Analyzing Relevant Benefits & Costs



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Cost Accounting Acct 362/562 Analyzing Relevant Benefits & Costs Making good decisions is important to managers as they guide their organization. Sometimes the decision is based on both qualitative (non-financial) and quantitative factors. In such a situation, the first analysis is always performed on the quantitative factors. Then the result of the quantitative analysis is added to the qualitative factors and then a final decision is made. An analysis of quantitative factors is couched in terms of change in profitability that might result from a proposed decision. There are only four types of financial factors that result in change in profitability. These are either increase or decrease in contribution margin (or revenue), and either increase or decrease in costs. You might recall from earlier in the course when I said that there are only two ways to make more profit, sell more or spend less. The analysis of the quantitative factors divides these four financial factors into those that are positive with respect to profitability, and those that are negative. Because we only evaluate those things that would change if a certain decision were to be made, we call them incremental. + Additional contributions margins or revenues + Cost savings! Additional costs! Lost contribution margins or revenues In this section of the course, only three types of decisions are covered. These are: 1. Drop a product or service or location, or not 2. Outsource the production of a product, or not 3. Accept a special order or opportunity, or not Adding a product or service or location is an entirely different matter, and is covered later in the course. 91

Drop a product or service or location, or not In this section of notes we cover how to evaluate the quantitative factors related to considering a decision to drop or eliminate a product, service or location. The context for the decision is that the product/service/location is currently considered to be operating at a loss (or perhaps with a small but unsatisfactory profit). The quantitative analysis is to estimate whether dropping it will improve profitability. If it would improve profitability, it is important to discover by how much it does so. Generally, there are two principal financial factors to consider. The positive is the amount of fixed costs that can be eliminated, and the negative is the amount of loss of contribution margin. The general decision framework here is: + Additional contributions margins or revenues! Additional costs! Lost contribution margins or revenues Fixed costs that are discretionary or avoidable can be eliminated, and therefore enter into the analysis. Fixed costs that are committed or unavoidable cannot be eliminated, and therefore do not enter into the analysis. Also, fixed costs from the organization as a whole that are allocated to a particular product or location cannot be eliminated, and therefore do not enter into the analysis. Examples of avoidable fixed cost could be store management or location specific advertising. An example of an unavoidable fixed cost could be future rent payments on a long term lease. An example of allocated costs could be the costs of headquarters that are allocated or assigned to each division. Here is an example of an analysis of the quantitative factors related to dropping a store location. The most recent monthly income statement for Smith Stores follows. Total Store A Store B Store C Sales $2,250,000 $500,000 $750,000 $1,000,000 Less variable expenses 1,400,000 400,000 500,000 500,000 Contribution margin 850,000 100,000 250,000 500,000 Less discretionary (avoidable) fixed exp 270,000 80,000 90,000 100,000 Less committed (unavoidable) fixed exp 330,000 100,000 90,000 140,000 Less allocated common fixed exp 120,000 40,000 40,000 40,000 92

Operating income $130,000 ($120,000) $30,000 220,000 All three stores are operating with positive contribution margins. All three have location specific avoidable and unavoidable fixed costs. Also, organizational administrative costs are allocated to each store location. Store A, when considering its overall profitability, has a recorded loss of $120,000. Crunching the numbers for an analysis of considering its closing: +80,000! Lost contribution margin!100,000!20,000 So, eliminating Store A actually causes Smith to have a larger loss. Therefore, it is not proper to close Store A at this time. It should be kept open until something better comes along. This is proven: Total Store A Store B Store C Sales $1,750,000 $0 $750,000 $1,000,000 Less variable expenses 1,000,000 0 500,000 500,000 Contribution margin 750,000 0 250,000 500,000 Less discretionary (avoidable) fixed exp 190,000 0 90,000 100,000 Less committed (unavoidable) fixed exp 330,000 100,000 90,000 140,000 Less allocated common fixed exp 120,000 0 60,000 60,000 Operating income $110,000 ($100,000) $10,000 200,000 You should notice that the $40,000 of common costs that previously had been allocated to A have now been reassigned to stores B and C. 93

Outsource the production of a product, or not In this section of notes we cover how to evaluate the quantitative factors related to considering a decision to outsource some activity our company is already performing.. The context for the decision is that a part or product or service is perceived as being done at too great a cost. It is always important to reduce costs if it does not sacrifice quality or time flexibility. If out sourcing reduces costs (improves profitability), it is important also to discover by how much it does so. Generally, there are two main financial factors to consider. The positive is the amount of variable costs and avoidable fixed costs that can be eliminated, and the negative is the amount it costs to purchase and transport in the outsourced activity. Outsourcing the production of parts permits the organization to focus on what it already does best. Sometimes it allows for starting up a replacement activity. The general decision framework here is: + Additional contributions margins or revenues + Cost savings variable! Additional costs! Cost to purchase Cost to transport in Copyrighted image used under academic fair use provisions. If an activity is no longer performed in house, then of course the variable costs can be eliminated. Fixed costs that are discretionary or avoidable can be eliminated, and therefore enter into the analysis. Fixed costs that are committed or unavoidable cannot be eliminated, and therefore do not enter into the analysis. Also, fixed costs from the organization as a whole that are allocated to a particular product or location cannot be eliminated, and therefore do not enter into the analysis Here is an example of an analysis of the quantitative factors related to outsourcing a component part here-to-fore manufactured in house. 94

Jones Company manufactures a component part for its own use. The costs per unit for 10,000 units are: Direct materials $ 3 Direct labor 9 Variable overhead 6 Fixed overhead applied 8 Total $26 Miller Corporation has offered to sell Jones 10,000 units of a component part for $21 per unit with $2/unit shipping. If ABC accepts, some of the facilities used to produce the component could be used to produce something else and create $20,000 of savings. Also, $2 per unit of the above allocated fixed overhead would be totally eliminated. By what amount would profitability be increased or decreased if Jones accepts Miller's offer? [$2*10,000] +20,000 + Cost savings variable [(3+9+6)*10,000] +180,000 + Alternative use cost savings + 20,000 Cost to purchase [$21*10,000]!210,000! Cost to transport in [$2*10,000]!20,000!10,000 So, outsourcing at a lower charge than the current full cost actually causes Jones Company to have a loss of $10,000. Therefore, it is not profitable to outsource at these terms. 95

Accept a special order or opportunity, or not In business or in life, sometimes special opportunities come up. The task is to fairly quickly determine if you are going to take the special opportunity or pass on it. Imagine that you have a production plant with capacity for 500,000 units of production. You expect to operate at 260,000 from orders that originate from regular sales channels. At a production level of 260,000 you expect to make a small yet respectable profit. You easily could ramp up production to take advantage of your unused productive capacity of 240,000, because suppliers are eager to sell you more parts and materials at regular prices, and you have a sufficient pool of trained workers who would willingly work for as long as you need them. Headquarters calls informing you of the possibility of a special order, one that has come in from outside the normal sales channels. The customer wants 100,000 units priced at a discount. Headquarters wants your opinion. Should you recommend going ahead with the special order? In such a situation where there is sufficient unused capacity that probably would go unused otherwise, the analysis is very simple. You are only concerned with whether the price of the special order can exceed its variable costs. In this case, the expected profit from the special order is the anticipated contribution from the special order. + Additional contributions margins or revenues! Additional costs! Lost contribution margins or revenues The reason for pouncing on the special order is that with no increase in additional costs to fulfill the order, or no possibility of losing sales tied to normal sales channels, an additional positive contribution will be 100% profit. This situation is conditional on sufficient regular orders with full-sized contribution margins to pay for fixed costs. If there is not enough excess capacity to easily produce the special order, it is still possible to take the order and be profitable. From where does the capacity come from? Three sources. 1. Add capacity in your plant, either by purchasing extra equipment, or running extra shifts and paying overtime. 96

2. Outsourcing the excess production to a willing supplier. 3. Cut back on expected sales from regular sales channels. To consider these three sources of additional capacity, we ll assume the following fact situation for the explanatory examples. The Smith & Jones Company makes extremely high quality large screen monitors for sale to electronics wholesalers. For the coming year, a budgeted contribution margin income statement has been prepared. Plant production capacity is 520,000 monitors. Sales (500,000 monitors @ $500) $250,000,000 Variable costs Direct materials ($210 per unit) 105,000,000 Direct labor (30 per unit) 15,000,000 Variable overhead ($60 per unit) 30,000,000 Sales commissions ($25 per unit) 12,500,000 Contribution margin 87,500,000 Fixed costs Production $55,000,000 Sales 7,000,000 Income $25,500,000 Sales commissions are not charged on special orders. A special order is being considered for 80,0000 monitors at a proposed price of $410. 97

Special order adding additional capacity When adding additional capacity, there are two financial factors. First, there is a reduced contribution ax variable productive costs are increased to acquire additional materials and labor. Second, there can be costs for additional equipment or facilities rental needed. The general model is: + Additional CM from normal production runs + Additional CM from overtime runs! Additional costs! Lost contribution margins or revenues The strategy for producing the units needed for the special order under this scenario will be to produce 20,000 monitors from normal production runs, and to produce the remaining 80,000 monitors using overtime where direct material costs increase by 10%, direct labor increases by 50%, and variable overhead increases by 15%. In addition, the plant manager and production supervisors will receive bonuses totaling $2,000,000. The quantitative analysis is: + CM [20,000 * (410!210!30!60)] +2,200,000 + CM [80,000 * (410!231!45!69)] +5,200,000 Bonuses!2,000,000 + 7,400,000 The units produced in normal production runs have a contribution margin of $110 per unit, with a sales price of $410 less the variable costs for materials ($210) labor ($30) and overhead ($60). The units produced in over time runs have a contribution margin of $65 per unit, with a sales price of $410 less the variable costs for materials ($241) labor ($45) and overhead ($69). The plant manager will advise that the special order will generate a profit of over $7 million with a significant amount of overtime and use of facilities. 98

Special order outsourcing When outsourcing, there are two financial factors. First, there is increased variable cost because a supplier will be charging for fixed costs. Second, there can be costs for shipping and inspections. The general model is: + Additional CM from outsourced units! Additional costs such as shipping! Lost contribution margins or revenues The strategy for producing the units needed for the special order under this scenario will be to produce 10,000 monitors from normal production runs, and to purchase the remaining 90,000 monitors at a cost of $375. In addition, shipping will be $2,500,000. The quantitative analysis is: + CM [10,000 * (410!210!30!60)] +1,100,000 + CM [90,000 * (410!375)] +3,150,000 Shipping!2,500,000 + 1,750,000 The units produced in normal production runs have a contribution margin of $110 per unit, with a sales price of $410 less the variable costs for materials ($210) labor ($30) and overhead ($60). The units purchased externally have a contribution margin of $35 per unit. The plant manager will advise that the special order will generate a profit of less than $2 million with minimal use of facilities. 99

Special order cut back normal orders Under this option, there are two financial factors. First, there is the contribution margin gained from all units of the special order at the non-routine price. Second, there is the lost contribution margin from expected sales that will now go unfilled. The general model is: + Additional CM from special order! Additional costs such as shipping! Lost contribution margin from regular sales The strategy for producing the units needed for the special order under this scenario will be to produce 100,000 monitors from normal production runs, and to refuse expected regular orders from sales of 80,000 monitors. The quantitative analysis is: + CM [100,000 * (410!210!30!60)] +11,000,000 CM [80,000 * (500!210!30!60!25)]!14,000,000! 3,000,000 The units produced in normal production runs have a contribution margin of $110 per unit, with a sales price of $410 less the variable costs for materials ($210) labor ($30) and overhead ($60). The regular sales units sacrificed have a contribution margin that includes sales commissions. The plant manager will advise that the special order will generate a loss $3 million. 100