Viacom sues Google over YouTube video clips



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1

Viacom sues Google over YouTube video clips Google and Viacom headquarters. Viacom has feuded publicly with YouTube and its parent Google about the unauthorized posting of its programming online. 2

The Case Case comes from an April 5 th 2012 judgement of United States Court of Appeal for the Second Circuit. Viacom International, Inc., the Football Association Premier League Ltd. ( Premier League ) and various film studios (jointly, the plaintiffs) appeal, alleging direct and secondary copyright infringement based on the public performance, display and reproduction of clips, against YouTube, Inc., Youtube, LLC. and Google Inc (jointly the defendants). 3

Company background YouTube was founded in February 2005 by Chad Hurley ( Hurley ), Steve Chen ( Chen ) and Jawed Karim ( Karim ), three former employees of the internet company Paypal. A consumer media company that allows people to watch, upload, and share personal video clips at www.youtube.com. Under the slogan Broadcast yourself, YouTube achieved rapid prominence and profitability, eclipsing competitors such as Google Video and Yahoo Video by wide margins. 4

November 2006, Google acquired YouTube in a stockfor-stock transaction valued at $1.65 billion. The basic function of the YouTube website permits users to upload and view video clips free of charge. Before uploading a video to YouTube, a user must register and create an account with the website. 5

Company background Viacom (Video & Audio Communications), an Americanbased, global mass-media company with primarily interests in cinema and cable television. MTV, Nickelodeon and other brands like; VIVA, VH1, TMF, Comedy Central, GAME ONE, Neopets, Addicting Games, Game Trailers, Spike, Atom, and Shockwave. 6

Previous Situation Plantiff Viacom, and various Viacom affiliates filed a suit against YouTube on March 13 th 2007 alleging direct and secondary copyright infringementbased on the public performance, display and reproduction of approximately 79,000 audiovisual clips. PlaintiffPremier League, an English soccer league and Plaintiff Bourne Co. filed a putative class action against YouTube on May 4 th 2007 alleging direct and secondary copyright infringement on behalf of the copyright ownerswhose material was copied, stored, displayed, or shown on YouTube without authorization. The plaintiffs in both actions principally demanded statutory damages pursuant to 17 U.S.C. 504(c) or alternatively actual damages plus the defendant s profits from the alleged infringement as well as declaratory and injunctive relief. 7

February 3, 2007 Viacom Tells YouTube: Hands Off In a sign of the growing tension between old-line media and the new Internet behemoths, Viacom, the parent company of MTV and Comedy Central, demanded yesterday that YouTube, the video-sharing Web site owned by Google, remove more than 100,000 clips of its programming. 8

Google's CEO on Viacom's $1 billion lawsuit against YouTube http://www.youtube.com/watch?v=b5zjzby_wim Viacom Sues YouTube for $1 Billion 9

June 23 rd Opinion The District Court held that YouTube, the defendant, was entitled to DMCA Safe Harbor Protectionprimarily because they had insufficient notice of the particular infringement suit. Judge Stanton, to whom the Viacom action was assigned, accepted the Premier League class action as related. It was undisputed that all clips in suit had been removed from the YouTube website by the time of summary judgement, mostly in response to DMCA takedown notices. 10

Digital Millennium Copyright Act, 1998 Digital Millennium Copyright Act (DMCA) limits the liability of online service providers for copyright infringement that occurs by reason of the storage at the direction of a user of material that resides on a system or network controlled or operated by or for the service provider. The DMCA was enacted in 1998 to implement the World Intellectual Property Organization Copyright Treaty and to update domestic copyright law for the digital age. 11

To qualify for protection under any of the Safe Harbor Provisions, a party must meet a set of threshold criteria; 1. The party must in fact be a service provider ; provider of online services or network access. 2. The party must also satisfy certain conditions of eligibility, including the adoption and reasonable implementation of a repeat infringer policy that provides for the termination in appropriate circumstances of subscribers and account holders of the service provider s system or network. 3. The party also must accommodate standard technical measures that are used by copyright owners to identify or protect copyrighted works. 12

The 512 (c) Safe Harbor Provisionwill apply only if the service provider; (i) does not have actual knowledge that the material or an activity using the material on the system or network is infringing; (ii) in the absence of such actual knowledge, is not aware of facts or circumstances from which infringing activity is apparent; or (iii) does not receive a financial benefit directly attributable to the infringing activity, in a case in which the service provider has the right and ability to control such activity; and (iv) Upon notification of claimed infringement as described in paragraph (3), responds expeditiously to remove, or disable access to, the material that is claimed to be infringing or to be the subject of infringing activity. 13

Discussion A) Actual and Red flag Knowledge 1) The Specificity Requirement; the Safe Harbor Provision On appeal, the plaintiffs dispute the red flag knowledge provision. But contrary to the plaintiff assertions, the actual knowledge does not require the red flag provision superfluous. Actual knowledge is frequently used to denote subjective belief. Difference between actual and red flag knowledge. 14

A) Actual and Red flag Knowledge (continued) 2. The Grant of Summary Judgment; i. Specific knowledge or Awareness; Viacom cites evidence that YouTube employees conducted website surveys and estimated that 75-80% of all YouTube streams contained copyrighted material. So, a juror could conclude that the knowledge existed of Viacom-owned material on YouTube. ii. Willful blindness : Willful blindness is knowledge but the DMCA does not acknowledge it. 15

A) Actual and Red flag Knowledge (continued) The DMCA provision most relevant to the derogated inquiry is 512 (m), which provides that safe harbor protection shall not be conditioned on a service provider monitoring it s service or affirmatively seeking facts indicating infringement activity, except to an extent consistent with a standard technical measure. Willful blindness cannot be defined as an affirmative duty to monitor. The District Court established that the safe harbor provision does not require affirmative monitoring. 16

B) Control and Benefit; 512 (C )(1)(B) The 512 (c) safe harbor provision provides that an eligible service provider must not receive a financial benefit directly attributable to the infringing activity, in a case in which the service provider has the right and ability to control such activity. 1) Right and Ability to Control infringing activity; the provider must know of the particular case before he can control it, and until the service provider becomes aware of specific unauthorized material, it cannot exercise its power or authority over the specific infringing item. 17

B) Control and Benefit; 512 (C )(1)(B) (continued) A service provider who has knowledge or awareness of infringing material or who receives a takedown notice from a copyright holder is required to remove, or disable access to the material in order to claim the benefit of the safe harbor. So such activity under 512 (c)(1)(b) requires something more than the ability to remove or block access to materials posted on a service provider s website. But what is something more? 18

C) By Reason Of Storage The 512 (c) Safe Harbor Provision is only available when the infringement occurs by hosting at the direction of a user of the material that resides on a system or network controlled or operated by or for the service provider. 3 challenged software functions; Conversion (or transcoding) of videos into a standard display format The playback of videos on watch pages The related videos function The service providers seeking safe harbor under 512 (c) are not limited to merely storing material. 19

Service provider definition; Under 512 (a); It is limited to entities that offer the transmission, routing or providing of connections for digital online communications, between or among points specified by a user, of material of the user s choosing, without modification to the content of the material as sent or received In broader terms; a provider of online services or network access, or the operator of facilities therefore, and includes an entity described in subparagraph. The Appeal court conclude that 512 (c ) is clearly meant to cover more than mere electronic storage lockers. The relevant case law makes clear that the 512 (c ) safe harbor extends to software functions performed for the purpose of facilitating access to userstored material. 20

Other Arguments: The class plaintiffs argue that YouTube deliberately set up its identification tools to try to avoid identifying infringements of class plaintiff s works. 512 (m) provides that safe harbor protection cannot be conditioned on a service provider monitoring its service or affirmatively seeking facts indicating infringing activity, except to the extent consistent with a standard technical measure. For that reason, YouTube cannot be excluded from the safe harbor by a decision to restrict access to its proprietary search mechanisms. 21

Conclusions: The Second Circuit concluded that the district court erred in part by granting summary judgment in YouTube's favor in its August 10, 2010 judgment and remanded/postponed the case in part for further proceedings, so they give up the order granting summary judgment in YouTube's favor 1)Knowledge or awareness of facts/circumstances that indicate specific and identifiable instances of infringement is required by 512(c)(1)(A); 2)A reasonable jury could conclude that YouTube had knowledge or awareness with respect to a handful of specific clips; the case was postponed to determine whether YouTube had the requisite knowledge or awareness with respect to the clips actually at issue in this case; 3)The willful blindness doctrine can be applied, in appropriate circumstances, to demonstrate knowledge or awareness of specific instances of infringement; the case was postponed to determine whether the willful blindness doctrine was applicable here; 4)The district court erred by finding that the "right and ability to control" required item-specific knowledge of the infringing material; the case was postponed for further fact-finding on this issue; 5) The district court was correct that three of the four software functions qualify for the safe harbor; the case was postponed for consideration of whether the fourth function so qualified. 22