MASS COMMUNICATION ASSOCIATE OF SCIENCE (AS) 63 credits minimum Division of Communication and Performing Arts South City Campus: SCM 1-159 General Information: (801) 957-3099 Program Information: (801) 957-3471 http://www.slcc.edu/communication Academic Advisor: Cindy Clark, SSC 1-061ME (801) 957-3361 Academic Advisor: Gordon Storrs, SCC 1-061MD (801) 957-3361 Program Faculty: Professors Carolyn Clark, Shirley Jones Associate Professors Nick Burns, Julie Gay, Art Kanehara Assistant Professors Roger Johnson, Tamra Phillips, Shirene McKay, Tyler Smith, Jay Williams Program Description: An Associate of Science degree may be obtained while pursuing coursework in Communication. The AS requires a minimum of 63 semester credit hours with a cumulative grade-point average of 2.0 or better. Elective hours may be selected from department-approved lists to emphasize the student s interest area within communication. Communication courses range from a basic introductory course (COMM 1010) to specialized courses in broadcasting, journalism, public relations, radio, television, new media technology, and social media. CO-OP Internship (COMM 2000) is strongly recommended. Students may earn a portion of their elective credits by accepting and successfully fulfilling an available student internship within their area of interest. The Mass Communication Center (MCC) sets the Communication Department apart from other college programs. MCC provides a valuable step between coursework and working in the real world. MCC offers students a practicum-based learning environment that supports application of skills to create and produce media for TV, radio, web and newspaper. For more information about MCC visit www.slcc.edu/mcc. The Communication Department offers an Associate of Science Degree in Mass Communication with emphases in the following: Journalism & News Media TV Broadcast/Video Production Media & Communication Technology Public Relations Radio/Podcast Performance and Production The Communication Department and MCC also collaborate to provide students independent study opportunities and valuable internships with local media partners. Each provides a greater range of experience and makes SLCC graduates more marketable. As multimedia content continues to surface in all areas of life, this degree gives students endless possibilities as they move to the workforce. Career Opportunities: Advertising Sales Blogger Commercial Producer Computer Graphics Operator Copywriter Copy Editor/Proofreader Digital Video Author Disc Jockey (radio) Director (broadcasting) Floor Director (broadcasting) Film Director Gaffer Graphic Designer Grip Journalist Lighting Director Media Buying Media Marketing Specialist News Anchor (studio) News Editor (print & broadcast) On-air Talent Photo Journalist Podcast Producer Press Secretary Producer (broadcasting) Promotions Director Production Manager Promotion Editor Public and Media Relations Radio Board Operator SLCC 2014-2015 General College Catalog pg. 1 1 May 2014
Radio Copywriter Radio Promotions Remote Broadcast Technician Reporter (print & broadcasting) Satellite Truck Operator (broadcasting) Social Media Specialist Sports Announcer Stage Manager (studio) Technical Director (studio) Technical Writer Teleprompter Operator (studio) Traffic Director (broadcasting) Traffic Reporter TV Anchor Video Editor Video Encoder Videographer Website Designer Web Publisher Transfer/Articulation Information: Admission into a major program at a transfer institution depends upon the receiving institution s requirements for that major. Some major programs are restricted and require a special application as well as a competitive GPA. See an Academic Advisor at both SLCC and the intended receiving institution for specific articulation information. See SPECIAL ADVISING NOTE (below). Estimated Cost for Students: Cost for general student supplies and texts are comparable with other General Education classes. Classes requiring registration for a lab may require a small replacement and disposable fee to cover the cost of the student s use of lab facilities and supplies. Estimated Time to Completion: If students follow suggested sample schedule, completion time is four semesters. Program Student Learning Outcomes Students completing the AS degree via Communication coursework in either Mass or Speech Communication shall: Acquire substantive knowledge in Communication. Be prepared for further study in Communication or in a related discipline at a four-year college or university. Understand key concepts related to interpretive and social science studies of communication. Demonstrate effective communication in reading, writing, speaking and listening. Demonstrate ability to comprehend and interpret communication texts. Write effectively for business, academic and community audiences. Develop effective public speaking skills. Improve listening skills in the workplace, community, and personal lives. Students completing the AS degree via Communication with the Speech Communication option must also: Demonstrate a foundational understanding of argumentation, conflict resolution, interpersonal, small group and organizational communication. Students completing the AS degree via Communication with the Mass Communication option must also: Demonstrate a solid foundational understanding of broadcasting, broadcast journalism, print journalism, media management and communication technology. Related College-Wide Student Learning Outcomes 1 Substantive Knowledge 2 Communicate Effectively SLCC 2014-2015 General College Catalog pg. 2 1 May 2014
Students completing the AS degree via Communication with the Speech or Mass Communication options will demonstrate the ability to think critically: Recognize basic logical fallacies. Monitor personal communication habits. Use sound reasoning. Incorporate authoritative references. Recognize ethical considerations inherently involved in communication situations. Students completing the AS degree via Communication with the Speech or Mass Communication options will demonstrate the ability to be civically engaged: Develop cultural sensitivity as a foundation for effective communication with people of diverse backgrounds. Develop an awareness of civil rights and responsibilities for communicators in a democracy. Articulate effectively, both orally and in writing. Engage in informed dialogue examining conflicting points of view. Respect others points of view. Develop an awareness of the role and skills required of communicators as leaders in the workplace and the community. 4 Think Critically 5 Civic Engagement and/or Working Professionally GENERAL EDUCATION REQUIREMENTS CORE SKILLS: COMPOSITION (EN) 6 CREDITS ENGL 1010 Intro to Writing 3 A WRTG 0990 w/c grade or better or appropriate Accuplacer score ENGL 2010 Intermediate Writing 3 A ENGL 1010 w/c grade or better QUANTITATIVE LITERACY (QL) CHOOSE ONE COURSE (3 CREDITS) FROM THE FOLLOWING MATH 1030 Quantitative Reasoning 3 A RDG 0990; within last year MATH 1010 w/c grade or better or appropriate Accuplacer score OR MATH 1040 Intro to Statistics 3 A RDG 0990; within last year MATH 1010 w/c grade or better or appropriate Accuplacer score AMERICAN INSTITUTIONS (AI) CHOOSE 3 CREDITS FROM ONE OF THE FOLLOWING ECON 1740 Econ History of US 3 A RDG 0990 w/c grade or better or appropriate Accuplacer score HIST 1700 American Civilization 3 A RDG 0990 w/c grade or better or appropriate Accuplacer score POLS 1100 US Govt & Politics 3 A RDG 0990 w/c grade or better or appropriate Accuplacer score INSTITUTIONAL REQUIREMENTS: LIFELONG WELLNESS (LW) 1 CREDIT STUDENT CHOICE (IN OR DEPTH) 3 CREDITS COMM 1010 Elem of Effective Com 3 A DISTRIBUTION AREAS: Choose one course (three credit hours) from each of the following distribution areas. One of the courses must also be a Diversity course (DV). COURSE Biological Science (BS) 3-4 Fine Arts (FA) 3-4 Humanities (HU) 3 Interdisciplinary (ID) 3 CR SLCC 2014-2015 General College Catalog pg. 3 1 May 2014
Social Science (SS) 3 Physical Science (PS) 3 NOTE: COMM 1050 is recommended for the Humanities (HU) Distribution requirement. REQUIRED COURSES: (11 CREDITS) COMM 1500 Intro Mass Comm (ID) 3 A COMM 1800 Digital Media 4 A Tools/Techniques COMM 2500 Elem/Issue Digit Med(ID) 4 F, Sp EMPHASIS AREA COURSES (12 18 CREDITS) In addition to required courses, students must also complete all courses from one Emphasis Area. Courses from the Required Courses and the Emphasis Area will total from 23 29 credits. Depending on the credit total from the Required Courses, the Emphasis Area, and the General Education Requirements students may also need to take an Elective Course (listed below) to reach the total minimum number of credits required to graduate (63). JOURNALISM & NEWS MEDIA EMPHASIS COMM 1120 Prin of Interviewing 3 F, Sp COMM 1610 Jrn I: Rprtng/Wrtng 3 F, Sp ENGL 1010 OR COMM 1130 Reporting for Mass Med 4 F, Sp COMM 2200 Beg Video Production 4 F, Sp Recommended: COMM/FLM/ENGL 1800 And choose one of the following: COMM 1620 Journalism II: 3 F, Sp COMM 1610 or COMM 1130 Editing/Layout COMM 2310 Inter Video Prod-News 4 F, Sp COMM 2200 or instructor approval and recommended: COMM 1130 COMM 2560 Adv Radio Prod 3 F, Sp COMM 1560 TV BROADCAST/VIDEO PRODUCTION EMPHASIS COMM 2200 Beg Video Production 4 F, Sp Recommended: COMM/ FLM/ENGL 1800 COMM 2310 Inter Video Prod-News 4 F, Sp COMM 2200 or instructor approval and recommended: COMM 1130 COMM 2510 Adv Video Prod-Doc 4 F, Sp COMM 2200 or FLM 1055 RADIO/PODCAST PRODUCTION EMPHASIS COMM 1120 Prin of Interviewing 3 F, Sp COMM 2560 Adv Radio Prod 3 F, Sp COMM 1560 PUBLIC RELATIONS EMPHASIS COMM 1610 Jrn I: Rprtng/Wrtng 3 F, Sp ENGL 1010 COMM 2300 Intro to Public Rel 3 Sp COMM 2570 Intro to Visual Comm (FA) 4 F, Sp And choose two of the following: COMM 2200 Beg Video Production 4 F, Sp Recommended: COMM/FLM/ENGL 1800 COMM 2400 Social Media Tools/Strategies 3 F, Sp SLCC 2014-2015 General College Catalog pg. 4 1 May 2014
MEDIA & COMMUNICATION TECHNOLOGY EMPHASIS COMM 2400 Social Media 3 F, Sp Tools/Strategies COMM 2440 Web Site Design 3 A COMM/FLM/ENGL 1800 or ART 1800 COMM 2525 Web Site Promotion 4 F, Sp COMM/ART 2440 COMM 2570 Intro to Visual Comm (FA) 4 F, Sp ELECTIVES Number of credits required will vary based on Emphasis Courses; the total minimum credits to graduate are 63. COMM 1020 Prin/Public Spkg (CM,IN) 3 A COMM 1120 Prin of Interviewing 3 F, Sp COMM 1130 Reporting for Mass Med 4 F, Sp COMM 1250 Intro Perform Studies 3 F, Sp COMM 1515 Basic Audio Production 3 F, Sp COMM 1620 Journalism II: 3 F, Sp COMM 1610 or COMM 1130 Editing/Layout COMM 2000 Communication CO- 1-6 A Department approval OP/Internship COMM 2200 Beg Video Production 4 F, Sp Recommended: COMM/FLM/ENGL 1800 COMM 2210 TV/Film Lighting Essentials 2 F, Sp COMM 2220 Beginning Editing 2 A Recommended: COMM/FLM/ENGL 1800 COMM 2250 Television Studio Prod 1 2 F, Sp COMM 2260 Television Field Prod 1 2 F, SP COMM 2300 Intro to Public Rel 3 Sp COMM 2310 Inter Video Prod-News 4 F, Sp COMM 2200 or instructor approval and recommended: COMM 1130 COMM 2400 Social Media 3 F, Sp Tools/Strategies COMM 2440 Web Site Design 3 A COMM/FLM/ENGL 1800 or ART 1800 COMM 2510 Adv Video Prod-Doc 4 F, Sp COMM 2200 or FLM 1055 COMM 2525 Web Site Promotion 4 F, Sp COMM/ART 2440 COMM 2560 Adv Radio Prod 3 F, Sp COMM 1560 COMM 2570 Intro to Visual Comm (FA) 4 F, Sp COMM 2590 Advert Media & Sales 3 F, Sp COMM 2990 Second Year Proj 4 A COMM 1560 or 2200 NOTE: COMM 1610 and COMM 1130 can be substituted for each other in the Communication program at SLCC. Consult an advisor in advance to find out which course transfers to your intended USHE receiving institution. SAMPLE SCHEDULE MASS COMMUNICATION FALL SEMESTER SPRING SEMESTER COMM 1010 3 COMM 1500 3 COMM 1800 4 COMM REQ 3-4 COMM REQ 3-4 LW 1 MATH 1030 3 CIS 1020 3 ENGL 1010 3 AI 3 DISTRIBUTION 3-4 Total 17-18 Total 16-18 FALL SEMESTER SPRING SEMESTER ENGL 2010 3 COMM 2500 4 COMM REQ 3-4 COMM REQ 3-4 COMM REQ 3-4 COMM ELEC 3-4 SLCC 2014-2015 General College Catalog pg. 5 1 May 2014
DISTRIBUTION (2) 6 DISTRIBUTION (2) 6 Total 15-17 Total 16-18 For emphasis-specific sample schedules, please see the Communication Department website at www.slcc.edu/communication or consult with your advisor. Advising Notes: Students are strongly encouraged to take ENGL 1010 and COMM 1010 during their first semester. It is the student s responsibility to examine each course description for details of prerequisite classes. Those prerequisites must be satisfied before the designated class may be taken. The semesters in which courses are taught are listed above. Students should check the current class schedule for availability of courses at all sites for day/evening availability and for modification caused by varying enrollments. SPECIAL ADVISING NOTE for students interested in majoring in Communication at the University of Utah About 25% of University of Utah Communication students transfer from SLCC. You are strongly encouraged to get your COMM degree at SLCC before transferring. A degree in COMM from SLCC benefits you financially as well as provides a solid curricular foundation: 4 SLCC COMM courses may be transferred to your UofU COMM degree; you ll need a 2.75 SLCC GPA You may take the one-credit UofU course, COMM 3060 Transfer Interest Group (TIG), during Spring semester at the South City campus, for reduced tuition while still a student at SLCC. The TIG course will familiarize you with the UofU s Communication program, instructors, staff, and facilities. Complete the TIG course and you will receive higher priority for UofU enrollment. Complete the TIG course and you can declare your UofU Communication major upon admission, one semester earlier than other transfer students. SLCC students are strongly encouraged to take the TIG course, but it is not required to transfer. Students can still complete 9 credit hours at the UofU (including at least one UofU Communication course with a C or better), earn a 2.75 UofU GPA, and declare the Communication major. SLCC 2014-2015 General College Catalog pg. 6 1 May 2014