 45 5 3. Production and services management 60 5 4. Manufacturing processes 60 5 5. Planning and management of undertakings 30 4 6. Computer Aided Systems in Production Engineering 45 4 7. Controlling in Logistics 60 3 8. Costumers relationship management 30 4 9. Rudiments of Computer Aided Design 30 2 10. Strategic management 15 3 11. Organization of production systems 30 3 12. Integrated management system 30 3 ECTS 11

L O G I S T I C S Course code: O26-PK11-D4 Type of course: optional Entr y requirements: Mathematics, Microeconomics Language of instruction: English Eng. Sebastian Saniuk, PhD; Director of studies: Eng. Justyna Patalas-Maliszewska, PhD Eng. Sebastian Saniuk, PhD; Name of lecturer: Eng. Justyna Patalas-Maliszewska, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 30 2 Exam Class 30 2 Grade Laboratory III Project Part-time studies 5 Lecture 18 2 Exam Class 18 2 Grade Laboratory III Project COURSE CONTENTS: Role and tasks of the logistics. Trends and directions of development of modern logistics. Logistic processes. Basis and essence of the system approach in logistics. Logistical systems. The infrastructure of logistical processes. Logistics supply. Logistics production. Logistics distribution. Logistics chain. Division of logistics chain. The process of creating value in the range of logistics. The efficiency of logistics systems and measurement system. Costs of logistics. Design of logistical systems. Computer-aided of logistical systems. 12

LEARNING OUTCOMES: The ability to identify, modeling, and design and evaluation of the different variants of integrated logistical systems. Knowledge of methods and techniques of process management and logistics systems. ASSESSMENT CRITERIA: Lecture Exam Class - Grade. RECOMMENDED READING: Coyle J., Bardi E., Langley Jr C.J., Zarządzanie logistyczne, PWE, Warszawa 2002. Witkowski J., Zarządzanie łańcuchem dostaw, koncepcje, procedury doświadczenia, PWE, Warszawa 2003. OPTIONAL READING: Zbigniew Korzeń, Logistyczne systemy transportu bliskiego i magazynowania. T. I i T. II. Projectowanie, Modelowanie, Zarządzanie, IliM 1999, Poznań. Logistyka czasopismo Instytutu Logistyki i magazynowania w Poznaniu. Goldratt E., Łańcuch krytyczny, Werbel Warszawa 2000. 13

F I N A N C E A N D A C C O U N T I N G Course code: O24-PK11-D5 Type of course: compulsory Entr y requirements: Microeconomics Language of instruction: English Director of studies: Eng. Anna Saniuk, PhD Name of lecturer: Eng. Anna Saniuk, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 30 2 Exam Class 15 1 Grade Laboratory IV Project Part-time studies 5 Lecture 18 2 Exam Class 18 2 Grade Laboratory IV Project COURSE CONTENTS: Accounting as the enterprise's information system. The scope and principles of accounting. Bookkeeping. The company's assets and liabilities the balance sheet. The scope and principles of the balance sheet. Business operations. Income and expenses in the accounting. Finance statement as a source of information about the condition of the company. Reading the balance sheet. Profits and loss account. The importance of the financial result in assessing the financial condition of the company. LEARNING OUTCOMES: The main learning outcomes are following: to broaden knowledge about the basic principles of finance and accounting necessary for the proper functioning of enterprises 14

and their financing, to get ability to carry out the basic documentation of business operation, to know forms of the economic activity, to do the basic balance sheet. ASSESSMENT CRITERIA: Lecture: Exam, Class: Grade RECOMMENDED READING: Nowak E., Rachunkowość: kurs compulsory, PWE, Warszawa 2007. Sawicki K., Rachunkowość finansowa przedsiębiorstw po przystąpieniu Polish do Wspólnoty Europejskiej, Część I, Ekspert, Wrocław, 2006. Gmytrasiewicz M., Karmańska A., Rachunkowość finansowa, Difin, Warszawa 2006. OPTIONAL READING: Kuczyńska-Cesarz A., Elementy rachunkowości. Uproszczone formy rachunkowości, Difin, Warszawa 2005. Gierusz Barbara, Zbiór zadań do podręcznika samodzielnej nauki księgowania, Ośrodek Doradztwa i Doskonalenia Kadr, Gdańsk, 2004. Kuczyńska-Cesarz A., Cesarz T., Rachunkowość. Zbiór zadań z rozwiązaniami, Difin, Warszawa, 2004. 15

P R O D U C T I O N A N D S E R V I C E S M A N A G E M E N T Course code: O35-PK13-D5 Type of course: Compulsory Entr y requirements: Language of instruction: English Macroeconomics, Microeconomics, Finance and accounting Director of studies: Prof. UZ, Eng. Sławomir Kłos, PhD Name of lecturer: Prof. UZ, Eng. Sławomir Kłos, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 30 2 Exam Class 30 2 Grade Laboratory V Project Part-time studies 5 Lecture 18 2 Exam Class Laboratory V Project 18 2 Grade COURSE CONTENTS: Introduction to operations management. Manufacturing systems and production environment. Company misiion and strategy. Strategic decisions in operations management. Product lifecycle management (product design and development, product life cycle, products benchmarking). Demand forecasting (forecasting methods). Modeling and structure of production processes. Manufacturing technologies. Layout of production system. Allocation of manufacturing resources types and forms of manufacturing. Production capacity management. Productivity and efficiency of production systems. Management of production resources main production schedule. Project management (Critical Path Method and PERT). Material Requirement Planning. Manufacturing Resource Planning. Logistics, logistics management and Supply Chain Management. Material management 16

and worehause management. Human resource management in manufacturing enterprises (motivation systems). Group work and team building. Quality management and processes of quality improvement. Total Quality Management. Kaizen. Computer integrated manufacturing (CIM, CAD, CAM, CAP, CAQ). Manufacturing controll systems (Just-in-Time, Kanban, MRPII, etc.). Information Technology in anufacturing enterprises. The methods and tools of production re-engineering. LEARNING OUTCOMES: Abilities and competence in the area of operations management of enterprises, acquaintance of the structure of the enterprise, practical aspects of the operations management of manufacturing enterprises. Knowledge about of systems and production processes. The knowledge about different types and forms of the industrial engineering. Ability of developing the production strategy. The knowledge about production planning and control systems. Abbilities and competences in area of managing the supply chain and the warehause. Abbilities and competences in area of distribution and logistic management. Managing the quality check in the enterprise. Methods of inspecting the work. Motivating in the enterprises. ASSESSMENT CRITERIA: The main condition fo ranking the lecture and exercise is obtaining the positive notes of majority tests of knowledge (Tyree Times in the semestr). Written or oral exam. RECOMMENDED READING: Pasternak K. (2005). Zarys zarządzania produkcją. Poliskie Wydawnictwo Ekonomiczne, Warszawa. Waters D., Zarządzanie operacyjne : towary i usługi Warszawa, PWN, 2001. Durlik I., Inżynieria Zarządzania. Strategia i Projektowanie Systemów Produkcyjnych T. 1 i 2. Agencja Wydawnicza Placet, 2004. Duraj J., Podstawy Ekonomiki Przedsiębiorstwa, Polskie Wydawnictwo Ekonomiczne 2000. OPTIONAL READING: Vollmuth H. J., Controlling. Analizy operacyjne. Analizy strategiczne, Agencja Wydawnicza Placet 1995. Jasiński Z., Motywowanie w przedsiębiorstwie. Agencja Wydawnicza Placet. 1998. Szczęsny W., Finanse firmy. Jak zarządzać kapitałem, C.H.Beck, 2003. Matuszek J., Inżynieria Produkcji. Skrypt Politechnika Łódzka, 2000. Jonson R., Chambers S., Harland Ch., Harrison A., Slack N., Zarządzanie działalnością operacyjną. Analiza przypadków. PWN, 2003 17

M A N U F A C T U R I N G P R O C E S S E S Course code: O35-PK14-D5 Type of course: Compulsory (obligatory) Entr y requirements: Language of instruction: English Introduction to production engineering, material science, basis of machinery construction Director of studies: Eng. Julian Jakubowski, PhD Name of lecturer: Eng. Julian Jakubowski, PhD, Eng. Grzegorz Maniarski, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 30 2 V Exam Laboratory 30 2 Credit with a grade Part-time studies 5 Lecture 18 Exam V Laboratory 18 Credit with a grade COURSE CONTENTS: Topics: theories of production process, manufacturing process, technological process, surroundings of production process, the productiveness, product. Classifications of production processes. Production system and its organization. Manufacturing process planning. Factory layout planning and analysis walk path planning. Product and its feature: functional, usable, trade. Quality computer aided assurance. Computer aided manufacturing, numerical control, direct numerical control. Tooling, equipment, fixtures development. Computer integrated manufacturing (CIM). The Sheer s concept of information flow. Process simulation tools. Chosen examples of processes in different fields of technique. The form of organization of technological process and productive (the team technology).technological specialisation and objective. FMS. The functional structure of productive process - the examples. Planning of technological process. The process of development of new product and the technology. Standarization, ISO 10303 norm. Virtual production. Elements of bill of costs. Traditional and integrated cycle of product development. Modern technologies in production systems. Assembly process design. Planning process: sizes of production, efficiency. Rapid tooling, rapid prototyping, rapid manufacturing. LEARNING OUTCOMES: Skills and competences in range: designing of technological processes, productive systems as well as the productive processes; the choice of process and the technology in dependence on: material, shape, function and the size of productions.

ASSESSMENT CRITERIA: Lecture Exam. Laboratory credit with a grade. Credits are awarded on the basis of attendance, participation in classroom activities and project presentation. RECOMMENDED READING: Feld M. Projectowanie procesów technologicznych WNT 2004. Erbel i inni Encyklopedia technik wytwarzania cz. I i II. WNT 2005. Pająk Edward, Zarządzanie produkcją. Produkt, technologia, organizacja Wydawnictwo naukowe PWN, 2006 Pająk Edward, Zaawansowane technologie współczesnych systemów produkcyjnych, Wydawnictwo Politechniki Poznańskiej, Poznań 2000. Józef Matuszek, Inżynieria produkcji, Bielsko-Biała 2000 Durlik I., Inżynieria zarządzania. Strategia i Projectowanie systemów produkcyjnych. T.1 i 2. Gdańsk, Agencja wydawnicza PLACET 2004. Tomaszewski Z., Wprowadzenie do techniki. Wyd. Politechniki Poznańskiej, Poznań 2002. OPTIONAL READING: Weiss Z.: Techniki komputerowe w przedsiębiorstwie. Poznań, Wydawnictwo Politechniki Poznańskiej 1998 Honczarenko J., Elastyczna automatyzacja wytwarzania. WNT 2000. Plichta J. Plichta S. Komputerowo zintegrowane wytwarzanie. Koszalin1999. Matuszek J., Inżynieria produkcji, Bielsko-Biała 2000. Karpiński T. Inżynieria produkcji. WNT, W-wa 2004. 19

P L A N N I N G A N D M A N A G E M E N T O F U N D E R T A K I N G S Course code: O36-PUZ9-D4 Type of course: Compulsory Entr y requirements: Language of instruction: English Microeconomics, Finance and accounting, Management, Director of studies: Prof. Eng. Josef Basl, PhD Prof. Eng. Josef Basl, PhD, Name of lecturer: Eng. Waldemar Woźniak, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 15 1 Exam Class Laboratory VI Project 15 1 Lecture Class Laboratory Project Grade Part-time studies 4 COURSE CONTENTS: The definition of the project by stages of implementation. Policy formation stages of venture with control points. Planning projects in time. Method of systematic analysis of the enterprise. Assessment of the market, competition and in particular the assessment of the opportunities and threats (SWOT analysis) in the implementation of the project. The method of presentation of implementation projects (Gantt's analysis). Policy documentation and analysis of data. Assessment of future contractorssuppliers/customers - Pareto analysis. Analysis of the financial situation of the company. 20

Building a business plan as a tool to obtain capital. The use of foreign capital in the EU funds for the implementation of projects. LEARNING OUTCOMES: The ability to implement projects, skill forecasting, market analysis, monitoring and management of implementation projects using indicators planned financial data. ASSESSMENT CRITERIA: Lecture: Grand, Project: Grand RECOMMENDED READING: Bień W., Zarządzanie finansami przedsiębiorstwa, Difin 2001 Skrzypek J., Filar E., Biznes plan, Poltext W-wa 1996. OPTIONAL READING: Wysocki Robert K., Mcgary Rudd, Efektywne zarządzanie Projectami, Helion 2005. 21

C O M P U T E R A I D E D S Y S T E M S I N P R O D U C T I O N E N G I N E E R I N G Course code: S47-IJ4-D4 Type of course: Obligatory on specjalization Entr y requirements: IT technology, manufacturing processes Language of instruction: English Director of studies: Eng.Julian Jakubowski, PhD Name of lecturer: Eng. Julian Jakubowski, PhD Grzegorz Maniarski, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 15 1 VII Credit with a grade Project 60 4 Credit with a grade Part-time studies 4 Lecture 9 1 Credit with a grade VII Project 18 2 Credit with a grade COURSE CONTENTS: The computer technologies in computer integrated cycle of product development. Review of CAD/CAM systems. Types of 3D models. Computer aided design in system CATIA: sketcher, body building, assembly modelling. Problems of opitimisation in machine design. Computer simulation. Rapid tooling and rapid prototyping. Digital Mock-up. Multibody simulation. The role of wirtual models in marketing development. In frames of project the students work in Catia systems building solid and surface models. They are acquainted with kinematics, assembly and complex analysis in virtual environment. LEARNING OUTCOMES: Skills and competences in: 3D modelling 3D, (solid, surface, superficial and hybrid), the selection of CAX tools for determined task. ASSESSMENT CRITERIA: Lecture: test Project: credit with a grade. Credits are awarded on the basis of project presentation. RECOMMENDED READING: Chlebus E. Techniki komputerowe CAX w inżynierii produkcji, WNT, W-wa 2000. 22

Lisowski E., Modelowanie geometrii elementów maszyn i urządzeń w systemach CAD 3D. Wyd. Politechniki Krakowskiej, Kraków 2003. Skarka W., A. Mazurek Catia. Podstawy modelowania i zapisu konstrukcji. Wyd. Helion 2005. Inżynieria produkcji (zeszyty 1,2,3,5) red. J. Jakubowski i inni. Wyd. UZ, 2005, 2006, 2007. Wyleżoł M., Podstawy modelowania powierzchniowego i hybrydowego w systemie CATIA. Wyd. Helion 2005 Wełyczko A. Przykłady efektywnego zastosowania systemu w Projectowaniu mechanicznym. Wyd. Helion 2005 OPTIONAL READING: Przybylski W., Deja M., Komputerowo wspomagane wytwarzanie maszyn, WNT. Warszawa 2007 23

CONTROLLING I IN I LOGISTI ICS I Course code: S36-ZL3-D5 Type of course: optional Entr y requirements: Microeconomics, Finance and accounting Language of instruction: English Director of studies: Eng. Anna Saniuk, PhD Name of lecturer: Eng. Anna Saniuk, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 30 2 Exam Class Laboratory VI Project 30 2 Grade Part-time studies 3 Lecture 18 2 Exam Class Laboratory VI Project 18 2 Grade COURSE CONTENTS: Objectives and tasks of the control. Strategic and operational controlling. Centers of responsibility in the control. Controlling supply and the economy of material. Controlling of production logistics and material flow. Controlling the logistics of distribution. Analysis and forecasting. Management of logistics and budgeting. Balanced Scorecard. Activity Based Budgeting. Control costs of logistics. Analysis of bottlenecks. Analysis of the value in the supply chain. Analysis of outsourcing in logistics. Analysis of products, customers and supply chains. Analysis of XYZ. LEARNING OUTCOMES: Knowledge of the tasks and tools for the application of the controlling in the enterprise. Knowledge of the instruments of logistics controlling and an ability to apply them. Knowledge of the rules control the costs of logistics. ASSESSMENT CRITERIA: Lecture: exam, Project: grade

RECOMMENDED READING: Śliwczyński B., Controlling w zarządzaniu logistyką, Wyższa Szkoła Logistyki, Poznań 2007. Sierpińska M., Controlling w zarządzaniu przedsiębiorstwem, Wizja Press & IT, Warszawa 2006. Marciniak S., Controlling: filozofia, Projectowanie, Difin, Warszawa 2004. OPTIONAL READING: Sierpińska M., Niedbała B., Controlling operacyjny w przedsiębiorstwie: centra odpowiedzialności w teorii i praktyce, PWN, Warszawa 2003. 25

CUSTOMER RELAT IONSHI IP I MANAGEMENT Course code: O29-PK11-D1 Type of course: optional Entr y requirements: Marketing, Logistics Language of instruction: English Director of studies: Eng. Justyna Patalas-Maliszewska, PhD Name of lecturer: Eng. Justyna Patalas-Maliszewska, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Lecture 15 1 Grade Class Laboratory 15 1 VII Grade Project Part-time studies 4 Lecture 9 1 Grade Class Laboratory 9 1 VII Grade Project COURSE CONTENTS: Major ideas of Customer Relationship Management (CRM), the objectives of customer relationship management, customer service, profile of the modern customer, customer service policy, customer service, QFD method, marketing in the process of acquiring and maintaining customers (instruments of the marketing mix, marketing strategy, marketing communication, tools in CRM (advertising, brand, packaging, Internet), defining major customer, customer profitability analysis (based on case study: a matrix of strategies, strategic options matrix for the identification and selection), customer value analysis (based on case study: the Pareto analytical method, ABC, customer profitability), the role and behavior of cutsumers in the area of purchases, the analysis of motivation-makers, purchasers of behavioral psychology, examination of customer satisfaction and loyalty. 26

LEARNING OUTCOMES: Course provides a comprehensive approach to the role and importance of customer-company relationship in today's market. Scope of the course concerns the methodology and instrumentation forming relationships with the customer. These issues are of concern also marketing in the process of acquiring and maintaining customers, individual customer relationship strategy, customer behavior and customer satisfaction and loyalty. ASSESSMENT CRITERIA: Lecture: Preparation and presentation of a multimedia presentation of the results of its analysis and proposals for individual customers customer relationship strategy (PowerPoint) Project: Grade. RECOMMENDED READING: K. Storbacka, J. R. Lethinen Art of building lasting relationships with customers, ABC Krakau 2001 (in polish) E. Piwoni Krzeszowska Changes in attitudes and behaviors of employees for the purposes of applying the concept of CRM - Economical University Wrocław, No. 916 Wrocław 2001(in polish) A. Mazur, K. Jaworska, D. Mazur - CRM Customer Relationship Management - wyd. MADAR Zabrze 2001(in polish) Jill Dyche CRM - Customer Relationship Helion Gliwice 2002 (in polish) Cheverton: Major Customer Management, ABC, Kraków 2001(in polish) 27

R U D I M E N T S O F C O M P U T E R A I D E D D E S I G N Course code: O11-PUZ2-D2 Type of course: compulsory Entr y requirements: Informatics Language of instruction: English Director of studies: Eng. Wojciech Babirecki, PhD Eng. Wojciech Babirecki, PhD, Name of lecturer: Eng. Michał Sąsiadek, PhD, Eng. Marek Kokot, PhD Form of instruction semes te r week Semest er Form of receiving a credit for a course Number of ECTS credi ts alloca ted Full-time studies Laboratory 30 2 I Grade Part-time studies 2 Laboratory 27 3 I Grade COURSE CONTENTS: Review of CAD systems. Their uses, advantages, disadvantages. Introduction to AutoCAD 2005. The AutoCAD environment. How to draw and coordinate systems. Organisation of initial geometrical elements. The organization of layers and groups of layers, management of layers and groups of layers, operations performed on them. Use the 2D geometry (line, arc, circle, rectangle, etc.). Review of compulsory editing functions. Modificatory tools (offset, bevel, interrupt, extension, etc.). Drawing precise. Measuring, dimensioning styles. Managing of blocks: editor blocks, modification of block, block inserting to drawing and their break-up, library block and directories. Attributes, definition, application. LEARNING OUTCOMES: The ability of drawing in CAD systems ASSESSMENT CRITERIA: Credit with a grade RECOMMENDED READING: A. Pikoń, AutoCAD 2005 PL, Helion 2005, J. Graff, AutoCAD 2005 i AutoCAD 2005PL. Class praktyczne, Helion, 2005 M. Malinowski, W. Babirecki, T. Belica, Materiały pomocnicze z podstaw systemu CAD AutoCAD 2000 GB/PL, Uniwersytet Zielonogórski, Zielona Góra 2002 (preskrypt). 28