You can do it Walking for Parkinson s UK
Image: Sarah Jex. www.sarahjex.moonfruit.com Welcome to the team! Thank you for supporting Parkinson s UK. Your fundraising will help us make a real difference to the lives of people affected by Parkinson s. Every step you take will get us closer to a cure - we couldn t do it without you! There are all sorts of ways you can raise sponsorship for your walk. This pack will get you off to a great start, with advice on everything from online fundraising to collecting your sponsorship. Have a read through before you begin fundraising and keep it somewhere handy in case you have any questions. Can t find what you re looking for? No problem just get in touch. We d love to hear your ideas and we ll do all we can to help. You can call us on 020 7963 9367/9330 or email your query to fundraising@parkinsons.org.uk Good luck and thank you! 2 3
you can make a difference Your fundraising will help improve the lives of people affected by Parkinson s. It s wonderful what you can do. When you raise funds for us, you can be sure we will spend your money wisely. The best way for us to fund the range of work we do is to receive donations that we can spend where we need to, when we need to. 25 will enable us to run an education session in a hospital ward. 75 150 will enable a half-day is enough to fund a Parkinson s nurse-led Parkinson s nurse for clinic in the community. a day. 500 is enough to fund a Parkinson s nurse for 25 hours. 1,000 could fund a cuttingedge research project for a week. 4 5
WHO WE ARE WHAT WE DO Every hour, someone in the UK is told they have Parkinson s. Because we re here, no one has to face Parkinson s alone. We bring people with Parkinson s, their carers and families together via our network of local groups, our website and free confidential helpline. Specialist nurses, our supporters and staff provide information and training on every aspect of Parkinson s. As the UK s Parkinson s support and research charity we re leading the work to find a cure, and we re closer than ever. We also campaign to change attitudes and demand better services. Our work is totally dependent on donations. Together we can find a cure and improve life for everyone affected by Parkinson s. Without the generosity of people like you, our work would not be possible. Supporters and volunteers are as vital to us as researchers and nurses. Here s how we ll spend your money. Research We fund groundbreaking research to advance our understanding of Parkinson s and what causes it. Our research also helps us to find new and better treatments to improve life for people living with Parkinson s. We re determined to overcome the symptoms and find a cure as quickly as we can. Friendship and support We offer friendship and support to everyone living with Parkinson s, their families and carers via our network of local groups across the UK. Information We provide information and support through our UK-wide team of information and support workers, our confidential helpline 0808 800 0303, our website parkinsons.org.uk and our publications. We offer training and develop resources for health and social care professionals to help improve services for people affected by Parkinson s. Campaigning We campaign to make sure people living with Parkinson s are treated fairly, with access to the support they need. We want everyone to get high-quality health and social care, including help from a Parkinson s nurse. We also improve understanding of Parkinson s by changing attitudes and challenging myths. 7
YOUR SPONSORSHIP Sponsorship forms If you are taking part in one of our sponsored walks, using a sponsorship form is a great way to get started. Here are some tips to maximise what you can raise. Be confident don t be afraid to ask for donations. Tell people what you re doing and why. Try to collect your donations up front. It will save you having to chase people afterwards. Get a generous donor at the top of the form as this will encourage others to be generous too. Sponsorship form Name...is taking part in... Home address... Postcode... Full name (including title) Are you a UK tax payer? If so, you can increase the value of your donation by 25% at no extra cost to you. Please just sign in the Gift Aid column. Full home address (your work address is not valid for gift aid) Postcode Amount pledged Amount given Mr John Smith 39 Exeter Street, Brighton, East Sussex BN1 3SR 10 10 14/3/10 If you re employed, ask the company you work for if they would like to contribute. Some companies have a matched funding scheme which could double the amount you raise. Make sure people fill in all their details on the sponsorship form this will allow us claim Gift Aid from UK taxpayers. Where to get your sponsorship forms Please use official Parkinson s UK sponsorship forms. You will find some copies in this pack. If you need any more we can send you some by post or email. Please don t create your own sponsorship form as we will not be able to claim Gift Aid. Date given Your signature* (required for Gift Aid) * By giving your signature you are agreeing to the following statement: I would like Parkinson s UK to treat this donation as a Gift Aid donation. I understand that I must pay an amount of United Kingdom income tax and/ or capital gains tax at least equal to the tax that the charity reclaims on my donation in each tax year (Currently 25p for each 1 given). If you are unsure about whether your donation will qualify for Gift Aid, please contact Supporter Services on 020 7932 1303. ** Data protection We would like to keep you informed about the work of Parkinson s UK. If you would not like to receive further information about our activities then please tick the data protection box. We will not share your details with any other third party or organisation for marketing purposes other than that of Parkinson s UK. Parkinson s UK, September 2011. Parkinson s UK is the operating name of the Parkinson s Disease Society of the United Kingdom. A company limited by guarantee. Registered in England and Wales (948776). Registered office: 215 Vauxhall Bridge Road, London SW1V 1EJ. A charity registered in England and Wales (258197) and in Scotland (SC037554). Data protection** GIFT AID Gift Aid means more money for Parkinson s UK. If any of your sponsors are UK taxpayers we can claim 25% on top of their donations. So for every pound donated, HM Revenue and Customs will give Parkinson s UK an extra 25p at no extra cost to your sponsors. All you have to do is make sure people complete the sponsorship form fully and sign the Gift Aid box. Gift Aid is only valid on donations. We can t claim it for things people buy, like raffle tickets or entry to an event. We also can t claim Gift Aid on sponsorship from close family members for some challenge events. If you need any further information or have any questions, just ask us! 8
GET ONLINE Setting up an online fundraising page is a really simple way to boost your fundraising. Here s why: You can read messages from your supporters and see how much they ve sponsored you. It s a great motivation! It s hassle free people donate by card to a secure site, so you don t have to collect the money. You can set up an automatic reply that thanks your supporters instantly. You can reach lots of people even friends on the other side of the world. How to set up your page We work with two websites: www.justgiving.com/parkinsons and www.virginmoneygiving.com/ charities/parkinsonsuk Both are easy to use but work slightly differently. Have a look at both and decide which one you prefer, then just follow the step by step instructions it s a really easy way to get online. The more people who see your site, the more money you could raise to help people living with Parkinson s. Here are some things that can help. Make it personal tell people what you re doing and why. Your story will motivate people to donate. Tell people how their money will help. You can see some examples of this on page 5. Add a photo of yourself. Update your page regularly with news on your preparations and your progress towards your target. When you ve completed your walk, add something about how well it all went. Email the link to your webpage to everyone in your contacts list. Add the address of your webpage to your email signature everyone you contact could become a sponsor. If you re on Facebook, Twitter and other social networking sites, you can post the link to your page. Don t forget to use @parkinsonsuk Connect with us facebook.com/parkinsonsuk twitter.com/parkinsonsuk Arthur s 4-mile walk around Beningbrough Hall Arthur Sanderson walked 4 miles around the grounds of Beningbrough Hall with his family. He raised more than 600 through his online giving page. I had just been diagnosed with Parkinson s. I ve always been a keen walker, so when the news came that there would be a 4-mile sponsored walk round the lovely grounds of Beningbrough Hall we decided to sign up as a family. Having an online giving page made it really easy for friends, members of my extended family and fellow-members of the Rotary Club of York Ainsty to donate and I was able to raise more than 600. 10 11
HELP US SPREAD THE WORD! Would you be willing to help with publicity to promote our walks? Do you have a great story to tell? Do you have a contact at a local paper or radio station? We are always looking for people to help us with publicity and to raise awareness of Parkinson s UK in the local press. If this sounds like something you would be interested in helping with then please contact your Regional Fundraiser (details included with this pack) or email fundraising@parkinsons.org.uk 12 Image: Sarah Jex. www.sarahjex.moonfruit.com
Thank you... Image: Sarah Jex. www.sarahjex.moonfruit.com How to send US YOUR mon y for making a difference to the lives of people affected by Parkinson s. Well done and thank you for raising funds for Parkinson s UK. Now you just need to send us your hardearned money! Please return the reply form included in this pack with your funds and also include any completed sponsorship forms. Don t send cash in the post. Instead, send a cheque payable to Parkinson s UK. We can also accept CAF (Charity Aid Foundation) vouchers and postal orders. Alternatively complete your credit or debit card details on the reply form. Don t forget to send us all your details too so we can thank you! Our address is: Regional Fundraising Parkinson s UK 215 Vauxhall Bridge Road London SW1V 1EJ 14 15
Every hour, someone in the UK is told they have Parkinson s. Because we re here, no one has to face Parkinson s alone. We bring people with Parkinson s, their carers and families together via our network of local groups, our website and free confidential helpline. Specialist nurses, our supporters and staff provide information and training on every aspect of Parkinson s. As the UK s Parkinson s support and research charity we re leading the work to find a cure, and we re closer than ever. We also campaign to change attitudes and demand better services. Our work is totally dependent on donations. Help us to find a cure and improve life for everyone affected by Parkinson s. To find out more about our events: 020 7963 9367/9330 fundraising@parkinsons.org.uk parkinsons.org.uk/fundraise For general information and support: Free* confidential helpline 0808 800 0303 hello@parkinsons.org.uk parkinsons.org.uk *calls are free from UK landlines and most mobile networks. Parkinson s UK, January 2014 (RD1333). Parkinson s UK is the operating name of the Parkinson s Disease Society of the United Kingdom. A company registered in England and Wales (948776). Registered office: 215 Vauxhall Bridge Road, London SW1V 1EJ. A charity registered in England and Wales (258197) and in Scotland (SC037554).