Mizuno Corporation The 100 th Period (Year ending March 31, 2013) 2 nd Quarter Financial Report Nov. 9, 2012 This report includes forecasts based on our assumptions, outlook and plans for the future as of November 9, 2012, which may substantially differ from actual results due to risks and uncertainties relating to the global economy, competitors' situations, changes in exchange rates, etc.
Contents FY2012 2 nd Quarter Business Results Regional Highlights Conclusion 2 /15
Summary of FY2012 2Q increase, profit decrease Olympic related marketing expenses were budgeted in the first half of fiscal year. Sudden changes made to place in second half of fiscal year. Increase in revenue even after omitting sales increase due to acquiring Senoh corporation shares. The gross margin percentage dropped 1 point due to increase in purchase costs Strong regions are Japan and the Americas. The running business shows steady The Americas show solid performance in all areas of business Running shoes sales numbers were up 113% compared to the previous year (4.56 million pairs, globally) Implementing Brand Building through the London Olympic Games Mizuno products used by 61 countries. Obtained a total 52 medals. Reinforced popular indoor sports in Europe (handball, volleyball) 3 /15
Consolidated Income Statement Due to increase in purchase costs, the gross margin percentage dropped. Profit declined from increased expenses due to active promotion. FY11_Q2 (6 months) FY12 _Q2(6 months) Versus FY11(%) s 78.1 81.3 +4.2% Gross margin 33.5 34.1 +1.7% Gross margin ratio 42.9% 41.9% -1.0P 29.1 31.1 SG&A expenses SG&A expenses ratio 37.3% 38.2% +6.7% +0.9P Salaries and bonus 10.2 10.8 +5.5% A&P expanses 5.5 6.3 +14.6% 4.4 3.0-31.6% ratio 5.6% 3.7% -1.9P Ordinary profit 3.9 2.6-33.4% Ordinary profit ratio 5.0% 3.2% -1.8P Net Income 2.2 1.7-23.7% JPY/1USD 81.7 79.5 JPY/1GBP 129.5 125.8 JPY/1EUR 114.1 101.1 4 /15
Consolidated Balance Sheet Intangible assets were increased by acquisition of Senoh Corp. Sep.30, 2011 Sep.30, 2012 +/- Total assets 123.6 139.5 +15.9 Cash and Cash equivalents 16.5 15.4-1.1 Accounts receivable 27.4 31.1 +3.7 Inventories 23.9 27.9 +4.0 Fixed assets 37.4 47.0 +9.6 Investment securities 6.8 6.7-0.1 Deferred tax assets 4.4 4.7 +0.3 Total liabilities 47.4 61.4 +14.1 Short-term debt 5.2 7.1 +1.8 Long-term debt 9.8 16.1 +6.3 Other liabilities 32.4 38.3 +6.0 Net assets 76.2 78.0 +1.8 5 /15
2Q Year-to-Date Outline of Business Results Strong sales in running shoes category. Sales increase of Golf clubs in US and Japan. Versus FY11 s 81. 3 billion yen +3.3 billion (+4.2%) Impact of exchange fluctuations -0.8 billion (-1.0%) Increase/decrease excl. impact of exchange rate fluctuations +4.1 billion (+5.2%) Steady revenue in Japan and the Americas. Profit decrease in Europe due to sales struggle in golf products Our high-value added running shoes continued to pull up sales. Influence of Senoh consolidation was approximately 1.9 billion Yen 3.0 billion yen -1.4 billion (-31.6%) Due to increase in purchase costs the gross margin percentage dropped 1 point. Profit declined from increased expenses due to aggressive promotional investment during the London Olympic Games etc. Ordinary profit 2.6 billion yen -1.3 billion (-33.4%) Due to decrease in operating profit Net income 1.7 billion yen -0.5 billion (-23.7%) 6 /15
s of FY11-2Q (6 months) s of FY12-2Q (6 months) Increase/Decrease Analysis by Region s by region, with and without the impact of exchange rates Japan Incl.export +3.6 billion (106.3%) Americas +0.8 billion (107.0%) Europe -0.09 billion (98.4%) Asia/Aus -0.2 million (95.0%) Impact of Exchange rate -0.8 billion 81.3 78.1 Americas 0.4 Europe - 0.4 Asia/Aus 0.08 Japan:Growing for footwear. Regaining for Golf. Sales increased due to the consolidation of Seno Corporation. Americas:Footwear marked double-digit growth. Growing for Golf. Europe:Growing for Footwear and down for Golf. Asia/Aus:Growing for footwear sales in Taiwan and Australia. Sales in China increased except for the settlement adjustments. FY2012 Europe 60.7 11.7 5.3 3.7 FY2011 Japan Incl.export Americas Asia/Aus 57.1 11.2 5.7 4.0 FY11-2Q FY12-2Q 7 /15
s of FY11-2Q (6 months) s of FY12-2Q (6 months) Increase/Decrease Analysis by Product Increase/Decrease in consolidated revenues by product, including impact of exchange rates 78.1 Baseball goods Incl. Shoes, wear -0.5 billion (97.5%) Sporting Footwear +1.4 billion (108.2%) Sporting Apparel -0.3 billion (97.8%) Golf goods Incl. shoes., wear +0.1 billion (101.2%) Others +2.6 billion (116.0%) 81.3 Baseball:Slightly fell in Japan and America. Sporting footwear:growing in all areas Americas marked double-digit growth. Sporting apparel:external sales increased, while total amount slightly fell due to the settlement adjustment. Golf :Growing in Japan and Americas. Experienced difficulty in Europe due to the slow economy. FY2012 19.6 18.4 13.5 11.2 18.5 Baseball FY2011 Sporting Footwear Sporting Apparel Golf Other 20.1 17.0 13.8 11.1 16.0 FY11-2Q FY12-2Q 8 /15
Principal Financial indexes Main Indexes were decreased because of lowering profit margin and increase of total assets by acquisition of Senoh Corp. FY11_Q2 FY12_Q2 +/- Return on assets (ROA) 3.6% 2.4% -1.2P Return on equity (ROE) 3.0% 2.2% -0.8P Shareholder s equity ratio 61.5% 55.8% -5.7P Earnings per share (EPS) JPY17.91 JPY13.65 -JPY4.26 Book value per share (BPS) JPY610.45 JPY624.25 +JPY13.80 Price book value ratio (PBR) 0.66 0.63-0.03 Price at the end of this period JPY403 JPY391 -JPY12 Dividend payout ratio 27.9% 36.6% +8.7P 9 /15
Regional Highlights Global Business Unit (global strategic decision-making unit) FY12 net sales outline (growth rate y-o-y) based on local currency without currency conversion. Up 5% or more Between -5% and 5% Down 5% or more Japan * Europe Americas Asia, Australia ** Baseball goods Others (for racket sports, martial arts, etc.) Diamond sports business Sportswear Sports shoes Others Footwear & Apparel business Golf goods Others Golf business Sportswear (health) Sports shoes (walking) Others (related to health business) Wellness business *incl. Senoh Corp. **excl. audit adjustment 10 /15
Regional Highlights (Japan) Summary of results (Japan) 60 40 20 FY12 results by business vs. FY 11 56.7 55.5 57.1 2.2 Total 60.7 106% Footwear & Apparel 16.0 105% Diamond 20.6 99% 2.7 2.8 (incl. exports to Asia) Golf 6.4 108% 60.7 2.0 Wellness 8.6 105% 10 8 6 4 2 Other 9.1 - FY12 2Q Summary <Acquired 100% share of Senoh Corporation> Added the 3-month actual performance during July to Sept. Sales increase due to above was approx. 1.9 billion Yen. <Golf business recovery> Custom-fitted clubs sales doing well. Domestic sales recovered to sales standards prior to disaster. <Expanding wellness related products> Sales in walking shoes, health training machines have been steadily increasing. Future actions/outlook <Increase brand value using effects of events> Effective use of the Olympics for brand exposure. Support Nippon Professional Baseball, Samurai Japan <Expand the running business> Utilize sponsor events such as the Osaka Marathon Implement of Tech Vans <Strengthen sales for functional apparel> Increase awareness through campaigns and add new products. 0 FY09 FY10 FY11 FY12 0 (Note) Results by business are based on internal company documents. 11 /15
Regional Highlights (Europe) Summary of results (Europe) FY12 results by business vs. FY11 Currency neutral basis Total 5.3 92% 98% Footwear & Apparel 4.2 99% 105% Golf 1.1 80% 82% FY12 2Q Summary <Shrinking golf market> European financial crisis/adverse weather decreased sales. Enhanced custom-fitted clubs helped maintain our market share. <Cost increase due to weak European currency> Exchange rate effects due to dollar-based purchases. <Increase in brand awareness due to Olympics> Utilizing the on-site Performance Center. Increased recognition of indoor shoes. 8 6 4 5.3 5.7 5.7 5.3 2.0 1.5 1.0 Future actions/outlook <Secure profits by controlling expenses/purchases> Handling recovery delay of European economy. <Sales expansion for athletic footwear> In addition to running shoes, strengthen sales of indoor shoes which recognition increased during the Olympics. <Regaining strength in golf business> Strengthen sales centered on new products and custom-fitted clubs. 2 0.2 0.3 0.3 0.2 0.5 0 FY09 FY10 FY11 FY12 0.0 (Note) Results by business are based on internal company documents. 12 /15
Regional Highlights (Americas) Summary of results (Americas) FY12 results by business 15 12 9 6 3 0-3 vs. FY11 Currency neutral basis 9.7-0.0 Total 11.7 104% 107% Footwear & Apparel 5.5 112% 113% 11.2 11.2 0.9 1.0 Diamond 3.9 96% 98% 11.7 0.7 FY09 FY10 FY11 FY12 Golf 2.3 102% 105% 5 4 3 2 1 0-1 FY12 2Q Summary <Decline in profit securement due to increased purchase costs> Unable to completely absorb with hike in sales price. <Strong running shoes sales> High-price-range product sales were strong not only in running specialty stores, but at major sports retailer channels as well. <Success of our contract golf athletes> With the synergetic effects of our custom-fitted clubs golf club sales was steady. Future actions/outlook <Accelerated growth in running business> Increase sales by proving to customers our high commendation by Runners World magazine and various specialized magazines through campaigns allowing them to actually experience our shoes. <Strengthen golf club sales> As with other regions, promote sales centered on new products and custom fitting. <Strengthen ties with South American distributors> Reinforcement of the marketing cooperation with South American distributors as we prepare for the World Cup Soccer and the Olympics in Brazil. (Note) Results by business are based on internal company documents. 13 /15
Regional Highlights (Asia/Australia) Summary of results (Asia/Aus) FY12 results by business -1 vs. FY11 Currency neutral basis 5 4 3 2 1 0 4.4 0.04 Total 3.7 93% 95% 4.0 4.0-0.01 Footwear & Apparel 3.4 103% 104% 0.19 Diamond 0.2 116% 121% 3.7 0.08 FY09 FY10 FY11 FY12 Golf 0.7 101% 103% 0.5 0.4 0.3 0.2 0.1 0.0-0.1 Other -0.6 - - FY12 2Q Summary <Maintained revenue increase based on actual sales> s increased by 3% compared to last term based on actual sales, excluding the settlement adjustments related to our production subsidiaries. Increased revenue in Taiwan/Australia, stagnant in China (excludes exchange rate impacts). <Strong athletic footwear centered around running products> <Decrease in profit margin percentage due to purchase cost increase> Future actions/outlook <Effects of events in China> No direct damage to our stores due to demonstrations. Stagnant in-store sales. May affect bulk orders due to Japanese brand rejection. <Healthy growth in Taiwan> Secure current high margin percentages with stable growth centered on grassroots promotional activities. <Accelerated business growth in Australia> Aim to double FY2011 sales number by FY 2015. (Note) Results by business are based on internal company documents. 14 /15
Conclusion Business slogan for FY12 Be Professional! The first half of fiscal year 2012 was filled with positive news such as the Japan team winning several medals at the London Olympic Games as well as the great performances of our contract golf professional athletes. Using the above as our tailwind, we will accelerate the shift into our regrowth for the latter half of the year. In addition to the lingering delay in recovery of the European economy, the anti-japanese activities in China continue to bring uncertainty, but we will proceed to place importance on transforming our business structure to withstand even difficult environments, and make efforts to enhance our business performance. FY12 Company policies Management transformation Technological transformation Personnel transformation 15 /15